Small Business Growth School

What sort of morning routine should you be doing to maximize your business success?

Some folks will tell you to meditate, run for a few hours, drink a coffee, do a ice bath, etc...

Im not here to say that any of those things above are bad, but I will go through the routine I've been using the last 6 years that I can say 100% has brought me success personally. Enjoy!

Timestamps:

(00:55) - Your Routine Shouldn't Be Too Long

(01:45) - Why You Shouldn't Follow Most Routines

(03:45) - My Morning Routine

(09:00) - Three Take Home Points

To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here

Do have serious FOMO that your going to miss out on all the customers you could grab from the newest social media platform you have clue about?

What about dreading the day when your top performing marketing strategy no longer works because of the newest technological changes?

Don't worry one bit, I'll cover both of these topics and more in today's episode!

Timestamps:

(00:40) - Why Robots Scare Arnan

(03:15) - What History Tells Us About Marketing

(05:10) - Basic Principles Of Marketing That Are Always True

(05:50) - When Your Marketing No Longer Works

(06:40)- How To Find New Marketing Platforms

To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here

Feel like your running your business without direction and your stuck with no real growth?

Could be a lot of factors behind not having a business reaching its full potential, but today Im going to teach you about a simple principle that can get many folks out of this funk.

When I opened my first business it really accelerated how quickly I could raise profits and automate. So listen up and see if you can apply this to your own company!

Timestamps:

(00:40) - Mistakes Of My First Business

(03:00) - My Typical Day Before Time Blocking

(05:40) - How To Time Block

To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here

I've literally spent thousands in sales courses over 10+ years, and even invested hours & hours to digging into the books of the greatest copywriters of all time.

So today Im compiling all of that into a nice neat package of 10 minutes of the BEST headlines to use for your social media posts (...and all other marketing). Enjoy!

Timestamps:

(00:30) - 3 Basics Of Marketing

(04:00) - Emotional Trigger Headline

(07:10) - News Headline

(08:10) - Add In Curiosity Pieces

(09:40) - Add In Numbers,Percentages, Identifying Factors

To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here

What if you could read minds, you'd be the greatest sales person on planet Earth!

You'd be able to see what a person actually wants with 100% accuracy, and what sort of objections they really have.

Then if your service or product could give them that solution you could then easily address the real reason why their saying no.

Unfortunately I won't be able to teach you how to read minds... but I'll give you the next best thing.

In today's episode I'll show you the most common lead objections, what they really mean, and how to address them!

Timestamps:

(02:20) - What is Real Sales?

(03:00) - How To Be Bad At Sales & Still Win

(03:45) - Money Objection

(06:10) - "Don't Trust You" Objection

(08:00) - Timing Objection

(09:30) - Takeaways

To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here

What if a random person walked up to you and said they wanted to make children with you?

Hopefully you would run very far and very fast away from them!

It's because they don't know you and you haven't built up a relationship to get to that point. The same is true with business.

Expecting to walk up to a stranger and for them to just buy your stuff is crazy.

For this reason that's why lead magnets were invented. They help build that relationship up so the customer can feel good about buying your service or product.

So with that said, listen up and today were going cover my three favorite lead magnets that you can use to get new buyers today!

Timestamps:

(01:20) - Building Up Your Customer Connection

(03:20) - Making Your Lead Magnet Irresistible

(04:20) - Free Trial Lead Magnet

(05:40) - Diagnostic Lead Magnet

(08:30) - Sectional Lead Magnet

(10:30) - Two Important Things To Remember

To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here

If I could time travel and tell myself about the biggest threats to my early businesses would I do it.... OF COURSE!

Now you don't have the ability of time travel, but lets go with the next best thing...

Having multiple small town businesses myself and coaching small town business owners all over the US, I've picked up on what the biggest threats are to these types of businesses in 2024.

So tune in and let me see If I can help you avoid these top threats to your business!

Timestamps:

(0:45) - Why I Work With Small Town Businesses

(03:50) - No Understanding Of Marketing Basics

(05:35) - Misunderstanding With Marketing Volume

(07:50) - Price Your Stuff Correctly

(09:15) - Being The "One Man Band"

(12:20) - Use Omnipresence Marketing

(14:00) - Form That Personal Connection

To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠here

Do you need to have a website to get a small business profitable... or course not!

A big problem small business owners come across is they think they need to have this big fancy website before they can ever dream about marketing.

Today's episode will challenge that thought process, show you how to market without a website, and how to actually grow your small town business so you can start making some profits today!

Timestamps:

(02:20) - Long Term Websites Are Useful

(02:50) - How To Market Without Website

(04:30) - Items Needed Instead Of Website

(07:10) - What Kind Of Website To Get Eventually

To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠here

I'd say that 99% of traditional manners are actually a good to practice, but in business it really does pay to not have manners!

We're going to cover today how to relentlessly follow up with customers and be "pushy" in a way that will not only get you more customers but maintain a great relationship along the way.

Also their is ONE exception to this rule, and we're going to lay this out today as well to protect your business from appearing spammy or getting loads of bad reviews.

Timestamps:

(02:50) - Manners In Marketing & Business

(04:30) - Why Aren't Leads Responding Back

(05:00) - Should You Follow Up 10 Times

(06:10) - When To Have Good Manners In Business

(07:15) - Make Irresistible Offer

To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠here

Looking to grow your small business or even start one in the first place, but have just one big problem?

Having established competition....

It's a very common threat for small town businesses and it can be daunting one to overcome.

Because lets face it, those competitors have more customers, more reviews, more word of mouth, and just more time in the market. So the entire town knows about them, why would locals want to go to your place instead?

I've got 4 reasons why they would... :)

Lets dig into that today, so you can overcome that competition and grow your business!

Timestamps:

(02:50) - Why Its Easy To Overcome Established Competition

(03:00) - Learn How To Market

(03:35) - Build Up Marketing Volume

(05:30) - Niche Down

(07:15) - Make Irresistible Offer

To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠here