Subliminally Correct

By Alex Dobranic & Taylor Sherman

Subliminally Correct is a bi-weekly podcast where two experts in subconscious messaging examine the intersection of politics, persuasion, and all the ways politicians and newsmakers are using psych

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How many episodes does Subliminally Correct have?

The podcast currently has 74 episodes available.

Subliminally Correct episodes:

January 05, 2019Episode 24: The Cohen Sentencing, Hannity vs. Maddow
In this episode we piece together the most persuasive parts of media reporting done on the Cohen sentencing – cable news.
This time we analyze the news reporting of both what conservatives term the "extreme left" (Rachel Maddow of MSNBC) and what liberals term the "extreme right" (Sean Hannity of Fox News).
Learn how both networks covered (or as we will see, failed to cover) the exact same news event. What persuasion tactics were used? Learn:
The art of the Courtroom Drama
Cohen's expertly written mea culpa before the court
Movie and story-arc theming for convicted criminals caught in a political spiral
How media associates or disassociates from an issue in order to create bias and automatic thinking
The two different classes of FBI workers and which one you can never trust
The "Unmaskings", and the "Two-Tiered Justice System"
How vocal tone is used to imply guilt and wrongdoing
Donald Trump equals... what?
And more!
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You can also follow us on Twitter and Facebook!
(Theme Music: "Night Owl" by Broke For Free from Free Music Archive, CC BY 3.0)
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1h 5min
December 23, 2018Episode 23: Brexit, with Special Guest Rintu Basu
If you've been paying attention to the news coming from the United Kingdom, you know one of the most urgent issues is Brexit - the UK's exit from the European Union. Today we are joined by our special guest Rintu Basu, who is a persuasion expert living in the UK.
We break down in this episode a speech given by Prime Minister Theresa May. Highlights include:
Using repetition to reinforce "facts"
"If, Then..." loops in language
Pre-framing
The demographics of Remain versus Leave voters
The differences in UK Parliamentary debate and other chambers around the world, and how persuasion is built in to the UK system
What "The Backstop" is and how it came to be such a trigger-point issue
How Theresa May sets up for the opposition to feel they are included but then puts them in a box
Using the values of being "honest" and "personal" to get people to let their guards down
If you enjoyed this episode, remember to support us through Patreon! Your support really matters.
You can also follow us on Twitter and Facebook, and visit us at our Website!
(Theme Music: "Night Owl" by Broke For Free from Free Music Archive, CC BY 3.0)
Special Guest: Rintu Basu.
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1h 2min
December 10, 2018Episode 22: Mid-Term Victory Speeches, Part 2
We're here for part-two of our series on mid-term victory speeches, and for those loyal listeners we hope you are starting to notice some themes. In this episode we are breaking down two speeches.
The first is actually a concession speech given by Beto O'Rourke, and the second is "not a victory speech – a vision" by Ayanna Presley, who won a house race in Massachusetts. Listen to this episode to find out:
How candidates reference vast groups of people and, in doing so, use the hypnotic device of covering all possibilities
What science has to tell us about why metaphorical frameworks are so compelling, and how they relate to our early sensorimotor experiences
How cursing or using swear words is interpreted by the brain, and why some politicians can get away with it while others don't
The "Escalator" tonality and how to use it
Our take on what Beto is preparing for next
Borrowing from previous speeches and even literary works as a way of increasing a message's persuasion factor
Creating a shared history with the audience, virtue-framing, and more!
Remember to visit our website and to keep this show on the air, support us through Patreon!
You can also follow us on Twitter and Facebook!
(Theme Music: "Night Owl" by Broke For Free from Free Music Archive, CC BY 3.0)
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47min
November 23, 2018Episode 21: Mid-Term Victory Speeches, Part 1
Victory and concession speeches are some of the best places to look for persuasion patterns. They represent the candidate's messaging to their base, as thank-you's for the past and planning for the future come together.
In this two-part episode, we take a look at some of the most persuasive speeches. In part 1, we are breaking down two victory speeches from Alexandria Ocasio-Cortez and Ted Cruz.
Some of what we cover in this episode include:
Cause and Effect language patterns
Motivation direction (Pain or Pleasure) of politicians and how that might impact their results
Personification of ideas
Nonsensical rhetoric that makes sense only in an emotion-filled moment
Music as a classically conditioned anchor
Why Alexandria Ocasio-Cortez might have won
Conservative vs Liberal themes: Defense and assault
More jobs, more security, and more freedom! (For whom, specifically?)
Remember to visit our website and support us through Patreon!
You can also follow us on Twitter and Facebook!
(Theme Music: "Night Owl" by Broke For Free from Free Music Archive, CC BY 3.0)
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49min
November 12, 2018Episode 20: Oprah's Speech and the Midterm Elections
In this episode we tackle the midterm elections, and in particular a speech that Oprah gave in Georgia in support of Stacey Abrams. Then we break down some of the most influential midterm campaign ads from both Republican and Democratic senators.
Highlights include:
How speaking directly to an audience that has already bought into your message makes it possible to persuade more directly
Pacing and leading statements and the impact that tonality has
Call-backs to Gospel music and shared experiences
Repetition and rhyming that reinforces the results
A powerful metaphorical story with a tragic ending
Local vs. national appeals, and identity politics
What might have made the race in West Virginia even closer
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(Theme Music: "Night Owl" by Broke For Free from Free Music Archive, CC BY 3.0)
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53min
October 26, 2018Episode 19: The Kavanaugh Hearings, Part 2: The Judge Strikes Back
Was Brett Kavanaugh lying in his Senate hearing? And how might we tell if he was? In part two of our series of the Kavanaugh hearings, we step into how Kavanaugh himself responds to the hearing and allegations, as well as how senators were framing their ideas. We also get to some listener questions. Learn in this episode:
What Kavanaugh's body language, vocal qualities, and wording suggests about his guilt or innocence.
Whether the Republicans made a smart move by having Ms. Mitchell, the prosecutor, question Kavanaugh.
How the hearings might impact the mid-term elections.
Alternative explanations for why Kavanaugh is so angry.
Persuasive metaphors offered throughout the testimony by senators for their respective sides.
How the #MeToo movement showed up in the hearing room that day.
This is part two of a two-part series on the hearings.
Remember to visit our website and support us through Patreon!
You can also follow us on Twitter and Facebook!
(Theme Music: "Night Owl" by Broke For Free from Free Music Archive, CC BY 3.0)
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1h 9min
October 13, 2018Episode 18: The Kavanaugh Hearings, Part 1: Ford's Testimony
The United States has a new Supreme Court Justice: Brett Kavanaugh, but many people are still asking why he was allowed to ascend to the highest court in the land. The sexual assault allegations made by Christine Blasey-Ford and others rocked the nomination hearing process, and so in this first part of a two-part episode, we examine:
Blasey-Ford's testimony, her non-verbal responses, and how to tell if someone is being truthful by their responses;
How Ms. Mitchell, the prosecutor tasked by the Republicans to do their questioning, framed the issue;
How questioning was used to cast doubt about the methods of determining veracity including Polygraph testing;
The Democratic response to these allegations, and how the speeches given by Democrats may be set ups for future 2020 campaign runs, and more!
Remember to visit our website and support us through Patreon!
You can also follow us on Twitter and Facebook!
(Theme Music: "Night Owl" by Broke For Free from Free Music Archive, CC BY 3.0)
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56min
September 28, 2018Episode 17: NRA-TV
The NRA has a vice-grip on our current political environment on the issue of guns, but how do they do it? In this episode we explore:
The controversial tactics they use to persuade supporters, and how that changes with who is in office
How they use rhyming and repetition to create a powerful message
Why their "We the People" message from the Constitition's preamble is being used so persuasively
How gun deaths are framed in order to lobby for expanded gun rights
The way they use music and imagery to amplify the emotional nature of their videos
And more!
Remember to visit our website and support us through Patreon!
You can also follow us on Twitter and Facebook!
(Theme Music: "Night Owl" by Broke For Free from Free Music Archive, CC BY 3.0)
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38min
September 14, 2018Episode 16: THANKS OBAMA
We all know President Obama is a talented public speaker. But how exactly? In this episode, we break down President Obama's mid-term campaign rally speech at the University of Illinois where he is framing the Trump White House in a particular way. Here are a few of the highlights covered during this show:
Why those invested in what Obama calls "The Politics of Fear" will do anything to hold onto their gains
'Unity' vs 'Either/Or' patterns of breaking people apart
Tying positive thematic ideas to the act of voting and taking action
A long example of hypnotic speech by Obama
Symbology of the historic story of America
Why he is similar to other persuasive speakers of the past
What his fight with progressives looks like
Remember to visit our website and support us through Patreon!
You can also follow us on Twitter and Facebook!
(Theme Music: "Night Owl" by Broke For Free from Free Music Archive, CC BY 3.0)
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1h 3min
August 31, 2018Episode 15: If You're Gonna Run in Texas
In this fascinating episode we step into the high-profile Texas Senate race between Ted Cruz (R) and Beto O'Rourke (D). Each side is running scathing ads against the other, and these ads are heavy in persuasive devices. We break down:
How Ted Cruz hijacks a popular country song in order to damage his opponent's reputation
The way Beto O'Rourke is somehow able to successfullly deliver a viral speech in the language of African American civil rights leaders
Using artfully vague language to dog-whistle and suggest multiple ideas at once
How specific examples of American history can be used to elicit nostalgia, and how that is attached to the candidate
How one particular behavior, kneeling for the pledge, is being framed in radically different ways that is dividing the country, and what it means about a person's thought process
The types of wording that is used to appeal to Republicans vs Democrats
Take a listen, and if you like this episode, remember to visit our website and support us through Patreon! Your support really helps.
You can also follow us on Twitter and Facebook!
(Theme Music: "Night Owl" by Broke For Free from Free Music Archive, CC BY 3.0)
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41min

FAQs about Subliminally Correct:

How many episodes does Subliminally Correct have?

The podcast currently has 74 episodes available.