Ideas are funny things. I’ve spent most of my life believing I was an idea guy. A person who sees things that others don’t. As I’ve grown older, I’m not so sure that’s true. It’s been said that in today’s world where billions of people are connected, the odds of one person having a truly unique idea are incredibly small. You see, in theory, all information is equally available to everyone who has an internet connection and a smartphone. So if two people are interested in the same subject and see the same information, it stands to reason that the likelihood of them both coming up with the same idea is pretty high. But even if someone else across the planet, or across town is thinking about the same new idea, that doesn’t mean both will act on it. In fact, most won’t. The risk is often too high, and the reward is speculative at best. But that doesn’t stop the people who want to change the world with ideas. For these individuals, the pursuit of manifesting an original thought drives them forward. Most of the time, they fail usually because no one around them tells them that their brilliant idea is actually a really dumb idea. Sometimes though, new ideas succeed, and when they do in a big way, economies are reshaped, communities are transformed, and the world takes notice. Many parts of Middle America are looking for ways to create idea economies that reproduce entrepreneurs like colleges and universities produce engineers, doctors, and lawyers on a large scale. But doing that assumes there’s a process for creating great ideas that can be packaged-up and repeated time and again. Identifying that process is the holy grail of entrepreneurship educators and business leaders alike. Especially in areas of the country that have lagged behind in the 21st century economy. Capturing innovation and using it as a tool for economic development is seen as THE key to Middle America’s future. So, where do great ideas come from? Can they be mass produced, and how can bad ideas be killed off before some wayward entrepreneur loses his life savings building a business making things no one wants? That’s the story of ideas.