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Just three years ago Sony was on the ropes and had lost its mojo. After a successful turnaround, Sony it is looking to the future with new innovative products and a marketing strategy focusing on customer experience. The Managing Director of Sony Malaysia, Satoru Arai tells us why Sony is cool again.
See omnystudio.com/listener for privacy information.
By BFM Media5
33 ratings
Just three years ago Sony was on the ropes and had lost its mojo. After a successful turnaround, Sony it is looking to the future with new innovative products and a marketing strategy focusing on customer experience. The Managing Director of Sony Malaysia, Satoru Arai tells us why Sony is cool again.
See omnystudio.com/listener for privacy information.

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