"I can show you the world!" The tricky and actually really simple (but not easy) land of Scaling. We get into the many types, formulas and experts you'll want to keep in your back pocket plus the key to finding YOUR brand of "work less, more less."

TL;DR Version of the Episode:

[1:40] If I’m talking to fast then slow me done with this button LOL

[3:46] What’s everyone’s obsession with the S word

[7:06] Could you be mixing up Scaling with the P word

[12:15] The not so sexy part of scaling

[13:12] The different flavors, types, and approaches to scaling

[16:31] How to figure out which flavor and revenue stream to scale next

[27:01] Work less, make more? Myth or Misguided Reframe?

[36:12] Who you should leverage (hint: copywriters) when scaling

[41:23] When do you know you’re ready to scale?

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Today I’m sharing some tough love and some juicy tips to make sure your copy is giving those BDE (Big Deal) vibes that make people trust, like & buy!

TL;DR Breakdown of  The Episode:

[0:06] New Sexy Best Regards Intro

[1:34] 3 Things that you can be doing this second to give your website, your emails, your sales page, those Big Deal energy vibes.

[3:28] How to convey Big Deal Energy w/o sounding like a d*ck?

[7:15] How much copy do I really need to write to sell?

[9:04] What it is you’re actually selling?

[12:26] The only two word question you need to ask yourself when writing copy

[16:31] What the best copywriter pros won’t tell you about writing copy

[22:06] A less scary way to look at copy.

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I'M BAAAAAACK! 

It's been a year and some change since my great resignation, and literally a year since our very first episodes. And boy a year it's been. 

So I thought I'd take the time to talk what's been on everyone's mine (at least on my internets):

- Quiet Quitting your business (yikes)

- What happens when we treat our mental health and self-care like a joke (spoiler: super sus)

- Why maybe you should quiet quit and loudly put your foot down

- What Big Deal Energy mean's inside your business but also in your body

This was totally unplanned and we'll have more biz and copy focused episodes but the overwhelming response to my first IG reel in ages where I pour my guts out about what a wack year this has been for my mental health and my productivity. Hope this helps someone who feels helpless. You may actually find you're on the right track :)

🎥  Get caught up on ALL my free copy tea + training videos ➡️ http://bit.ly/copytawkPRESSPLAY​