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"I'll just do it myself."
It sounds efficient—but it's often your brain trying to avoid discomfort.
Your lower brain craves control and certainty, so it convinces you that doing everything yourself is safer and faster. But over time, that thought leads to overwhelm, exhaustion, and less focus on what truly matters.
In this week's Smarter in 5 Minutes, I'm sharing why your brain defaults to doing it all—and a smarter way to start delegating without the stress.
By Dawn Goldberg, CPA4.8
1818 ratings
"I'll just do it myself."
It sounds efficient—but it's often your brain trying to avoid discomfort.
Your lower brain craves control and certainty, so it convinces you that doing everything yourself is safer and faster. But over time, that thought leads to overwhelm, exhaustion, and less focus on what truly matters.
In this week's Smarter in 5 Minutes, I'm sharing why your brain defaults to doing it all—and a smarter way to start delegating without the stress.

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