
Sign up to save your podcasts
Or


Does posting on social actually bring you work—or just grief? In this Toolbox Talk I break down exactly how sparks, plumbers, builders (any local trade) can use TikTok, Instagram, Facebook and Google to win real customers—without dancing or spending all day editing.
🔌 Ready-to-Use Social Media Content Pack for Electricians - https://toolboxtalkforelectricians.kit.com/products/socialmediaEmail Nails x 10. - https://toolboxtalkforelectricians.kit.com/products/email-nails-x-10
What you’ll learn:
Lead-gen vs. “free tools” (personal brand) — pick your goal first
Bio optimisation (Linktree, contact options, service area)
How to geo-target locally (location tags, keywords, groups)
Hooks & CTAs that get enquiries (and what to show customers)
Hashtags that matter (and where they don’t)
Handling haters & bad reviews like a pro
Building an email list (easy newsletter ideas that convert)
Repurposing one post across TikTok/IG/Facebook/Google
When YouTube long-form makes sense for high-value jobs
Quick wins:
Show outcomes (before/after sockets, boards, lights), not just tidy cable clips
Add your town + “electrician” in profiles and captions for local SEO
Ask for a Facebook/Google review on the day (include town name)
Post little and often (even 1 short per week beats silence)
If you want more templates/copy ideas, check the links in the description and steal my prompts. 👍
By Ben Poulter5
22 ratings
Does posting on social actually bring you work—or just grief? In this Toolbox Talk I break down exactly how sparks, plumbers, builders (any local trade) can use TikTok, Instagram, Facebook and Google to win real customers—without dancing or spending all day editing.
🔌 Ready-to-Use Social Media Content Pack for Electricians - https://toolboxtalkforelectricians.kit.com/products/socialmediaEmail Nails x 10. - https://toolboxtalkforelectricians.kit.com/products/email-nails-x-10
What you’ll learn:
Lead-gen vs. “free tools” (personal brand) — pick your goal first
Bio optimisation (Linktree, contact options, service area)
How to geo-target locally (location tags, keywords, groups)
Hooks & CTAs that get enquiries (and what to show customers)
Hashtags that matter (and where they don’t)
Handling haters & bad reviews like a pro
Building an email list (easy newsletter ideas that convert)
Repurposing one post across TikTok/IG/Facebook/Google
When YouTube long-form makes sense for high-value jobs
Quick wins:
Show outcomes (before/after sockets, boards, lights), not just tidy cable clips
Add your town + “electrician” in profiles and captions for local SEO
Ask for a Facebook/Google review on the day (include town name)
Post little and often (even 1 short per week beats silence)
If you want more templates/copy ideas, check the links in the description and steal my prompts. 👍

77 Listeners

42 Listeners

1,215 Listeners

4 Listeners

612 Listeners

0 Listeners

261 Listeners

3 Listeners

499 Listeners

0 Listeners

365 Listeners

18 Listeners

1 Listeners

0 Listeners

0 Listeners