PwC's accounting podcast

Special episode: The CFO’s inflation playbook


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Inflation is not a new economic feature, but it has become more pronounced in recent months, causing central banks and businesses alike to carefully evaluate the path forward through a landscape of supply chain issues, labor shortages, and an ongoing global pandemic. This week Heather Horn sat down with David Shebay, PwC Consulting Solutions partner, to discuss the factors that remain in companies’ control in the midst of the ongoing uncertainty driven by inflation.

In this episode you’ll find:

  • 2:03 - Inflation scenarios that could happen in 2022
  • 8:34 - Overview of the four levers that CFOs can pull in an inflationary environment
  • 10:48 - Cost control strategies and how to weigh supplier pricing dynamics
  • 13:47 - Considering raising prices? How to determine trigger points for price increases and the impact on customer loyalty
  • 16:50 - Evaluating whether investment targets are set up to withstand inflationary pressures
  • 18:20 - Integrating inflationary considerations into the FP&A cycle

Want to learn more?

  • Check out our previous special episode on the business environment in 2022, Geopolitical and economic outlook for 2022.

David Shebay is a partner in PwC’s Consulting Solutions practice, focused on serving clients in the US energy and chemicals sectors. David’s work includes CFO advisory, modern finance, and the intersection of ESG with finance and systems transformation. Prior to joining PwC, David served as CFO of a managed IT services company.

Heather Horn is a Deputy Chief Accountant in PwC’s National Office and leader of the thought leadership group, responsible for developing our communications strategy and conveying firm positions on accounting and financial reporting matters. She is the engaging host of PwC’s accounting and reporting weekly podcast and quarterly webcast series, as well as periodic webcasts for the power and utilities industry. With over 30 years of experience, Heather’s accounting and auditing expertise includes financial instruments and rate-regulated accounting.

Transcripts available upon request for individuals who may need a disability-related accommodation. Please send requests to [email protected].

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