Table Rush Talk Show

Table Rush Talk Show

By Mischa Zvegintzov, BeLove.MediaBusinessEntrepreneurship
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Table Rush Talk Show episodes

  • 469 - Quality is SUBJECTIVE. Document don’t create Part 2.

    You realize that that's what content creators do. They batch record a whole bunch of episodes in one setting. And they change their clothes, they change their hairstyle they, they do all this stuff.  Subjective vs Objective.  Quality is subjective.  So according to Gary Vee, crank that content out.  Because you do not know who is going to like it.  And I agree!  I’ve been pumping out the content, repurposing my creations.  And someone saw what I was doing and wants to pay me to help them do the same.  Re-purpose their videos into little TIkToks, Shorts, Reels, etc.  I call them mini clips.  My friend says “Ask this simple questions, ‘What’s your budget?’ and then give them a quote.”  And they said “yes!”. 

     

    WATCH this episode here: Table Rush Talk Show.

    Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://toolsforagoodlife.com/

     

    Mischa’s Stuff
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    13 min
  • Document don’t create! Part #1. (This is literally an example.)

    Document don’t create is taking on a lot of new meaning for me.  I’m currently recording on the iPhone 13Pro and the Shure MV 88.  I recently recorded an interview on the fly with Tom Kabbash the owner of https://saunteyewear.com/. I used the Shure MV 88+ and I give some of the quick functional differences of the MV 88+.  Documenting the process of the tools I’m using is an example of documenting not creating.  Use Calendly to schedule everything.  IT IS EFFICIENT!  And I have an inspired way to use it.  I open the loop on the speed of recording.

    Administrative: (See episode transcript below)

    WATCH this episode here: Table Rush Talk Show.

    Listen on the go at http://TableRush.net. Over 450 episodes and counting!

    • Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummit
    • Start podcasting!  These are the best mobile mic's for IOS and Android phones.  You can literally take them anywhere on the fly.
      1. Get the Shure MV88 mobile mic for IOS,  https://amzn.to/3z2NrIJ
      2. Get the Shure MV88+ for  mobile mic for Android  https://amzn.to/3ly8SNj
    • See more resources at https://belove.media/resources
    • Email me: [email protected]

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    Transcript: 

    Mischa Zvegintzov 

    so much content going through my brain right now. Yes, it is recording. Good to see. Oh my gosh, first off, I used well, I'm going to talk about document, don't create, document don't create, and it's actually taking on a lot of new meaning for me. A lot of it's very powerful. The meaning of that, in regards to avatar in regards to how it's opening up the floodgates of being able to, to put out content, or to have content. I was gonna say, yeah, that's it. So that's what I'm going to talk about. Enjoy the intro.

    Mischa Zvegintzov 

    Okay, first off, I have the MV 88 plus, which is different than the MV 88. Both sure mics. And this has to do with documenting and not creating. So hang in there with me, I'm also doing a time check, as well. So I need to hit X on this to see how we are cool. I'm recording this by the way on an iPhone 13 Pro. And I have a Shure MV 88. mic plugged into it. And then I record on the motive app. That's the sure app, the mobile mobile recording app. And it's very powerful. It works super good. They can pick up a little bit of wind. And there it does pick up the extraneous surrounding noises or there can be that has that. Right? Definitely not as clean as being in the studio. But I did. So I had an opportunity to use the MV 88 plus, which is the plus is that's for has the Android connection. So the USB, C and the micro USB, I think it is, but I have them both the US. The MV88 plus is another mobile mic. But I use it with a cord. And I use it on an interview is what I'm trying to say. So it gives you more flexibility to point at places off of your phone because it's got a cord.

    Mischa Zvegintzov 

    But I recorded an on the fly interview with a guy, Tom Kabbash. Who is the creator of sont eyewear. Go to https://saunteyewear.com/. But he is making the coolest 3d printed eyewear created this whole manufacturing manufacturing process. It's awesome. But I did this little off the cuff interview with him. Use the MV 88 plus. And it came out awesome. The sound was so good. Man, I'm so glad I've got that mic in my arsenal. And the MV 88 Plus kit, I think is $199. You can go into the show notes. Subscribe here, obviously. But go into the show notes. The link the link for the MV 88 + is in in the show notes. So get one because it's awesome.

    Mischa Zvegintzov 

    Document don't create so that's a that's an idea of document don't create right there. What I'm talking to you about right now is the me documenting the process of of what I'm learning and using the tools that I'm learning and things like that. So how about that, right? I'm like, Hey, wait a minute. Like there's so many ways to document what I'm up to.

    Mischa Zvegintzov 

    I'm repurposing lots of interviews right now. Lots of contents, lots of clips. I'm in the habit of recording everything. I just record everything. So if I'm on Zoom, I hit record. I'm asking people this might be repurposed, just so you know, is it okay? A lot of times they say yes. Sometimes they're like screen freeze their faces turn white asked me before you do it, which is effectively? I don't know, doesn't matter. I know who's got time for all that. Either you're on board or not, if it's a Yes, awesome if it's no awesome as well. But I don't have time to check, which also leads me to have this great idea of, again, document, I'm documenting, I'm documenting the process. 

    Mischa Zvegintzov 

    I use Calendly to schedule as much as I can, even if it's coffee with friends, like let's put it on the calendar. It's efficient, reduces a lot of the back and forth, but Calendly I use Calendly to set up zoom calls, and you can set up automations. So what I was going to do is put it put the disclaimer of you're giving me permission to record this zoom call into the calendar in the end of the calendar Calendly. Setup, IE as soon as you hit confirm at that confirm page, it's saying By the way, you're agreeing that at time of interview, I'm free to use whatever I record.  I thought that's rather inspired. Now I just need to implement that. I'm getting close to needing a VA people I'm getting close to needing a VA what was the other thing I was gonna say? I'll tell you this if you hit pause, or stop on the on this app on the motive app and you're recording video, it stops the video and starts a new video. So I'm being wary. I'm being wary of it. I've just hitting pause totally lost my thoughts. God it's a beautiful day where I live is awesome. If you love the sun, and 70 degree weather

    Mischa Zvegintzov 

    Okay, I'm back with document don't create, I realize the other reason I don't like to hit stop on the video motive, because then it restarts the time too. So I lose track of the time. batch recording, I'm trying to keep my videos at eight minutes. So I'm going to stop this one and look for part two, where I'm going to talk more about documenting and not creating, which helps you get the content out. And I'm going to talk about why that's important, I think to get the content out that's a great open loop there. So document not creating and the importance of speed of content and wanting to get a lot of content out. Alright, cool. Look for Episode Two in this regard. And subscribe. Alright, peace out

     

    Mischa’s Stuff
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    Podcast Email Finder → https://www.podcastemailfinder.com

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    Search a show. Get the contact. Send the pitch.

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    Connect on LinkedIn:
    https://www.linkedin.com/in/mischaz/

    10 min
  • 467 - The dirty little secret of podcasting!

    The dirty little secret of podcasting!  7 out of 10 podcast creators don’t make it past ten episodes.  And the numbers get worse from there. First off, how many rules am I breaking right now?  I am in Russell Brunson’s kind of expensive 2CCX coaching group and it’s all about growing your company online.  For some people it’s a rocket ride.  For me it’s like slogging through mud.  I’m stuck at the creating your challenge part of the curriculum.  My creative process is to come to these breaking points.  2 months ago my list told me “we want a ‘start your podcast’ challenge”.  What am I waiting for?  Nothing anymore!  I’m bringing you a “get your podcast of the ground challenge”.  Name still in the works.    The importance of an podcast outro that guides people somewhere!  I have to start worrying about guarantees and FTC guidelines.

    WATCH this episode here: Table Rush Talk Show.

     

    Mischa’s Stuff
    🔎 Find podcast contact emails fast:
    Podcast Email Finder → https://www.podcastemailfinder.com

    Stop guessing. Stop overthinking.
    Search a show. Get the contact. Send the pitch.

    🎙 Want to go deeper?
    Join the Influence Tour Masterclass → https://www.influencetour.com/go

    Connect on LinkedIn:
    https://www.linkedin.com/in/mischaz/

    14 min
  • Vince Green Interview #2. You’ve got to take action to get the data to see what works.

    Vince is all about action. If you’re trying to sell your product or service.  You’re trying to market.  You’ve got to take action to get the data to see what works.  Test test test.  There is no way around it.  At some point you’ve just got to put yourself out there.  You’ve got to grab your lemonade stand, put it in the wagon, and you’ve got to go to the football game.  Then you can have a conversation about the demographics the psychographics.  Up until then you are perhaps just spinning your wheels.

    There is a reason we’re on this earth.  Some people have figured it out.  Vince helps people get momentum for their endeavors.  From 6 feet to 60 feet to orbit. What does it take to get a rocket ship off of the ground vs what it takes to move it once it’s past the point of no return.  Vince is all about consistency.  In a lot of cases we are getting what the work is giving us.  When it comes to the authority figure we’ve got “the friend over coffee”, “someone who has gone through it”, and the “white coat person, the Doctor.”  What is the level of focus that your customer has?  The level of urgency that your customer has?  We need to be prepared for that.  Moving from pain or moving towards pleasure.  Maslow’s hierarchy of needs.  There’s no value in the middle.  The middle is just a lot of people going broke.  Pick a date for your “thing”.  Give them a reason.

    Administrative: (See episode transcript below)

    WATCH this episode here: Table Rush Talk Show.

    Listen on the go at http://TableRush.net. Over 450 episodes and counting!

    • Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummit
    • Start podcasting!  These are the best mobile mic's for IOS and Android phones.  You can literally take them anywhere on the fly.
      1. Get the Shure MV88 mobile mic for IOS,  https://amzn.to/3z2NrIJ
      2. Get the Shure MV88+ for  mobile mic for Android  https://amzn.to/3ly8SNj
    • See more resources at https://belove.media/resources
    • Email me: [email protected]

    For social Media:      

    • https://www.instagram.com/mrmischaz/
    • https://www.facebook.com/MischaZvegintzov

    Subscribe and share to help spread the love for a better world!

    As an Amazon Associate I earn from qualifying purchases.

    Transcript:

    Mischa Zvegintzov 

    Welcome, welcome everybody to the table rush master class where we get back to this marketing and sales basics to help entrepreneurs like you grow to $1 million and beyond. And who do we have on today? But the amazing, incredible coach Vince Green, who just didn't know how to how do we how do we say how amazing Vince is? Tell me?

    Vince Green 

    You'd have to ask my mom. Yes, my mom, you're gonna get a very clear answer. Okay, that's all that's what I know for sure. If you asked me, I, I think we all have amazing moments my friend. So you know, there's, there's a reason that we're on this earth. Maybe one day, we'll all figure it out. Some people have, you know, some people are like, right there. And on it, that's really good. You know, they've got their North Star and away they go. You know, I think I thank you for the accolades, but I'm not sure, you know, a lot of a lot of what I work on today, you know, it's not like where I used to be. But you know, a lot of what I work on these past few years is, is, you know, channeling through other people, right, having helping other people to get, you know, their stuff off the ground, or get it you know, from, you know, hovering at a six foot level to a 60 foot level, and then how you get that thing to get going, right, there's that whole kind of conversation that you know, people have about how much fuel it takes to get the rocket ship just off the ground versus how much it actually takes to get it once it's past that point of no return, I really don't know when to call the point of no return for today. But what does it you know, what does it take to get past that? That it's like, I don't know, it's, it's, it's a fraction, maybe a big fraction, but it's a fraction of what it took to get off the ground.

    Vince Green 

    And so, you know, when, when we have these concepts for business, what do we want to move into a new space? There's a lot of things that we have to get set up, but we have to figure out how to get them running at an 80/20 level, right? How do we get the 20 of it running? Get going. And so again, you know, how to be amazing, you got each of us got to ask her mom, you know, day to day, though, you know, day to day, we should all be able to measure it. And that's, you know, that's consistent kind of thing for me. So, you know, like, there is the expression, the path is math, but and that's really only one part of it, isn't it? Yeah. How do we how do we get to that? How do we get to that next level? You know, and we're all you know, all it's very common for us to be kind of, you know, diving into something and kind of go, why is this happening? Well, you know, in a lot of cases, you know, we're, we're getting exactly what our work is, is, is giving us right, right? So we can, you know, maybe we can see past it, but, you know, when you when you you know, when you take those actions.

    Vince Green 

    Now in marketing that can be a little bit different in sales that can be a little different, but the actual work of doing it. Because there's a difference between understanding the principles behind putting out a marketing campaign, because that's really what taper Rush is all about, right? How do we create this kind of this high desire coming towards us? Right? If we're on the front of the room, and our teams at the back, like how do we create that? Or how do we get you know, create that, that that energy that takes people to the order page and they go, that's exactly what I'm looking for. Thank you pretty much, Misha, right. Yes. So it's a real it's uh, that process we can do. You know, we we can't create demand and I think if there's something you said that's like, what do you wanna talk about like there's this whole thing that but demand desire and the avatar and maybe we can go there because it's actually one thing you you have to understand about your audience's what is their demand for this and how does that demand become desire and there's no secret if there was we would just all go into would flip the light switch and everything would be good, but it's not right. It's, you know, it really we can get into it but anyway, I want to thank you for giving me the chance to mention it. I'm at a chance for being on the podcast but but you know, it's this is this is This is an interesting world that we plan because, you know, it's an interesting world. With that the changes that are going on so anyway, so does that work for you?

    Mischa Zvegintzov 

    It does. It does work for me. Thank you very much. Yes. You touched on maybe we would go move towards the avatar? Yes. Is that? Is that what I heard you say?

    Vince Green 

    Avatar? Yeah. It less about, like, you know, less about, you know, how do you define the avatar, but I'm hoping that we should all know it. Right. You know, I was at an event not too long ago, where the opportunity to listen to some amazing speakers and, and it wasn't that long ago, you know, things are starting to come back now. And the interesting thing is, like, when you go and you spend time, and you have real focus on what's going on, right in front of you. You know, you hear certain things, right. And I heard this this gentleman say, you know, there's, there's when it comes to trust, and or authority, and or, you know, the know, like and trust that like to focus on trust and authority. Yeah. You know, and he talked about, like, and this these are, I'm assuming, I assume, because I've heard them before, common, you know, marketing principles, right. But who do we listen to? We listen to people in authority, right? We listen to our friend at the coffee shop. Right? And then we listen to people that have done what we're trying to do. And he called them prob problem relevant. Okay. And so if you go into if you look at those three things, and she'll Dini in his book, Dr. Robert Cialdini talks about the authority space in his book Influence, which is definitely a read if anybody who's if you're starting out, and if you're into reading books, or getting the synopsis of it. He talks about six main principles, we're not going to I'm not going to go into them today. Okay, way out of a way out of focus for us.

    Vince Green 

    But, you know, that authority figure is really important, right? So, if you're sick, and you are so inclined to go to the doctor, or you're so inclined to go to your, you know, your herbalist or wherever it is, like you're looking for that person who, whether they do or or might have their own version wear a white coat? Right? And so, right. So when, when you understand that's the kind of things that we want to understand about an avatar, right? Who do they go to? And are we the person in the white coat? Or are we the friend at the coffee shop? This one's really difficult like, because in a lot of cases, this is where you're, you're, you're trying to, you know, talk speak to your audience, like, you're their friend. And that's really difficult. Right? Because, you know, especially in early days, they're looking for authority. More, right? I think the last one there somebody who's actually gone through this, someone who's gone through all of the things that you've gone through, and, and they're saying, like, Well, how would you do it? And they're like, Well, I got a story, you want to hear it? Right. And so and when they hear that, right, that's like, that's where the demand for the services that you have turned into desire, because they have a demand for the, to solve the problem, whatever that is.

    Vince Green 

    And again, some people view these things as, as, you know, as opportunities as well.

    Mischa Zvegintzov 

    Okay.

    Vince Green 

    So I think it's, I think it's, again, we're just talking high level today. So I think it's really fair to say that there are problems there is pain. And a lot of our audience is moving away from pain. But there's a whole segment of this, this world that is moving towards pleasure, just we're just a lot of us are wired differently. And you can really say that that same person who is mostly wired to move away from pain, or mostly moving towards pleasure, also has some of the other Yeah, so let's let's not try to say that everybody is just kind of one way or the other. There might be some people that are just, you know, completely that way. Yeah. But we trend we transcend into, you know, once once we have it down and we're it's rinse and repeat, we transcend in this other kind of thing where we're just actually, you know, implementation, doing it over and over and improving and getting better.

    Vince Green 

    So anyway, coming back to the avatar, I just, I just wanted to kind of plant that in because that's just really like one way when you look at these people of identifying their pain or their problem, and understanding that the that there's there's a few different types of people that they might listen to. And they're definitely looking definitely listening to a friend over coffee. Right? Whether that friends on social and that's how they know them, whether it's a true friend or somebody who is you know, that they seek their opinion of so it's important to remember that it's important to remember which authority figure that they're looking for is it that, you know, they're the one that the degree in the white coat? Or is it the one that's gone through this? So anyway, I just thought we would kind of start there.

    Mischa Zvegintzov 

    I love that. I want to I'd love that. So we've got the the the authority figure or which authority figure are there. To recap what you said, we've got the friend at the bar, or maybe they're represented representative of someone we pay attention to on Facebook as a friend or, or Instagram or we've got the person that's like, Hey, I just went through this come with me, I can show you or the been through it person, or the white coat guy who's got the PhD, or the doctorate. Does that. recapping what you say?

    Vince Green 

    You got those three? I the authority, the friend over coffee is I usually say it because again, the kind of conversations you might have at a bar could be different over coffee. Already, you know, a friend over coffee, sober conversation, it's over. I love it. Thank you. That's the other but I just kind of go in there. And then you know, some someone who's gone through it, right? Someone who can say, I've been there, I understand I have felt it. And it's it's really kind of one of those things where and everybody approaches it differently. For me, a lot of it is like, well, it's no wonder you're going through this, if you're good if you're doing this, this, this and this, right? If you're searching for this this in this problem, right, as marketers, and then as someone who wants that problem solved. If, if you're looking at the obvious, if you're looking at the immediately available and it's not working, right, we we start to dig, right? We either pay attention to those people that tap us on the shoulder, right, or we search and we seek right. And then and then then the problem becomes well, I got like, I got like, here's my desk, and I got like 15 different pieces, and which ones am I supposed to connect or which ones am I supposed to play? Yeah, right, and which way am I supposed to go? And that what does that come back to come back to that individual's and the marketer and the service provider, their beliefs and values? Because that's really where we're going with all this. Right? Okay, you're going you're going into what are their current beliefs? What are they willing to? What do they believe in? Do they believe in natural sources? If it's if it's health, if it's wealth, do they believe in? You know, over time? Do they believe that? No, it's okay. Like some people do kind of make it? Fast. Righ

    56 min
  • The importance of MEDITATION and the ENTREPRENEURIAL JOURNEY.

    I love mediation.  It’s very powerful connecting with a “Higher Power” or “Source” as a way to co-create with the universe.  As I slow down, breath, and tap into that connection I am able to stay more focused.  And a quick tangent on the stimulus that is presented to us on social media.  The “shiny object” guys.  I’m more of an old beater truck guy.  BUT I do have my social proof. Some one upmanship.  We all drive what we drive for status reasons.  The meditation helps me be okay with what I've got, where I am, slow down.  So I’m much more efficient when I’m working.  And it helps me to have calm in the storm.

    Administrative: (See episode transcript below)

    WATCH this episode here: Table Rush Talk Show.

    Listen on the go at http://TableRush.net. Over 450 episodes and counting!

    • Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummit
    • Start podcasting!  These are the best mobile mic's for IOS and Android phones.  You can literally take them anywhere on the fly.
      1. Get the Shure MV88 mobile mic for IOS,  https://amzn.to/3z2NrIJ
      2. Get the Shure MV88+ for  mobile mic for Android  https://amzn.to/3ly8SNj
    • See more resources at https://belove.media/resources
    • Email me: [email protected]

    For social Media:      

    • https://www.instagram.com/mrmischaz/
    • https://www.facebook.com/MischaZvegintzov

    Subscribe and share to help spread the love for a better world!

    As an Amazon Associate I earn from qualifying purchases.

    Transcript: 

    Mischa Zvegintzov 

    Today we're going to discuss the importance of meditation and connecting with source and the entrepreneurial journey, and how it can help a lot. And I'm gonna get to that in a second. You get to hear the intro, but I also just it was so beautiful out tonight. As I was walking, I really wanted everybody to get a glimpse of the sunset. That is the Pacific Ocean off in the distance. There's the peak ocean view. But how about that, and this is the Encinitas Park. The great thing about Southern California. I don't know if you can see this too. There's the freeway, the I Five freeway. So we've got like, Yay, glory, or whatever. amazingness. And then, right over here. There it is. Right, can you There we go. There's all that there's the freeway, see all the cars right above my melon. Hey, don't forget to subscribe as well. I'm trying to point. Don't forget to subscribe. I believe it's right in that corner right down there. But one more look, there was a good shot of the Pacific Ocean over there. Okay, intro, and then I'll be back.

    Mischa Zvegintzov 

    And I'm back. Meditation. I love me some meditation. And I've, how do I want to approach this? First off, get your MV 88 Plus, or your MV 88. microphone so you can record while you walk? There's the freeway. Really good shot of the freeway. You know, the phones never do it justice. But hold on one sec. Thank you for indulging me. Where's the turnaround thing? Doesn't matter. No, I wouldn't edit this. Although I should Damn it get to the point man. Meditation. I love some meditation. And it's super powerful to meditate and connect with your higher power, source, to co create with the universe. And I find is that as long as I consistently try and slow down, breathe, tap into that connection. I'm able to stay more focused. During the times I work. I'm able to I'm able to...

    Mischa Zvegintzov 

    I'm just looking at the view again. In the sunset. Oh my god, I'm sorry. You know, I am doing all this. I'm going to give you a total quick tangent. Because, you know, as I'm playing around on the social media more posting, like mad, right, all these video clips and my thoughtful thoughtful thoughts. You know, we get bombarded with with with how other people post and how they promote themselves and, and all this stuff. And there's I came across a guy today who you know, came across my feed and he was yacht guy, cigar guy. You know, young guy crushing clearly. But part of the success that he was super proud of was you know, a cigar girls dance in Champagne. Crowds of people. And God bless, right? Like, I had my, my time with, with wanting that. But that's just not me today, man. I'm like, I'm like, no brief walk, connect. Like, slow down. So that you can connect so I can connect so I can be that much more efficient when I work, so, but anyway, this guy was showing off some fancy cars and whatever. And then there was this other post. Who's the funnel and traffic? I think it's funnels and traffic. Tyler Johnson. I think that's the dude's name. A traffic and funnels guy.

    Mischa Zvegintzov 

    Hey, If you happen to watch this oh my god, I am so humbled right now. But you had this post Tyler, I think that's your name, you have this post where you like I'm selling my Porsche, you know, 534 S T. Turbo and getting the you know, the my one year old turbo Porsche. You know, the suit most souped up Porsche you can get right now. So I can buy something else. I can't remember what it was. And does anybody want to buy it? So that was his Facebook post. And I was thinking, Oh, my God, like, what a, what a subtle way to, or not so subtle way to be like, Look at my success. You join my tribe. These are the shiny objects you get. And again, I love that good. That's super motivating for a lot of people. And it's cool. And it's all good. I'm not Pooh poohing it. And as a matter of fact, I'm getting to the point.

    Mischa Zvegintzov 

    That is why I showed you my Pacific Ocean sunset view. As I was walking, doing my daily walk, I was like, Oh, yeah. Here's what I get it. Oh my god. So I was having a little one upsmanship and trying to give you proof of proof of my life. Right. And I'll be honest with you, I drive a like a 2001 beat up Ford pickup truck, and hand side barely ever drive. And I'm like, that's all I need more than suffices. Now and then I do some work on my little house. And, and. And I can I can throw crap in the back I can whatever beat on it. And I don't care and and I get that from my father to my father was like a property guy, he was like, you invest in the piece of property that you want. Not the vehicle, not the depreciating asset. And and I'll give you one more little bit of a tangent in that regard. Well, I got a bunch more of attention in that regard. But it's like at this point, buying a new car is a waste of resources. Like I don't need it. And like the amount of resources it takes to produce that new car versus the inefficiency of my exhaust system, polluting the economy, the environment. You know, it's the lesser of two evils.

    Mischa Zvegintzov 

    But I will say this, we all drive what we drive for status reasons. And, you know, Tony Robbins. I've seen him talk about that live, what kind of car do you drive? Why are Russell Brunson talking about that, like Russell Brunson? You know, he's had tremendous success. And his wife's like, I just want I just want a minivan. I just want a minivan. I don't need the, you know, she wants to portray humbleness, and she is humble, obviously. But it's she doesn't want to you know, stand out from her from her school moms. i And I say that with love, right. From her circle of of mom friends said with love right and, and so I do not like I like to portray Yeah, cars don't matter to me. Because look how centered I am. Right. So it's all good. I judge none of the above have a kick ass shiny car if you want or don't have a raggedy old truck if you want or don't hell with it have both. The other thing is I'm six foot two. And I got super long legs relative to torso. And so the sports cars you know what? It's such a far way for me to get in and out of those. Those sports cars. Whenever I got a buddy that I hop in there, whatever they've got their BMW or they're this or that God bless them it's some some work to get out of it. Holy mackerel, hey youngsters, that's what you have to look forward to as you get older. So yeah,

    Mischa Zvegintzov 

    What was all? How did they get started here? What was I talking about meditation, and I will tie all this together. But the meditation helps me be okay with what I've got where I am, slow down, meditate and you're, I am so much more efficient when I'm working. And it helps me to have calm in the storm. That's what I like. I have calm in the storm. It helps me to it's just helped me so much. I'll talk more about meditation and entrepreneurship. Another episode because this one's run to 10 minutes already. But Sports Car Guys love you. I do Tyler Johnson. I hope you get to watch this. I hope you were able to sell your Porsche via your Facebook post. And you know what? I hope you're coveting my evening walk right now. Anyway, it's gone dark completely. Love to all keep charging, fighting the fight and do some meditation. So we can not take ourselves so seriously. Bye

     

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    13 min
  • I can HELP YOU make a TESTIMONIAL LIKE THIS!

    I was asked to help my friend Tom Kabbash record a testimonial.  And I had an epiphany! People doing good work out there need help getting their testimonials scheduled, recorded, and edited.  Testimonials from their top customers and clients.  And I know that I can help!  I’m good at asking the questions, doing the interview, and then editing down to a beautiful story.  So I went ahead and scheduled, interviewed, and edited the testimonial and it came out AWESOME!  I can help you do this too!  The 2nd half of this episode is the testimonial that I recorded and edited down.  Take a listen or a watch and you can see what can be done.  Tom's testimonial starts at 7:00 minutes in!

    WATCH this episode here: Table Rush Talk Show.

    • See Tom Kabbash’s 3D printed sunglasses here https://saunteyewear.com/
    • Follow Coach Kathryn Hernquist on InstaGram @coachkathrynh

    Administrative: (See episode transcript below)

    Listen on the go at http://TableRush.net. Over 450 episodes and counting!

    • Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummit
    • Start podcasting!  These are the best mobile mic's for IOS and Android phones.  You can literally take them anywhere on the fly.
      1. Get the Shure MV88 mobile mic for IOS,  https://amzn.to/3z2NrIJ
      2. Get the Shure MV88+ for  mobile mic for Android  https://amzn.to/3ly8SNj
    • See more resources at https://belove.media/resources
    • Email me: [email protected]

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    Transcript: 

    Mischa Zvegintzov 

    Welcome to The Table rush talk show. I am so excited. I was asked to my friend Tom tabash, who owns Santa eyewear. Check it out, the links for Santa eyewear will be in the show notes. Tom cash was asked to make a testimonial for his coach. So he has this coach. Her name is Katherine, Katherine hernquist. She's amazing. I know them both. And Tom knows I'm all into interviewing and recording and crafting good stories and getting getting good at it. And so he asked me, Hey, I need to do this testimonial for Katherine, will you help me? Will you record me doing it? Because he wanted me to ask him questions and, and help him, you know, suss out the testimonial. I said, Absolutely. And so I had this epiphany. Because testimonials are so powerful. testimonies are powerful. Case studies are powerful, as we are out there helping people, you know, solve their problems as we're adding value. testimonials from people of the great work that we're doing to help them are very important.

    So I was like, Heck, yes, I can do this. And I'm good at sussing out the information, I'm good at asking the right questions. And I can make it easier on the person giving the testimony, the testimonial, I can make it easier on the person who wants the testimonial, I had all this inspiration. I was like, Oh my gosh, I can literally schedule the testimonial. I can do the interview. And then I can edit down edit down the testimonial into the key bits I can tell the story. And what was so I did it, I I set it I sent Tom the calendar information, I set up the interview, I interviewed him and then I have since whittled down the testimonial into about five minutes in 30 seconds. And you're gonna see it here in a second here. Like after I'm done here, and we get through the intro. You're gonna see the testimonial. So hang in there with me, I just lost my train of thought it happens to me sometimes.

    Um, so yes, I was like, Oh my gosh, there's people out there that are busy that are doing good work, that perhaps could use some help getting testimonials from their customers. And, oh, that was the key thing, the importance of so I'm good at asking the question. So I sat with Tom and did a 45 minute interview with him. And I really brought him back to the space of this beginning time of working with Katherine. And then you know, he just asked some great questions and brought him back to the space very authentic, as you'll see in a minute. And then they also got to tell the story. His story. What is it wrapped around how she helped him? Right. So it's a beautiful arc of how he's created his sunglass company. It's just really cool. I'm very happy with the way it came out. And I'm offering it to you to help you too. So if you need a testimonial from your customers, of course, I'm gonna charge you for it. But watch this testimonial see if it's something that interests you. You could you could email me a list of your you know, your your 10 top people that you want a testimonial from I'll reach out to him I'll schedule the testimonials and and edit them down and make it happen and make it beautiful. And it will be it'll be it will be awesome. I noticed was getting snapped up. The other really cool thing right now is this is literally about as live as I get. Currently I'm going to go start doing lives but I'm literally recording this and putting it and publishing, recording and publishing.

    So there is going to be another episode a table rush Talk Show episode where I do talk about this inspiration. But as I'm whittling down and I was whittling down a five minute testimonial and all into all these really cool social media clips to blast out over the over the internet, which I'll do that for you too. I was like, here's my podcast episode or my table rush Talk Show episode, my YouTube episode, right? Just go live. So right after this intro, you're going to see the the testimonial from Tom talking about how Catherine hernquist has helped him so much with his coaching and I would encourage you to listen and watch and see if, if this heart centered testimonial is something that would serve you and then also look at it from the eye if it was broken up in even more little reels, tic TOCs you know 30 To 52nd sections, which I've been working on. If you had, you know, five or 10 of those from each testimonial, how powerful would that be for you to create engagement. Anyway, thanks for watching per usual subscribe.

    Well No Yes. If you're listening to this in podcast land you can go to www.tablerushtalkshow.com again www.tablerushtalkshow.com and you can actually see the testimonial there. that that link is in the show notes and then as well as I made one with subtitles so anybody watching this right now or listening in anybody watching literally right now watching the way that you Yes, you can go into the YouTube episodes and there is a this testimonial that has captions which came out beautifully. Okay, enjoy

     

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    14 min
  • The power of visualization and the value of challenges.

    Tip of the day…Batch record!  Today I am supposedly going to talk about batch recording and Challenges.  Can I do a potent 5-7 minute episode.  No matter where you go there you are.  Some of my sales history and how the power of visualization  lands me where I am today.  Me getting laid off from tech and the book “What Color Is Your Parachute” lay the foundation for amazingness.  Ok, back on track!  Create a challenge to get your customers micro wins and create momentum in their life.  Check Cheryl Spencer’s 5 day get 1000 followers TikTok challenge.  Our friend got 11,000 followers in that 5 days!  I was to stubborn to follow her model.  I’m creating a “get your podcast of the ground” challenge.

    Administrative: (See episode transcript below)  

    The people I mentioned in the episode.

    • See See Cheryl Spencer's TikTok @monetizesocialclub 
    • See Dr. Shelly Burns @menopausesecrets 
    • See Pedro Adeo and his challenge workshop here: https://www.digitalmarketer.com/lp/pedro-adao-workshop/ and his design your challenge workshop. 

    WATCH this episode here: Table Rush Talk Show.

    • Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummit
    • Start podcasting!  These are the best mobile mic's for IOS and Android phones.  You can literally take them anywhere on the fly.
      1. Get the Shure MV88 mobile mic for IOS,  https://amzn.to/3z2NrIJ
      2. Get the Shure MV88+ for  mobile mic for Android  https://amzn.to/3ly8SNj
    • See more resources at https://belove.media/resources
    • Email me: [email protected]

    For social Media:      

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    Transcript: 

    Mischa Zvegintzov 

    Tip of the Day batch record when the momentum strikes, batch record. That's what we'll talk about a little bit on this episode. But really what I want to talk about is challenges on the front end of creating some challenges. So very excited about that. But also batch recording. So, watch that glorious intro, I believe it's running in about three to four seconds on YouTube and about 20 to 30 seconds on podcast land. But enjoy the table rush talk show. I'll be right back. Subscribe, Like follow.

    Mischa Zvegintzov 

    And I'm back. Batch record. Anybody savvy enough to see the episode right before this? We'll probably see that, hey, wait a minute. Your hair's the same. You're on the you're still on the uphill part of the walk. You know, when I like to keep my episodes between eight and 15 minutes. And I think growth for me, and 2022. As I record this, we're in February. growth for me is going to be getting less than eight minute episodes. Can I do a potent five or seven minute episode?

    Mischa Zvegintzov 

    Real quick enough, you can see the ridiculous view. But I live in a magical part of the magical part of the world. Lots of magical parts of the world. I do believe this too. No matter where you go. There you are. So ultimately, if where you live, if your happiness is dependent on that. You may never be happy. I just happen to have landed. Encinitas, California. Cute little cottage. I'd say beach college but I don't want to give the impression that I'm on the beach. I can walk to the beach takes me five, seven minutes to Swamis beach. And I'm on the slope of a hill so I get some cool ocean breezes, breezes. And some, you know, little ocean view here and there. Not not not Whitewater. But yes, the ocean. So it's cool, whatever. It's quiet. It's about as quiet as it can be in a noisy part of Encinitas. Thanks for listening to that.

    Mischa Zvegintzov 

    I think what's fun about that is that I back I was exiting the tech industry in 2001. And I'd had a good little run tech sales I lived in the San Francisco Bay Area. And that industry was collapsing. It's doing everything I could to stay in it. But the universe was like you don't get to stay in this industry. So I was reading what color is your parachute? I believe is what it's called. It's like find your next job or find your next career book. But what it had you do was a lot of visualizations, visualizations of where you wanted to live. What's your house look like? What's your neighborhood look like? You know, what's the weather like? All these things? Okay. And this is really funny. It's really funny telling you this story as well. Because I did that I took it very seriously the What color is your parachute if you talk to my wife at the time everything that I was the work I was doing was manifesting i I shit you not sorry I just for any parents out there that has their kids watching this or their their teenagers whatever I apologize for this relatively benign that was yes, so I I get a job coming up out of that in the home loan business and all my skill set comes together this is tail end to 2021 and I'm fighting it actually I'm doing all this work all this you know deep soul searching stuff as recommended by what color's your parachute? And of course I end up in the job of my dreams at the time, which I've since now pivoted out of sugar cane the job of my dreams, but I had to get 15 year run.

    Mischa Zvegintzov 

    Sorry, I end up today The purpose of this whole story is in the killer little beach house in the neighborhood walking walkable tents and walking as I visualized in that book and how crazy is that? How crazy is that? So I love meditation I love visualization I love you know trying to talk to that source that source that higher power that creative intelligence God, people have all sorts of

    Mischa Zvegintzov 

    I'm back, I had to hit stop. What's the beginning of the video, it's talking about batch recording and challenging and challenges. Fast forward, currently, and literally in the house of my dreams, which is not going to be the house of many other people's dreams. Tiny, sold 1949. But I literally have landed in what is perfect for my ideal. What a gift that is.

    Mischa Zvegintzov 

    So challenges, I did a summit awesome. Challenge Challenge is a five day. Next on the list, create a challenge, your creative challenge to bring somebody into your ecosystem of what you have to offer, can do it free or paid. But you create a three day five days seven day some people do longer day challenges. But what you're trying to do is create micro wins. To give help people end up with a result at the end. And then you can make an offer at the end of the challenge. So what's an example I did this, I have this friend and she created a tic tock challenge. It's awesome. Cheryl Spencer, you can find her on Facebook, Cheryl a Spencer, you can look her up on the TIC tock as well. What's it like? So, gosh, I wish I could remember what I'll drop the link in the show notes. Subscribe, and look in the show notes. I'll have Cheryl's handle in there.

    Mischa Zvegintzov 

    But Oh, one last thing I met on visualizing. This is the thing about visualizing like I ended up in the house. But how I got there. I could not have predicted that at all. Did the visualization. How I ended up there? Oh my gosh, the set of circumstances. Crazy.

    Mischa Zvegintzov 

    Anyhow, back to Cheryl Spencer's tic toc challenge. So at the her goal with her tic tock challenge is to have somebody take their brand new tic tock account and get it to oopsie get it to 1000 followers, you start a non business, tic tock account, by the way and non business account, get to 1000 followers. And then when you have 1000 followers, you can put your links in there and things like that. And she's got this great model of creating content. So that's her challenge. It's a five day challenge. Zero to 1000. And she gets you on path for that. Awesome challenge. Check it out. I'll have that link in the show notes as well. But this 111 woman, friend of mine in the TCC X actually, her name's escaping me. Of course, damn it, it's one of those days. If you watch the Lisa Randall episode, though, it's no big deal. forgetfulness, we always have forgetting forgetfulness, no matter how old we are, check out our interview Lisa Randall. But that as we get older, we attach a story to it. And that story, if it gets heavy enough, it creates fear in us. And then we have serotonin release, which actually degrades hip hippopotamus know the hypothalamus gland or something, whatever it is, that gland in your brain. So it can be a self fulfilling prophecy. You're getting older and forgetting stuff. Don't trip on it. You're always forgetting stuff you always have. It's just when you were 30. You could laugh at off. Or when you were 20. You could laugh it off.

    Mischa Zvegintzov 

    But my friend, the menopause lady. I'll have her link in the show notes as well. She followed as following Cheryl's method. Exactly. And is already at she went from zero to 11,000 followers, one of her tiktoks got like 450,000 views. Like it's crazy. She's done maybe eight episodes. She was crazy. She literally hit that 1000 followers in that five days. I mean, I don't know I'm stubborn, and so doing my own thing. So at some point, I'll follow her method. But right now I'm like, I'm following my stubborn method. I'm just trying to repurpose my, my interview clips and get him out on the social media to create awareness. It's all I'm doing repurposing content. So the challenge. So my challenge is going to be more along the lines of, you know, five day podcast. Challenge. 

    Mischa Zvegintzov 

    Judas Priest. Love the old Judas Priest. Skateboard Park. Great neighborhood. Yeah, five day, and I'm still mulling it over, I'm just about to dive into this Pedro de owes challenge. He's got a challenge, create a challenge course, perhaps I'll throw that link in there as well. But the challenge is awesome, it's a great way to generate leads, build your email list. Get people in your ecosystem for free. They're joining your email list, so you can email them and sell them stuff later. As well as, as you get your challenges going. Free challenge you can sell them a service coming out of the challenge. So me for example, let's say hi to at the end of the five days, you'll have the name of your podcast, you'll have the theme of your podcast, you'll have the art together, you'll have your intro and outro put together, just loose framework might be a little different. But at the end of the five days, you'll have all the pieces together so that you can then go to one of the you know, one of the distributors and create what's called your RSS feed. Now, at the end of the challenge, I'm thinking, I'll have the RSS feed. So I'll have the list of everything you need to do to get your podcast live. And it'll be free. Make it to the end, you're going to get this here's everything you need to do to put those pieces of the puzzle together. And people still run stop signs. Skelly. My little when my boys were a little scary. Anyway. Hey, if you're new, welcome to the table rush talk show. Welcome to The Table rush. Talk Show. How fun is this? What I could do is offer at the end to help you get your show live and charge a fee for that. And perhaps coach you moving forward. So that is an idea of a challenge. Probably realistically going to do something like that it's coming your way.

    Mischa Zvegintzov 

    Take away from this value packed episode. Batch record baby. when inspiration strikes. Create episodes eight to 10 minutes long, eight to 15 minutes long. As soon as you get to your 10 minute mark, wrap it up, hit stop. Start on your next episode. Batch record challenges are really cool right now. You should look into it. Challenges. Number three, do a little visualization. Do a little visualization. You could very well end up in the house of your dreams with a business of your dreams with a woman of your dreams. The man of your dreams what else free in the mind. Think I covered all the bases Love you all. Have a great day. Thank you for listening subscribe, comment. Bye different names for it. But Hello Oh my gosh, to Jose talking about and I'm gonna have to edit this section out

     

    Mischa’s Stuff
    🔎 Find podcast contact emails fast:
    Podcast Email Finder → https://www.podcastemailfinder.com

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    16 min
  • I get to help people podcast!

    First a riff on my hair and my youth as a kid in Wyoming in the 70’s.  Putting up YouTube’s of me walking is growth for me.  It’s not my best look.  I encourage you to let it rip and start going live, recording yourself on video.  The power of mediation and putting you in the flow for business creativity.  Coming out of Funnel Hacking Live in 2021 Orlando Florida it was very clear people were struggling publishing to their platforms constantly.  It’s easy for me.  I do need a flexible framework however.  Quality is subjective.  Main take away from this episode is to get publishing.  Trust.  And I’ve got a 5 day Get Your Podcast Started Challenge coming up.  I’m currently building it.

    Administrative: (See episode transcript below)

    WATCH this episode here: Table Rush Talk Show.

    • Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummit
    • Start podcasting!  These are the best mobile mic's for IOS and Android phones.  You can literally take them anywhere on the fly.
    • Get the Shure MV88 mobile mic for IOS,  https://amzn.to/3z2NrIJ
    • Get the Shure MV88+ for  mobile mic for Android  https://amzn.to/3ly8SNj
    • See more resources at https://belove.media/resources
    • Email me: [email protected]

    For social Media:      

    • https://www.instagram.com/mrmischaz/
    • https://www.facebook.com/MischaZvegintzov

    Subscribe and share to help spread the love for a better world!

    As an Amazon Associate I earn from qualifying purchases.

    Transcript: 

    Mischa Zvegintzov 

    Today I'm going to talk about podcasting, the power of podcasting. And I believe that I'm going to help people. Podcast indeed, seems to be my calling, in the short term, at least. short to mid term, helping people podcast. So I'll discuss that a little bit on this episode. And of course, there'll be our standard diversions, twists and turns. See you after the intro.

    Mischa Zvegintzov 

    Hello, I'm back. First stuff, subscribe. Subscribe below. There we go. Subscribe below. Throw in a comment. Hey, you're amazing. Or, Hey, man, I love it. When you ramble or, man, could you just stick to the point? Again, I'm going to talk about the power of podcasting. I believe that I get to help people podcast. But first off, can we talk about the elephant in the room? My lamb chops. My 70s ish lamb chops. I was a little design in the 70s at the end of the 70s I was 12 years old. So I spent a lot of my kid time getting in trouble in the 70s latchkey full on latchkey kid Wilson, Wyoming, which is a tiny little town outside of Jackson Hole, Wyoming. Six miles out population 200 I grew up in a town with population 200. shooting guns shooting gophers. Yeah, divorced parents anyway, enough about that. So podcasting

    Mischa Zvegintzov 

    I finally posted my first YouTube video with me on video walking, and I don't believe it's my best look. So that was that was growth for me to to go ahead and put that on the airwaves. And now per usual once you take that Messi action on it opens the cork of the bottle, or it lets the genie out of the bottle or opens Pandora's box. Now Pandora's box is not so much

    Mischa Zvegintzov 

    Hey here say hi to this little wee child. Hello, we child Hello. How Cute is that? strong willed we child? We like that? Yes.

    Mischa Zvegintzov 

    Thanks for that diversion. Encinitas, California. As far as podcasting, YouTubing being creative creating content. I would encourage everybody to even if you're blogging, or I suppose FaceTime live in or any of the live in tick tocking Instagramming Snapchatting. Can you go live on LinkedIn these days? Man, just let it rip. I got this really cool little microphone. It's called the Shure MV 88. Get yourself a microphone. Get yourself a microphone, so that when you're out and about doing the mundane things, perhaps she can record an episode when the inspiration is is hitting you was going to tell you that I'm big into meditation, like I love some meditation. I love meditation. I love prayer. I love connecting you know a source, God higher power, call it whatever you want the infinite intelligence and I believe tapping into that allows that creativity to flow. So I'll talk about that in reference that a bunch. I will big into A Course in Miracles right now. A CI M. Check out A Course in Miracles. It's a great way to tap into in the source source source. I don't know where sources So within, so you can channel so you can co create with the universe.

    Mischa Zvegintzov 

    But it's very clear to me, I had gone to Funnel Hacking live 2021, a few months ago, at the time of this recording, what, four months ago by now coming up on four months. And I was switching from a, you know, being this healing modality yet can help people with a healing modality towards you know what, no, I love business. I love business. I love sales and marketing, I've got an extensive history in sales and marketing. I'm good at it. I'm good at it. And I've always had the dream of the one to many on a bigger scale. So I did a ton of direct mail marketing, which is direct response. But I like the idea of being on stage, perhaps, and selling that way. So when I was at Funnel Hacking live, became very clear to me as I was talking to people, networking, just being friends with everyone, you know, meeting people, that a lot of people struggle on the publishing side, getting out an episode every day, for example, or even every week, or a few times a week. And that can be you know, blogging, YouTubing podcasting lives on any of the channels. But it's easy for me, honestly, it's easy for me, I am, it's very easy for me to, to get an episode out every day. Now, I love Gary V's take on it. Quality is subjective, quality is subjective. And that was a big hang up for me, when I got started, I had this vision of how an episode needed to be perfect, there is the ideal. And that ideal is to you know, provide service, provide value, have your topic perhaps,

    Mischa Zvegintzov 

    you know, give the three steps to success or whatever. But to try and add value. So at the end, somebody goes, Oh, yeah, this was valuable. And that, the more you can add value, the bigger year, of course, viewership grows. But I was offered a structure that was very limiting, to rapid creation of content. So when I started in the podcast came a year, year and a half ago. Hopefully you're seeing this five years ago, five years from now. And so it's like, six, six and a half years ago. But I was offered a methodology of creating podcast episodes, it was so rigid, and there's no way I could thrive within it. I just couldn't. And some people can. And some people have a tremendous success with the rigid, you know, frameworks. But I needed more flexibility. And once I was able to, to break free of that rigid framework and just let it rip and drop into a stream of consciousness and, you know, talk to source and God, how can I be of service? And what can I bring to the table? That could get me past just that one episode. Like on a per episode, you might listen to this episode and go, Well, this is not this is not objectively quality content. But the body of work. If this if this pushes me forward, this episode pushes me forward to a better quality of work. Well, then, hey, is working.

    Mischa Zvegintzov 

    So if I can have a broader perspective than just on a per episode basis, makes it a lot easier to crank out content and episodes on a daily basis. I will say this over the years over the year here year and a half of podcasting. I try to tie whatever it is back to the entrepreneurial journey, because that's what I'm talking about a lot these days is the entrepreneurial journey um switching arms pologize that water bottle guy heavy. Hey there, now you can get my other the other profile. So you know, and I'm about direct response marketing right now and sales, direct response, building your platform to get your word out building your audience. And so I would encourage anybody to take from this episode right here. Just get publishing, get publishing. Just do it and trust that, you know, do a little prayer, a little meditation, talk to your Creator, whatever that is. Okay, what's the message you want me to bring? What do you want me to say here and then trust. In the moment it might feel brutal, might feel painful. But trust that as your body of work comes together. It will be a message worth carry. Someone will hear what they need to hear. Okay. That's pretty good, effective rant. I feel like love to all.

    Mischa Zvegintzov 

    Oh, I'll say this to what's coming. Of course, don't forget to subscribe. A challenge is coming any day, not any day over the next few weeks. I'm going to have a start your podcast challenge. It'll be a five day challenge. Something about seeing yourself on video is you're like oh wait, my shirts crooked or whatever. You know, it doesn't matter. For their distraction. Oh, by the way, too. There's a ton of really effective YouTubers out there. That would probably be horrified by this right now. So be it. Not glossy, not shiny. What was I saying? Challenges coming a five day. Get your podcast started challenge. More details to follow to come over the next coming days and weeks. Look for that. That's it. Have a good day out there.

     

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    14 min
  • Russell Brunson asked me to submit a story to his newsletter.

    So I check my email the other day and there’s an email from Russell Brunson's executive assistant… No guarantee that I’ll get picked…  But I got to tell the following story.  Russell Brunson’s thesis as I interpret it.  Learn how to generate organic traffic.  Then make your offer to that organic traffic.  Then when your offer is converting you start spending money on adds to scale your offer.   In my opinion publishing counts if your publishing to a Blog, Youtube channel or a podcast.  Why?  You’re building influence.  You’re building credibility.  You're creating long form content that you can repurpose.  You can direct the traffic to wherever you like.  It’s SEO searchable and indexable.  And it provides safety from the Google Slap, Zuckerberg, etc.  Side note, I have been constantly publishing to my Table Rush Talk Show in podcast land for over a year.  450 + episodes.  Listen to them at www.tablerush.net. I do have a lot of people wanting me to make them an offer.  Now I get to work on an offer that converts!  Start publishing to a platform.  Pick one, and start publishing!

    Administrative: (See episode transcript below)

    WATCH this episode here: Table Rush Talk Show.

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    Transcript: 

    Mischa Zvegintzov 

    This episode is called Russell Brunson asked me to to submit a story. Russell Brunson asked me to submit a story. How exciting is that? Yeah, this is going to be about that. I'm just all asunder, you know. Now I've said it before. I'm gonna say it again. That's me opening a soda. I swear it's a soda. There you go. You just gotta let it rip. You just gotta let it fly. But again, this episode is Russell Brunson asked me to submit a story for his newsletter. There we go. That's a good title. Russell Brunson asked me to submit a story for his newsletter. That's what I'm going to talk about on this. On this episode. It's very exciting. The, the culmination of a lot of hard work. And, yeah, we don't know where the success points are going to come from. So listen in. It's gonna be a fun episode

    Mischa Zvegintzov 

    So as many of you know, or maybe you don't know, because you're new to the table rush talk show via the YouTube so you're watching this on YouTube. And I've started publishing on YouTube. relatively recently, you can always go to www.tablerush.net to the show notes, go to table rush dotnet. Subscribe. First, though, go to www.tablerush.net. That's where all these episodes are in podcast land. I believe I have 450 episodes plus or minus 20. But I've been doing very consistently for a year a little bit more than a year of publishing every day. And and, you know, building an audience. Some days, it's some days, there's lots of episode downloads. Some days, there aren't so many. As I'm on YouTube, and this is brand new, YouTube's fledgling for me the fledgling YouTube in endeavor. Not a ton of downloads yet, you know, and I'm working to, to, hopefully generate some more visibility for this for the table rush talk show YouTube channel. But it's a lot of times as a fledgling content creator, it can feel like you're talking into the void can absolutely feel like you're talking into the void. Do you get a ton of good feedback from people? The eventers universe gives me nuggets now and then do confirm what I'm up to. I'll tell you one of the really cool things for me right now is that I do have a lot of people, you know, wanting me to make an offer. And when I say make an offer, like offer up a product or a service, you know, like an expert service. And for me it is going to be it seems like the universe is having it be towards podcasting towards helping people podcast publishing to their podcasts every day. Because it's so powerful, and I'm working. This is why that's important. And I'm in the 2CC X Russell Bronson's 2C CX and it's his coaching program. And one of the things he's his his thesis is you generate organic traffic, you learn how to generate organic traffic, if you're already generating organic traffic and interest in what you're doing great, generate organic traffic, then you make your offer to that organic traffic. And then when that offer converts through your offer, through your organic traffic, then use then you start applying ad directed traffic to it then you start spending money on your advertising. And you scale that offering. Because you know, it works, you know, it converts. And then you can start printing money in effect and impacting the world, printing money is fun impacting the world's perhaps funner. But, or you get a combination of both.

    Mischa Zvegintzov 

    So a lot of people skip the publishing side of things. And in the to cc X Russell and the coaches are very specific about the type of the type of publishing so there's you publish to a blog, you publish to a YouTube channel, such as this, the table would rush talk show, subscribe below, or a podcast. Again, www.tablerush.net, type in your computer table, Rush dotnet. And you can go to all my table rush talk show, podcast episodes, and actually, you can hear what it was before it was the table rush, talk show, go listen to some old episodes, maybe 400 previous. Super fun, it was a totally different name of the of the podcast in the talk show.

    Mischa Zvegintzov 

    But I've been diligently putting out this content. Now I'm in the space of repurposing the content, to start driving more looks likes follows more attention towards towards my content. And then the next part, the next step of generating organic traffic is to start getting in front of other people's audiences. So you start putting yourself out there, hey, I'd like to be a guest on your podcast, hey, I'd like to be interviewed for your blog, hey, I'd like to be interviewed for your YouTube channel, you start getting in front of other people's audiences, talking about what you're doing. And then you're generating more organic traffic. So a lot of people skip the generating of the organic traffic, and they want to go straight to paid ads. And you can end up spending a lot of money trying to figure out if your offer converts. And so publishing to your platform, is very critical. Publishing to a platform consistently, is very critical. And the other thing it does, I actually have it on my notes over here, hey, I'm kind of prepared. Oftentimes, I'm not prepared. Is that is that hold? Please, let me find it. Where is it the benefits, it has something to do with.

    Mischa Zvegintzov 

    So the reason you're publishing, not only to generate organic traffic, but you're building influence, you're building credibility, you're building a body of work that you can point to, and then you're creating long form long form content. And then you can repurpose that long that that content. And then also, from your platform, you can direct traffic to wherever you want. So if you build an audience that's coming to your platform that's SEO searchable, by the way, and indexable. That's what's the, that's part of the other most powerful bit of publishing to a platform of a blog, YouTube channel or a podcast is that it's indexable. And, and SEO searchable. And that, it which is like saying that they can easily find you, and they can easily buy from you for free. You're not having to pay for that traffic so they can easily they can for free, easily find you and easily buy from you. And again, a lot of people skip this step. So I've been Oh, and one other thing, or a couple other things. It's security from a Google slap. Because Google can change their algorithms. They can change their pricing structures, they can do all sorts of things. And then you're all the sudden your efficient advertising becomes inefficient. There's the Zuckerberg price increase, right Facebook, tweaks their pricing model or their algorithms. And then there's Apple Apple playing games. So Apple decides, hey, we're gonna change the way we do stuff. If the way that we interact with Facebook can drive prices up, so it provides insulation from that, that provides diversity from that. If you can control and create your own traffic, there's massive benefits. But again, a lot of people don't do it. They skip the publishing part. And so I've been publishing like mad. Thank you so much for listening. Thank you for making it this far. I'm going to get to the excitement of Russell asking me to tell a story. The other day, well, I can have insecurity about what I'm doing about all this publishing. I'm like, am I talking into the void? What's going on? I come home, I'm at home the other day, I'm about to go home. I'm about to go grocery shopping. And they compulsively check my phone. You know, we all do it. Or a lot of us do it. I'm about to walk out the door. I checked my phone, and in and I see an email, there's an email, and it's from Russell Brunson, Russell Bronson's executive assistant. And I'm like, wait, wait, for doubletake, I stopped, I look at it again. We want you to submit a story. This is just the other day a few weeks ago. I'm like, What is this right?

    Mischa Zvegintzov 

    Is this for me? Wait, what? This doesn't make any sense. So I closed the door, leave the car running, you know, keys in the car, whatever, forget about the car. So we could have jumped at it and drove away. I had i i Come run into the computer, I sit down and and I printed out the email and I get this great copy of this email. Hey, you know, my name is blank. I'm Russell Bronson's executive assistant, I'm writing to inform you that you have been hand selected from the coaching program and, and or the inner circle mastermind as a as a potential feature guest author in the what are Dan Kennedy and Russell Bronson's magnetic marketing monthly periodicals, you may or may not have heard of Russell Brunson, you may or may not have heard of the magnetic marketing periodicals, or Dan Kennedy, but in the niche and realm where I play. These are big names. That's like, that's like, wait, what I mean, I was like, wait, what? And so I just submitted that I wrote the story. Of course, there's no guarantee, but it was a great little God shot a great little nugget from the universe. Keep at it, you know, I've got some visibility, people are paying attention to what I'm doing. And some fun validation. And so I got a good write a great article about just what I told you about the importance of publishing that, you know, you can generate organic traffic, you can test your offers on that organic traffic, and when you have an offer that converts, then you can scale it, throw advertising revenue at it, and, you know, scale it up. That's super exciting.

    Mischa Zvegintzov 

    And then, you know, there's all the, all the other collateral benefits of publishing, consistently. You know, insulation from Google slaps from Zuckerberg pricing increases from Apple fighting with the other social media platforms. And then, you know, you're you're building influence, you're building credibility, you're creating a body of work that you can point to, you're creating long form content, you can repurpose that content, it's indexable. And it's SEO searchable, which is like saying that people can easily find you and buy from you for free. And that's very powerful. So if you're publishing to social media every day, which can be powerful or tick tock tick tock is all the rage people are driving great traffic with tick tock, but you're subject to the whims of those platforms. That's it, I am done. Thank you for listening if you've made it this far, so excited. I got my article into Russell Brunson and Dan Kennedy and the magnetic Marketing Marketing periodicals. We will see if, if I get I get to be published. But I just want to encourage you, keep working hard. Keep publishing. Keep trying. Keep putting your creativity out there your work out there. Take the messy action. You never know. And I will end with this will end end with this. Start publishing to a platform, take a platform, blogging, YouTubing podcasting, start publishing every day. Peace out

     

    Mischa’s Stuff
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    Podcast Email Finder → https://www.podcastemailfinder.com

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    Search a show. Get the contact. Send the pitch.

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    17 min
  • 460 - If you want engagement…You’ve got to engage!

    I’m hell bent on posting to Reels,  YT Shorts, and a TikTok every day a day for 90 days in a row.  This is the results of me TRYING the first 23 days.  It wasn’t until day 11 that I have been able to get one out per day.  Following, looks, likes have not been the results I hoped.  BUT I have had a ton of engagement.  People asking me what is going on.  Requesting that I help them repurpose their content.   Engagement up!  Listens down. People from my Email LIst, my social, and my podcast engage in a conversation!  The cracky nature of the social media.  I have systemized the process and created SOP’s.  The list of tech I’m better at. 

    WATCH this episode here: Table Rush Talk Show.

     

    Mischa’s Stuff
    🔎 Find podcast contact emails fast:
    Podcast Email Finder → https://www.podcastemailfinder.com

    Stop guessing. Stop overthinking.
    Search a show. Get the contact. Send the pitch.

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    Join the Influence Tour Masterclass → https://www.influencetour.com/go

    Connect on LinkedIn:
    https://www.linkedin.com/in/mischaz/

    15 min

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