#4 | Market position refers to the value proposition your brand will occupy in the market, but more importantly, in the buyer’s mind. There are three main positioning areas to consider: budget, competitive, and luxury. Where does your business land?

Links:

• Airtable
• Klo Portfolios

Related Reading:

• Brand Aid by Brad VanAuken

Detailed show notes at studiobuilder.co/4

Join the Studio Builder Community on Facebook and check out our collection of resources to help grow your photography business.

#3 | What's the right lens to use for a portrait photograph? Does it matter if your images are flattering to the subject? What exactly are you trying to say with your images? Everywhere you look people will love to tell you what the "correct" lens is to use to create your images.

In this episode, I examine the concept of "the right way" vs "the wrong way" to create a photograph, and why your choices should be driven by intention, not what someone on YouTube or in a Facebook comment tells you "wrong."

Links:

• Platon
• Studio Builder on Instagram

Related Books:

• Generation Wealth by Lauren Greenfield
• Power by Platon
• Service by Platon
• Platon's Republic

Full show notes at studiobuilder.co/3

Join the Studio Builder Community on Facebook and check out our collection of Resources to help grow your photography business.

#2 | Do you like to talk about other people in the industry? What can you do to foster relationships with new colleagues and strengthen the relationships you already have with existing colleagues? If you cultivate a “colleagues not competition” mindset, you will move forward faster than the people around you who treat you as an adversary.

In this episode, I spill the tea about my feelings toward my colleagues, my competitors, and the other members of our community, and give you a few tips on how you can become a pillar of your own community.

Links:

• Art Streiber on Instagram
• Rise To The Top! with Megan DiPiero Facebook Group
• Marek Michalek
• Marta Hewson
• Erik Marcinkowski
• Kristina Laukkenen of West Rouge Photo Co.
• Alex Heidbuchel of BLVD Studio
• Jeff Tessier
• Kevin Thom

Recommended Podcasts:

• The Businss of Photography Podcast with Bryan Caporicci
• PhotoPros Podcast with Robert Nowell
• Profitable Portraits with Tanya Smith

Full show notes at studiobuilder.co/2

Join the Studio Builder Community on Facebook and check out our collection of Resources to help grow your photography business.

#1 | In this first episode of Studio Builder, I talk about who I am, why I started this show, what you can expect, and why you should subscribe to this podcast. How can my experience as a professional photographer, website developer, and improv comedian help your photography business? Subscribe to the show to find out more.

Links:

• Studio Builder Community on Facebook
• Studio Builder website
• Resources for Photographers

Full show notes at studiobuilder.co/1

Join the Studio Builder Community on Facebook and check out our collection of Resources to help grow your photography business.

Looking for ways to grow your photography studio that don't require undoing everything you've already built? Want actionable advice that you can easily implement in a easily digestable episodes? I hear you. Studio Builder is a snack-sized podcast that helps photographers grow their business and get to the next level one step at a time.

Starting Aug. 31, join me, Kevin Patrick Robbins, a professional photographer, teacher, and business nerd, as I provide you with tips, advice, and action you can use right away to improve your photography business — episode by episode — whether you're a full-time studio owner, part-time pro, or aspiring startup.

Join the Studio Builder Community on Facebook and check out our collection of Resources to help grow your photography business.