Table Rush Talk Show

Part #2 of Vince Green!  I am so excited.  The bombs!  What!  Vince goes deep on goals.  Humans are goal seeking machines.  Ambiguous goals.  Ambiguous results.  The power, effectiveness, and speed of entrepreneurs.  To not only create, but too give back.  And you want to have success as an entrepreneur…  Know Thyself.  And there is a subtle metaphysical bent to it.  You just have to listen.

Vince Green is my genius coach (at time of this publishing now Director of Coaching) at the 2CCX.  Click Funnels and Russell Brunson’s high end coaching group.  His team has won a 2CCX award at ClickFunnels for their expertise running a webinar program.  Vince has incredible knowledge and has coached and influenced many entrepreneurs with his experience and expertise.  If you are new to your entrepreneurial journey or are a seasoned pro and could use some reminders…_________________

And then and then when you get the feedback, you can adjust the key is to start getting it out there, right? Get your offer out there, you're not going to know how to create the perfect offer if you don't start with some sort of offer.

More on the importance of goals.  Fuzzy goals don’t get hit.  Establish what my goal is.

My belief comes from this one thing that as humans, we are goal seeking machines. And so when we set goals, we will figure out how to get to them.

And so there are some of us on this earth that are going to better put on the earth to identify and create our own goals.  And not chase not work as a as a member of Team for somebody else's.

humans are goal seeking machines, when we have goals and wake up in the morning, do we know what they are? We, we go and get them.

More on the sweet spot…  How can you get in front of more people and add higher value items?  If we hire more people we just move that sweet spot out…

You have a sweet spot for those of you who are thinking, how could I do that? How can I do this? How could I hate my job? And do this? Or how could I stay in university? And do this? Or how could I stay? You know, what, wherever you are? Yes. And do this, there is a definitely sweet spot, your job is to go and find it.

Vince works with lots of effective entrepreneurs in his world.  He is clearly effected by it in a deep meaningful way.  Coming out of the corporate in world in 2013 it has given him a new perspective on life, meaning, purpose, etc.    

How much do we need that “opportunity to be brilliant…?  10 minutes a week?”

I just think that, you know, for all the years, there is a speed that happens within the entrepreneur. And so that's like, I'm just, I'm grateful for all of them, that do what they do, because most of them, if not all of them...  Ah Mischa... Went through, you know, some some very tough times, or are going to go through some tough times.

You want to have success as an entrepreneur.  Know thyself.  Where are you in your journey from rugged individual to valued team member?

Right. Yeah. Because look, it's we talked a lot today in most of us literally know that the only way that that we get results is because we've taken actions.

And then he takes “know thyself” to the metaphysical. 

A little riff on sunk costs.  Aka “hanging on to the past”.  It’s so good.

Administrative: (See episode transcript below)

• WATCH the Table Rush Talk Show interviews here: www.TableRushTalkShow.com
• Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummit
• Start podcasting!  These are the best mobile mic's for IOS and Android phones.  You can literally take them anywhere on the fly.
  1. Get the Shure MV88 mobile mic for IOS,  https://amzn.to/3z2NrIJ
  2. Get the Shure MV88+ for  mobile mic for Android  https://amzn.to/3ly8SNj
• See more resources at https://belove.media/resources
• Email me: [email protected]

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Transcript: 

Mischa Zvegintzov 

I want to address one point you said about. And thank you for that, that you're welcome, right?

Mischa Zvegintzov 

The point of put the offer out there, put your message out there, start putting it out there. And then and then when you get the feedback, you can adjust the key is to start getting it out there, right? Get your offer out there, you're not going to know how to create the perfect offer if you don't start with some sort of offer. Right? If that's if I'm if I'm saying that properly, or it's like...

Mischa Zvegintzov 

I think so many of us, we want to have the perfect message for somebody out of the gate, right? Fact is, perhaps you don't have an audience to offend, so don't worry about it. But start with a message and then refine as you go.

Vince Green 

So I'll just go ahead. Yeah, so perfectionism planner planning all there's no shortage of things that we could that we can blame. But I'm not going to go there. And I know it's a worthy discussion.

Mischa Zvegintzov 

Yeah.

Vince Green 

But here's the only thing, what we what we need to do is have clear goals. That goal could be for, you know, as we look forward 15 days from now, what do you want to have done? Right?

Vince Green 

So part of the whole SMART goal acronym is that it's attainable. It must be attainable. So whether it's 15 days to put out your first offer, or to create your first podcast or to create, like... what's what's attainable, right?

Vince Green 

And that's going back to that, like, two comma Club Award. Amazing, great thing. That's that very worthy thing. But it's like, what's... Where's like, where's my sweet spot? My goal is to find my sweet spot. And then so how if I'm finding my sweet spot, like, how much how much can I do on my own? Or how much can I do with one person? How much can I do with this? Right? Yes, yes.

Vince Green 

And then break down that goal, like, well, that's a fuzzy goal. It's fuzzy, fuzzy goals don't get hit. Right. So what's the very first thing it's like? Okay, I'm one individual, if I'm time bound, and I know my rate, I know, like, again, I can, how do I how do I fill my calendar? Or how do I fill my production? If I have machinery? How do I fill the machinery? Or? Um, how do I feel like course, right?

Vince Green 

Some things, some things it said are open ended, like the whole world could buy my course. And the new all the newborns could keep continue to buy my course. But that's not realistic. I It's okay. It seems silly. But but the thing is, like, like, you have an opportunity, because you understand your audience, and you're going to be out there. It's like, the, the goal is to pick a number, like, what is it going to take for me to sell 10 of these?

Vince Green 

Again. It's a chicken or egg. I'll take them both. And I'm going to establish what my goal is. Right? I don't know how...

Vince Green 

I hope the chicken can lay an egg a day. I do. But what's it gonna take? I got to feed that water and protect it. Right. Make sure it's warm. Make sure the conditions are right.

Mischa Zvegintzov 

Yeah. 

Vince Green 

Right.

Mischa Zvegintzov 

Yeah.

Vince Green 

Okay. And so it's the same thing here. It's like, we've got your audience and they're starting to pay attention to you. And like, what, like, it's not about what they expect. It's like who you are, what do you do for them? Again, when you understand yourself, there's a lot of self awareness to this. But the thing is, when you are able to produce a product or a service and get a result for somebody, and it's in line with what they're what they're looking for, right? There's a demand for it. Right? We're not trying to create solutions for problems that don't exist. When I was talking about YouTube. It's like, oh, there's problems that do exist. I just wasn't aware of it. Yes, somebody else had the problem. I just didn't have an understanding that this was even an issue. It's like, that's amazing. Okay. 

Vince Green 

How many industries I've seen in the past six years working with, with the folks here Click Funnels is like, it's unbelievable. Yeah. How many awards or, and people who have never had either haven't hit it or never applied for it, or just think they don't care? The things that we help people with is amazing. Yeah. Right. So I don't know, is that does that answer the question? But coming back to it?

Mischa Zvegintzov 

Yeah, I think absolutely, it spoke to it. And I appreciate that. And I think that's a great point, a lot of people are, are having success, or getting their message out or solving these problems. They've found their audience, their, their, their, you know, their, their what's the word? I don't know, they're doing good, whatever that means to them. And they don't even worry about the award. They're there. That's not a metric that they're even really concerned about. Right. Like that's, I appreciate that, too. So thank you for sharing that as well.

Vince Green 

So my belief, my belief comes from this one thing that as humans, we are goal seeking machines. And so when we set goals, we will figure out how to get to them.

Mischa Zvegintzov 

Yeah.

Vince Green 

I get that. There are some definitely some things that we have to overcome.

Mischa Zvegintzov 

Yeah. 

Vince Green 

Right. Ryan Holliday wrote the book, the obstacle is the way for reason. As humans are goal seeking machines.

Mischa Zvegintzov 

Yes.

Vince Green 

And so there are some of us on this earth that are going to better put on the earth to identify and create our own goals.

Mischa Zvegintzov 

Yes.

Vince Green 

And not chase not work as a as a member of Team for somebody else's. I love that, that there are fewer of us that set our own goals than want to be like part of the machine because like that's how we all move together. We need both.

Mischa Zvegintzov 

Yeah. 

Vince Green 

Both have value and both have. But again, there there are some of us that want to set these goals. Yeah. And we don't all achieve them, which is interesting.

Mischa Zvegintzov 

Yeah.

Vince Green 

But we know how to go back and kind of redo those. And sometimes sometimes we get beat out. Like sometimes the markets already moved or we're going into markets that are worthy solutions is already well in present and very economically distributed.

Mischa Zvegintzov 

That's a great way to frame that.

Vince Green 

But if it's not, and then there's opportunity, and sometimes we need to take one or two or three runs at it.

Mischa Zvegintzov 

Yeah. 

Vince Green 

Right.

Mischa Zvegintzov 

Yeah.

Vince Green 

So, yeah. But it's, again...

Vince Green 

I'll go back to it. Humans are goal seeking machines. And everything that we bring back to this is about having others believe in the goal and mission and vision. And having them as as it says, In the name of the podcast, having to Rush The Table to be a member of that movement or that machine or...  and just bring it back. Right.

Mischa Zvegintzov 

Yeah.

Vince Green 

So and so that they can set their own goals.

Mischa Zvegintzov 

Yeah.

Vince Green 

Right. Well,

Vince Green 

They're smart goals or their own goals. However it is. But again, humans are goal seeking machines, when we have goals and wake up in the morning, do we know what they are? We, we go and get them.

Mischa Zvegintzov 

yeah,

Mischa Zvegintzov 

we go and get a, i, yes, thank you. And I do I, I'd like your concept of the sweet spot. And if, if I would, the way I heard, what that sweet spot is, is, alright, find the thing, that's that realistic, sweet spot, that's gonna pull you forward as quick as possible to that next step, or that next to get to that sweet spot. So then you can keep moving it and moving it, right like some, like, for somebody the 2CCX award, as a goal, or as a sweet spot might be too illusory, or too, too...  I'm trying to think of the word, but...

Vince Green 

So I'll just, I'll just jump in and say that it the at the sweet spot, someone, if someone's trying to selling just exclusively on their own, their sweet spot might be just this side of it. And that's okay. Then the goal then becomes like, Oh, I got this far with it, I need to add more who's in the team? And that's going to get me past that, then I'm going to cash in my ticket for that award. And I want to start working on the next award. Right?

Vince Green 

So the sweet spot is... I'll expand on it just a little bit this way. It's like, your sweet spot, is that thing that you could do on your own? Or, you know, without? How can I say this? That like was just a few new tools, a few new things that few sets a little more traffic, a little more conversions. And you're going, you're going to get right there. So it's that thing that that avoids you. When you're when the overthinking comes in.  When the overwhelm comes in and says, Well, man, I need to learn this and this and this, and this, I need to bring this person and this person, this person. And it's like,

Vince Green is my genius coach (at time of this publishing now Director of Coaching) at the 2CCX.  Click Funnels and Russell Brunson’s high end coaching group.  His team has won a 2CCX award at ClickFunnels for their expertise running a webinar program.  Vince has incredible knowledge and has coached and influenced many entrepreneurs with his experience and expertise.  If you are new to your entrepreneurial journey or are a seasoned pro and could use some reminders…  Vince does not disappoint.

Vince starts by confirming my recent journey and adventures in the 2CCX and my entrepreneurial journey.    

Who can have success in these types of higher end coaching programs.  And If you buy in and participate “the rate of speed that’s here is astonishing”.

This type of program helps entrepreneurs make it through that 1,000,000 mark and beyond.  People get stuck at that point as generally they are doing it themselves.

It's how to serve your audience at a high level.  First of all, they can see the potential. They see the potential that you have.  They can see the potential in you, as the expert.  Cann they see the potential in themselves as “whatever” that is? Right?

Vince goes on a nice riff on the “sweet spot”.  And getting to that sweet spot in business and what does that look like.  And then getting to the next sweet spot.  Their biggest job is to get entrepreneurs to that first million.  How do you get to work on the business and not in it?

I press him a little on the who and the how…  Did he slip something interesting in there?n You should know the 20% that gets you the 80%.

What makes good coaches and consultants also makes good entrepreneurs.  And that’s knowing your frameworks.  “Know your frameworks.”  There’s know other way to say it.

Are your frameworks fractal?  Are their frameworks with in your frameworks?

His riff continues on frameworks…  Trust the frameworks.  Who’s bringing the frameworks.

Online v Offline?  There is no difference anymore?  Stop marketing like it is 2019!  It’s all blending together.

The chicken or the egg?  What came first?  The traffic of the conversion?

There opportunity that is in front of us!  There is more opportunity than we have ever had at any time. 

Vince believes It is not hard to get attention.  There is more attention than ever.  People are out there seeking right now.  It is our job to show them.

Administrative: (See episode transcript below)

• WATCH the Table Rush Talk Show interviews here: www.TableRushTalkShow.com
• Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummit
• Start podcasting!  These are the best mobile mic's for IOS and Android phones.  You can literally take them anywhere on the fly.
  1. Get the Shure MV88 mobile mic for IOS,  https://amzn.to/3z2NrIJ
  2. Get the Shure MV88+ for  mobile mic for Android  https://amzn.to/3ly8SNj
• See more resources at https://belove.media/resources
• Email me: [email protected]

For social Media:      

• https://www.instagram.com/mrmischaz/
• https://www.facebook.com/MischaZvegintzov

Subscribe and share to help spread the love for a better world!

As an Amazon Associate I earn from qualifying purchases.

Transcript: 

Vince Green 

Go!  Run!

Mischa Zvegintzov 

Good!  Good!. Welcome everybody to the Table Rush Master Class where we get back to the marketing and sales basics to help you grow your business to $1 million and beyond. And I would like to introduce to you Two Comma Club X. Coach, Mr. Vince Green.

Vince Green 

Thanks Mischa! Awesome man it is... I'm kind of excited to be here and congratulations on... I think we're in early days right what what might episode what episode might this be like? 5, 6, 7...

Mischa Zvegintzov 

5,6,7 right in there yeah.

Vince Green 

Somewhere in there, right? Yeah, that's really cool. I love that like you had your other podcast that was having a One Direction and I think you're still you're you're still continuing that one. What's the name of that one again?

Mischa Zvegintzov 

Yeah, that's called the, thank you for asking.  That's called the "Bitch Slap the accelerated path to peace" that is podcast I'll keep going my daily musings about whatever. Yeah, and then we've got now we've got the table rush masterclass youtube channel so we can we can teach people and carry you good message. Yes.

Vince Green 

Awesome. And so this is this is kind of born out of, and again, I've seen your growth over the past year or so. This is really born out of all the work that you've done inside of 2CCX extra went and then but more importantly, an ad maybe as important the work that you've done outside of the 2CCX program in delivering your summit making some hard decisions along the way. And you know, making that commitment to your to yourself but more importantly to those people that are listening to the Bitch Slap podcast that are now listening to Table rush and gone through the summit. And every every masterful little plan that I know you have going on. That you're you're going to announce in short order. So that's really cool. congratulations.

Mischa Zvegintzov 

That's right. Thank you for that, Vince. I appreciate that. And I'm, I truly am so excited to have you on here as one of the foundational interviews, I would say. Because you've been obviously such an inspiration for me. And I think well, here's how it is I mean, you had you're a coach at the to 2CCX, which is Russell Bronson's dot com secrets, high end, mastermind slash coaching program. Very powerful group super expensive to help weed out those that aren't committed to the process. And I just say that because it you know, you're generally speaking, dealing with I don't know if high performers is the right word, but people who are committed to their message. To trying to, you know, bring their message to a broader audience, how would you frame that? How would you frame that?

Vince Green 

Yeah, so that's interesting. So the program is with Click Funnels, and Russell, and this is why this all comes about. It's it, you know, it's it started here probably three, four years ago. But you know, who comes into this program, and makes it work as those that are have clarity of vision, and are committed to making that vision work.

Vince Green 

And so a lot of that, so and it's interesting, because we, we deal with a lot of experts. So people who have accomplished a lot of things who have become a lot of things, and they want to either help impart that on other people, so they know how to learn it, so they can go out and do it. Or they want to supply services for those things. But what's interesting this year, we were bringing on the E commerce side, and we're just starting to get into that. But you know, over the past number of years, we've been working on the, on the expert side.  And it is, you know, and again, this this program and programs like this are they work for people that are committed to their vision, and understand what the there's a big gap, right? So here's what I see today. And then there's the Oh, I see there's something more tomorrow out that future for their their future self. as Dr. Benjamin Hardy talks about.  But their future self and also the future self of the people that they want to work with and that they're dealing with.

Vince Green 

Because, you know, we cover marketing, we cover sales, but really what are we covering? We're covering the communication and the transaction and the implementation of this right. So we help them with that what is truly presently some form of a gap between what they see and where what they see as their vision. And so they come into the program, these type of programs to get help with that. And the interesting thing is we can help them But we a lot of that work gets done on their own time. And they're able to implement and they're able to, like, see the next few steps.

Vince Green 

And so I'd say I'd say that's really the, that's what's going on here. With with this program, so, and you've been, uh, not only a good member, Misha for for, you know yourself and for what you how, how much you've grown in the past while. But you know, I can attest to the fact that you're a part of this community and you know, you add in as well so and that's what it takes, right? It's, I have this little phrase like nobody builds alone, and we don't. So there are definitely some people out there that can be self taught. Yes, but I gotta tell you, it's very challenging. And the rate of speed that's here is it's, it's astonishing. And I'm when I say here, I mean, inside of this type of program. So

Mischa Zvegintzov 

Yeah, it's, it's Yes, thank you, that is a great way to frame it. It's very powerful. It's a very powerful program to and you're such a massive part of it, I, I, one of the metrics of success, shall we say, in the, in this arena, this funnel hacker arena, this to cc X arena is that two comma Club Award, which means that your funnel is generated at least a million dollars. That's... and it's...I... which is a great award. And I say when I say a metric, I think most people are happy with the fact that they generate the generated that revenue. But I think more importantly, when people get that award, they're, they're happy to have had the impact. It's like a measure of their impact and their message. And it's almost a validation of, hey, yeah, I am serving I am bringing back... I mean the cash flows fun, but would you deny or confirm that idea?

Vince Green 

It's definitely So again, when we see people who have vision, it their visions, typically beyond a million dollars. So it is a really, it's a really nice. It's a nice milestone, right? And, and it's fun, because it's a million, right? There's a lot of people that 200, 300 500  600,000, then they kind of start to hit this wall, right? Or maybe they just made their businesses such that the zoom right through to 1.7 or 5.7. And like, it's not the wall isn't always there.

Vince Green 

But if you do the 80/20 rule, most people that are having success, are hitting that wall somewhere around a million dollars, because you get to that point where you know, you're doing it yourself. And then you have to figure out systems and processes to bring other people in. And so are you working on your business or in your business?

Vince Green 

And you know, there is that expression that comes out of Michael Gerber's book about, you know, the the E Myth book, and it says, like, don't work on your don't work in your business to work. Have you working on your business. but the reality is, like, you're not a technician in this, in this case, where Michael does talk about that you're actually an entrepreneur, and I love Michael's book. It's amazing. But we're focused on something maybe a little bit different, we probably have a lot of similarities. And I know that Russell Brunson who's, you know, that one of the partners that click funnels and puts together this program of year.  He learned a lot from Michael's book.

Vince Green 

But, you know, there's a lot of things going on here that really involve where's that sweet spot, I hope your sweet spot for him who's listening today, or Misha, anybody who's come to the program, sweet spot is beyond that. So you get to kind of hang that on the wall, and you become part of a really different club. Because the truth is, it's really about getting to that sweet spot. It's not figuring out how to create the sweet spot beyond a million, by the way.  It's how to serve your audience at a high level, that they, first of all, they can see the potential as well. So it goes back to communication, and they see the potential that you have, can you see the potential in you, as the expert can they see the potential in themselves as whatever that is? Right? Who whatever you're actually helping them with. So they need to see that.

Vince Green 

Now, if they already have some team around them. That can be helpful, but it just brings different challenges, because in a lot of cases, a lot of the successes done because we have people that can move independently. Then have to bring people with them.

Mischa Zvegintzov 

Yeah.

Vince Green 

And then... but when you have to bring people with you, whether it's internally within the home, you have spouses or family members, or you might have business partners, friends that you grew up with at hight school, at the university or in business with today. And you need to move forward as a group, as a pair as a group, whatever it's going to It's just different. Right. But it also enables you, it gives you more opportunity to have the sweet spot that you're about to get to pass the million dollar. So what is that sweet spot? If you're an individual or if you're a pair, or you've got a bunch of people, it's collectively How can you all kind of get there on your own?

Vince Green 

And we, you know, we have this expression, but the who, not the how, but the fact is that in most cases, that other who doesn't come before you figure it out how, right so the first thing that we need to do, if we're looking at something like, okay, let's figure out how to publish. Or let's figure out traffic.  Or let's figure out how to get this conversion. Or let's just figure out how to, you know, get people through what I know, and get them the same result that I got. Whenever you start, it starts with kind of one of those four things.

Vince Green 

And then you start to add on those other things. And that's when programs like 2CCX come in. So we're able to then help leverage, we're able to become not necessarily part of their team, but give them guidance where they can leverage systems and processes. Like Click Funnels for, for funnel pages, and for email, a

How can I tie my inane stories towards the topic of the Table Rush Talk show? What a great Christmas Holiday.  Reflecting on the love with my family.  Perhaps not how you expected it.  My from “Point A to Point B Theory”.  I was working on saying yes.  Some people got to work on saying no.  My personality was coming out during that football game…and someone was loving me for who I am.

Administrative: (See episode transcript below)

• WATCH the Table Rush Talk Show interviews here: www.TableRushTalkShow.com
• Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummit
• Start podcasting!  These are the best mobile mic's for IOS and Android phones.  You can literally take them anywhere on the fly.
  1. Get the Shure MV88 mobile mic for IOS,  https://amzn.to/3z2NrIJ
  2. Get the Shure MV88+ for  mobile mic for Android  https://amzn.to/3ly8SNj
• See more resources at https://belove.media/resources
• Email me: [email protected]

For social Media:      

• https://www.instagram.com/mrmischaz/
• https://www.facebook.com/MischaZvegintzov

Subscribe and share to help spread the love for a better world!

As an Amazon Associate I earn from qualifying purchases.

Transcript: 

Mischa Zvegintzov  00:02

Thank you zoom recording and process. I will never get tired of that. The title of this episode, "someone was happy I was screaming at the TV". Yes, indeed. Somebody was happy I was screaming at the TV. And I'm going to relate that to a um... My job on this episode is to relate that story to the eye to the Table Rush. That that's what I'm thinking these days. How can I tie my inane stories towards the topic of the Table Rush Talk Show? So I'm going to do that. You're also going to be gifted with a few ramblings, I am sure. 

Mischa Zvegintzov  00:51

(Intro) You know when someone is selling from stage. And at the end, the audience gets up and rushes to the back of the room to buy. That's a Table Rush. My name is Misha Z. And the Table Rush Talk Show is all about bringing you the tools, strategies and tactics that you can use to grow your audience and inspire them to buy.

Mischa Zvegintzov  01:17

And I'm gonna start with this. i Boy, it was a heavy couple of days a great I'm recording this right around the Chris I'm recording this right around Christmas time. And great great great, great Christmas. Just so much love with my family. You know my two sons dawn, the boy's mom, my dear friend Dawn we've been gifted with a great friendship and then you know time with EX in laws, who are still friends have circled around to good friends as well. So I'm just reflecting thank you is that reflect? I offer you this space to reflect as well. I'm the love that is in your family, perhaps not how you expected.

Mischa Zvegintzov  02:21

So, you know, the Christmas time and I was really working on this time of just saying okay, as much as pot as possible. being amiable as much as possible. being gracious as much as possible. and not begrudgingly so. fixing my little look here thing, but not, you know, not begrudgingly, like truly heartfelt. like, "okay", "okay", and in trusting that things will shake out the way they're supposed to. And I find so much in life, if you if you look at, you know, we're going from a point A to point B, oftentimes, and someone will ask us about point B, do you want to go to the, to the family dinner with me, Misha? you know, to the to my dad's house, that would be Dawn? right to the X in laws for dinner. And there's point B, that's point B and then there's point A is where we are today. And you know, a lot of times it seems like that point B is inevitable. And how am I going to make the journey to point B? Am I going to make it easy and loving and amazing or am I gonna fight all the way there? So, you know, at this point, I know this about dawn that she likes to she likes. Our family likes Christmas Cooper's the outlier. Cooper's The Grinch, admittedly, so it's fun. It's fun. It's funny. So this is... Cooper, if you're listening to this. I love you. He can be crunchy at Christmas. But, you know, the list of Christmas things is started coming from Dawn. And again, I say this with love. I'm going to tie this into the importance of the Table Rush I swear to you.

Mischa Zvegintzov  04:19

You know, let's go in on presents for Cooper. You know, trying Don's trying to make sure we've got equal cost with the boys presents. And I saw I'm just left a Yes. Okay. Sounds good. Because that stuff's coming. Anyway. Fast forward, you know, we've got you know, Christmas what do we do on Christmas day? Breakfast dinners, who's where we opened in presence all these things. and so lots of yeses, yeses and and some people need to learn how to say no and set up those hard boundaries. I'm not saying this is for everybody. Some people got to say no. Some people got to say no, because they overcommit all the time. over committing, I don't have that problem, it's easy for me to say no.

Mischa Zvegintzov  05:10

So you know, in my peak sales years, I was very confident. very confident, and very successful for me, right. that I was successful as a sales as a home loan officer, you know, that was my peak salesman moment. And had a couple of great... you know good success and a couple of great companies and, and then, you know, wanted to pivot out of mortgages. divorce happened. tried to start a business it failed, parents died, more failed relationships. if you've been listening to this podcast, you've, you've heard me talk about that. And I don't say that "woe is me" I just... life can get super interesting, some points. But my point is, is that that time, like, I was very confident, man for many, many years and lots of success and, and a glass is half full type of a guy. and then, you know, when I got into my 40s, in the, you know, a lot of issues came up to column issues, you know, divorce, you know, more failed relationships. Teenagers not doing what you want. My confidence was shaken. I guess that is my point. My confidence was absolutely shaken. I have always been an outgoing guy. Not always but you know, an outgoing, like I said, competent, this and that and actually very confident in in my choices. Oftentimes, if I made a mistake, no problem. plow forward, don't look back, which I love that idea to look back and learn but don't. And I trying to get to the point here.

Mischa Zvegintzov  07:21

What else can I say? Just that my confidence. Yeah, my confidence, which was shattered and definitely in the relationship space. You know, another, I had fallen in love with another woman. After Dawn.  I love you, Dawn. But I had fallen in love with this other woman after Dawn and I got divorced, moved in with another girl, blah, blah, that relationship fell apart. And it definitely, definitely messed with my psyche. You know, I was not the same confident person, I was coming out of that. Just like a combination of real loss of confidence in relationships. Also had loss in confidence in my career. my parents had died and other things happened. So I had loss of confidence in life. Right. And I also back then, you know, I was very much... when I say confident in who I was. I I didn't really care what you thought of me, was like I am who I am. Take me or leave me. And depending on how that's presented, you know, I think that can be good. It's like I am who I am. I love myself. It's all good. Right? Take me or leave me historically, or back in the day that could have come across as very cocky. Could have  come across as very cocky. and it oftentimes was. so there was some arrogance within. So fast forward to today, you know, I'm definitely feel like I'm finding... I am who I am. Take me or leave me, but with not laced in arrogance. But I still have trace trace trace insecurities. Or I'm really aware of how deep insecurity had come back to me. Right or finding that new way forward?

Mischa Zvegintzov  09:39

I'm not quite sure how to say but I'll fast forward at the end law's house graciously x in law's house. Day after Christmas. We're having our Christmas lunch. Intimate. Meaning small. Me. myself. Her dad Jerry. Love you Jerry. If you happen to listen to this, his wife Veronica is full fourth wife, our favorite Jerry's favorite wife. Veronica frickin love you, Veronica. And my youngest son, Waylon, he was so great. He was is so great. and quick, I'll just say one thing there. you know, Cooper was so positive this Christmas and really just leaned in and showed up and did his best to embrace it all. and did a fabulous job on it. So we were commenting a lot about that. And I was thinking, Oh, my gosh, you know, Whales is just such a shining light most of the time that I need to tell him he did an amazing job to. because Wales, he showed up in a big way. What I just a beautiful Christmas.

Mischa Zvegintzov  10:45

So we're watching football. And I'm being vocal, every now and then at the game, you know, yelling Yeah, or Oh, or whatever, you know, great catch. And I can be loud and boisterous. And I kept on saying, "Sorry", I kept on saying sorry, and kind of, you know, going shhh hunch in my shoulder. Sorry, sorry, whenever I would react, sorry, sorry. And Veronica was loving my emoting and to the TV, to the football game, because Jerry doesn't. And I was, you know, having fun with a football game. And so Veronica was loving it. She's like, I love it. I love that you're so emotional, if it was nothing crazy, but that, you know, you're showing emotion towards the game and having fun. She's like Jerry, Jerry just doesn't do that. He's just, he's just no emotions during the football games. And I'm not saying either is right or wrong. But what I am saying is, I was watching the football game, I was having fun, I was letting that fun show and the Mischa way. And Veronica was grooving on it. And so I think about the podcast, the podcasting that I do, the YouTube'ing that I do, the blogging that I do that we do that all of us that are sort of embracing, you know, putting ourselves out there in that medium. And these mediums.

Mischa Zvegintzov  12:30

There's people out there, that like how we present ourselves, it may take us a while to find them. But we just got to do it and trust, and we don't need to be insecure, or we can be secure in our insecuridness. We can know that. If we're being authentic and going for it, there's people out there, they're gonna that that love us for who we are. And that was just such a powerful lesson for me. And that was a very reflective moment of like, oh, yeah, like my personality was coming out during that football game. And someone was loving me for who I am. So good. Thank you for that, Veronica. And so I get to keep doing that with my podcast, with the YouTube channel. With the blog that's coming.  I just gonna keep being me. Because there are a percentage of people out there who like it, learn from it, embrace it, enjoy it. And I and I bring value in that way. So there you go. There's my can't remember how I started this something about yelling at the TV. Anyway, be yourselves people. Be yourselves. Put yourself out there, go for it. We'll keep at it. Love to all.

Mischa Zvegintzov  14:07

(Outro) Thank you. Thank you for listening to this episode of the Table Rush Talk Show. For resources to help you sell your stuff. Go to B E L O V E dot media forward slash resources. That's the love dot media forward slash resources. And be sure to subscribe, comment, five star and share. Thank you again for listening. Contributors: 

Mischa’s Stuff
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If you ever say that's so much fun, I couldn't possibly get paid to do that. That's probably your calling.  I’ve been meditating on that statement, that nugget, a lot these days.  What is it that I think is so fun, no way they’d pay me to do it?

Administrative: (See episode transcript below)

• WATCH the Table Rush Talk Show interviews here: www.TableRushTalkShow.com
• Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummit
• Start podcasting!  These are the best mobile mic's for IOS and Android phones.  You can literally take them anywhere on the fly.
  1. Get the Shure MV88 mobile mic for IOS,  https://amzn.to/3z2NrIJ
  2. Get the Shure MV88+ for  mobile mic for Android  https://amzn.to/3ly8SNj
• See more resources at https://belove.media/resources
• Email me: [email protected]

For social Media:      

• https://www.instagram.com/mrmischaz/
• https://www.facebook.com/MischaZvegintzov

Subscribe and share to help spread the love for a better world!

As an Amazon Associate I earn from qualifying purchases.

Transcript: 

Mischa Zvegintzov  00:02

Okay, the last episode I talked about, is starting to document, my process and an idea of God I've got about how I'm going to repurpose content and see what the results are. So take photographs, screenshots, all that stuff of the beginning point today. And at the end of that episode, I said, Hey, now I've got opportunities coming up to, to do some other things, projects with some people. But perhaps that pulls me away from this process. And so, I wanted to talk about that. Some other opportunities that have landed in front of me, and how can I make all this work together.

Mischa Zvegintzov  00:58

(Intro) You know, when someone is selling from stage, and at the end, the audience gets up, and rushes to the back of the room to buy. That's a table rush. My name is Misha Z. And the table rush talk show is all about bringing you the tools, strategies and tactics that you can use to grow your audience and inspire them to buy

Mischa Zvegintzov  01:23

All right, all right all right all right... that shiny object flashed in front of my eyes. And like a shooting star, like a comet, go chase that. And actually, I think there are some great ideas in that opportunity. But let me get to it. A few episodes ago, I talked about how I came across Stacy, who has an awesome magazine called Body Mind Soul. And she's really good at making these niche interest magazines. They're very professionally done. super sexy, glossy, good content. And she is able to work in advertising, storytelling, all these things, and she's grown that business before sold it. And so she's starting again, or has started again, after a few years and is having some success as she rebuilds that type of business.  and and hey, Stacy, if you're listening, if I haven't already said that.

Mischa Zvegintzov  02:47

So Stacy saw my Summit. Loved it, I thought it was great. You know, mine was the two it is the tools for a Good Life Summit. It's got a day of body mind spirit. You know super cool, just great content, you know, interviews very professionally done. So it looks really good. Content is great. Just an awesome project. And so she says "Hell yeah. Like, I'd like to partner up with you on a project". And so... where to go with this. You know, of course, I'm like, alright, I'll do another summit. You know, basically, we make the summit about me. And her. but it's become very clear... And there's all these ways to go with that. Right. But it came very clear that, hey, maybe the better thing to do is to help her do the summit. Okay, I'll help you do this summit. And, you know, let it be about you and your audience and make it fully about you and not about me, but I've done one I had success, I can absolutely help you. I know. Partially, I know fairly well, the audience you're trying to speak to and so I could help her out with that. And then and, you know, in effect, produce the summit. And then I was thinking, Well, gosh, you know, is producing that summit at that capacity. What if I just introduced her to the people to to help her, right? I have this great lady Andrea, who can do all the tech side of things has all sorts of great templates built out that she can work with and this and that.

Mischa Zvegintzov  04:55

And then I know a great copyright, copywriting lady. Molly Mandelberg, who if you listen to a recent interview, I interviewed her so I could say, hey, you know, you can effectively go do this, yourself. Here's all the pieces that you need. But I also definitely, it's really cool. One of the most awesome parts of Molly's interview, or this line that resonated with me, where she was talking about... Molly was speaking to a friend of hers. A "Karen", so funny. She said, there are some good Karen's out there, you know, the Karen memes and Karen tiktoks. About how, you know, the crazy Karen's Anyway, she's Oh, there are some good Karen's out there. But she asked her good friend Karen. You know, what do you see as my, this my gift or my superpower? And and Karen said, Hey, here's what your superpower is. She says "Yeah, but thats so fun. I'd like to do that.. So Molly says, "I don't think I can get paid for that. Because it's so much fun." And Molly said, because now she gets paid to do just that thing. She says, If you ever say" that's so much fun, I couldn't possibly get paid to do that. That's probably your calling." So I was like, you know what? I'm gonna think about that.

Mischa Zvegintzov  06:38

So ever since I interviewed her. And she said that. And I'm sort of, not sort of, I am on my own beginning stages of new entrepreneurial endeavors, and finding what I like, what's fun for me? What am I good at? You know, all those things. I've really had been looking for what? Meditating on that nugget? What is it that that I just think is so fun? No way they'd pay me to do it. And it came to me via Stacey. So I was like talking to Stacy. And I could totally since I'm a few steps in front of her on the whole summit. You know, build your lead list that way.  Stacy has got a great offer. So she could monetize her offer on the back end of the summit. She can use the summit, all these great ways to help her followers, her advertisers, her... because he sells advertising for a magazine. All these things, I just have this clear vision of like, oh my gosh, you know, and how Stacey could you know, create an incredible offer on the back end? Over and above the cool offer she already has, how Stacy could build a Russell Brunson like tribe. Click Funnels funnel hacker like tribe. That's just that tribe that stands out to me that culture, that community. So many others, I just happen to be in that in the funnel hacker community right now.

Mischa Zvegintzov  08:39

But all these great strategy points, talking points. And now I saw I was like, gosh, I just love talking strategy. And I would and so it just hit me. As I was thinking, I'm probably don't want to like, I don't want to be the main guy of Stacy's Summit. I think that's a if she chooses to do one.  I think that's a disservice to her. Perhaps. Like maybe the the maybe it's like, hey, let's make this summit about you, Stacy and what you're up to and your vision of it. and I'll interview the people if you want but perhaps you want to interview the people Stacy, like it doesn't matter to me.

Mischa Zvegintzov  09:24

But, but hang in there with me. Lots of thought loops flying around here as I'm trying to talk about this.

Mischa Zvegintzov  09:40

But I was thinking I was thinking like, you know, the process that I'm in with the two comma club X and and you know, first it's creating your platform of publishing, I've got that locked in, you know, podcasting, YouTubing or blogging, and then the next steps and the next steps and you do the summit, and you do these things. And then there's the creating the offers and these things. And necessity is the mother of invention. So I'm like, I got to craft an amazing offer for Stacey, where I'm helping with the strategy part of things. Plus other. but I can affect monetize one of the things that is so fun for me and that I'm good at. And that's, you know, holding space asking questions, strategy, one on one stuff for the moment. And I just think that's so cool. I think I've sticking to the, to the, to the, to the, to the topic of this podcast, if not, I apologize. So yeah, so I've got to come up with... I get to come up with an offer for Stacey, how I can strategically help her. Bring in all the pieces, the technical pieces for her. make the introductions of, of the pros, that can help with... it would be like you're directing a movie, or I'm the producer of a movie.  I pull in the director, I pull in you know craft services. you pull in the script people, you pull in the blink the blankety blank. and I'm like, alright, you know, here you go Stacy.  I'll help you pull in all these pieces.

Mischa Zvegintzov  11:54

Stacey, thank you so much for letting me use your name. I think you're awesome. So excited for the potential to work with you or not, or just help you make the introductions and, in effect step away. But I'm a bit rambley at this point. I think I've made my point. How can this help you? How can this help you? I think this can help you. As if you're wondering, look for the parts that are funnest for you. And you're like, how can I get paid to do this? I think that's such an art. Why you will pay me to do this. No way. And that's what we're called to do. Interesting thought listen to this episode a few times pull out some nuggets to justify my narcissistic rants. Anyway, love to all Peace out. All this good. Thank you. Thank you for listening to this episode of the people rush talk show. Four resources to help you sell your stuff. Go to B E L O V E dot media forward slash resources. That's the love dot media forward slash resources. And be sure to subscribe, comment, five star and share. Thank you again for listening

Mischa’s Stuff
🔎 Find podcast contact emails fast:
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It’s time to start re-purposing my podcast interviews and riffs in earnest.  I go over my initial plans and thoughts. 

Administrative: (See episode transcript below)

• WATCH the Table Rush Talk Show interviews here: www.TableRushTalkShow.com
• Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummit
• Start podcasting!  These are the best mobile mic's for IOS and Android phones.  You can literally take them anywhere on the fly.
  1. Get the Shure MV88 mobile mic for IOS,  https://amzn.to/3z2NrIJ
  2. Get the Shure MV88+ for  mobile mic for Android  https://amzn.to/3ly8SNj
• See more resources at https://belove.media/resources
• Email me: [email protected]

For social Media:      

• https://www.instagram.com/mrmischaz/
• https://www.facebook.com/MischaZvegintzov

Subscribe and share to help spread the love for a better world!

As an Amazon Associate I earn from qualifying purchases.

Transcript: 

Mischa Zvegintzov 

documenting the process. Christmas Day. Let's see, that would be December 25, 2021. The process... I'm committed to a few things. One is learning how to slice and dice video efficiently. add captions. and then get that on to reels. Stories. tick tock. well, Instagram reels, I think that's in your feed. It's funny that the the terminology is escapes me. So here's what I'm going to do. I'm going to snap pictures of my current, what it looks like today on my current Instagram following. my current tic tock following. like number of subscribers, or likes or followers, whatever that is. Same with Facebook. my Facebook personal and my Facebook business page. And I'm going to start... I had this epiphany. Bear with me, as I get about 14 thought loops, opening per usual.

Mischa Zvegintzov 

It turns out that it's good to have a podcast. It's good to have a YouTube channel. And it's good to have a blog of some sort. YouTube channels. And blogs are awesome. Because it's term, searchable. term searchable. which is really cool. So I, I believe so on a podcast, too, as well. Since if you search terms, and sayings or people's names, if they have a podcast, or they're mentioned in an episode, or something like that, that podcast episode will show up. And this is versus like the, the content you put out on Facebook or Instagram or Tik Tok is not necessarily searchable.  other than via hashtags when you're in the app. This is my limited awareness of it now. But I think as far as SEO, searchable, indexing all those things, think YouTube's one. and then blogging second, anyhow. And then podcasting is somewhere in there.

Mischa Zvegintzov 

So I record a podcast episode. And I interview people and put those interviews on my podcast. And I edit up those things and produce them do some sorts of some sort of production. And then I also send out an email once a week. So I could in effect, record my podcast episode. Then when I go to publish it, pull the transcript, edit the transcript into a nice blog post. As well as an email, well email first. I can send out the email. The email could also be a blog post. And the interviews can be turned into YouTube content.  Well, and actually the short form you know the eight to 15 minute ramblings pontifications value bombs. That's what Parker Woodword. Parker Woodward likes to say value bombs on a podcast episode. You might have to dig for my value bombs. But they're there. Keep an open mind. They're there. Anyhow.

Mischa Zvegintzov 

I start with a base podcast episode. It's now very clear to me as they have built the habit of producing a podcast episode every day. How to repurpose that content into sound bites, YouTube episodes all these things. And I realized that when I added one of my podcast interviews, all at the same time, if I took an extra two hours, let's say three hours, let's say the normal time to...  Let's say, you could shortcut the process and just throw it up there, super raw slap on an intro and an outro onto the interview. You know, you could do some light listening at double time to pluck out some of the key points. take an hour get your podcast interview, up on your podcast, channel, whatever, publish it to your podcast. So if I was to, take an extra two to three to four hours, let's say let's say I turned it into a four hour process. And you could break it out over a couple of days. But I could, in effect, edit up a nice email to my email list, highlighting the key points, crafting a story from the interview. I could get the episode up on to YouTube, the video as I'm listening to and taking the time to pull out all the key bits, points, bits, points, etc. of the interview.

Mischa Zvegintzov 

There's a way you can do it where you're doing the transcript. So you can follow the timestamps, so you can get all the timestamps. So you can quickly and efficiently pull out those clips from iMovie of the interview. And then you're creating, I'm creating, you're creating you know, 10, 15, 30 second, minute, highlight clips, sizzle reels of the interview that you can post on to Instagram reels. You know, I think Facebook or YouTube has shorts now. Tick tock reels if I already said that, all these things. What else, there's other ways to repurpose that content. And with the repurposing of the content, you push, you can, in effect guide people to where you want them to go. So with all the reels and TikTok's and all that. In your in the TIC tock profile, you've got links to your maybe it's a call to action and a lead magnet to subscribe and like your YouTube channel your podcast.

Mischa Zvegintzov 

So my idea is to figure out how to efficiently repurpose all this content, find out what parts of the repurposing that I like. And and then do I want to sub that out? Find out who to do it? Or do I like that part. So I want to do it myself or certain bits of that myself. And then I'll "who" out whatever other parts of my business I'm creating. I think you get what I'm saying. Like it's an opportunity for me to find what I like to do within all of this and play around. Anyhow, part of documenting this process is I want to push out a tick tock clip every day. You know, push out these clips everyday. clips and sound bites every day of the key soundbite of the interview and see if I can grow viewership of all these social media channels and ultimately click throughs on calls to action, subscribers and all that. So I'm very excited to do this. Yeah. So I'm taking a bit more time on the production to publish side of things.

Mischa Zvegintzov 

So that just taking that a little bit of extra time, perhaps I'm now create massive usable content. I guess that's my key point.  A little bit of extra time, gives me a lot more content, repurpose same content across different platforms, and then see if I can get some momentum towards growth of the of these channels, as well as growth of click throughs to call to actions, etc. Talked you through that. Right at the beginning stages of that. I've been publishing my podcast for a little over a year now. Every day I've published an episode for a year. I've put together a summit. So I have hundreds of hours of interviews and, and rants and things like that. To start repurposing, and see if I can get some growth with it. Yes, that's it. And I'm gonna open a loop as I close that one. The rest of the story is that other opportunities are coming up. And now I get to make choices of do I want to chase the shiny object of the other opportunity? Or do I want to turn that opportunity over to others? I'm going to talk more about that because I've had some epiphanies there. All right. Love to all.

Mischa’s Stuff
🔎 Find podcast contact emails fast:
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Stop guessing. Stop overthinking.
Search a show. Get the contact. Send the pitch.

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Connect on LinkedIn:
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Stacy Episode part #2.  An update of the turning point of sending out the text…   "Who are your top three women, small business owners…?”  There are lot’s of opportunities to co-create with Stacy.  I have many ideas.  Which way to go?  I’ve butchered this episode. I have to come up with an offer.

Administrative: (See episode transcript below)

• WATCH the Table Rush Talk Show interviews here: www.TableRushTalkShow.com
• Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummit
• Start podcasting!  These are the best mobile mic's for IOS and Android phones.  You can literally take them anywhere on the fly.
  1. Get the Shure MV88 mobile mic for IOS,  https://amzn.to/3z2NrIJ
  2. Get the Shure MV88+ for  mobile mic for Android  https://amzn.to/3ly8SNj
• See more resources at https://belove.media/resources
• Email me: [email protected]

For social Media:      

• https://www.instagram.com/mrmischaz/
• https://www.facebook.com/MischaZvegintzov

Subscribe and share to help spread the love for a better world!

As an Amazon Associate I earn from qualifying purchases.

Transcript: 

Mischa Zvegintzov 

Stacy episode, part two.  The Stacy Episode Part Two. So funny. I met this girl, I sent out the text where is that I sent out the text. This is an update of have when I sent out this text, "Who are your top three women, small business owners slash entrepreneurs in your circle that are awesome and that I can interview? They are preferably netting two to 300 plus a year in income." And I sent that out. And I got a cool response from this. this woman I just met Stacy who, Stacy.  and I'm trying to think of the details that I should share. Stacy, if you're listening to this, I love you. What am I what am I allowed to share? I'm allowed to share everything. I want to be cognizant of, of things. am I building up tension and emotion with this episode? Gosh, I hope so. So Stacy, back in the day, maybe 1012, 13, 14 15 years ago, interviewed all sorts of cool, powerful thinkers, like Marianne Williamson, for example. And Stacy would put together these expos. And she would bring vendors. And then she would, she would bring in speakers. And then she built a magazine business to help support all this. They all supported and worked together. And this is a very old, what's old is new type of a thing, still effective way to do business, probably still a shrinking market. But if you're good at it. Fantastic, right? Or how do you bring that to the new?

Mischa Zvegintzov 

So she had reached back out to me and said, Hey, let's let's she saw my summit and was was very much very much wanting to collaborate on a project on a summit. And so that's where we are. When I first spoke of her, I was so excited. She'd reached out to me. She wanted to chat. What's going on, she's interviewed all these amazing people. Turns out a lot of the things that she did back in the day weren't necessarily recorded. She has recorded some new interviews as she's... like Ariel Ford is somebody that she did an interview with. Of late but holy mackerel.  This is a this is a this is a rough go It feels like everybody. Bear with me hang in there. So I was super excited to talk to her and see what she had to say. That's what I said of the previous Stacy episode. And Stacy episode, part one. So turns out we chat. She's super excited to collaborate on a summit. She wants to collaborate on a summit. And, of course, what am I trying to say episode I'm trying to give you an update. And I want to try and be of service. How can I tie this back to adding value? How can I tie this back to adding value? This might just be more of a documenting the journey.  Mischa documenting the journey. So I've got an opportunity to create a summit. And my big question is, this is my thought process. Do I want to produce the summit for her? Or do I want to be on the summit? Do I want to be the summit host? And how is this going to work? Because it's not necessarily my target market. My avatar my perfect customer. But yeah, this isn't going to be an episode. There's no way this can be an episode. All of a sudden do it. I'll listen to it and in a month...

Mischa Zvegintzov 

Because one way it was gonna go is we had all sorts of... I would... shared revenue streams, all these kinds of things. And I was encouraged to make it cleaner. Yeah, make it cleaner. So I'm going to work on an offer, this is just more of documenting the process. This is this can't be an episode. I'd Like to stop right here wha wha wha...  No I wont. I'll keep going, I'll keep going.

Mischa Zvegintzov 

Okay

Mischa Zvegintzov 

She has an offer that converts... Well, this is the exciting thing. Let's see how about if we say this, I see that this might be what I can do for her. She's got an offer that converts. that people like.  They like to buy an ad slot in her magazine. And so she's got a market, she's got people that she could interview. Like she could, we could have a great Summit. And I could drive a lot of I could help her build an email list, that would be awesome. I could give her multiple streams of revenue.  It could be a platform for her to sell her back end offer to two speakers, two to two participants, registrants, as well as she can sell as well as she can sell. You call it? What's a promotion... sponsorships. So she's got a lot of streams of revenue she could do with this thing. And and, yeah, I was... got involved.. I was so excited. Because I was like, oh my god, I could get all these... I can build my list, we could co host the thing together. And I could build my list. But then it's like, I think the better thing to do is just to produce it for her or introduce the people that can produce it for and then she can tackle these revenue streams herself. And then I can bring that model to other people like her. That might be one option. An interesting option. I like it, right. I like it. I like it. I need to work up an offer the perfect offer for her. Like what's the cool perfect offer? Too good to refuse? huh?

Mischa Zvegintzov 

Well think about that for a minute. That's where I'm headed with this stuff. I mean, I could do things where I could I could get the leads, I could get all the revenue up to a certain point, I could charge a flat fee. I'm actually going to be tracking all the revenue or a good chunk of the revenue

Mischa Zvegintzov 

Yeah, there's some cool ways to do this. There's some cool ways to do this. Let's think about that dice up the revenue streams. Make it about her. Perhaps I get the leads a copy of the leads at the end. They'll all be going through me anyway. Very interesting. Very, very interesting. I'm gonna have to meditate on this. Yeah, I'm gonna have to meditate on this. Alright. I'm gonna stop now.

Mischa’s Stuff
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Build your inventory of stories.  The type of story will attract a different segment of audience.  The detail that you add to the story will add emotionally based triggers to create further connection.  Paint the picture to grow your audience. I practiced adding detail into a story and got instant results.  But first let me tell you about my hair. 

Build your inventory of stories.  The type of story will attract a different segment of audience.  The detail that you add to the story will add emotionally based triggers to create further connection.

Administrative: (See episode transcript below)

• WATCH the Table Rush Talk Show interviews here: www.TableRushTalkShow.com
• Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummit
• Start podcasting!  These are the best mobile mic's for IOS and Android phones.  You can literally take them anywhere on the fly.
  1. Get the Shure MV88 mobile mic for IOS,  https://amzn.to/3z2NrIJ
  2. Get the Shure MV88+ for  mobile mic for Android  https://amzn.to/3ly8SNj
• See more resources at https://belove.media/resources
• Email me: [email protected]

For social Media:      

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• https://www.facebook.com/MischaZvegintzov

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Transcript: 

Mischa Zvegintzov 

Hello, everybody. This is a another episode on storytelling and the power of storytelling and stuff. I just want to address the elephant in the room in my hair.  Oh my gosh, I was out shopping today. It's Christmas Eve Day as I record this episode, and as everybody knows, or maybe you don't know if you're new to the Table Rush Talk Show first off, welcome. Welcome.  Welcome to my pontificating.  My attempts at adding value to my listeners lives to you, dear listener, who is listening right now. And I feel like I'm constantly walking the fine line between Mischa's narcissism and me adding value to your life. And I oftentimes divert.

Mischa Zvegintzov 

But anywho anyhow, I was out on my morning walk this this morning. morning walk this morning and and it started raining. The last 20 minutes. It started raining and it started raining pretty hard. And I've got a lot of hair. Never had long hair in my life. But I'm at, coming up March...  I'm at what is it night 21 months of letting my hair grow out and thick curly hair. It got rained on. I looked like a wet dog. So if you're watching this on YouTube, because I've finally got the wherewithal to get all my episodes to YouTube. If you're listening on the Table Rush Talk Show via podcast come on over and click on the www.tablerushtalk show.com. And you can you can for sure watch my interviews on that YouTube channel. But perhaps my daily attempts at adding value will be there as well. But we've got the remnants of the wet dog air look wet poodle. That's what it is the wet poodle. There's I think I did an episode a bit ago that was about the poodle episode.

Mischa Zvegintzov 

What does this have to do with sales? What does this have to do with with a Table Rush? Well, you got to learn how to tell stories. You've got to learn how to be authentic and hopefully you find people that vibe with you. So if you vibe with me, God bless. Anyhow telling stories. So I have a few episodes of late Russell Brunson is very much about telling stories. A lot of people are about telling stories. This is nothing new, but Russell Brunson hammers on it, find your stories, build your inventory of your stories, so that your listener can relate to you. It'll help you with your sales, what you're trying to sell, communicate your message, all these sorts of things.

Mischa Zvegintzov 

And I'm very lucky where I'm on a group three or four times a week. And I probably get called on to share my thoughts. At least once a week. Usually I get it I get a I get to share a thought. Get to share a thought. So today was just that day someone said hey, Mischa, what were you thinking about? And so on, according to you know, Russell Brunson and many others. But I'm going to focus on Russell Brunson just because I, where I really started to pay attention to storytelling again in my life, as far as trying to build an audience. trying to Yeah, build an audience, you know, and ultimately sell this audience, valuable goods and services. Holy mackerel. I will try to (get to) the point. So Russell tells the tale of how he would tell these man centric stories. And so he was getting a lot of man sales. And when he started telling a more female centric story, ie, him and his wife were frustrated trying to have a baby. And so he started talking about the in vitro process, I believe is what it is and how the emotions around that and how all of a sudden, that female audience started to grow. He started to sell more to The female audience, in his Table Rushes.  he would literally see in his Table Rush... he would sell from stage, he'd look in the back of the room who's buying and when he, the way he tells it, he, he, off the cuff, shared this in vitro story. And all of a sudden, there was all these women back there buying along with men.

Mischa Zvegintzov 

And so I've been really thinking about that a lot. Because I have been telling a lot of these emotionally based stories, I think that tend to, perhaps be more interested to, you know, sort of this, what do you call it, you know, just a more emotionally, I'm going to generalize, a female females might appreciate it more, you know.  I'm talking about, you know, crying and emotions and finding my heart center and all these sorts of things, right. And so I've really been thinking like, okay, like, what are some man centric stories. And the other thing that Russell talks about is the details, the details of the story. It's really more of what this episode is about, is about the details of the story. Sorry, it took me a little bit to get here. But the details of the story, tell the story in more detail, paint the picture of, of what was happening at the time.

Mischa Zvegintzov 

And so we were talking about sort of Christmas before and Christmas now like before and after Christmas is right. And so I was telling the story about Christmases in my youth as a teenager, as a teenager who liked to party. So Christmas events could be a distraction from that. So here's the here's the story. I grew up with my father, who was a single dad. And so at Christmas time, I would drive from Wyoming to to Berkeley, California to go see mom for that, you know, Christmas week, or 10 days or whatever it was. And this is the detail I added driving across the I80. Driving in my white Toyota pickup truck the 1980 or 82, white tin cans Toyota pickup truck. And how you know, I gave details about the the white Toyota pickup truck how how, what did I say? I can't remember I just gave details. That was a detail driving across the country, this white Toyota pickup truck. And then, you know, I would, I would, I had a friend there in California. So I'd go visit mom and I would be distracted, doing my best to enjoy the Christmas dinner, but really looking forward to hanging out with my, my wild friends after and, and I had the one who was a valet at the hungry Hunter. And I painted a little bit of that picture. We were teenagers, he was valeting cars, right. And to give it more texture, and more meaning and, and some other details and some board for an after stuff. And sure enough, out of nowhere, I get a text on the group, right? You know, you can be on a zoom call, and then you get your text? I get a text from a guy's like, "oh my god, the, the the 1982  engine of that Toyota tin can".  And we start this whole dialogue. He's like, Oh, yeah, my, I work on my family's farm. And so, you know, blah, blah, blah. And then I had, you know, we're always working on these old Toyota's and then he said, Did you see that episode? What's the...  There's one of these cars show car show episodes and and so I purposefully added rich, deep richness to the story. And then I got a response back. And I thought that was so cool. Right to play with the story and see what the response is. And it worked. So thank you very much Russell Brunson. Anyhow, learn build the inventory of stories. And as I've been thinking about this, more stories have been coming to my mind and I need to tell more of them. Oh, I have a great story about this corner in Jackson Hole, Wyoming that, that I used to drive on.  That I get to practice.

Mischa Zvegintzov 

So anyhow, let's work on two things. If you take anything from this episode, it's going to be, Build your inventory of stories.  Understand that the type of story will attract a different segment of audience and that Lastly, the detail that you add to the story will add emotionally Emotional based triggers to it to to to create further connection. Alright, that's it it's Christmas Eve as I record this. you're probably gonna hear this a month later. I hope it reminds you of an amazing Christmas Eve that you had with your family or what have you.  Love to all. Thank you for listening per usual .PEACE OUT.

Mischa’s Stuff
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After two years I finished the A Course In Miracles (ACIM) today!  It transformed my perspective and my thinking.  I sent out this text "who are your top three women, small business owners/entrepreneurs in your circle that are awesome and that I can interview? they are preferably netting two to 300,000 plus a year in income.”  And got a response back that may be a pivotal point in journey.  I do have a lot to offer and give. I can be insecure about that.

Administrative: (See episode transcript below)

• WATCH the Table Rush Talk Show interviews here: www.TableRushTalkShow.com
• Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummit
• Start podcasting!  These are the best mobile mic's for IOS and Android phones.  You can literally take them anywhere on the fly.
  • Get the Shure MV88 mobile mic for IOS,  https://amzn.to/3z2NrIJ
  • Get the Shure MV88+ for  mobile mic for Android  https://amzn.to/3ly8SNj
• See more resources at https://belove.media/resources
• Email me: [email protected]

For social Media:      

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• https://www.facebook.com/MischaZvegintzov

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Transcript: 

Mischa Zvegintzov 

Okay, part two. Part two of last night a DJ saved my life. Actually, it's that text I sent a text and text I was inspired to send. It's like, and it's it's very well could be a transitional point more will be revealed who knows what will come of it, but it feels like it was. It was an inspired moment. So I woke up the other day, you know, to my prayer, my meditation, my reading of A Course In Miracles, I love the Course In Miracles. And actually, I just finished it today. As I record this, I just finished the very last page. And I was like, Oh my gosh, how long have I diligently been reading this? Almost every day, I probably missed four days of reading  A Course In Miracles. This book is awesome. It's transformed my thinking my my perspective of the world in a beautiful way. But I finished the very last page today. So a little over two years, almost every day. I have read and studied and done the exercises and meditated on it and used it as a tool for amazingness. So I just was reading the A Course In Miracles. A couple of days ago, like I said that in my meditation, my prayer, sipping my coffee in my Jackson Hole mug... where I grew up. 

Mischa Zvegintzov 

And I had if you look back on my board over here. If you're listening in podcast land, you can go to YouTube, you can go to table rush talk show.com and see this, hopefully it's up by then video style. But on this board, you know, I'm listing ideas as they come along. And then crossing off ones that I complete or I changed my mind on. And so one of the things on there is reach out to two comma club winners and start interviewing them start interviewing them. And I've got a great list of two comma Club Award winners. Those are people that in funnel land and Russell Brunson's world, they have generated a million dollars with an an online funnel. Go Google it, you'll see what it is.

Mischa Zvegintzov 

But if you so out on a previous podcast very recently, I talked about hey, I was inspired to start slicing and dicing some content. So start reaching out to entrepreneurs that are netting 200,000 to 300,000 a year. They're netting that means after expenses, they're netting like I could say, show me your tax return and on their tax return that would show a net income after expenses after all this stuff, 200,000 to 300,000 a year. Because I think there's great stories to be told within that. lessons to be learned. Emotional hooks and all sorts of great stuff. So this as I was coming out of this meditative state, reading A A Course In Miracles, you know, doing my connect to source morning routine. It was like very clear, hey, you know, a lot of male entrepreneurs, due to the fact that I'm a male. But perhaps my circle of female entrepreneurs that meet this criteria is is not as not as big. So I started, I wrote this text, "who are your top three women, small business owners/entrepreneurs in your circle that are awesome and that I can interview? they are preferably netting two to 300,000 plus a year in income." So I started texting that to my male and female friends. And I started getting some awesome responses back. And I had just met this lady named Stacy.

Mischa Zvegintzov 

Hello Stacy if you happen to be listening to this episode. 

Mischa Zvegintzov 

And she publishes a magazine called Mind Body Soul. Mind Body Soul. Just met her super cool lady. She... My understanding is built, you know, magazine land in the past and sort of was reentering magazine land. And so Mind Body Soul has a 40,000 a month distribution or whatever it is, whenever it goes out, it goes out to the tune of 40,000. Which seems to me that that's pretty good these days I texted her, I was like, What the hell? Perhaps you're one of these people?  ...and just met her.. And you must know some people in this land and it has opened up the door to all sorts of creative inspiration.  She responded back and she said "I should do here's just a few". And then she said, Hey, also, you know, she'd seen my podcast YouTube channel. She's like, Hey, I've interviewed Marianne Williamson. I've interviewed. Miguel, Don, what's his name? Ruiz who wrote The Four Agreements? And some other really cool people.  The Artists... what's that lady's name? Ford. What's her name? Ford. I can't remember what her first name is. And it's like, "The Artists Way" or something like that. She's like, "let's do some co collaboration, maybe let's do some co interviews of some of these really cool people". Like...  Ah... Okay! And then some other ideas started bouncing around. And that was like, a where'd that come from universe. That's my point. And who knows what comes of it, right? Gotta keep your expectations in line and, and there's perhaps a couple things I can help her with, which feels really cool as well.

Mischa Zvegintzov 

I'm like, Oh, my gosh, I'm, I you know, I'm always surprised at what I have to offer. Meaning pleasantly surprised and I'm like, Oh, my gosh, there's, I do have a lot to offer and give. I can be insecure about that. But as I'm recording this, and as that happened a day or two ago, I was like, You know what, there's what I want to do. What I've calendered. What I think I should do.  Egoicly. And then I can beat myself up for not doing it. And then there's that inspired moment. Right? There's that inspired moment where you were I was just whatever that morning sipping my coffee just the other day, send this text and for whatever reason, I was like, I typed it out and I started sending it out to people. And then it's it's there's been some very exciting responses. So I'm very excited to see what happens from it. More will be revealed.

Mischa Zvegintzov 

And I really I just want to you know, there's this idea of document don't create. document don't create. because I can get stuck in this mode of create, I need to create conten. I need to create content. And you know, guys like Gary Vee and Russell Brunson and, and females and when I say guys, that includes women. Jenna Kutcher, and what's her name? Rachel? Rachel, gosh, I wish I had her last name. She's so awesome, Rachel. Oh, sorry, Rachel. I forgot your last name. But she's in the Russell Brunson circle as well. But they're like document! Don't create document! and so I wanted to document this moment, because it felt like a very inspired moment. So more will be revealed. Thank you for listening. I am trying to move from inspiration and less goal oriented. At this current iteration of my entrepreneurial journey, more will be revealed. Love to all thank you for listening. Click on any links below. If you're watching, go listen on the podcast. If you're listening on the podcast, go watch the YouTube look like subscribe, follow, share, comment. Later.

Mischa’s Stuff
🔎 Find podcast contact emails fast:
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Lisa is having success with her memory course and is being asked “How come this ins’t on line?”  Where can I get more information?  And moreover her mom is stressed out about her memory.

Lisa Randall is a memory memory Specialist.  She has her education in Kinesiology, (MS) Gerontology and Public Health, and hung with the memory pro’s at Scripps La Jolla.  And her “Memory Alive Program has delivered engaging and effective transformational memory training to individuals and small groups, along with corporate and community organizations for many years.

• See everything Lisa Randall here: https://integrativememory.com
• See her current offerings here: https://integrativememory.com/current-offerings
• See her memory meditations on YouTube here: https://www.youtube.com/channel/UC0A3cQ1xlafZpj-nf5RyJcQ
• Email her here: [email protected]

Some of the takeaways:

• Spirituality tied with memory and your mental health.  The physics behind it.  Both memory and spirituality.  The parallels.
• The power of emotions and sensations on our memory.  The power of emotions on our ability to remember.
• What do you say to someone who is 65 or 70 who is balking at this program? I would tell them that, that all of neuroscience contradicts their belief that memory loss is inevitable, and, and that the concept that as I age, I will then lose my memory and forget is one that we buy into. It is not based on science, the brain is plastic, the brain never stops. It never loses its ability to generate new neural connections.
• We never are too old to stop changing our brain ever. And so I would point people to science, there's way too much science. We simply have bought into a concept that's that scientifically unfounded.
• Her success stories ...the reflection on how much more they're enjoying the moments that they are creating.  How much more they are focused on creating memories that they want to keep. And that's been the moments that give me the chills.  Where I think that is it.   Because who cares if we can remember a bunch of shitty moments strung together right? But if we are focused on being present, and being aware and really valuing the creation of beautiful memories, that's it. What could be better than that? That is what I have loved.

Administrative: (See episode transcript below)

• WATCH the Table Rush Talk Show interviews here: www.TableRushTalkShow.com
• Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummit
• Start podcasting!  These are the best mobile mic's for IOS and Android phones.  You can literally take them anywhere on the fly.
  1. Get the Shure MV88 mobile mic for IOS,  https://amzn.to/3z2NrIJ
  2. Get the Shure MV88+ for  mobile mic for Android  https://amzn.to/3ly8SNj
• See more resources at https://belove.media/resources
• Email me: [email protected]

For social Media:      

• https://www.instagram.com/mrmischaz/
• https://www.facebook.com/MischaZvegintzov

Subscribe and share to help spread the love for a better world!

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Transcript:

Mischa Zvegintzov 

(Intro) Welcome, everybody to the Table Rush masterclass where we get back to the marketing and sales basics to help entrepreneurs like you grow your business to $1 million annual revenue and beyond.

Mischa Zvegintzov 

And today, I have a very special guests, Miss Lisa Randall, and Ms. What a great introduction. I've totally gone sideways. Right from the start. I was looking at your website, and it says, meet Lisa Randall. Ms. So I was like, Miss Lisa, whatever. And Lisa and I have a little bit of a history where we're great friends, correct, Lisa?

Lisa Randall 

Correct. That is awesome.

Mischa Zvegintzov 

And, Lisa, you're a memory specialist? Yes. That is correct. Fantastic. And you have a program called Memory Alive. The Memory Alive Learning Program, which we're going to discuss a little bit. Yes. Yes. Fantastic. And you have an education in Kinesiology.

Lisa Randall 

If I remember correctly, yes. That is

Mischa Zvegintzov 

Perhaps some gerontology and public health? Yes. Yes. in gerontology means older than us people.

Lisa Randall 

Oh, Study of Aging.

Mischa Zvegintzov 

Study of aging?

Lisa Randall 

Yeah

Mischa Zvegintzov 

And let's see what else you have delivered engaging and effective transformational memory programs to individuals and small groups, along with corporate and community organizations for many years. And with the fantastic style and flair that is Lisa Randall.

Lisa Randall 

Absolutely.

Mischa Zvegintzov 

Fantastic. So our story is, you've been a part of my entrepreneurial journey, which is super fun. I'm having Microphone. Microphone insecurity. There we go. Yes. So I started the Bitch Slap accelerated path to peace podcast. And you were actually my very first interview. And we were having so much fun. And we went so deep and talked about so much like deep personal stuff that we kind of came to the conclusion that maybe now's not the time to publish that episode. Correct.

Lisa Randall 

That's how I recall it. Yes. 

Mischa Zvegintzov 

We were talking about wound'y things that were like perhaps some people just don't need to know about this yet, but I'm sure if we talked about it today would all be fine. But it was part of my growth experience too, because I was so attached to having that interview go out there that I fought you very hard. It as a matter of fact, I fought you hard enough that I went ahead and and somehow manipulated the universe into having it be okay that I just went ahead and publish the episode. And, anyway, I great I finally took it down. I was like, Man, I'm just Misha, you're just like being an asshole. Excuse my language listeners, but it does happen. Sometimes we can be willful and push envelopes. But it was such a you were such a great part of my, my journey as I'm growing entrepreneurially so thank you, Lisa.

Lisa Randall 

You're welcome Mischa.

Mischa Zvegintzov 

What's that?

Lisa Randall 

Thank you.

Mischa Zvegintzov 

Yes. And so we thought it would be fun as I'm transitioning out of this more spiritual ethereal style. I don't know if message is the right thing but my own journey.  I was like, oh, maybe I'll help people find God or whatever. I was like, You know what, I really love business and really talking business and growing businesses and and spirituality being expressed through entrepreneurial endeavors. I think that's a much better way to path for me, right? And so you and I were like touch wouldn't be awesome to to sort of have an end Bitch Slap last interview. Wouldn't it be ironic if the first interview that went nowhere? If you got to be the last? The last Bitch Slap accelerated path to piece of the official interview.  Sort of close that loop. And then at the same time, Hey, you are this amazing... You are this amazing entrepreneurial spirit that you're embracing now, like you're ready to level up your business, right? Like what we just talked about that you do.  And that perhaps you put aside some of your, you know, gladly put aside some of your entrepreneurial aspirations or you know, PhD aspirations, things like that so you could grow a family and have some babies and things, and things like that. Yeah?

Mischa Zvegintzov 

Good. Thank you for that dissertation. Everybody who's listening, I've just totally co-opted this episode, and made it about me. But what the hell, I have a gift? So Lisa Randall, after that amazing, wonderful, beautiful, beautiful introduction, why don't you talk to you've, you've got this Memory Alive. thing, but that, hey, it's time to? When did you tell tell us about where you are with it a little bit. I know you teach classes, your community centers or frame what you're doing right now and perhaps, given give us a vision of what you hope for?

Lisa Randall 

Yeah.

Lisa Randall 

I absolutely will. Thanks Mischa. I love how you said, you know, expressing spirituality through entrepreneurial endeavors. I thought that was a really cool way to say... it kind of it really articulates Well, I think the transition that you're making, and also what this process of starting this company, and teaching what I've been teaching has been for me.  So that was really, really beautifully articulated and I appreciate that. And so, the the process of putting together this memory program started for me when I was working full time for Scripps Health, and I was working in integrative medicine. And so, it was born of a very, you know, scientifically based practice pragmatically based foundation.  Of, you know, what...

Lisa Randall 

What is a whole person approach to better memory, what is the whole person approach to preventing memory loss, and based on the foundation of, you know, all kinds of other programs that I helped to create it scripts. And when I took it on my own, when I left scripts, and I began working on this program on my own, it was, it was also at a time when my life was transforming, you know, I was going through divorce, and I was recreating, really kind of transforming as a as a person. And so this, this, the topic, the content has shifted in its meaning for me, and it's also translated into a new way that I approach teaching classes. And, interestingly, as the, as the meaning has, as changed for me and has I...

Lisa Randall 

As I have really gotten so much more spiritually focused, I found that the content that I'm teaching is so much more well received, so much more effective. And I have really found a way to connect with the my students and, and the content on such a deeper level. And that's been a really beautiful thing for me. So, you know, as I've, as I've gone through this, you know, over the last several years through this transformation in my personal life, and as I've transformed the content that I've been teaching.  I have, you know, I'm at a place right now, where there is there's a ton of passion behind what I'm doing. And as I continue to see the, the, the, what I'm producing, benefit the lives of the people that I teach my motivation to do more increases. And so I have people asking me, why isn't this online? Where can I get more information? I have a... My mom is stressed out about her memory, how can I help her and there's so many things that I want to do a provide, but I feel inept, I feel at a loss for how to take the content that I've created, and the passion that I have for it along with the new confidence that it's really benefiting others. And how do I take that and move that to a space where I can make it more accessible for others?  And also make it a more I also build a more secure business out of it as well.  So that I can spend more time on it and so that I can make this a more substantial means of supporting myself and my family.

Mischa Zvegintzov 

Mm hmm. Fantastic. I love that I think Can we touch on two points real quick?

Lisa Randall 

Certainly.

Mischa Zvegintzov 

So you said you, you had a shift in here somewhere, partially due to divorce or a realignment of your identity? Maybe there's a bunch of different ways to say that. But your... the way you were teaching, you started to bring in that spirituality spirituality. Was that a conscious decision? Or was that an epiphany moment? Or tell me about that that arc? Does that question make sense?

Lisa Randall 

It does. It does. I think it was a combination of the two. I think that, you know, I've always been kind of looking for that purpose, right? I've always been looking for what you know, what am I always been so jealous of friends who have said, I want to be a doctor, I want to be a fill in the blank, because I have always been like, I don't want to be Ah ___________. You know, but I know how I want to feel. I know, I want to feel like I'm productive. And I know that there are there are qualities that are intrinsic to me that are useful to others. And I want to use that I want to have the feeling of knowing that those intrinsic things are benefiting others. And I think that's very common. I think that's what some people are really clear on what those qualities are and how to use it. I've never been clear on either. And so the shift was conscious. And it was also based on epiphanies. And I think that consciously it's been the knowing of "I want to pursue that passion". But shoot was that passion in the first place, right. And I knew I was passionate about this subject. And it wasn't one that I was going to drop researching regardless of whether or not it was my, my job because...

Lisa Randall 

I'm fascinated by neurology, I'm fascinated by memory, I'm fascinated by the brain. And I'm always going to be looking into that, I think, as my, my spiritual education, for lack of a better term, as I dove more into spirituality, I think what what struck me was the science behind the spirituality that I pursued.

Lisa Randall 

So when I read on quantum physics, when I read about, you know, when I looked at David Hawkins and letting go.  And the science behind spirituality, it all lined up with the, the, the fundamental components of memory and cognition, that I was teaching in a really insightful way. And so there were several moments where I, where I had, you know...

Lisa Randall 

I did a reading I had a re

Goal driven versus inspiration driving.  Moving from inspiration..  There is the whole idea of what I want to do.  What I think I should do.  What the calendars got me wanting to do.  And what I actually do.  These days I’m trying to move from the space of inspiration and less from goals or income parameters.  Trusting that the things that I am doing are what I should be doing.

Administrative: (See episode transcript below)

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Transcript: 

Mischa Zvegintzov 

Hello, and welcome to the Table Rush talk show. Today, I'm going to talk about moving from inspiration. And what I mean by that is moving from what I, there's this whole idea of what I want to do, and what I think I should do and what the calendars got me wanting to do. And what I actually do, or am inspired to do. And I love this thought. So I'm going to talk about that because there can be a difference and purpose, perhaps there's the illusion of a difference. Anyhow, I'll get to this in a moment.

Mischa Zvegintzov 

(Intro) You know, when someone is selling from stage, and at the end, the audience gets up and rushes to the back of the room to buy. That's a Table Rush. My name is Misha Z. And the Table Rush talk show is all about bringing you the tools, strategies and tactics that you can use to grow your audience and inspire them to buy.

Mischa Zvegintzov 

I was just pausing just in case we wanted to have I was going to slide an intro outro in there for my podcast.  But alright.  There's this whole, I'm really these days trying to move from the space of inspiration and less from goals, income parameters.  Or like somebody messaged me, dm'd me, you know, "what are your income goals for the month? Mine are 100,000 a month".  I was driven so long in my life in my sales career with having income goals, sales goals. You know, the vision of a house or X amount a month or being number one producer or X amount of loans closed, which is all great and can be fantastic. I'm more of moving. I'm practicing not having goals. Sorry, you goal people. If you're listening, that might, that might freak you out completely. And so I'm very much in the space of... goals served me very well. And I'm sure I'll come back around to a point where "Oh, my vision is solidified." And so now I've got goals and I'm going to execute on the vision.

Mischa Zvegintzov 

It's very clear to me right now that I'm, I'm in this learning space. So I'm trying to be easy on myself. There's... I've got a bunch of thought loops going but you know, there's the idea of the who not the how, and if you find the WHO to help you, instead of trying to figure out how to do you find the WHO to do it. You can accelerate your growth path of your company or your entrepreneurial endeavor or whatever it is you're trying to achieve. And I'm very much in this space of relearning in, in second, let's call a second half of life. You know, as I record this, I'm 50 how old I am on my 52 or three somewhere in there, I forget. But anyway, 52 or three and sort of had this massive identity shift and refiguring out... alright, what is it that I like? I have some resources in the bank, you know, so I have the flexibility of, of really... like, what what's what's moving me inspirationally, other than building a bank account making money's fun.  I'm not trying to discount that are having a bit bigger bank account and I don't want to give the impression that I've got this massive bank account. I...I do need to produce again and at some point and want to. Holy mackerel, thank you for the diversion.

Mischa Zvegintzov 

But really again, so I had this awareness of like, Be easy on yourself, Mischa, as you're re finding out what it is you like. as far as the entrepreneurial process. like, like play around with it and find out what is the bit that I like. and then "who" out the rest.  so as I'm learning more and more about going from the old school, lead gen direct mail flyers, telemarketing campaigns. you know, some email stuff. email, you know follow up to you know. bringing that really to the online funnel world that form of direct marketing. Talking from stage I've always wanted to be effective at selling from stage and never really had an opportunity to do it. so super excited. I'm just diving deep in in on the Webinar stuff and and, you know, developing an interview style to to have it be like a webinar. you know, where, where it's inspiring people and they're taking action to buy. How cool is that on stuff that I believe in? This is the best diversion ever.

Mischa Zvegintzov 

So again, just to stay on the goal driven versus inspiration driven, my goal is to move from inspiration. How's that? And really trust that the things that I'm doing are, what I should be doing.  how else could I say it like, I can be like, Alright, I need to execute on boom, boom, boom, boom, boom, right. But I'm not surprised. I'm not inspired to execute on those things. So perfect example, I woke up yesterday. You know, I was like, I'm gonna go start sending out invites to all these two comma club winners for for interviewing on the Table Rush podcast right here. You can also watch the it's the Table Rush talk show, which we're in podcast land, if you're listening. And we're on YouTube land if you're watching. so if you're watching, go check it out on the podcast, you can listen to your car. If you're listening in your car, you can watch interviews hopefully, at the point of this episode I've got I've got more daily riff content up on my YouTube channel. Narcissistically talking about my journey under the guise of being of service.

Mischa Zvegintzov 

Like, gosh, how long is this episode going? I should almost have a part to my way should have been tracking how long this episode was going. So I have a specific example. That happened yesterday. It was awesome. And I intuitively I'm like, Oh my gosh, this is a turning point. This is this is a turning point. And it happened inspirationally and organically and outside of my alternative agenda. I was supposed to do X, and instead I was inspired to do X. And the inspiration has borne fruit. So I'm going to talk about that on the next episode. And as a matter of fact, there was a text that I sent, I'm going to tell you all about the text that I sent, what's come from it. And I used to DJ in my youth, I was a DJ, in the San Francisco Bay Area. And there was a song that used to be in a rotation last night a DJ saved my life. I don't know if anybody knows that song. Google it. It's awesome. I won't sing it. Last night, a DJ saved my life. But I was thinking last night a text saved my life. Or it was really I sent a text in the morning. And it's clearly a transition point. And I was like, yeah, that text.

Mischa Zvegintzov 

You know, you hear a song. It's a turning point in your life. You send a text, it's a turning point in your life, you have a conversation to a turning point in your life. Unplanned. Right. Moving from inspiration. Alright, I'm going to talk about this text on the next episode. And hopefully, it's going to be amazing and inspiring, and not a letdown. We'll see.

Mischa Zvegintzov 

(Outro) Thank you. Thank you for listening to this episode of the Table Rush talk show. For resources to help you sell your stuff. Go to B E L O V E dot media, forward slash resources. That's the love dot media forward slash resources. And be sure to subscribe, comment, five star and share. Thank you again for this

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