Start With A Win

Marketing is incredibly important in business and franchising.  Madeleine Zook dives deep in to how franchises market, key points on customer experience, and other fun franchise conversations on this episode of Start With a Win.  Madeleine Zook is a multi-unit, multi-brand franchisee, former franchisor, and current marketing supplier. She's the host of the award-winning franchise podcast, The Art of Franchise Marketing, and has landed coverage in Forbes, Entrepreneur, Fortune, and INC. She is also the founder of a 501(c)3 nonprofit called Together She Can, which strives to help homeless communities with hygiene care.
 
Main Topics

02:36 Give Back to your Community/Charities 
05:38 Biggest Challenge in Home Service Franchisees
07:32 Three components of business
08:24 What do people want, a paycheck, NO!
13:00 Number #1 thing people want
15:00 Is good enough, ok?
17:39 Need a wow factor, an unexpected gift, a gesture!
19:44 The BIG AH HA moment
21:00 Lead generation success today
23:50 How many times does a customer need to see your ad before they say YES?
 
Connect with Madeleine Zook:

www.togethershecan.org
www.linkedin.com/in/mpark141/
https://podcasts.apple.com/us/podcast/the-art-of-franchise-marketing/id1651430743
www.netsertive.com
 
Connect with Adam:
 
http://www.startwithawin.com
https://www.facebook.com/AdamContosCEO 
https://www.linkedin.com/in/adamcontos/ 
https://www.instagram.com/adamcontosceo/ 
https://www.youtube.com/@LeadershipFactory
http://twitter.com/AdamContosCEO 
 
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What do customers want?  They want to see you.  This quick win explains how to connect with your customers the best! 

Connect with Adam:

https://www.startwithawin.com/

https://www.facebook.com/AdamContosCEO

https://twitter.com/AdamContosCEO

https://www.instagram.com/adamcontosceo/

What would an investor do?  An interview with Steven Pesavento Host of The Investor Mindset Podcast and active investor who curates Commercial Real Estate Investments for clients at VonFinch
Capital. He has raised $10’s of Millions dollars, which has
successfully cycled through multiple assets. Beginning in
Single Family as an operator he flipped over 200
houses in under 3 years, prior to expanding into
Commercial to focus on building a business around
working with his ideal client - successful high income
earners like himself who are investing to create flexibility
and independence.

Steven and Adam uncover where investors are looking today and some thoughts on how to strategize for yourself.  Should you max out your 401k?  Or, what should you do to grow your assets.  This episode is about business growth, financial growth and health, and family security.  
 
Main Topics

04:44 Big opportunity in Multi-Family
07:30 Is it better to become a partner with the investor?
10:13 Private Equity is an asset class!
13:10 Don’t invest until you understand
13:48 Not, where should I invest but what do I want from life?
15:44 Three biggest mistakes in wealth
18:45 Biggest impact to change your life!
21:22 Four Ms to SWAW

Connect with Steven Pesavento:

www.investormindset.com
www.vonfinch.com
@steven.pesavento on Instagram and Linkedin
 
Connect with Adam:
 
http://www.startwithawin.com
https://www.facebook.com/AdamContosCEO
https://www.linkedin.com/in/adamcontos/
https://www.instagram.com/adamcontosceo/
https://www.youtube.com/@LeadershipFactory
http://twitter.com/AdamContosCEO
 
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https://www.startwithawin.com/
https://www.facebook.com/AdamContosCEO
https://twitter.com/AdamContosCEO
https://www.instagram.com/adamcontosceo/

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I had to go to the DMV, and thought... this is going to take my whole day, ugh ☹. If this is the way you feel about going to the DMV, then you will want to listen to this experience and take away the lessons to incorporate into your own business!

Huge business and personal EQ lessons in this episode.  As I reflect on my experience at the DMV, I keep finding myself wishing that other companies and businesses were more like the.... DMV. Weird to day!

Main Topics

03:42 Mindset is everything!

04:00 Why give your contact information?

10:06 Business lessons from the DMV??? (Department of Motor Vehicle)

10:43 The best customer (obsessed) experience

13:18 Ease of doing business

14:49 Welcoming experience

15:29 Care…personalize your customer’s experience

17:00 Are you collaboratively working with your customers?

17:55 Do your customers have THIS DMV experience?

Connect with Adam:

http://www.startwithawin.com

https://www.facebook.com/AdamContosCEO

https://www.linkedin.com/in/adamcontos/

https://www.instagram.com/adamcontosceo/

https://www.youtube.com/@LeadershipFactory

http://twitter.com/AdamContosCEO

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We will never get better if we compare ourselves to others. Progress only comes from setting our own benchmarks and comparing ourselves to... OURSELVES! It's time for some self-evaluation and determine areas in our life where we can do better. Then commit to 1% better every day and watch yourself grow!

Connect with Adam:

https://www.startwithawin.com/

https://www.facebook.com/AdamContosCEO

https://twitter.com/AdamContosCEO

https://www.instagram.com/adamcontosceo/

Want to find ways to grow and be happy? Do you feel like you're losing in life or business?  Are you looking for a way to identify and create wins?  The conversation between CEO Adam and Coach JM unpacks winning mindsets and strategies from these two business and leadership coaches on one podcast! 

What losses should we look at?  How can we interpret how we feel in life?

JM Ryerson is an International Speaker, Mindset & Business Coach,
host of Let’s Go Win Podcast, and Best-Selling Author of "Let's Go
Win, The Keys to Living Your Best Life" and “Champion’s Daily
Playbook”. He helps high-performing leaders define and execute
their individual leadership styles in order to grow the impact and
profits of their businesses. His passion is to help others succeed at
work, at home, and in life by offering simple tools that provide a
work/life balance.
 
Main Topics

01:38 Be YOU!
05:04 Our Insecurities and where they start.
09:34 When leaders are insecure.
11:25 Inspire Your Team!
12:55 Why limit yourself…Raise your Bar!
15:25 A person in wrong position at your company.
18:23 You can’t hire & teach integrity…hire their values that align with companies.
18:56 Be better in personal life, be better professionally!
21:39 How you do one thing is how you do all things!

Connect with JM Ryerson:

http://www.letsgowin.com

Connect with Adam:

http://www.startwithawin.com
https://www.facebook.com/AdamContosCEO
https://www.linkedin.com/in/adamcontos/
http://twitter.com/AdamContosCEO
https://www.instagram.com/adamcontosceo/
  / @leadershipfactory 
 
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Have you ever wondered exactly what a Franchise is?  We dig deep in to the difference between a license agreement in a business and a franchise in this episode with our guest, Andrew Sherman.  We also talk about employee engagement and disengagement.  Great episode FULL of business information.

Andrew J. Sherman of Brown Rudnick is a partner in the Firm’s Corporate Practice Group and co-practice group leader of the Emerging Growth Companies & Venture Capital Group. A recognized authority on the legal and strategic aspects of business growth, Andrew’s practice is concentrated on domestic and international franchising, mergers and acquisitions, and corporate counseling.

Andrew has written nearly 30 books on the legal and strategic aspects of business growth, franchising, capital formation, and the leveraging of intellectual property, most of which can be found on Amazon. He also has published many articles on similar topics and is a frequent keynote speaker at business conferences, seminars, and webinars. 

Main Topics:

02:13 What is a UFOC, now a FDD?

03:52 If you have these 3 legs of the stool, you have a franchisee! 

06:20 Are you licensing a concept or franchising a concept?

09:26 Where does a business cross the line into Franchising?

16:23 The biggest challenges & what can we do better

19:09 Percentage of Employee Engagement by a Gallop study

23:11 What Leaders of Franchisors need to actively include in their strategic planning meetings!

25:05 What is the foundation of the disengagement & what do people need?

28:00 Tolerate is a very dangerous word

29:55 What was the goal of today?

Connect Andrew J. Sherman

https://brownrudnick.com/

https://www.amazon.com/stores/Andrew-J.-Sherman/author/B001JP9TUC?ref=ap_rdr&store_ref=ap_rdr&isDramIntegrated=true&shoppingPortalEnabled=true

Connect with Adam:

https://www.startwithawin.com/
https://www.facebook.com/AdamContosCEO
https://twitter.com/AdamContosCEO
https://www.instagram.com/adamcontosceo/

Your attitude means a great deal as a leader. How do you come across when you walk in a room? Are you smiling, frowning, looking angry? Your attitude is everything! Your attitude will lead your actions which will lead to your success as a leader.

Connect with Adam:

https://www.startwithawin.com/

https://www.facebook.com/AdamContosCEO

https://twitter.com/AdamContosCEO

https://www.instagram.com/adamcontosceo/

Ever wonder about how franchising works and the secrets of franchising? In this episode of Start With a Win, we talk to franchise expert Kim Daly about franchising, business growth, and overcoming challenges in life.  Episode 2 of 2

Show Outline:

Three things a CEO should never say (01:16)

Don’t quit…Appreciate the good times by struggling (06:14)

Don’t buy your hobby (07:10)

When you work on your business you create multi-units and wealth (10:50)

Hardest part of running a business (17:33)

Connect with Kim at: 

www.kimdaly.tv 

Connect with Adam at: 

https://www.startwithawin.com/ 

https://www.facebook.com/AdamContosCEO  https://twitter.com/AdamContosCEO  https://www.instagram.com/adamcontosceo/  

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In this episode of Start With a Win, we talk to franchise expert Kim Daly about franchising, business growth, and overcoming challenges in life.  
               
Show Outline:

• What is the Dream? (02:33)
• Freedom – Defined (04:14)
• Solo or Partnership with framework, why pick franchising? (05:40)
• Biggest challenge in franchising – The Silent Killer! (09:59)
• It’s about the Journey! (10:50)
• Shift your Mindset…Locust of Control (13:33)
• Busy vs Productive…Maximize what you can control (16:04)
• Three A’s of Leadership (19:36)
• Do you remember how your felt? (22:21)

Connect with Kim at:
www.kimdaly.tv

Connect with Adam at:
https://www.startwithawin.com/

https://www.facebook.com/AdamContosCEO

https://twitter.com/AdamContosCEO

https://www.instagram.com/adamcontosceo/

Listen, rate, and subscribe!
 

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