Talk'n Shopify with Zyber - eCommerce

Talk'n Shopify with Zyber - eCommerce

By Zyber DigitalBusinessMarketing
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Talk'n Shopify with Zyber - eCommerce episodes

  • The Good, The Bad & The Ugly of HR with MyHR - Talk'n Shopify with Zyber

    2020 has been a huge year of growth for the digital and eCommerce industries. Which inevitably means teams have grown and rapid hires have taken place in a lot of businesses. 

    Jason Ennor from MyHR joined us in the studio this week for a chat about HR and how things have changed in 2020.

    Listen or watch this week's episode to learn

    • What a Working From Home policy for your team means for your business, what are your responsibilities as an employer?
    • Top 3 things to consider when undergoing rapid growth.
    • How to correctly conduct a contract termination, the things you didn't know.
    • The services MyHR can provide to guide you through any HR-related workplace situations.
    • Get in touch with Jason directly - [email protected]

      Visit the MyHR website here - https://www.myhr.works/nz/


      For more information about Zyber Digital

      Visit our website -  https://www.zyber.co.nz

      Follow us on Facebook - https://www.facebook.com/zyberwebdesign/

      Join our exclusive Facebook insider groups

      Shopify NZ - https://www.facebook.com/groups/shopifynz/

      Shopify VIP - https://www.facebook.com/groups/shopifyvip

      Follow us on Instagram - zyberhq

      47 min
    • The Future of Subscriptions in eCommerce. - Talk'n Shopify with Zyber

      Why you should consider a subscription service for your business.

      “By 2023, 75% of businesses that sell DTC are expected to offer subscriptions”

      5 years ago – a toilet paper subscription service seemed absurd. Now, not so much.  In the new age of consumer demand, you can find almost any product or service offered in a subscription model, from toothbrushes to tennis balls, almost any item can be offered to the consumer on a subscription model. “You have a 60-70% chance of selling to an existing customer, versus a 5-20% chance of selling to a new prospect.” As consumer demand for fast, easy, and reliable product delivery that requires little to no effort on their behalf continues to grow – so does the subscription model market.

      This week, Leo and Waldo dive deep into the statistics from a recent Shopify article to uncover why a subscription model is the future of eCommerce.

      Topics covered this week include;

      • What types of subscription are available?
      • The tools available to eCommerce merchants who wish to implement a subscription model onto their site.
      • Who should implement a subscription model in their eCommerce business?
      • The future of subscriptions within eCommerce for 2021 & Beyond.
      • For more information about Zyber Digital

        Visit our website -  https://www.zyber.co.nz

        Follow us on Facebook - https://www.facebook.com/zyberwebdesign/

        Join our exclusive Facebook insider groups

        Shopify NZ - https://www.facebook.com/groups/shopifynz/

        Shopify VIP - https://www.facebook.com/groups/shopifyvip

        Follow us on Instagram - zyberhq

        41 min
      • Faster, Simpler Shipping with Starshipit - Talk'n Shopify with Zyber

        Starshipit is the leading provider of integrated and automated fulfilment solutions for online businesses of every age and stage. 


        Integrating with a large range of couriers and eCommerce platforms, Starshipit streamlines every step of your fulfilment process, reduces handling time, minimises human error, and improves customer experience.  

        Listen to this episode to find out; 

        • What makes Starshipit a market leader and why it has earnt 5 stars in the Shopify app store.  
        • Common challenges for ecommerce merchants when it comes to shipping and how to fix them. 
        • How Starshipit can help you get connected with international courier partners.  
        • Thanks so much to Hawk for joining us in the studio for this episode - we hope you liked your blue M&Ms!  You can catch Hawk during his weekly webinars on Tuesday and Thursdays on the StarshipIt website.  

          If you’d like more information about Starshipit, you can visit their website https://www.starshipit.com/ 

          For a no-obligation 30 day trial click here-  http://starshipit.ositracker.com/173086/4127 

          As promised, below is a link to the webinar that Hawk runs each Tuesday and Thursday!  

          Join here - https://zoom.us/webinar/register/WN_qoe85b0MTCSW7np0nOuJXA


          For more information about Zyber Digital

          Visit our website -  https://www.zyber.co.nz

          Follow us on Facebook - https://www.facebook.com/zyberwebdesign/

          Join our exclusive Facebook insider groups

          https://www.facebook.com/groups/shopifynz/

          https://www.facebook.com/groups/shopifyvip

          Follow us on Instagram - zyberhq

          44 min
        • Voice Search Optimisation (VSO) - Talk'n Shopify With Zyber
          What is VSO ( Voice Search Optimisation)?

          VSO or Voice Search Optimisation is the optimisation of digital content to directly respond to voice searches made by those using smart devices.

          The numbers don’t lie - the number of people using voice assistants on a daily basis are growing at an unbelievable rate and as a business owner, or marketer now is the time to make sure your brand is the number one search result.

          This episode of Talk’n Shopify we discuss how voice search has progressed in the last 5 years, where it is headed and what you need to do as a business owner, eCommerce merchant or marketing manager.

          We also share our top 5 tips to get your business ranking for the number one voice search result.



          For more information about Zyber Digital

          Visit our website -  https://www.zyber.co.nz

          Follow us on Facebook - https://www.facebook.com/zyberwebdesign/

          Join our exclusive Facebook insider groups

          Shopify NZ - https://www.facebook.com/groups/shopifynz/

          Shopify VIP - https://www.facebook.com/groups/shopifyvip

          Follow us on Instagram - zyberhq

          48 min
        • Paid Advertising Trends for 2021 - Talk'n Shopify with Zyber

           How Important Is Paid Advertising for your eCommerce Store?

          This week we had two powerhouse guests from Reload Media join us. Emily Forrest (Head of Business Development) and Amy Scott (Digital Strategy Director) sat down (virtually) with us to talk about what is important when it comes to nailing a digital marketing strategy and meeting your customer where they are at every stage of the buyer’s journey.

          This episode is a goodie and as Waldo says at the end “I could talk about this all day with you guys’.

          Main topics covered this week were;

          • The importance of meeting your customer where they are
          • Changes to paid advertising and consumers as a result of COVID.
          • Why you should be using paid social media ads to reach your customers
          • PPC advertising trends for 2021
          • The trends for instore vs online shopping and how you can capitalise on the shopper no matter where the transaction takes place.
          • For a link to the 2021 Retail Playbook - https://bit.ly/2021-retail-playbook

            For more information about Reload Media - https://www.reloadmedia.com.au/


            Want to get in touch with us at Zyber Digital?

            Visit our website -  https://www.zyber.co.nz

            Follow us on Facebook - https://www.facebook.com/zyberwebdesign/

            Join our exclusive Facebook insider groups

            Shopify NZ - https://www.facebook.com/groups/shopifynz/

            Shopify VIP - https://www.facebook.com/groups/shopifyvip

            Follow us on Instagram - zyberhq

            42 min
          • eCommerce for APAC, The Year That Was... - Talk'n Shopify with Zyber

             This week we were joined by True Blue Aussie - Rhys Furner, Head of Partnerships & Sales Development at Shopify Plus APAC Region.

            Rhys Joined us from the Sunshine Coast of QLD to talk about the year that was and the future ahead for Shopify Plus in the APAC Region. We loved recording this episode and look forward to catching up with Rhys again soon!

            The topics that we covered in this episode include;

            • BFCM - Rhys shared some phenomenal stats out of the 2020 BFCM week.
            • Growth of Shopify in APAC, why were Australia and New Zealand such early adopters?
            • What has been the feedback from Partners in APAC?
            • What does 2021 look like for merchants and for Shopify?
            • How is APAC growing?
            • Some of the amazing statistics Rhys mentions in regards to Australian BFCM

              • 88% growth YoY, slightly higher than the global average 48% growth YoY of consumers in Australia purchasing through Shopify merchants
              • 25 minutes was the average time from start to checkout
              • 10:00 AM AEDT on Black Friday we hit peak sales
              • Melbourne was the top-selling city followed by Sydney, then Brisbane, then Byron Bay
              • $143.27 was the average cart price
              • You can find Rhys on LinkedIn here  https://www.linkedin.com/in/rhysfurner/

                And for more information about Shopify Plus - https://www.shopify.co.nz/plus


                For more information about Zyber Digital

                Visit our website -  https://www.zyber.co.nz

                Follow us on Facebook - https://www.facebook.com/zyberwebdesign/

                Join our exclusive Facebook insider groups

                Shopify NZ - https://www.facebook.com/groups/shopifynz/

                Shopify VIP - https://www.facebook.com/groups/shopifyvip

                Follow us on Instagram - zyberhq

                33 min
              • The Shopify Guy, Julian Bartram - Talk'n Shopify with Zyber

                This week we were joined in studio by one of our favourite people. Julian Bartram is our local go-to man for all things Shopify. Often referred to as ‘The Shopify Guy’, Julian is the New Zealand Shopify Community Manager. He is also a Shopify Merchant, running his own successful eCommerce store Body FX with his wife Yolanda.

                Julian is a Shopify native and has been connecting with other NZ merchants helping them succeed and grow. We knew having Julian on our podcast was a must, and we ended up with our longest episode to date as Julian was sharing absolute gold with us.

                In this episode, you can expect to hear;

                • Advice from Julian as both a Shopify Community Manager and as a merchant.
                • He shares his top Shopify apps and which ones are making him the most money.
                • New changes within Shopify
                • Updates on the Shopify Subscriptions
                • You can find Julian through his website

                  Shopifynewzealand.co.nz

                  Shopifyguy.co.nz

                  The apps Julian mentioned,

                  Rewind

                  Klaviyo

                  Orderly

                  Judge Me 

                  Stampd

                  Smile

                  Frankie

                  Carro

                  Privy


                  Want to know more about Zyber?

                  https://www.zyber.co.nz/


                  1 hr 7 min
                • Why Everyone is Raving About Gorgias - Talk'n Shopify With Zyber

                  The Zyber team are always looking for the best apps to work with in order to optimise the merchant experience and in turn drive sales and revenue. That's why, when we discovered Gorgias we knew it was an absolute must-have solution for anyone with an eCommerce store. Over the last few weeks we've been in touch with Jackie Yap having her showcase Gorgias to our team and clients, and she's already one of our favourite people - that's why we had to have her on the podcast.

                  Gorgias is a leading eCommerce helpdesk where businesses can manage all their customer communication channels in one platform – email, social media, live chat, reviews, and more, and automate up to 30% of commonly asked questions for increased productivity. Using machine-learning functionality takes the pressure off support and marketing teams and gives them the tools to manage a large number of inquiries at scale.

                  Gorgias works with over 4,5000 eCommerce brands that include Steve Madden, KOOKAI, Merrell, Fjall Raven, Honey Birdette, Oatley, Timbuk2,  and have a deep integration with Shopify, BigCommerce, and Magento where you can view customer information, automate responses, and segment leads through our platform to drive customer engagement, conversion, and retention.

                  On any other helpdesk? No worries. They'll buy your contract out. 

                  Sign up here for a complimentary demo and your second month of access for free.

                  • https://gorgias.grsm.io/zyberoffer
                  • https://gorgias.grsm.io/zyberpodcast
                  • Want to know more about Zyber?

                    https://www.zyber.co.nz/

                    23 min
                  • Increasing Average Order Value - Talk'n Shopify With Zyber

                    Leo and Waldo catch up again this week and have broken down the key tools every eCommerce, Shopify and Shopify Plus merchant needs to be using in order to increase average order value for both existing and new customers.


                    For more information about Zyber Digital

                    Visit our website -  https://www.zyber.co.nz

                    Follow us on Facebook - https://www.facebook.com/zyberwebdesign/

                    Join our exclusive Facebook insider groups

                    Shopify NZ - https://www.facebook.com/groups/shopifynz/

                    Shopify VIP - https://www.facebook.com/groups/shopifyvip

                    Follow us on Instagram - zyberhq

                    47 min
                  • eCommerce Success with BedsRus - Talk'n Shopify With Zyber

                    In this episode of Talk’n Shopify with Zyber - We had the pleasure of sitting down with the Samantha Clarke - Marketing manager for BedsRus New Zealand. 

                    Samantha Clarke has led the Marketing team at BedsRus for just over two tears and in that time has achieved great things.   For Sam, getting into the eCommerce sphere early was game-changing for BedsRus and the Beds industry.  Thanks to Zyber and Shopify Plus, BedsRus have been on a journey to success.  Sam shares some of her industry insights and why it was so important to introduce eCommerce to the business. 

                    We also discuss how BedsRus have been riding the wave and uncertainty from Covid and how their strategy has changed throughout the year. 

                     A massive thanks to Sam for joining us on the podcast, we are sure that our listeners will learn a lot from your insight.   

                    https://www.bedsrus.co.nz/ 

                    SUBSCRIBE to this podcast on 

                    Anchor - https://anchor.fm/zyber-digital/episodes/Talkn-Shop-with-Zyber---Introduction-ellma4

                    Spotify - https://open.spotify.com/episode/3Zfel5U16E6fbsLNxtOaA2 

                    For more information about Zyber Digital

                    Visit our website - www.zyber.co.nz 

                    Follow us on Facebook - https://www.facebook.com/zyberwebdesign/

                    Join our exclusive Facebook insider groups 

                    Shopify NZ - https://www.facebook.com/groups/shopifynz/

                    Shopify VIP - https://www.facebook.com/groups/shopifyvip

                    Follow us on Instagram - zyberhq

                    39 min

                  About Talk'n Shopify with Zyber - eCommerce

                  From the publisher's feed

                  New Zealand's leading Shopify Plus and eCommerce agency Zyber Digital discuss all things eCommerce and succeeding online. Weekly guest speakers from global brands and industry insiders.