Show NotesIn this episode of Startups For The Rest Of Us, Rob and Mike talk about GDPR, preparing to be acquired, and technical debt.  With the regulations of GDPR coming into effect, the guys discuss how it will affect small businesses and what you should do. Also an in depth discussion on things to have in order before you get acquired.Items mentioned in this episode:

• Mike's Indie Hackers Article
• Mike's Interview on Product People
• Sherry Walling Interview on Mixergy
• FemtoConf Recap

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In this episode of Startups For The Rest Of Us, Rob and Mike talk about the Bluetick marketing plan. Mike breaks down his plan in three categories, one-time, ongoing, and long-term. The two go back and forth on the most effective strategies for each category.

Show NotesIn this episode of Startups For The Rest Of Us, Rob flies solo and answers a number of listener questions. The topics include monetizing SaaS with ads, should a WP plugin company consider SaaS and more.Items mentioned in this episode:

• ZenFounder

• Startup Blueprint: 7 Skills For Founders, Builders & Leaders

• Start Small, Stay Small: A Developer's Guide to Launching a Startup

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In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions, topics include fixing onboarding, marketing a low LTV product, and the legality of cold email.

Show NotesIn this episode of Startups For The Rest Of Us, Rob and Mike talk about SaaS marketing from square one. Topics include where to start marketing, what types of channels to use, and what your timeline will look like.