In this episode of The Hard Truth, Jeremy Fouts breaks down how student athletes and their parents can turn social media into a powerful tool for growth and opportunity.

From teaching his own sons to building a brand around values, Jeremy shares the playbook he’s using at home: how to post with purpose, build discipline, and avoid the biggest digital red flags that could hurt an athlete’s future.

He reveals the hard truth: social media will either be a weapon for you or against you. But the good news? You can train your mindset just like your body.

From creating a personal brand to handling critics with confidence, this episode is packed with practical advice for young athletes and their parents to build an intentional, value-driven online presence.

00:00 – Introduction & Why Social Media Matters

02:15 – Teaching Teens to Use Social Media as a Tool

03:37 – Building a Purpose-Driven Online Presence

05:25 – Creating vs. Scrolling: Use Social to Show the Work

06:36 – THINK Before You Post: Values & Integrity

08:36 – Social Media as a Personal Resume

13:31 – Red Flags: What to Avoid Online

15:22 – Staying Professional & Managing Screen Time

17:50 – Handling Criticism & Building Mental Toughness

20:22 – Final Thoughts: Guide Your Kids with Intention

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