James Dyson + Jake Dyson. Inventor + Inventor. Father and Son.

Performance People are on the road again, this time at Dyson’s UK base near Swindon to sit down with Sir James Dyson and his son and business partner, Jake. Sir James is one of the UK’s most successful businessmen, reimagining household products like the vacuum cleaner and hairdryer. Along the way, he’s turned his passion for engineering into a business which reported revenues of £5.7 billion in 2021.

Alongside James is his chief engineer, Jake who has followed Dad into the family business and is set to ultimately assume responsibility for this great British success story.

Together, they discuss the succession plan at one of the UK’s most treasured family owned businesses, how AI will revolutionise their organisation and why the British education system is broken.

This four way conversation was recorded on 23rd January 2023.

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