In this special edition of Identity Architects, InfoSum's SVP, Marketing & Communications, Ben Cicchetti, sat down with various industry leaders at Cannes Lions Festival of Creativity 2025 to discuss everything from AI and retail media to community and representation.

Ben spoke with Matt Barash from Nova, Victoria Usher from GingerMay, Toby Jenner from WPP Media, Growth Consultant Steph Inez Matthews, Joe Zappa from Sharp Pen Media, Karina Kogan from Napster, Chris Dunne from ThinkBox, and Lauren Wetzel from InfoSum.

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Listen to our Identity Architects’ Soundtrack Playlist: https://hubs.la/Q02yC7Vt0 

More information on InfoSum https://www.infosum.com/ 

InfoSum Case Studies: https://www.infosum.com/resources/library/case-studies 

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