Matty Dalrymple talks with Nick Thacker about SIX KEYS TO AUTHOR SUCCESS PART 1, including This week on The Indy Author Podcast, I have Part 1 of a wide-ranging conversation with Nick Thacker about SIX KEYS TO AUTHOR SUCCESS. In this episode we talk about QUALITY WRITING, including how marketing serves as a force multiplier for our craft; the opportunities and the responsibility of being your own gatekeeper; balancing quality control with over-engineering; and how writing the first draft is assembling the raw material for your creation ... or maybe like building sandcastles. We talk about PROFESSIONAL PRESENTATION, and the importance of setting the right expectations with your packaging, understanding the cover design tropes of your genre, accepting that cover design isn't one-and-done, and ways indy authors can provide better quality than trad pub. And we talk about the three buckets of STRATEGIC MARKETING: email, social media marketing, and advertising.

Interview video at https://youtu.be/XPYf7vDFGPQ

Show notes (including transcript) at https://www.theindyauthor.com/227---six-keys-to-author-success---part-1.html

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Nick Thacker is a USA Today Bestselling Author of over 40 thrillers. He owns and operates Conundrum Publishing and Book Career in A Year and runs the write/repeat workshops and writing intensives. He is also the founder of Author.Email, the only email marketing platform for specifically for authors, and RadioWrite.com, the 24/7 writing inspiration radio platform, and he is the VP of Author Success with Draft2Digital. His passion is to help authors figure out what their plan is — not just the "what," but the "how" and the "why."

Matty Dalrymple is the author of the Lizzy Ballard Thrillers, beginning with ROCK PAPER SCISSORS; the Ann Kinnear Suspense Novels, beginning with THE SENSE OF DEATH; and the Ann Kinnear Suspense Shorts. She is a member of International Thriller Writers and Sisters in Crime. Matty also writes, speaks, and consults on the writing craft and the publishing voyage, and shares what she's learned on THE INDY AUTHOR PODCAST. She has written books on the business of short fiction and podcasting for authors; her articles have appeared in "Writer's Digest" magazine. She is a member of the Alliance of Independent Authors.