Table Rush Talk Show

Raphy Feolino and I are both in the 2CCX.  Russell Brunson’s high end coaching program.  I have gotten to see Raphy and his wife build their relationship coaching program from the ground up.  I thought I would bring him on to talk about what he does.  In part 1 of the interview we talked about the trials and tribulations, the struggles, the successes of building their business.  In part two here we go deep on what his business actually does.  Who they help.  Aka their avatar.  And all the fun stuff around that.  There are good relationship tips and tricks for all who listen.

Their program is all about building the foundation for a good marriage. They specifically work with couples who aren’t married.  I.e. they are helping you get married.  Not saving your marriage!

Their Holly Couples Coaching program: https://journeytomarriage.com/coaching/

Their Dating To Discern Couples challenge here: https://www.datingtodiscern.com/

Him and his wife sarah, at the time of this recording, have an almost two year old and a three month old.  It’s stressful.  They are grateful for what they learned to build such a strong foundation for their relationship. One that is helping them thrive through this time.  And they want to pass it on through their coaching program.

Raphy gets a bit into the futility of his dating and how he used that as a spring board to communicate with his wife.

The importance of having the hard conversations with your partner right out of the gate.

The power of their faith based frameworks.  They take their couples through a whole journey.  And by the end you’re probably gonna know if you should be married!

The power of turning your differences into your strengths. 

Hey talks about some amazing couples successes. 

The coolest thing I think.  Is they have a relationship assessment that grades your relationship on 5 or 6 different parameters.  And you get so see a before and after based on your scores.  You literally get tangible results and scores that you can look at. 

Administrative: (See episode transcript below)

WATCH this episode here: Table Rush Talk Show.

• Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummit
• Start podcasting!  These are the best mobile mic's for IOS and Android phones.  You can literally take them anywhere on the fly.
• Get the Shure MV88 mobile mic for IOS,  https://amzn.to/3z2NrIJ
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• See more resources at https://belove.media/resources
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Transcript:

Mischa Zvegintzov

Welcome, everybody to the table rush masterclass where we get back to the marketing and sales basics to help entrepreneurs like you grow your business to $1 million and beyond. And today, I am very excited to introduce to you, Rafi and this last name is great. It's almost as good as mine, Rafi feel lino and Sarah, who's hiding in the background? Well, welcome Rafi.

Raphy Feolino

What's up, Misha, thanks for being here. And thanks for not butchering my name. Like, that's good. Like, both both my like the first name and the last name. Somebody gets it all mixed up. I'll know how like it's kind of pretty, like straightforward. But you got it. And I, I really enjoyed this interview. So thank you for having me on.

Mischa Zvegintzov

Indeed, it's so good to have you have quick we have we have some roots together. And that we're in this high end coaching program. It's called the two comma club X. It's a significant financial investment, which I love. And I'm proud to invest in myself. I know you have as well. It's with Russell Brunson. And I've just got to watch your journey through this for the last year, year and a half. And so my goal here today is just to talk about what you do, and the amazing work you're doing. Right now, this will be our part one of the interview. So if that's cool, and you have what's called holy couples coaching, and anybody can check it out in the link below Journey to marriage.com. It's a great website, you can schedule a call to it's all about, about about bringing spirituality into your into your marriage, right? And it's based it's got a Christian or Catholic, yes to it. Correct? Yeah,

Raphy Feolino

yeah, we primarily work with couples who aren't married. Because we see that there's like, plenty of marriage enrichment stuff. But like, we're trying to figure out, like, who's helping the people that want to get married?

Mischa Zvegintzov

Mm hmm.

Raphy Feolino

Cuz that's a significant step of your relationship. Right? Like, you don't just have a good marriage, like, just because you get married? It's like, what is the foundation that you have to build to have that, that good marriage? Because the reality is marriage, when you're in it, man, there's a lot of responsibilities. We just, we just became parents. I mean, like, I would say, we're still new to parenting and everything, we have a, an almost two year old, and we just had a three month old, just recently. So it's, it's difficult. Like, I'm glad that we we had a like work on relationship before we had to go through these transition points. And that's the gift that we wanted to help other couples to not come into marriage, like being reactive, and like trying to figure things out, because in itself is it's pretty stressful if you don't know how to really do the basic essential things that unfortunately, nobody really teaches us School doesn't teach us how to communicate and all these these things that we teach our couples, so yeah,

Mischa Zvegintzov

fantastic. I love the purpose, a noble cause, right? And and I say that with a full open heart, like, hey, let's, let's set people help people who are on the path to marriage. Let's set them up for success. Right. And I'm looking at your website now. And I think it's awesome. So when everybody's watching here, or you're watching me and I look over here, it's because I've got another screen and I'm looking at your stuff. So I see we've got this whole before and after. Not a framework but but you've got different metrics of before and after. growth area possible growth area, possible strength, strength area, and then you break it down even into I'm having trouble reading it got awfully small. But you have like financial relations, right? You've got all these different things. Yeah, I see that you've got you've had success like I see we've got Nico and Sam who there before and after metrics went up dramatically. So you've got a whole system writer, Vicki and Laney you've got a before and after. So quickly. Tell me a little bit about that.

Raphy Feolino

Yeah, so that assessment that you see that's the number one marriage and relationship assessment in the world was called Preparing rich and because because like it's kind of hard to tangibly like understand like how like how your communicate like the health of your communication, like how you guys handle finances as a couple like, all these different facets of your life. It's kind of hard to to put them into like, are we getting better or getting worse? Like, where are we at? So we wanted to create something where objectively couples can see, like, what are the areas? They're there they have strong points on and and what are the areas that they should really focus on growing, especially before coming into marriage, because there's a lot of conversations that we help our couples really dive into, that they may have not have talked about. Until they start working with us. Because when they start working with us, we get them to be very intentional about the time that they're putting in their relationship and working with us. So yeah, we had like, before we actually go through our coaching program, that's like our first initial call. We help them to see objectively what their relationship look like. Because, you know, couples are like, Oh, our relationship is fine. Like, I don't even know why we're doing this thing. Most of the guys are like that. They're like, I don't know why we're doing this, like we known each other for years. Like, we're fine. Yeah. But they do this assessment. And they're like, dumbfounded. Really like, Wait a minute. Yeah. So we have one of one of our couples that we want to talk about. They were actually about to get married, like four months later, before we actually started working with them. And they, when we started working with them really like they felt like pretty on on tune with everything. And they're like, oh, yeah, we're fine. Like, I'm sure everything is good. But we'll try this out. They got the report, and they actually ranked the lowest that you can in that assessment is like conflicted couple, right. And they saw that and they're like, oh, my gosh, like we're about to get married in four months. And it seems like we're not on the same page. Like it felt like we were on the same page. But that's what's powerful about like, the objectivity of assessments like this. So we were able to do that they, they, they went through the process, we helped uncover a lot of the things that they couldn't see. And that's what that's the power of having a coach. And then after our program, they became a vitalized. Couple. So what a vitalized couple is the top rank that you can that you can measure in that assessment. So within just a few months of working with us, they went from the lowest to the highest rank. And they weren't even married. And I think that blows up a lot of people's mind as well. Because they think like, oh, we should be working on a relationship when we're married. Like, that's when we should be doing it like no, like, why, why wait, you're gonna be you're gonna be doing these things throughout your life, regardless, why not learn it so early on in your relationship, so you don't get into those, those places where you're building these bad habits, and all these things, because that's exactly what I had to experience. Like, I wish I would have known this early on in my dating stages. But, I mean, I feel like God has given me that purpose. He put all these challenges in my life so that my wife and I could do this type of work.

Mischa Zvegintzov

But yeah, fantastic. I want to get to that in a moment that God has given you this purpose, because I think that's what's so powerful about what you do. It's so much work to create something like this to create a structure to help people and to bring a message to market. Right. And, and so to have a powerful why we're gonna get to that in a minute. But really quick, on this Oh, and so that I love the idea of a measurable, right you in such an esoteric space, you've said, here's a measure of here's the measurables that we can look at, and I think they're beautiful. So now I'm looking at and we've got communication, conflict resolution, partner style and habits, financial management, leisure activities, sexual expectations, family and friends, relationship roles. And the last one is spiritual beliefs. And so, obviously, as I just say that if you can grow your competency or capabilities in those areas with your partner, how powerful is that? Especially heading into a marriage, right? Like yeah, yeah, super powerful. Yeah. So awesome. Tell me

Mischa Zvegintzov

like how it's a lot of work, and it's a lot of pain, a lot of growth opportunities. How about that to put something like this together? Like what's the how What was the pain point where you and your wife are like? Did you have an experience? And so your relationship was struggling and you? And then you're like, we've Wow, how powerful Tell me? Does that make sense?

Raphy Feolino

Yeah, so actually, it goes even way before my wife like before, when I met my wife, like, everything started getting a little bit better. Like I started dating the right way. When I, when I initially met her, we dated the right way. And we ended up getting married in just a few months. But before, like, before I met her, I was dating all these other women. And I didn't know exactly like, what the purpose for dating was. So I'd be in these relationships for years and years. And you know, I'm hearing like people's advice, like, oh, yeah, take your time, have fun, go travel and do all these things. And I did. So I spent years of my life dating, I want to talk about this, the certain individual, I dated this one, one girl for over five years, without having like, intention or purpose, but because I guess, just looking back at it, I just wanted significance I wanted to be loved. And I thought I was doing all the right things. So it kind of got to a point where I was like, Okay, we've been together together for like five years. Like, what's the next step of marriage? Right? So in my mind, I was like, Okay, let me go ahead and propose her because that's what everybody is doing. Like, again, not really having any purpose or intention. And then,

Mischa Zvegintzov

how old are you quick, at this point? How old are you?

Man, I think I was like 24, or 25, when I was engaged before I met my wife. So when this happened, just a few months afterwards, I had a spiritual director as well. And he was the one as much as I love him to death. Like, he was very honest with me, as a good director, or coach should have been, but when we're engaged, and I was kind of like sharing to my spiritual director, like, the challenges that we're facing, he helped me to realize how toxic my relationship was, that I couldn't really see. Which really, it kind of blew my mind because I've been in the relationship for five years. So I thought, like, you know, like, Oh, I th

Let’s hear it for batch recording!  Except for now that I’m doing YouTube I need to change my shirt between recordings.  Clarifying that I was not asked to be on the hot seat in the Ecomm Vs Expert Smackdown.  I was asked to be a “shill”.  I was a professional poker player back in the day.  Even playing in the World Series Of Poker back in 1994’ish.  So I break down what a “Shill” is.  It’s time to start promoting my Table Rush Talk Show.  Two main ways I reference that I’m going to do that.  Create clips of episodes and push them all over the social media to create engagement.  And two, get on other peoples shows to promote my own.  All the funnel companies, shopify’s, and Amazons are heading the same direction.

WATCH this episode here: Table Rush Talk Show.

• Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummit

Mischa’s Stuff
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This episode could be called “Praying for a good episode!”  I feel like the last few episodes I have been a rambling mess.  Been off the rails.  And had a completely congested nose!  Omg!  I was asked to be a back question asker’er on the Russell Brunson and Alison Prince ECOMM Smackdown!  More specifically I was asked to be on the VIP Room Hot Seat as a reserve.  “Mischa would you be on the hot seat?  Just in case?  I know you’ll ask a great question that will be relevant!  Now this is quite a change from my previous life…  Boy have I got a story for you!  Where I was the last person you wanted on the call because I couldn’t hold my tongue!  Now I'm being asked to jump on the Ecomm versus expert Smackdown to ask intelligent questions to do what I'm good at.  And to be able to watch the technical workings of this Virtual Event, the hot seat, etc as a sale tool was awesome. 

Administrative: (See episode transcript below)

• WATCH this episode here: Table Rush Talk Show.
• Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummit
• Start podcasting!  These are the best mobile mic's for IOS and Android phones.  You can literally take them anywhere on the fly.
• Get the Shure MV88 mobile mic for IOS,  https://amzn.to/3z2NrIJ
• Get the Shure MV88+ for  mobile mic for Android  https://amzn.to/3ly8SNj
• See more resources at https://belove.media/resources
• Email me: [email protected]

For social Media:      

• https://www.instagram.com/mrmischaz/
• https://www.facebook.com/MischaZvegintzov

Subscribe and share to help spread the love for a better world!

As an Amazon Associate I earn from qualifying purchases.

Transcript: 

Mischa Zvegintzov 

The title of this episode could be gold could be called paying for the perfect episode, praying for a good episode. I just feel like the last 234 Absolutely the last four episodes that I have recorded. I have just been a rambling mess been off the rails forgotten what I've been talking about been been congested in the nose. I honestly don't know if those episodes have even been published. But nonetheless, here I am trying again. And what I'm going to talk about today, I'm going to I'm going to do a good job, people. I'm going to do a good job. I'm going to stick to the point what I'm going to talk about today is I woke up the other morning. Gosh, this is horrible. Okay, I was asked to be on

Mischa Zvegintzov 

this is going to be about a little bit of a success. Holy mackerel. So the other morning, I woke up still in some work. And and I checked my I was actually up pretty early and just made some coffee. It was probably 7:20am I done a little bit of meditation. I done my spiritual reading the Course in Miracles. Love the Course in Miracles. Where is it? Not? It's over there. But it was about 715 720. I checked my phone and my coach Vince. Coach Vince, what's up? Coach Vance had texted me "Hey, what are you doing right now? Are you available?" And so I responded back? Yes, indeed. I am available. And and I said, What's up? What do you need?

Mischa Zvegintzov 

And so he said, he said, Oh my gosh, he didn't say oh my gosh, I just remembered the rest of the story. My brain, the neurons. The neurons finally released Holy mackerel. It's only taken me four episodes of Brad of blathering, I think to have the neurons start firing again. Oh my gosh, to have the neurons start firing again. Okay, here we go. This episode is ready to take form ready to take to take flight ready to take shape. All right, I was asked to be a backup q&a person on the EECOM verse, expert battle, the EECOM verse expert battle where you know Russell Brunson and Alison Prince they put on this three, four or five day it's not really a challenge, but it's Gosh, what my brain is so fried. What do you call them a like a live online? A virtual gathering that dammit my brain. Okay, I looked it up online. It was the ecom versus expert Smackdown. It was a live virtual event, an actual live virtual event. There's live virtual events that are live recordings, which I've done, which are amazing. God bless I love them. They're super fun, super valuable. This one was indeed live. Everybody was speaking live. But it was too...

Mischa Zvegintzov 

Unbelievable. I look it up online and all the informations gone on it because it's past. Alright, I'm back. Try three. I found it the the Econ versus expert Smackdown. Just give us two short days and we'll show you how to create multiple streams of income using both physical and digital products. Sorry, this event is sold out get on the waitlist to hear more about our next virtual conference. Alison prance Russell bronze Brunson. So they did today. Whereas it virtual conference, it was live. They had a VIP room. And on this VIP room, they they were having hot seats. So the hot seats that's what it was. I was asked to be on the reserve Hot Seat person because I'm good at the hot seats in the two comma club X, the coaching group that I'm in, which is part of Russell Brunson and Click Funnels high end coaching group. We do hot seats which are awesome and Amazing, you can bring your question to the coaches.

Mischa Zvegintzov 

You can be on a hot seat, they pull you out of the crowd, and then you go deep on what is your question? And it's awesome. And I've got to be on a hot seat with Russell before. So within the coaching, all the sudden, they're like me, she got a question on the hot seat. I said, Yes, I do. Anyway, so this live event, they were having hot seats, they were concerned that people would be that everybody was involved, all the participants that paid participants that had an opportunity to be on the hot seat that they would they would not understand how it worked. And so So or maybe the engagement wouldn't be good. So they wanted to have a backup person or two that could could come on the hot seat and ask a relevant question. And I'm fully in the middle of all this stuff that the the experts space, all in on what Allison and Russell are teaching and offering and and so Vince in the morning said, Hey, man, we want you would you be willing to be on the hot seat? Just in case like, I know, you'll ask a great question that'll be relevant. And I know you're working on something. So be ready. And I was like, Absolutely, I would be honored to.

Mischa Zvegintzov 

So check that out. I want to fast forward 20 years ago when I worked for Bill Stopford. This is when I was in the tech industry. So I worked in the tech industry and I was selling data colocation, which is basically Rackspace and server farms. So this was in 1999. Year two thousand.com booms and full swing just about to crash. It's teetering on the brink. And yeah, man, so I'm selling. I'm working for I worked for one company for three months, get stock options. I'm at the time, what I thought was a lot of money was like $250,000 stock options. I'm rich, big dog!. completely broke, then all of a sudden, I have $250,000 worth of stock options. company went bankrupt a month later, stock options are worthless, because I didn't make the best investing period. I got a raise to go to another. Another company. And this is as the meltdown is happening.

Mischa Zvegintzov 

And I'm working for Bill Stopford. This is but this was what Bill Stopford told me. My last name is Zvegintzov for anybody who doesn't know. And he goes Misha, you got to come up with a better name, a better tagline. He's like, you know me. My name is Bill and Bill Stopford. So, when I introduce myself to somebody I can say hey, my last name stop for stop Ford like, stop Chevy. But stop forward. You got to come up with something like that. God bless you, Bill. I never really did a very good job of that. But Bill, I'm working for Bill. He's my boss. There's a big corporate gathering teleconference at the time. 20 years ago, all the CEOs, all the big sales people, all the VIPs all the I O people were on their CIO CTO, you know, CIO, Chief Information Officer, Chief Technology Officer, Chief Executive Officer, the VPs of this, the VPs of that.

Mischa Zvegintzov 

And Bill says, Misha, I really want you to be on this teleconference. I really want you to be on there. But I'm scared to have you on there because I know you're gonna you just you won't be able to hold your tongue. Someone's gonna they're gonna you won't be able to keep your opinion to yourself, but I really want you to be on there it's going to be very valuable it will be good for you. You know, it'll be good for your career, whatever. But I don't think I can bring your accent I think you can hold your tongue. sec You got nothing to worry about Bill. You got nothing to worry about. He goes okay, so he brings me on there we make it to the whole teleconference. Guess what, at the very end, any final questions or comments? Misha raises his hand away? Yes, I do. Bill's face turns white.

Mischa Zvegintzov 

And I just I start asking some really hard questions like, like, wait a minute, what you're talking about leaders of the company has holes. So I started asking some hard questions. And Bill did not want me to do it. And I couldn't hold my tongue and I did it anyway. And he was pissed and company went bankrupt. And I think I got I don't know if I got laid off or, or if I, or if the company shut down first doesn't matter. Fast forward to a couple of days ago 20 years later, 21 years later. Now I'm being asked to jump on the econ versus expert Smackdown to ask intelligent questions to do what I'm good at. What, how about that? Is that not amazing? So, I would just tell anybody that's listening to this that is not of my advanced age, knowledge and wisdom. And you're new to the whole career adventure, keep at it one day at a time, take your bumps and bruises. Your bike gets? I don't know, I don't know. There you go. That that I just wow, was a very exciting moment. For me. Another super cool benefit of that whole thing was, I really are we had on this episode, I might have to do a part two, I might have to do an econ versus experts. SmackDown, part two. Now that I'm back on my stream of conscious it started flowing was really cool to be on the day, it was really cool to be involved in the VIP. And to watch it from a step back. And to watch the process. So I'm going to talk about the process in another episode. Or maybe I won't, I don't know. But it was really cool. I'll just finish it out here. Yeah, I'll just finished out here.

Mischa Zvegintzov 

So you know, usually when I'm involved in something like that, I'm swept up in the emotion of it, the inspiration of it, the salesmanship of it, I'm learning, I'm being inspired, and then I'll buy at the end, right. But this time to be on it from a little bit of to be able to step back and watch the technical workings of it. I took some notes. So I just wanted to talk about that. So it was very cool to be able to, to watch the process. And basically it's like Russell's perfect webinar, Google Russell's perfect webinar. And if you can watch him doing his 90 minute presentation on selling, you know, he sells different things at different points. But to watch that process be condensed, or that framework be used in the q&a? Right, he did a q&a different than the hot seat, but doing the q&a. Right. So doing the q&a, and, and vetting the questions in a way that is selling along the lines of the perfect webinar or his frameworks. Right, the the secrets, the social proof the vehicle you know? It's very cool.

Mischa Zvegintzov 

And then I and then to see how the the hotseat was structured actually the same sort of a way right there pulling the questions from the hot seat from the audience to build an arc right to build that arc the secret 123 arc the Go Go get.com Secrets of tiding back that I have it up over there I should have it in my link. I think I'm an affiliate for.com secrets but I haven't got my act together to have the links in the in the show notes by now. Oh, I will say this subscribe subscribe right there. The subscribe should be right there click Subscribe would you but it was very cool to see to see all the bits and pieces of the smackdown to see the sales structure of it the marketing structure of it the the the way that the q&a was designed to talk about the vehicle the new vehicle, the internal false beliefs externals false beliefs and then and then the social proof super cool super powerful.  I hope it's ok that I talked about that but that's what's happening in these conferences Don't delude yourself any conference you go to. That's what's happening. They're building you up they're getting you excited there but there's these other things that are going on because now that I'm really in this space I'm really in this one to many selling space. when I got to see Russell do is offer stack a couple times truncated and little different ways super fun. It's so fun to watch Russell Brunson do his offer stack live. I mean, if you ever have an opportunity to watch Russell do his offer stack live do it. Be wary though you will probably buy. Lord knows I did a couple times. But it's really interesting to watch, like these multi day events where, you know, day one, like watch how people do it. Day one is like, inspiring you or giving you the hope. Right? It's like, full, you know, the hope and then day two is execution. And Day Three is this or, you know, there's usually an arc to it to to create belief in you. And so then you buy and hopefully have success. Anyway, I've rambled on enough. Thank you for listening. See you next episode. Subscribe, give me a thumbs up Cheerio.

Mischa’s Stuff
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I’ve been publishing every day for over a year, to my podcast.  And half the time I’m walking and recording.  Now that I’m publishing to YouTube everyday I’m recording myself on video more while I’m walking.  And I don’t believe it is a becoming look!.  (I show you the Shure MV88 mobile mic I use when walking.)  Initially I was gonna start a YouTube channel but I got talked out of it.  And I’m finally inspired to go YouTube.  Which brings up a whole new set of fears.  Even after 400+ podcast episodes.  And I open the loop on some upcoming podcast episodes. 

Administrative: (See episode transcript below)

• WATCH this episode here: Table Rush Talk Show.
• Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummit
• Start podcasting!  These are the best mobile mic's for IOS and Android phones.  You can literally take them anywhere on the fly.
• Get the Shure MV88 mobile mic for IOS,  https://amzn.to/3z2NrIJ
• Get the Shure MV88+ for  mobile mic for Android  https://amzn.to/3ly8SNj
• See more resources at https://belove.media/resources
• Email me: [email protected]

For social Media:      

• https://www.instagram.com/mrmischaz/
• https://www.facebook.com/MischaZvegintzov

Subscribe and share to help spread the love for a better world!

As an Amazon Associate I earn from qualifying purchases.

Transcript: 

Mischa Zvegintzov 

It's funny now that I am officially have started putting the the video up on YouTube. So the video of the interviews, obviously I'm in that because I'm doing the interviewing, and the person I'm interviewing is, is in there too. And then now on these riff interviews, so for over a year, a year, and a couple months now, I've been posting an episode, every day, publishing an episode every day, and half the time, I would do it, I would record the episode while I was walking. I've got this, you know, I'd put it on, I get this great mic. I don't have it in front of me, but I pop it on my phone. And so I just will walk and and record my episode. And actually, I'll grab it, I'll show you it. Thank you, if you're listening on the if you're listening on a podcast, channel, sorry, you don't get to see it. But anyway, for everybody who's watching, here you go, this is the mic. And here's the little case, it's awesome. I've had this thing for six or seven years, it's fairly indestructible. You just pop it in the bottom of your phone, and bam, you can walk and talk. And actually you can do video too.

Mischa Zvegintzov 

So started recording some of my walking episodes on video they are I do not feel that they are becoming at all, ie they don't shed their best light on me, which is funny. Because, like, this is how I look right? This is how I look. So any illusions of how I look are stripped away, or when you've got the camera right in your face. You know, it's yeah, that's how you look. And so anybody standing close to you, that's what they're looking at. And it can feel horrifying sometimes. But so, as I am now putting myself out there on YouTube, I'll start I'll start doing some more lives to I'm a lot more self conscious. Doing these rifts like this right here in front of the camera, because I'm like, Oh, these, these are going to be going the video is going to be going online. So it's gonna take me perhaps a little bit to to get used to. To get used to I'm sorry, my brains. It happens to me a lot. And no, I'm not going to edit this part out. When I get an editor, they can edit this stuff out for now. You hit fast forward, skip through it, move on. So yeah, I'll just I'll just give you a little backstory anybody joining me new or anybody that's with me, that's been with me for a while it's always good to get a refresher.

Mischa Zvegintzov 

But I initially was going to start this whole thing as a as a as a YouTube channel. And and I got talked out of it I just totally blew my nose. When on the video, if it did, maybe I'll leave it on there. All of a sudden, my nose is stuffed up. Oh my gosh, the wheels are coming off. But yeah, I was gonna start a YouTube channel. This was back a year and a year and a couple months ago and I got talked out of it and went and went full. And went full. podcast, which has been great. And I had somewhere about a year ago I committed to publishing an episode every day and diligently done that. I believe it was around December 10 12 Something like that of 2010 No 2020 Yes. 2020 where I committed to doing an episode every day publishing an episode every day and fast forward to today as I record this January 23. I've done an episode every day and and a couple weeks well a couple of months ago I had the inspiration I it's definitely time to start going video as well. And so I slowly made the transition. rebranding is the table rush. Hello, everybody. Table rush.

Mischa Zvegintzov 

If you're with me from the bitch slap the accelerated path to peace days. Yes. Thank you for being with me hanging in there. stuffed up nose being on board. How much fun is this been? Is shoot me an email, would you? Mic I believe you can go to my email addresses in the notes. Give me a low Hello. Hey, hello, hello. Hey, Meesh, what's up? You're amazing? Or what the hell are you doing? Or I've been? Who knows? Who knows? I've been waiting for something from you for three or for a year and a half or, or it's been fun to see your journey or, you know what asked me a question. Fire me a question. What do you want to know? What do you want to know? I actually have been asked a few questions of late. I should I'll do a q&a episode. Where was I going with all this? Oh, yes, I remembered what I was talking about. I had to hit pause I was talking about my self consciousness. Now that I'm I know I'm going to be recorded. I'm know that the video is going out there. It's a weird. It's a weird disassociation as well, I'd say. Before, when I wasn't conscious or aware, I knew I was talking to a crowd. But I wasn't the visual part. So you throw that in there. It's like a new layer of insecurity. And thank you for hanging in there with me through it. What was the point of all this? Oh, my gosh, the last episode was feels like it was horrible. This episode, will they get published?

Mischa Zvegintzov 

You know what I was going to talk about? I'm going to open the loop. There's a bunch of things that I want to talk about this is what you have to look forward to in coming episodes. So I was I was asked to be a backup q&a on on on a what do you call it on like a, like a big zoom gathering. Which is really cool. I saw I want to talk about that what I learned how gratifying that was I've been asked to submit a letter or not a letter, I guess a story I've been asked to submit a story to a was a new and fairly prominent newsletter in the marketing industry, and in our industry, marketing and sales industry. So that's super exciting. I'm going to talk a little bit about that. So there's tons of successes that I'm going to talk about moving forward. And then also I took an online quiz about podcasting. And it basically is to gauge where you are. And effectively the the the result was you need help.

Mischa Zvegintzov 

And I just thought that was so funny. So I'm going to read those questions to you. I have all the all the questions of that quiz. There's like 10 or 15 of them. And I have those lined out. So we're going to talk about that. I'm definitely going to give you some updates on some engagement that I've had as a result of, of as a result of repurposing content and pushing it out there and engaging in some groups. There was definitely some interesting results from that. What else can I say? That's about it?

Mischa Zvegintzov 

I'm just, you know, I have I have, I'm trying to I'm trying to to polish I'm trying to embrace the fears. It's funny you know, a year and a few months later 400 And some episodes later. Now, being committed to going on YouTube and putting myself out there on video. There's, again, I'm just gonna say it again new new bouts of well there's new ambivalence, new fears of of what am I going to talk about? Like I've had no problems coming up with 407 Episodes and, and you know, riffing a lot. And all of a sudden, those fears have popped into my head again. And when that starts happening, I try and start the mic like I am right now. And I have another great learning point from that, that I'm going to talk about how even though if I compare it to other people are very structured and very ABC with their episodes and are very habits, strong purpose, and they're very planned how that can be effective, but how the way I'm doing it is very effective as well. So I am having engagement, I'm having people wanting to partake in services, meaning they want me to provide products to them. So I believe you can be successful both ways. And I believe commitment is an order and I will tell you that I want to talk about that too. So I'm very much rambling right now. It just feels too good to be on the mic be in front of you talking to my audience love to all. Thanks for hanging in there with me. For this episode, board you well, there'll be another one tomorrow. Peace out

Mischa’s Stuff
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I had a major break through moment.  I finally saw how to borrow someones authority and the power of it.  YouTube channels, podcasts, and blogs are great places to publish because they are SEO searchable.  And they are indexable.  I’d interviewed a memory specialist Lisa Randall.  She helps people thrive in old age with memory courses.   I interviewed her and repurposed her interview into 10 15 clips.  All of a sudden, as I’m pushing out these little clips, people are engaging me like I’m a memory specialist.  It was freaking cool.  I got to borrow her authority.

Administrative: (See episode transcript below)

• WATCH this episode here Table Rush Talk Show
• Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummit
• Start podcasting!  These are the best mobile mic's for IOS and Android phones.  You can literally take them anywhere on the fly.
• Get the Shure MV88 mobile mic for IOS,  https://amzn.to/3z2NrIJ
• Get the Shure MV88+ for  mobile mic for Android  https://amzn.to/3ly8SNj
• See more resources at https://belove.media/resources
• Email me: [email protected]

For social Media:      

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• https://www.facebook.com/MischaZvegintzov

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Transcript: 

Mischa Zvegintzov 

Good day, table rush talk show listeners, I am so glad to have you on and listening. And watching today. Just wanted to start with that. But anyway, this episode is all about how to borrow somebody's authority. How to borrow somebody is authority.

Mischa Zvegintzov 

I had a major breakthrough. epiphany moment, aha moment, I finally sort of saw how to borrow somebody's authority and the power of it. So listen in and learn. Right, as everybody knows, by now, or perhaps you don't, because you're new to the show, welcome, new to the show people.

Mischa Zvegintzov 

Somebody just walked by. If you've listened to any of my previous episodes, I just think it's so funny. I am the crazy person. You realize, as we walk and talk and record into these boxes, it's a fine line between the homeless and us. I'm just saying homeless people are walking around rambling. There rambling away, who are they talking to? They probably have an audience, we just can't see it.

Mischa Zvegintzov 

Anyhow, I've been diligently publishing every day for a year, actually, more than a year now. And it took me about a year and one month to have some major breakthroughs, epiphanies. Well about the power of doing that, which maybe I'll get to in this episode, maybe I won't just know that publishing every day for a year to your chosen platform and what I would consider a publishing publishable platform, because it's indexable. It's Seo searchable. It has longevity as a base of content that you own. I would consider that YouTube channel cuz you're creating the video. searchable, obviously, YouTube, highly searchable, highly searchable. indexable, somebody searches something. There's a great chance your documentation, your story, your whatever comes up. Well, it can you know what I mean, there's not a great chance. There's a chance, or podcasts, podcasts, podcasting, is super searchable indexable, somebody could go to google.com and search the subject that you talk about. And then all of a sudden your podcast comes up, because you've got shownotes, because you've got, you know, the terms of the right places. And it can be super messy. Trust me, my podcast is coming up in certain places now because because it's out there and findable. And then lastly, blogging, blogging, and it's definitely come into my awareness how powerful blogging is. You know, the written story. What I don't consider publishing, although a ton of people would argue, would be posting on Facebook, would be posting on Instagram, would be posting on Tik Tok, Snapchat, any of that stuff. This is what I would tell you. Those are distribution channels. About think of it that way. It's just a distribution channel. Facebook could go out of style today. Overnight. There's Facebook slaps, Google slaps, there's all these terms. And if that's your main source, that's no good. However, if you control the content, if you control the creation, in blog, podcast, YouTube channel. You can slice and dice repurpose all that content out to the social media channels. So those are distribution channels. And there's going to be new distribution channels. There's clubhouse there's all these things out there. I'm an old guy, so Well, old ish. There's people older than me. But as I'm in my 50s

Mischa Zvegintzov 

Perhaps I'm not as aware of the new apps as they come in. to fruition what's another distribution channel, LinkedIn, Twitter. So create your content on your blog, your YouTube channel, and again, YouTube channel could go away. But if you're on YouTube, you own you have all that video. Searchable stuff, right? Because you're in effect creating it and then pushing it out on YouTube. You get what I'm saying. People are going to disagree. ton of people having success, just tick tocking are building businesses straight from Tik Tok. God bless him. Go do that, if that's calling to you.

Mischa Zvegintzov 

Now, thank you for listening to that read the power of authority. So I've interviewed a bunch of people. I recently had the interviewed somebody a memory specialist, Lisa Randall. She's a genius. Check it out, you can hear it, you can watch the Lisa Randall interview on the YouTube channel. Or you can listen to it on the table rush talk show, which also goes out as a podcast, just google google table rush talk show on any of the search table rush talk show on any of the major podcasting platforms and it will come up. Again, the power of borrowing somebodies authority. So Lisa Randall, super smart memory specialist, she literally helps people thrive in old age, with her memory courses. Like she helps them have better memories in old age than they did before they hit old age. She proves through science, science proves that the illusion of your memory having to go have Alzheimers of all these things, perhaps is just that an illusion if you work on it, not to say that whatever those are rabbit holes, I don't need to go down. You get what I'm saying?

Mischa Zvegintzov 

Lisa's super smart. I interviewed her had a lot of fun. Had to switch hands on the water bottle. And I slice and dice that content. I sliced and diced that into a bunch of 15/32 One minute clips, probably about 10 of them. 15 of them. I'm currently in this repurpose content mode. And so I push a ball out across a district. I push it all out across the distribution channels across YouTube shorts across reels across, you know, Instagram and Facebook reels across Tik Tok. Just those created a ton of engagement. It was super awesome. And I posted engaging clips of her being really smart. And explaining how it all works. The hypothalamus all these things. Go this into the interview, you'll figure out what the hypothalamus is. But I started getting it started getting direct messages. asking me about memory stuff. Right? They're like, Oh my gosh, you're so smart about all this stuff. Oh my gosh, you know, this is the course that I like, oh my gosh, she should read this book. Oh my gosh, tell me more. Misha, tell me more. How did you get involved in all this memory stuff. I interviewed somebody slice and dice the interview. chopped it up, send it out. It's very powerful. All of a sudden, I'm perceived as an expert in the memory space. And all I did was interview somebody, ask some engaging questions. Smile. I'm very, I react a lot like I am very emotive. So I have that going for me or not. If you like an emotive people, then you will be irritated. By the way I respond to people. But no matter. I got to borrow Lisa's authority. I'm very excited to interview because I'm all into sales and marketing. That's my main thing that I'm talking about and diving into right now.

Mischa Zvegintzov 

I love spirituality. Love A Course in Miracles. I love prayer meditation. You know, I'm all into the 12 step recovery programs just been sober. Super long time. Lots of stuff I'm into. But I'm excited to. I've interviewed some really smart sales and marketing people, and I can't wait to slice and dice that content, push it out and be and be an I am an authority. I've sold a lot of stuff, done a lot of marketing, but in the new in the digital area. Anyway, you get what I'm saying. I'm very excited to create that engagement to increase my authority by interviewing other people and then repurposing that contract content and distributing it out across the channels. Alright, I'm done. That B might be my most concise episode. And eight or 10 Thank you for joining me on the journey. Love to all subscribe. Subscribe in the bottom corner. I think it is right over there. If you're listening on on a podcast platform, subscribe. Rate give me a five star if you're watching this on YouTube, is it subscribe or follow? I don't know. I'm still sorting all that out. Love to all

Mischa’s Stuff
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I haven’t recorded an episode in 10 days which speaks to the power of batch recording.  My goal has been to post short form content once a day for 90 days to all channels and then document the results.  I really do enjoy editing up the content.  My goal is to batch edit all the shorts so I can make em all one sitting and then post them over the next seven days.  And build out the SOP’s to facilitate that.  I think the YouTube and the IG gave me lots of views over the first couple posts to get me hooked.  It’s work, I’m emotional spun.  I have gotten good engagement however. 

WATCH this episode here Table Rush Talk Show.https://youtu.be/0btgJqZ8Qz4

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Some of my short term inspirations, successes, and failures from the results of repurposing my video interviews.  Turning them into short form video clips.  30 seconds or less.  Rule number one when making a TikTok account.  DON’T MAKE IT A BUSINESS ACCOUNT.  I’ve managed to get 3 clips out over 10 days.  Had a 3000 view IG Reel…  Most importantly I’ve had a couple people reach out directly to me asking to make clips for them.  My subscribers went from 3 to 4. That’s where I am in the YouTube game.  I love the interview process.  And I love the editing and chopping up of the videos.  Super fun. 

WATCH this episode at the Table Rush Talk Show

Mischa’s Stuff
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Raphy Feolino and his wife Sarah at the time of this recording have a two yer old and a three month old.  For the last two years they have been building the Holly Couples Coaching program where they are transforming relationships and catapulting couples into beautiful marriages.  We are in the same coaching program and I've gotten to experience their journey over the last year, year and a half, through this 2CCX window. And I've got to see them go through the ups and downs, find their voice, and begin to build something that will have lasting success and impact the world.

See everything Raphy and Sarah’s here.

• Their Holly Couples Coaching program: https://journeytomarriage.com/coaching/
• Their Dating To Discern Couples challenge here: https://www.datingtodiscern.com/

We go deep on his ups and downs of building his relationship coaching program and having kids in the midst of it and all of it.  It gets heavy.  Anyone wanting to build a business from the ground out, while they are having new kids should listen.  It’s inspiring.

Newly married with a 1 month old and with a vision to help people they take the big leap.  Leave the security blanket of Raphy’s military career, and start on their coaching journey.  But then the moment of realization.  What the heck did we just do!

A targeted email from the marketing genius Russell Brunson gives them the vision of the future and how it can look.  Fast forward to the $25,000 check to join his coaching program.  They decide to go all in and give it a go.  $97 to $25,000.  That’s commitment. 

Let’s be clear.  They are bootstrapping this business and they have to succeed. 

Both are brand new to business, coaching businesses, and marketing.  Extremely coachable they literally started in the group from ZERO.

Betting the podcast of the ground.  That was a struggle.  Lots of perfection.  Being from the military mission critical feels like your life is on the line.  Same with the summit.  Finally “It doesn’t have to be perfect.”  “Whatever God puts in my heart to share with these people. I'm gonna trust that those words are the things that he wants us to share.”  Posting daily made him take action fast.  Now he applies that to all of the other funnels and things that they are building. 

They did a 60 speaker summit!!!  What!  The www.catholicengagedsummit.com.  They built it themselves.  They didn’t have the resources to hire someone to build it.  Ton’s of super uncomfortable action.  Things they have never done before.  Interviewing people.  Building funnels.  Throw in a one month old.

He let’s us into the tension of the marriage.   It was difficult, like learning how to balance and being new parents at the time. And being new business owners. It was stressful. It was a stressful time. But we got through it.

Their summit is awesome https://catholicengagedsummit.com/ for engaged catholics.  And it was a success.  They build their list.  Sold couple into their coaching.  Built relationships with the speakers that are now leading into further partnerships. 

Now they are working on the consistency thing.  “how do we consistently fill our program?”.  They are going the challenge route to bring new couples into the fold. 

The Dating To Discern Challenge.  https://www.datingtodiscern.com/ And it's a five day challenge for couples to go through who are dating to to help them have that clarity and confidence of whether or not they should take that next step into marriage or not.

He leaves you with this thought “…even early on in my startup journey when I wasn't making a lot of money like that, that was the thing that helped me to, to build a business that I actually I love.  To serve the people that I actually love”.  “If you're starting up and you're trying to do something. Put yourself out there. Take imperfect action and fail fast, because it's worth it. It's gonna suck. It's gonna hurt but, man, it's beautiful. It's a beautiful process.”

WATCH the Table Rush Talk Show interviews here: www.TableRushTalkShow.com

Mischa’s Stuff
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I’ve been trying to post a IG Real, A YouTube short, FB Reals, and a TikTok everyday.  Chopping up my interviews.  I want to create one short piece of content that I can put out over all those platforms.  Turns out there’s lots of moving parts between each of them.  Different aspect ratios.  Different thumbnail capabilities.  Different time limits.  In a test to drive engagement and outcomes. 

Try to create a hook.  Tell the story.  All in the limited amount of time.   To entice someone to look, like follow, go to a website.

Takes A lot of work!  There’s captions to increase engagement.  Transcripts,  Canva creatives.

Lot’s of fits and starts.  I’ve managed to get one out there every 5 days.

And there’s building the Standard Operating Procedures (SOP’s).  To systemize the process.  And manage the nuances.

So you can one time it!  Create a one time procedure.  Find as many overlapping opportunities as possible.  Makes it easier to scale and farm out bits of the process.  To a VA etc.  Here’s the SOP.

The ultimate big goal is to create see engagement increase.  Looks Likes Follows.  And driving outcomes with the videos.     

Administrative: (See episode transcript below)

• WATCH the Table Rush Talk Show interviews here: www.TableRushTalkShow.com
• Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummit
• Start podcasting!  These are the best mobile mic's for IOS and Android phones.  You can literally take them anywhere on the fly.
• Get the Shure MV88 mobile mic for IOS,  https://amzn.to/3z2NrIJ
• Get the Shure MV88+ for  mobile mic for Android  https://amzn.to/3ly8SNj
• See more resources at https://belove.media/resources
• Email me: [email protected]

For social Media:      

• https://www.instagram.com/mrmischaz/
• https://www.facebook.com/MischaZvegintzov

Subscribe and share to help spread the love for a better world!

As an Amazon Associate I earn from qualifying purchases.

Transcript: 

Mischa Zvegintzov  00:08

I've been trying to post a reel, a YouTube short, or a tick tock every day of a certain kind. That's what I'm going to talk about today. The process of that, and my success rate and the results.

Mischa Zvegintzov  01:08

So a few days ago, and a few days ago, a couple of weeks ago by now, perhaps a week, 10 days. I've wanted to post a I wanted to create a short video clip 30 seconds or less. There's a reason why 30 seconds or less, because I believe it's the YouTube short. No, it's the Facebook. The Facebook real Facebook real, that's got to be 30 seconds or less. That's what it is. And so I want to create one piece of content, short video content that I can put out to all the different short form video options. So there's YouTube shorts. There's Instagram reels. There is Facebook reels. And there's a tick tock there's tick tock and I believe we just call them tick tock now, the Instagram reels you can post to your real page, as well as to your feed.

Mischa Zvegintzov  02:39

Except there's nuances between those on how they look. And then there's nuances across all of them about if you can have a thumbnail or not. If you can, you can pick the start frame or this or if you can pick the the thumbnail or the start frame that people see before they start watching to entice them to to watch. And then there's different aspect ratios of how they're viewed square or rectangle. All sorts of little things nuances. And so it makes it a lot harder. It makes it a lot harder to just simply create a video to post across all platforms. Oh, there's also what's it called? There's also Snapchat. I haven't even messed with Snapchat yet. Now I'm creating edited interview clips as well. So my thought is to create an edited video clip, interview clip 30 seconds or less. You pull up the key point of the interviewer. Try and create a hook. Try and tell that story. A cool story in 30 seconds or less. To entice somebody to look like follow go to a website.

Mischa Zvegintzov  04:29

Watch again yes, barking dog. Park is very busy this morning. And so there's all the work around that around actually creating the story, editing the interview or bits of the interview to 30 second  clips takes a lot of work. It's a lot of work. But I'm interviewing people, which I love. At some point, I edit that interview for publishing. I make transcripts, oh, yeah, Will's got to do, you've got to, you get the option to put closed captioning on there. So you put the captions, captions, increase engagement, they just do. So you want to make sure to have captions up there. Some of the platforms will auto caption for you, some won't. And some of the auto captioning is, you get some super funny results. So I've taken to captioning them myself. So you gotta put all these pieces together. And you got to interview the person, all this stuff.

Mischa Zvegintzov  06:07

So there's been lots of fits and starts, I'm managing to get one out there every five days. I've gotten three, because I redid one, to make it to have a better hook or a better. I made it so people would want to click on it, because that's part of it. And what else can I say here. So it's been a lot of work. Trying to get one every day is not happened yet. I am at the same time writing the SOPs or the standard operating procedures. So I'm Systemising this whole process. Super excited about that. So as I'm learning everything, all the nuances, crazy creating the standard operating procedures Systemising it time check. Seven minutes to awesome. I'm creating all the standard operating procedures, which takes work as well. And that includes all the nuances of all the different platforms.

Mischa Zvegintzov  07:30

So you can one time that I've talked about one timing on different episodes, but you're trying to create a one time procedure to find as many overlapping opportunities to not have to remember necessarily, because now you've got the procedures done. So the process, so that way, if I ever want to scale it, or farm out bits of the process, I can hand it to an assistant or a virtual assistant. And I say here's the standard operating procedure. Ultimate big goal is to see engagement increase looks likes follows driving outcome with these videos. I'm getting close to eight minutes. I'm trying to keep my riff episodes, eight minutes or less. So I've got some cool results that have happened. That's what I'm going to tell you about on the next episode the cool results. So come back. Listen to episode two. Click look like Link follow whatever love to all

Mischa’s Stuff
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The struggle of beginning entrepreneurship is real sometimes.  My creative process is where I get to the point of “I want to quit!” and then I have a breakthrough.  I’ve had the inspiration to start repurposing my content in earnest.  There is the learning what I need to learn arc of pain.   There is lots of moving parts with repurposing content and all the social media platforms.  Creating all the short form clips.  And all that goes around it.  And that is where the pain comes in.

Each platform has a slightly different nuance.  And all the programs to edit, caption, thumbnail etc.  Kapwing, Canva, Otter.AI, iMovie, etc.  iMovie is a burly beast!

Bottom line: I was having a meltdown!

Even more programs.  Rev and Scribe.  SRT files…

And then there’s Shorts, Reels, Posts, Stories, TikTok’s…

I’m writing the SOP’s.  Yikes.

Time to turn to the spiritual tools.  God who would you have me help?  You tell me.  I’m tired of trying to figure it out.  Praying, meditating, writing.  Some clarity came.  I made it through the “I quit moment”.

WATCH this episode here: Table Rush Talk Show.

Mischa’s Stuff
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