Tell Me Something Good About Retail

Continually pushing the boundaries of experiential retail, Melissa Gonzalez is an award-winning innovator, seasoned visionary, and brand storyteller. She is the CEO of The Lion’esque Group and Principal and Shareholder at MG2. Always pioneering the integration of physical environments and cutting-edge technologies she works with companies such as Nexcom, Nordstrom, and Burrow foster foundational consumer engagement and evolve their offering. A passionate mentor and strategist, Melissa works hand-in-hand with clients to understand their greatest aspirations. She leads creative teams to deliver authentic solutions from concept to completion, helping clients achieve their ultimate vision. She was honored with the ‘Women In Design’ award of the year by Contract Magazine and in 2019 was recognized as one of LinkedIn as well as design:retail’s ‘Top 10 Retail Design Influencers of the Year’. When she’s not recording podcasts or dreaming up innovative retail spaces, Melissa can be found seeking inspiration in unexpected places (like skydiving 10,000 feet above ground).

Be the company you want to work at. Bob Phibbs interviewed Tom Sullivan, founder of Lumber Liquidators about going public, about his first steps at founding the largest specialty flooring company in the nation, and what bugs him - and me - about brick and mortar stores.  About our guest: Tom Sullivan, the founder of Lumber Liquidators, owner of Gracious Home, founder of Cabinets To Go and a serial entrepreneur.

The shopping is firmly underway for a once-in-this-generation retail holiday season. Despite the fascination with supply chain shortages - consumers are buying.We’re talking marketing and a new Brightpearl survey reveals in their new study that 54% of us plan to shop on non-traditional shopping channels, like Alexa, TikTok and Pinterest, this holiday season. Are you prepared for more social buying!? 

About our guest:Founded by two brothers in 2017, Snap Supply was born from 40 years of experience within the appliance repair parts industry. Nick and Shawn Ernst are appliance repair professionals who have utilized their hands on experience to launch an appliance parts business that really knows how to take care of the customer.What initially began with Nick selling parts on Amazon and Ebay during his lunch break, quickly grew to become one of the most highly respected suppliers of appliance parts in the American Midwest. Today, the company trades across its new Shopify Plus-powered direct-to-consumer and wholesale websites, as well as multiple marketplaces, and stocks a wide range of item to support the appliance replacement parts community.

Links:Brightpearl ‘Tis The Season to be Scalable https://www.brightpearl.com/ecommerce-guides/tis-the-season-us

Snap Supply https://snap.parts

Our sponsor https://www.corelogic.com/ 

Ethan is the VP Marketing for Placer.ai. Prior to Placer, Ethan was the Director of Corporate Marketing at SimilarWeb and the Vice President of Headline Media. Ethan holds his BA in Government, Diplomacy and Strategy from the IDC Herzliya and his MSc in International Relations from the London School of Economics.

This episode is devoted to how one of the biggest malls in the world is coming back from Covid better than before on this episode of Tell Me Something Good About Retail. 

Key Links

• Mall of America website

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Subscribe to the podcast here https://podcasts.apple.com/ca/podcast/tell-me-something-good-about-retail/id1377517695

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Tell Me Something Good About Retail is a product of The Retail Doctor and is produced by Simpler Media Productions.

This episode is devoted to the power of branding, events, and being authentic on this episode of Tell Me Something Good About Retail. 

Key Links

• Laundry Evangelist website

• “The Laundry Guy” on discovery+

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Subscribe to the podcast here https://podcasts.apple.com/ca/podcast/tell-me-something-good-about-retail/id1377517695

Signup for our weekly newsletter here 

Tell Me Something Good About Retail is a product of The Retail Doctor and is produced by Simpler Media Productions.

This episode is devoted to taking a customer from what they need to what they want on this episode of Tell Me Something Good About Retail. 

Key Links

• Patricia Fripp LinkedIn

Create an experience where customers love to buy

Education is only part of the sale; you have to romance the customer.

Dealing with “who cares” syndrome

When you start losing your prospect’s ear, stop talking about you. Start asking them questions.

How a trip to just buy stockings landed a big sale

It was supposed to be just a time filler, but a quick visit to a shop became a thrilling experience for Patricia. Hear what it takes to woo a customer.

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Subscribe to the podcast here https://podcasts.apple.com/ca/podcast/tell-me-something-good-about-retail/id1377517695

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Tell Me Something Good About Retail is a product of The Retail Doctor and is produced by Simpler Media Productions.

This episode is devoted to the heart of retail transformation. Learn more on this episode of Tell Me Something Good About Retail. 

Key Links

• Red Helicopter. https://www.redhelicopter.com/

How the biggest payback on investment comes from investing in youth and education.

Communal accountability in American business.

Zero-reciprocity kindness as a key investment concept.

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Subscribe to podcast here https://podcasts.apple.com/ca/podcast/tell-me-something-good-about-retail/id1377517695

Sign up for our weekly newsletter here https://www.retaildoc.com/newsletter-signup-old 

Tell Me Something Good About Retail is a product of The Retail Doctor and is produced by Simpler Media Productions.

This episode is devoted to using the idea of empathy to redefine how we work and live. Learn about the direct correlation between empathy and common sense on this episode of Tell Me Something Good About Retail. 

Key Links

• MartinLindstrom.com

How transparency in society translates into diminishment of a sense of recognition.

How social media amplified an obsession with “self” and contributed to a lack of empathy in the world today.

Why branding can foster a strong tribe.

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Subscribe to podcast here https://podcasts.apple.com/ca/podcast/tell-me-something-good-about-retail/id1377517695

Sign up for our weekly newsletter here https://www.retaildoc.com/newsletter-signup-old 

Tell Me Something Good About Retail is a product of The Retail Doctor and is produced by Simpler Media Productions.

This episode is devoted to finding out which CEOs are winning and what changes they have put in place on this episode of Tell Me Something Good About Retail. 

Key Links

• Peter Cohan | LinkedIn

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• Admit weakness and ask for help from others 

• Employees are your greatest asset

• You’re either creating the future or hiding your head in the sand.

Follow us on Linkedin.

Subscribe to the  podcast here https://podcasts.apple.com/ca/podcast/tell-me-something-good-about-retail/id1377517695

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Tell Me Something Good About Retail is a product of The Retail Doctor and is produced by Simpler Media Productions.