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White noise has a very precise technical definition, but people use the term loosely, to describe all sorts of washes of sound—synthetic hums, or natural sounds like a rainstorm or crashing waves—that can be used to mask other sounds. Twenty years ago, if you’d told someone white noise was a regular part of your life, they would have found that unusual. Nowadays, it’s likely they use it themselves or know someone who does. The global white noise business is valued at $1.3 billion; TikTok is full of people trumpeting its powers; and Spotify users alone listen to three million hours of it daily. Far more of these sounds already exist than any one person could need—or use. And yet, more keep coming.
Looking out at this uncanny ocean of seemingly indistinguishable noises, we wanted to see if it was possible to put a human face on it; to understand why there is so much of it, and what motivates the people trying to soothe our desperate ears with sounds you're not really supposed to hear.
In this episode, you’ll hear from Elan Ullendorff, who writes the illuminating Substack Escape the Algorithm; Stéphane Pigeon, founder of myNoise; Brandon Reed, who runs Dwellspring; and Mack Hagood, author of Hush: Media and Sonic Self-Control and host of the podcast Phantom Power.
We’d also like to thank Dan Berlau, Sarah Anderson, and Ashley Carman.
This episode was written by Katie Shepherd, Evan Chung, and Willa Paskin. It was produced by Katie Shepherd. We produce Decoder Ring with Max Freedman, and Evan is also our supervising producer. Merritt Jacob is Senior Technical Director.
If you have any cultural mysteries you want us to decode, please email us at [email protected], or leave a message on our hotline at 347-460-7281.
Sources for This Episode
Anderson, Sarah. The Lost Art of Silence: Reconnecting to the Power and Beauty of Quiet, Shambhala Publications, 2023.
Blum, Dani. “Can Brown Noise Turn Off Your Brain?” New York Times, Sep. 23, 2022.
Carman, Ashley. “Spotify Looked to Ban White Noise Podcasts to Become More Profitable,” Bloomberg, Aug. 17, 2023.
Carman, Ashley. “Spotify to Cut Back Promotional Spending on White Noise Podcasts,” Bloomberg, Sep. 1, 2023.
Hagood, Mack. Hush: Media and Sonic Self-Control, Duke University Press, 2019.
Pickens, Thomas A., Sara P. Khan, and Daniel J. Berlau. “White noise as a possible therapeutic option for children with ADHD,” Complementary Therapies in Medicine, Feb. 2019.
Riva, Michele Augusto, Vincenzo Cimino, and Stefano Sanchirico. “Gian Lorenzo Bernini’s 17th century white noise machine,” The Lancet Neurology, Oct. 2017.
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Kate stopped reading in 2016. Since then, she’s tried to find her way back to it but something’s not clicking, and it’s left a book-shaped hole in her heart. Reading used to be something she really enjoyed, took pride in, and loved connecting with people over. On this episode of How To!, co-host Carvell Wallace brings in Maryanne Wolf, director of UCLA’s Center For Dyslexia, Diverse Learners, and Social Justice and author of the book, Reader, Come Home. Maryanne explains the science behind the reading brain as well as how to deeply engage with books and make reading a habit again.
If you liked this episode, check out: “How To Put Down Your Phone”
Do you wonder how best to use your time? Send us a note at [email protected] or leave us a voicemail at 646-495-4001 and we might have you on the show.
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Learn more about your ad choices. Visit megaphone.fm/adchoices
Alexandra Paul always loved connecting with fans. She had many, from her breakout role in the 1983 horror film Christine to her years playing a lifeguard on Baywatch. In 2011, Paul's career was slowing down, but it was also the year that she met her biggest fan: a woman who would come to stalk her for over a decade, costing Paul tens of thousands of dollars in legal bills, strain on her family, and forcing her to move across state lines. The ordeal is now over, and she has lessons to share.
In this episode you’ll hear Alexandra Paul read from an essay she published in The Ankler, a newsletter about the entertainment industry.
Podcast production by Zoe Azulay.
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And if you’re new to the show, welcome. We’re so glad you’re here. Find us and follow us on Instagram and you can find Anna’s newsletter at annasale.substack.com. Our new email address, where you can reach us with voice memos, pep talks, questions, critiques, is [email protected].
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Last week’s big Supreme Court decisions walked back rights for individuals and the powers of the lower courts—and in aggregate made it ever more difficult to believe the court is anything other than another vehicle for delivering the outcomes favorable to Republicans and the conservative project.
Guest: Mark Joseph Stern, Slate senior writer covering courts and the law.
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Podcast production by Ethan Oberman, Elena Schwartz, Paige Osburn, Anna Phillips, Madeline Ducharme, and Rob Gunther.
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Hosts Alex Kirshner, Ben Lindbergh, and Lindsay Gibbs discuss Caitlin Clark’s injuries, controversies, and dramas that continue to spotlight the Fever and WNBA. They also get into the effects of major league baseball teams' use of minor league ballparks, plus a talk with SB Nation’s Ricky O’Donnell to break down the NBA draft.
On the bonus episode available exclusively for Slate Plus members, the panel speaks to Out of Your League newsletter writer Frankie de la Cretaz, about the Golden State Valkyries’ embrace and fostering of its queer fanbase.
Caitlin Clark (4:33): All eyes on the Fever
Minor League parks (26:22): How two pro teams have adjusted to smaller stadiums
NBA Draft (41:55): Cooper Flagg’s a Mav
(Note: time codes are only accurate for Slate Plus members, who listen ad-free.)
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You can email us at [email protected].
Podcast production and editing by Kevin Bendis, with production assistance from Patrick Fort.
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On this episode: Zak, Lucy and Elizabeth chat about screentime. We’ve got two great questions that are variations on the theme: are podcasts screentime? And you missing out on something if your little ones don’t get to watch a certain children’s YouTuber? We’ll discuss.
After that, we’re circling up for a round of triumphs and fails, because why not? And if you stick around for the Slate Plus Playground, we’re talking about water safety and whether the color of your swimsuit really matters.
If you’re not part of the Slate Plus community, we hope you’ll consider joining! Keep reading to learn how.
Join us on Facebook and email us at [email protected] to ask us new questions, tell us what you thought of today’s show, and give us ideas about what we should talk about in future episodes. You can also call our phone line: (646) 357-9318.
If you enjoy this show, please consider signing up for Slate Plus. Slate Plus members get to hang out with us on the Plus Playground every week for a whole additional grab-bag of content — and you’ll get an ad-free experience across the network. And you’ll also be supporting the work we do here on Care and Feeding. Sign up now at slate.com/careplus – or try it out on Apple Podcasts.
Podcast produced by Maura Currie.
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ICE agents have begun concealing their identities in masks and plainclothes while making arrests. Experts—including a former ICE official—say that endangers those agents, and violates the trust between law enforcement and the citizenry.
Guests:
Philip Bump, columnist for the Washington Post
Scott Shuchart, ICE’s Assistant Director for Regulatory Affairs and Policy Counselor to the Director, 2022–2025.
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Podcast production by Ethan Oberman, Elena Schwartz, Paige Osburn, Anna Phillips, Madeline Ducharme, and Rob Gunther.
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Under a normal administration, a merger between two large advertising firms might attract the government’s interest for anti-monopoly reasons. Under this one, the Federal Trade Commission is creating conditions to…ensure that X still gets advertiser dollars?
Guest: Kate Conger, technology reporter for the New York Times.
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This week: Zohran Mamdani won the Democratic primary in the race for New York City mayor. Felix Salmon, Emily Peck and Elizabeth Spiers discuss the alarmist reactions from business leaders to the Mamdani’s win and why he’s hardly the threat to capitalism they make him out to be. Then, Trump has turned his sights on Jay Powell once again, threatening to prematurely name his successor for Fed Chair. The hosts break down why this “shadow chair” tactic is unlikely to work. And finally, mega-billionaire Jeff Bezos is finally marrying his beloved Lauren Sanchez in an over-the-top, star-studded wedding in Venice. Whatever happened to stealth wealth and quiet luxury?
In the Slate Plus episode: The MAGA Blue Collar Obsession
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Podcast production by Jessamine Molli and Cheyna Roth.
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Kate Lindsay and Candice Lim are joined by Ingrid Nilsen, an OG beauty lifestyle YouTuber who you may know as “MissGlamorazzi,” to reflect on the 10-year anniversary of her most iconic video to date.
Throughout the 2010s, YouTube was the platform of choice for “coming out” videos. During those years, the U.S. saw progress in LGBTQ+ acceptance and representation, including a SCOTUS decision legalizing gay marriage nationwide in 2015. A part of this growing acceptance online included prominent creators speaking up about their own sexuality, creating essentially, an entire genre of YouTube videos. Entering that genre in 2015 was Nilsen, whose coming out video has more than 18 million views, and became perhaps the most memorable coming out video from that era.
Ten years later, Nilsen joins the show to talk about the moment before she hit upload, what she’s been up to since, and how the reaction — and backlash — to that video affected her coming out journey.
This podcast is produced by Vic Whitley-Berry, Daisy Rosario, Candice Lim, and Kate Lindsay.
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