Six Pixels of Separation Podcast

SPOS #663 - Bernadette Jiwa Tells The Right Story


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Welcome to episode #663 of Six Pixels of Separation. 

Here it is: Six Pixels of Separation - Episode #663 - Host: Mitch Joel. One of the most prolific and fascinating business professionals in the area of better brand storytelling and marketing is Bernadette Jiwa. She is a veritable force of nature who creates frequent and compelling prose that are sprinkled with optimism and wisdom. Last September she was on the show to discuss her book, Story Driven – You Don’t Need To Compete When You Know Who You Are, and she’s back with a brand new book called, The Right Story - A Brief Guide to Changing The World. I consider her to be a true business philosopher, because Bernadette delivers the goods. When she not writing books and publishing articles, Bernadette helps companies of all sizes to build a brand to be proud of. Bernadette has a whole bunch of business books that you must read: HunchMeaningfulMarketing: A Love StoryFortune Cookie Principle, Difference and Make Your Idea Matter. It is a thrill to have her back on the show to discuss her latest, The Right Story. Enjoy the conversation….

  • Running time: 52:02.
  • Hello from beautiful Montreal.
  • Subscribe over at iTunes.
  • Please visit and leave comments on the blog - Six Pixels of Separation.
  • Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
  • or you can connect on LinkedIn.
  • ...or on Twitter.
  • Here is my conversation with Bernadette Jiwa.
  • The Right Story - A Brief Guide to Changing The World.
  • Story Driven – You Don’t Need To Compete When You Know Who You Are.
  • Hunch.
  • Meaningful.
  • Marketing: A Love Story.
  • Fortune Cookie Principle,.
  • Difference.
  • Make Your Idea Matter.
  • Follow Bernadette on Twitter.
  • This week's music: David Usher 'St. Lawrence River'.
...more
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Six Pixels of Separation PodcastBy Mitch Joel

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