#24 | Now that you’ve got a kick-ass blog that’s great for SEO and your clients, in this episode I give you three ways you can use the power of your blog to harness your social media content strategy without actually having to do much work.

Links:

• MeetEdgar
• Zapier
• Resources for Photographers

Join the Studio Builder Community on Facebook.

Full show notes @ studiobuilder.co/24

#23 | A major part of my SEO strategy, and something I think should be part of your SEO strategy, is blogging. In this episode, I outline some awesome ways to maximize your blog’s potential and how to create posts that automatically update themselves over time.

Links:

• Squarespace
• Long-Tail SEO
• Resources for Photographers

Join the Studio Builder Community on Facebook.

Full show notes @ studiobuilder.co/23

#22 | When you’re creating posts for your blogs, you want to do so in a way that creates value for potential clients and also improves your position in search results and increases the number of impressions your website gets. This doesn’t need to be complicated and, contrary to popular belief, you do not need to write paragraphs of information for every single post.

Links:

• Long-Tail SEO
• Resources for Photographers

Join the Studio Builder Community on Facebook.

Full show notes @ studiobuilder.co/22

#21 | As photographers, our websites are image-heavy, but Google indexes images differently than it indexes text. So, we want to make sure we also feed the search engines some text to inform it about which keyword phrases to rank us for. That's where blogging comes in.

Links:

• Long-Tail SEO
• Resources for Photographers

Join the Studio Builder Community on Facebook.

Full show notes @ studiobuilder.co/21

#20 | How do you develop best practices for creating and maintaining good SEO for your photography website? It's actually pretty simple. In this episode, I outline five things you need to do to develop a good SEO practice for your website.

Links:

• Google’s SEO Starter Guide
• Google Keyword Planner
• Resources for Photographers

Join the Studio Builder Community on Facebook.

Full show notes @ studiobuilder.co/20

#19 | Search Engine Optimization is not complicated. It's technical, but it's not complicated. Most photographers still don't understand the simple basics of good SEO. In this episode, I give you a very simple way to think about SEO while getting a little nerdy about HTML and document structure.

Links:

• Google’s SEO Starter Guide
• Resources for Photographers

Join the Studio Builder Community on Facebook.

Full show notes @ studiobuilder.co/19

#18 | One of the things I want to start talking about more and addressing more in this podcast is mindset. Things like having confidence in yourself, developing an abundance mindset, and even today’s topic — love. In today's episode, I talk about how to relieve client stress by being compassionate.

Links:

• Love Is The Killer App
• Resources for Photographers

Join the Studio Builder Community on Facebook.

Full show notes @ studiobuilder.co/18

#17 | If you’re a professional photographer for longer than five minutes, you will get asked to work for free. The first thing we need to understand about working for free is that someone is always paying for the shoot, whether it’s us, our clients, our collaborators, or someone else. In this episode, I talk about when and why it's a good idea to say yes and how to politely decline when it's not a good idea.

Links:

• Resources for Photographers

Join the Studio Builder Community on Facebook.

Full show notes @ studiobuilder.co/17

#16 | In this episode, I look at 10 different pricing models and briefly talk about how you could apply each of them to your business, either to the business as a whole or to individual products and services.

Links:

• Resources for Photographers

Join the Studio Builder Community on Facebook.

Full show notes @ studiobuilder.co/16

#15 | In this episode, I look back on the first month of Studio Builder, get real about life, and talk about running a wedding photography business during a pandemic.

Links:

• Resources for Photographers

Join the Studio Builder Community on Facebook.

Full show notes @ studiobuilder.co/15