We often work with large brands looking for an integrated CRM system that will work with Shopify. We already use Hubspot and know its power for business when it comes to automation and reporting. We invited Tom Watson to join us for an episode to break down why a robust CRM is crucial to success for large businesses and how Shopify merchants can make the most out of Hubspot.

Thanks to Tom for joining us. 

You can find more about HubSpot here;

Want to connect Shopify and Hubspot? Click here

For more information about Zyber Digital

Visit our website -  https://www.zyber.co.nz

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Join our exclusive Facebook insider groups

Shopify NZ - https://www.facebook.com/groups/shopifynz/

Shopify VIP - https://www.facebook.com/groups/shopifyvip

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It's the email marketing tool that we think has been mentioned almost every single episode of this podcast! We actually can't believe it took us so long to get them on. We love them, you love them and the entire eComm industry loves them - Klaviyo!

We're so excited to have Jonathan Palmer - Product Marketing Manager at Klaviyo join us to spill all of the tea when it comes to SMS marketing and just exactly when we'll get access to it all the way down here in NZ.

Find out more about Klaviyo Here

https://www.klaviyo.com/blog/sms-use-cases

https://www.klaviyo.com/blog/why-sms-marketing

https://www.klaviyo.com/blog/choose-an-sms-provider

For more information about Zyber Digital

Visit our website -  https://www.zyber.co.nz

Follow us on Facebook - https://www.facebook.com/zyberwebdesign/

Join our exclusive Facebook insider groups

Shopify NZ - https://www.facebook.com/groups/shopifynz/

Shopify VIP - https://www.facebook.com/groups/shopifyvip

Follow us on Instagram - zyberhq

The ultimate Boss Babe, Entrepreneur, Mum to beautiful SUmmer and eCommerce Queen. Iyia Liu has founded 7 businesses all in her 27 years. Perhaps most known for her eye for brilliant brand growth and rapidly growing businesses on Shopify, Iyia has had an extremely successful career.

She is the Founder of Tidal Hair, Good 4 Me, Luxe Fitness, Celebration Box, Explosive Social and Girls in Business.

After founding, growing and selling businesses, Iyia continues to launch and build brand empires all from Auckland NZ. She also runs her own Social Media agency, and a girls only networking organisation that hosts events to help other Kiwi women be their own Boss Babes.

We’ve worked with Iyia in the past and knew she’d be an excellent guest on our show. She shared her highs, lows and biggest lessons in eCommerce building highly successful brands online.

Listen to this episode to find out more about;

You can follow Iyia or check out her businesses below;

https://www.instagram.com/iyialiu/?hl=en

https://www.explosivesocial.com/

https://www.iyialiu.com/

https://www.girlsinbusiness.org.nz/

https://www.tidalhair.co.nz/

https://good4meproducts.com/

Founder of @tidalhair + @good4meproducts + @luxefitness + @celebrationbox_nz + @explosivesocial

TV Show: Boss Babes on @tvnz.official + @hayuuk

For more information about Zyber Digital

Visit our website -  https://www.zyber.co.nz

Follow us on Facebook - https://www.facebook.com/zyberwebdesign/

Join our exclusive Facebook insider groups

Shopify NZ - https://www.facebook.com/groups/shopifynz/

Shopify VIP - https://www.facebook.com/groups/shopifyvip

Follow us on Instagram - zyberhq

This week we catch up and try to wrap our heads around cryptocurrency and NFTs and try our best to explain it to you!  

Whilst we might not completely understand everything about cryptocurrency we can absolutely see how it is changing things in eCommerce.   

We break down;

Links mentioned in this episode

https://www.binance.com/en

https://bitclout.com/

For more information about Zyber Digital

Visit our website -  https://www.zyber.co.nz

Follow us on Facebook - https://www.facebook.com/zyberwebdesign/

Join our exclusive Facebook insider groups

Shopify NZ - https://www.facebook.com/groups/shopifynz/

Shopify VIP - https://www.facebook.com/groups/shopifyvip

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Want a highly successful SEO strategy? Here are 21 top tips to make your eCommerce site highly optimised for Google Search.

Well, we are now halfway through 2021, but there’s never a bad time to review your SEO strategy and performance. In this week’s episode, Waldo and Leo sit down to go through Moz’s list of 21 top tips for high performance SEO in 2021.

They break down each tip and how they suggest you implement it into your strategy.

The team at Zyber know how important SEO is to a business and making sure your beautiful, powerful and conversion driven Shopify store gets seen by customers. We hope this episode helps give you some great ideas of where to start smashing your competitors on the first page of Google.

Link to the MOZ article with details on all of these tips.

https://moz.com/blog/21-seo-tips-2021

For more information about Zyber Digital

Visit our website -  https://www.zyber.co.nz

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Join our exclusive Facebook insider groups

Shopify NZ - https://www.facebook.com/groups/shopifynz/

Shopify VIP - https://www.facebook.com/groups/shopifyvip

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Episode 12 of our eCommerce podcast!

Within the Shopify ecosystem, we are so lucky to have access to a multitude of powerful apps that help drive our eCommerce forward. From marketing automation, inventory management, upsell tools, front end design and personalised communication there’s an app for almost everything.

Whilst this is amazing for merchants, knowing which app is right for you can be tricky, that’s why Leo & Waldo have sat down to reveal their current top apps available in the Shopify App Store. Whilst we have a long list of our faves, this week we shared our top 3 apps of the moment that we recommend to our clients.

Apps Mentioned

Selly 

One-Click Upsell 

Bonjoro 

Tapcart 

Rebuy 

Carro 

For more information about Zyber Digital

Visit our website -  https://www.zyber.co.nz

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Join our exclusive Facebook insider groups

Shopify NZ - https://www.facebook.com/groups/shopifynz/

Shopify VIP - https://www.facebook.com/groups/shopifyvip

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Well, it's been a few weeks after the iOS14 update has rolled out and most businesses and marketers should be aware of it by now, but we thought we'd get an expert in to give us the full rundown on everything you need to know. Alex Mcann from Reload media is an absolute gun at digital marketing, he kinda knows it all when it comes to PPC and Facebook advertising. So it was no surprise to us that only a few weeks after the launch of the update, Alex was all over it and joined us for an episode of Talk'n shop to share his knowledge. 

Listen to this episode to find out;

Reload Media are offering FREE digital campaign audits here - https://www.reloadmedia.com.au/services/free-digital-campaigns-audit/

More resources from Reload Media https://www.reloadmedia.com.au/searchstrategy/

Weekly iOS14 Opt-In rates - https://www.flurry.com/blog/ios14-opt-in-rate/

Say Hi to Alex over on LinkedIn - https://www.linkedin.com/in/alexthomasmccann/

For more information about Zyber Digital

Visit our website -  https://www.zyber.co.nz

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Join our exclusive Facebook insider groups

Shopify NZ - https://www.facebook.com/groups/shopifynz/

Shopify VIP - https://www.facebook.com/groups/shopifyvip

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 Shaun Quincey, a Journey Across the Tasman and Staying Resilient Through Rapid Growth.

He's known to Kiwis as the man who rowed solo all the way across the Tasman from the East Coast of Australia to the West Coast of NZ in 54 days. There's no doubt that undertaking such a huge challenge would take a lot of mental strength and resilience. Shaun is also a FinTech Founder and CEO and at GM Buy Now Pay Later Latitude Financial Services.

So, who better to come on the podcast and talk to Waldo & Leo about how to stay resilient in business, his epic journey across the Tasman and what he's seen change in the buy now pay later space online. We are so thankful for Shaun joining us today and we know that you're going to love this episode. Shaun is an excellent storyteller and has some incredible insight into the eCommerce space.

Listen to this episode to find out

For more information about Zyber Digital

Visit our website -  https://www.zyber.co.nz

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You wouldn’t buy a Ferrari to only let it sit in the garage gathering dust would you? We think not. You’d wash it weekly, service it, drive it like a machine and make the most out of every mile. That’s how we approach eCommerce. You’ve just spent a significant amount of money building your brand new site on Shopify, so why would you stop improving it the day it goes live? You should keep it updated, explore every app and tool there is on offer, you’ve got to make the most out of the Shopify engine in order to grow and scale your business.

This week, Troy Saint Laurent from our Support & Success team joined us to talk about why an ongoing relationship with a digital agency is crucial to eCommerce success.

Troy also shares where merchants can take easy wins, and where they should hold back when spending money on their new site.

If you want to grow your business but you haven't looked into strategy and consultancy service that will set you up for current and future success, it's a great place to start.

https://www.zyber.co.nz/services/digital-strategy/

For more information about Zyber Digital

Visit our website -  https://www.zyber.co.nz

Follow us on Facebook - https://www.facebook.com/zyberwebdesign/

Join our exclusive Facebook insider groups

Shopify NZ - https://www.facebook.com/groups/shopifynz/

Shopify VIP - https://www.facebook.com/groups/shopifyvip

Follow us on Instagram - zyberhq

It's the topic that is on everyone's lips in the industry right now - what is the future of digital advertising going to look like as a result of the iOS14 update? And to make matters more interesting, Google is changing the way they rank sites for performance with their new Core Web Vitals. 

Leo and Waldo recorded this episode a few weeks before all of these updates went live - and are here to give their overview of both of these changes and how they predict the eCommerce industry will react. 

For more information about Zyber Digital

Visit our website -  https://www.zyber.co.nz

Follow us on Facebook - https://www.facebook.com/zyberwebdesign/

Join our exclusive Facebook insider groups

Shopify NZ - https://www.facebook.com/groups/shopifynz/

Shopify VIP - https://www.facebook.com/groups/shopifyvip

Follow us on Instagram - zyberhq