That UGC Mum

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In this juicy mentoring episode, I sit down with Charli—a UGC creator who’s already crushing it but is ready to work smarter, not harder. She's done the one-off grind, the content hustle, and now she’s here to scale with big bundle deals, dreamy retainers, and a workweek that fits around her gorgeous boy, Theo.

We chat:

• Retainers, outsourcing & reclaiming your time
• Pricing with confidence
• Reframing the pitch process to feel less ick and more “yes please”
• The power of client relationships

Oh—and did I mention? Less than a week after this call, Charlie locked in a major retainer client. Yep. This stuff works.

Whether you're ready to go from sporadic gigs to consistent cash flow—or just want a behind-the-scenes look at how another UGC mum is making moves—this one’s for you.

Find Charli on Instagram @ugc.withcharli

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In this powerful episode, I take you behind the scenes of a mentoring call with Jasmine—a radiant, relatable mum standing at the very beginning of her UGC journey. Together, we unpack the raw fears that keep so many women stuck: fear of rejection, perfectionism, time scarcity, and the lingering question, “Am I even cut out for this?” Spoiler: You are.

We walk through Jasmine’s dreams, doubts, and finally into her first steps toward building a soul-led UGC business. Whether you're on the sidelines or in the thick of things, this episode will hold up a mirror to your own journey—and show you what’s possible when you start before you're ready.

Inside this episode:

• Why pitching is less scary than you think—and how to get started with confidence
• How to navigate time, burnout, and the pressure to be perfect
• The truth about cringe, self-belief, and creating content that converts
• A tangible two-week action plan to go from beginner to booked
• Tools and resources for Canadian UGC creators (and beyond!)
• Jasmine’s dream of reclaiming freedom, joy, and creativity after corporate burnout

This is your permission slip to begin. Messy, brave, and beautifully you.

🎧 Listen if you’re:

• A mum who’s UGC-curious but scared to start
• Tired of watching from the sidelines
• Craving both softness and success
• Ready to build a business that honors your motherhood

💌 Loved the episode? Subscribe, rate, or share with your UGC besties. It means the world.

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In this deeply honest solo episode, I’m sharing the unfiltered list of things I no longer do as a UGC creator—and the powerful shifts I made that changed everything.

This isn’t about judgment or doing it “right.” It’s about creating a business rooted in integrity, resonance, and real alignment with the life I want to live. From saying no to unpaid work to ditching the content hamster wheel, I walk you through the boundaries I’ve built to protect my energy, honour my worth, and raise my revenue—without burning out.

Whether you’re new to UGC or knee-deep in brand deals, this episode is your permission slip to opt out of the noise and anchor into your own rhythm.

We’ll cover:

✨ Why I’ve never done UGC for free—and how I negotiate with grace

✨ The gigs I say no to (even if they pay)

✨ Why one-off videos are rarely worth it

✨ What makes me walk away from agencies (and never look back)

✨ Why discounting my rates is a hard no

✨ Ditching the trends in favour of intuition

✨ Letting go of comparison, hustle, and scrolling

✨ Building a business that supports your life—not swallows it

Closing reminder:

Every “no” makes room for a deeper, more aligned “yes.” You’re allowed to create from overflow, not obligation.

✨ If you loved this episode:

Share it with your UGC group chat, tag me in your stories with your biggest takeaway, or leave a review—it helps more mothers step into the sovereign, soul-led business they deserve.

Your journey, your rules. Let’s build it beautifully.

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This week we sit down with the effervescent Anna from A+ Socials—UGC creator, coach, and former teacher turned full-time content powerhouse. Together, we unravel the real, raw journey of balancing business with babies, navigating burnout, and claiming confidence as a content creator.

Anna shares how motherhood reshaped her ambition, how structure became her secret weapon, and why being "older" is actually her UGC superpower. This episode is a goldmine for mums in UGC at any stage—expect tactical advice, myth-busting real talk, and poetic permission to build big without burning out... And a few laughs :)

Connect with Anna:

• Instagram: @aplussocials
• TikTok: @aplussocials
• Website & Resources: aplussocials.com

Resources Mentioned:

• Orange Tree VAs (VA agency)
• repurpose.io (content repurposing)
• Bento (for power pitching & automation)

If this episode sparked something in you, share it with your UGC sisters and hit subscribe so you never miss a Monday drop. Let’s build empires and raise babies—on our terms.

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Feeling like every other UGC creator has cracked the success code while you're stuck spinning your wheels?

I'm serving up the real secret sauce: self-belief. Not the fluffy kind—but the fierce, embodied kind that you can cultivate right now.

You’ll walk away with 10 potent mindset shifts to help you get out of your own way and step fully into your next-level UGC Creator

🧠 Mic Drop Moment:

"You’re not owed anything—but you’re worthy of everything. Self-belief is your birthright, not a bonus."

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Access my Free UGC GPT Assistant for crafting pitches

Access That UGC Mum Starter Kit Secret Podcast Free!

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Support the show

Instagram: @that.ugc.mum
TikTok: @that.ugc.mum
Stan Store: https://Stan.store/thatugcmum

Links:

• 10% off Contract Templates code: THATUGCMUM
• 10% off The Hive UGC Course - Where I started code: XANTHE1063
• 20% off the best web hosting you'll ever find

Music: Vocalista - La La Love

Book a Coaching Call with Me

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Jingle: La La Love - Vocalista

Send us a text

Support the show

Instagram: @that.ugc.mum
TikTok: @that.ugc.mum
Stan Store: https://Stan.store/thatugcmum

Links:

• 10% off Contract Templates code: THATUGCMUM
• 10% off The Hive UGC Course - Where I started code: XANTHE1063
• 20% off the best web hosting you'll ever find

Music: Vocalista - La La Love

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Jingle: La La Love - Vocalista

Send us a text

Today we’re also going deep into the woo – something we’ve never touched on before in this podcast. I sat down with Rachael Weaver, a Human Design and Messaging Coach, to explore how understanding your Human Design chart can help you run your UGC business in a way that feels aligned, energizing, and wildly effective. We’re talking:
✨ Less burnout
✨ More flow
✨ And yes, more money

Even if you’ve never heard of Human Design before (I was a total noob too!), this episode will leave you curious, inspired, and maybe even ready to experiment with how you show up in your biz.

🌀 Want to follow along with your own Human Design chart?
Grab it free before you listen at myhumandesign.com – you’ll just need your birth date, time, and location.

Find Rachael:
Instagram: @iamrachaelweaver

Website: weaverco.us

Support the show

Instagram: @that.ugc.mum
TikTok: @that.ugc.mum
Stan Store: https://Stan.store/thatugcmum

Links:

• 10% off Contract Templates code: THATUGCMUM
• 10% off The Hive UGC Course - Where I started code: XANTHE1063
• 20% off the best web hosting you'll ever find

Music: Vocalista - La La Love

Book a Coaching Call with Me

Join the Hive Hub Collective

UGC Contract Templates

Jingle: La La Love - Vocalista