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Derek Olthuis hates complaining. When a problem arises, he's the type of person to find a solution. As public lands are sold, and sporting opportunities become privatized, Derek sees North America moving toward the pay to play model. The private vs public land debate is a complicated issue with great points and a lot of passion from both sides. But Derek was able to come up with a brilliant solution. He thought that if sportsmen and ranchers could work together, they could open public access and protect wildlife habitat without disregarding property rights. And with that, American Icon Co. was born. By purchasing properties and working with ranchers to put large tracts of land in trust, American Icon is ensuring that land is managed for sportsmen access while improving wildlife habitat and conserving the species we all love. In this episode, Derek breaks it all down and answers listener questions with total transparency. 


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