iGaming Daily

Skybet’s Landmark GDPR Court Win | Ep. 764


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In today's episode of iGaming Daily, host Charlie Horner is joined by SBC News Editor Ted Orme-Claye and Adelaide Lopez, Partner at Wiggin LLP, a lawyer who specialises in complex data protection, media, intellectual property disputes, and all facets of commercial litigation, and Patrick Rennie, Partner at Wiggin LLP, who is a highly experienced data protection expert with specialist knowledge across the Film & TV, Interactive Entertainment and Betting & Gaming sectors, as the trio discuss Skybet’s successful appeal of a landmark 2025 High Court ruling regarding player consent and direct marketing for problem gamblers.  

Tune in to today’s episode to find out:

  • How the Court of Appeal overturned a ruling that previously required operators to "read a player's mind" regarding their state of mental health during consent.  
  • Why the Information Commissioner’s Office (ICO) intervened in the case to address concerns over the legal definition of consent.  
  • What this "back to basics" verdict means for the future of objective consent tests under UK GDPR.  
  • The impact this decision has on the commercial freedom of online operators and the autonomy of individual consumers.  
  • Best practices for operators to balance effective marketing campaigns with robust safer gambling monitoring. 

Host: Charlie Horner
Guests: Ted Orme-Claye, Patrick Rennie & Adelaide Lopez
Producer: Anaya McDonald
Editor: Anaya McDonald

Learn how Optimove’s Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove’s Positionless Marketing Platform to launch personalised CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.

Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. 

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