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The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. An... more
FAQs about Sounds Profitable:How many episodes does Sounds Profitable have?The podcast currently has 1,023 episodes available.
November 08, 2024Audience Data on Podcast Discovery, Industry Tracking Changes, & MoreHere's what you need to know for this week in the business of podcasting: tracking podcast tracking, audio and video prime, and The Podscape is back.Find links to every article mentioned and the full write-up here on Sounds Profitable....more9minPlay
November 07, 2024Asking Tough Brand Safety Qs, Defining Creator vs. Influencer, & MoreHere's what you need to know for today in the business of podcasting: the ad industry redefines influencing, big questions in brand safety, and The Podscape opens submissions.Find links to every article mentioned and the full write-up here on Sounds Profitable....more4minPlay
November 05, 2024Tracking Podcast Tracking, Super Bowl is Sold Out, & MoreHere's what you need to know for today in the business of podcasting: the Super Bowl sells out, tracking podcast tracking, and lessons from advertising week.Find links to every article mentioned and the full write-up here on Sounds Profitable....more5minPlay
November 04, 2024Issues with Third-Party Pod Tracking, SXM's Podcasting Q3, & MoreHere's what you need to know for today in the business of podcasting: a new UK podcast ranker, Q3 earnings from SXM, and how marketing executives are prepping influencers for the election.Find links to every article mentioned and the full write-up here on Sounds Profitable....more4minPlay
November 01, 2024Selling Podcasts with Curiosity, FTC Influencer Ad Crackdown, & MoreHere's what you need to know for this week in the business of podcasting: new FTC crackdowns on false advertising, better podcast marketing, and shoppers are starting holiday prep earlier.Find links to every article mentioned and the full write-up here on Sounds Profitable....more8minPlay
October 31, 2024New IAB Guide to Selling Podcasting, Inspiring Curiosity in Podcasts, & MoreHere's what you need to know for today in the business of podcasting: the curiosity gap and now to cross it, getting audio and podcasting on your brand's media plan, and what emotion AI can do for advertising as we know it.Find links to every article mentioned and the full write-up here on Sounds Profitable....more5minPlay
October 31, 2024Better Podcast Marketing and The Curiosity GapIt’s one thing to use generic descriptions to explain a song or podcast, but there’s power in creating curiosity with a recommendation.Written and narrated by Tom WebsterAudio edited by Newton SchottelkotteHosted by SpreakerSounds Profitable: Narrated Articles is a production of Sounds Profitable. For more information, visit soundsprofitable.com....more10minPlay
October 30, 2024Acast on the Podcast Pulse, False Endorsement Law Arrives, & MoreHere's what you need to know for today in the business of podcasting: a new FTC law cracks down, podcasting advertising transcends audio, and why Prime Day could be different this year.Find links to every article mentioned and the full write-up here on Sounds Profitable....more5minPlay
October 29, 2024New Sonic Branding Report, Influencer Marketing's Political 🧳, & MoreHere's what you need to know for today in the business of podcasting: a report card on beauty brands, why influencer marketing has gotten risky, and new partnerships.Find links to every article mentioned and the full write-up here on Sounds Profitable....more3minPlay
October 28, 2024Podcast Socials Drive Watch Time, Consumer Election Anticipation, & MoreHere's what you need to know for today in the business of podcasting: a report on podcast watch time, how to get your podcast on platform lists, and election anxieties drive consumer purchasing.Find links to every article mentioned and the full write-up here on Sounds Profitable....more5minPlay
FAQs about Sounds Profitable:How many episodes does Sounds Profitable have?The podcast currently has 1,023 episodes available.