But you can still get Nick & Jack every day! Follow The Best One Yet, our daily news show delivering 3 stories in 20 minutes. Where business meets pop-culture. Listen on Apple: https://podcasts.apple.com/us/podcast/the-best-one-yet/id1386234384Listen on Spotify: https://open.spotify.com/show/5RllMBgvDnTau8nnsCUdseListen on Amazon Music: https://music.amazon.com/podcasts/25e48622-4069-47e9-baaf-1d97586f9fc2/the-best-one-yetWatch on YouTube: https://www.youtube.com/tboypod Thank you, Yetis & Besties! And we’ll update ya on Season 2.  Vote for The Best Idea Yet to win “Best Business Podcast”: ​​https://vote.signalaward.com/PublicVoting#/2025/shows/genre/business See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

But you can still get Nick & Jack every day! Follow The Best One Yet, our daily news show delivering 3 stories in 20 minutes. Where business meets pop-culture. Listen on Apple: https://podcasts.apple.com/us/podcast/the-best-one-yet/id1386234384 Listen on Spotify: https://open.spotify.com/show/5RllMBgvDnTau8nnsCUdse Listen on Amazon Music: https://music.amazon.com/podcasts/25e48622-4069-47e9-baaf-1d97586f9fc2/the-best-one-yet Watch on YouTube: https://www.youtube.com/tboypod Thank you, Yetis & Besties! And we’ll update ya on Season 2. Vote for The Best Idea Yet to win “Best Business Podcast”: ​​https://vote.signalaward.com/PublicVoting#/2025/shows/genre/business See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

But you can still get Nick &amp; Jack every day! Follow The Best One Yet, our daily news show delivering 3 stories in 20 minutes. Where business meets pop-culture.&nbsp;Listen on Apple: https://podcasts.apple.com/us/podcast/the-best-one-yet/id1386234384Listen on Spotify:&nbsp;https://open.spotify.com/show/5RllMBgvDnTau8nnsCUdseListen on Amazon Music: https://music.amazon.com/podcasts/25e48622-4069-47e9-baaf-1d97586f9fc2/the-best-one-yetWatch on YouTube:&nbsp;https://www.youtube.com/tboypod Thank you, Yetis &amp; Besties! And we’ll update ya on Season 2.&nbsp; Vote for The Best Idea Yet to win “Best Business Podcast”: ​​https://vote.signalaward.com/PublicVoting#/2025/shows/genre/business See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer">https://art19.com/privacy#do-not-sell-my-info</a>.

🎬 That’s a Wrap on Season 1 | 51

The untold stories behind the products you’re obsessed with and the bold risk-takers who made them go viral.How did Birkenstocks go from a German cobbler’s passion project 250 years ago to a starring role in the Barbie movie? Who created that bottle of Sriracha permanently living in your fridge? Did you know the Air Jordans were initially banned by the NBA, or that Super Mario became the best-selling video game character ever thanks to a strategy called “The Infinite Game?” On Wondery’s new weekly podcast The Best Idea Yet, Nick Martell and Jack Crivici-Kramer (hosts of the award-winning daily pop-business podcast, The Best One Yet&nbsp;[TBOY]) have identified the most viral products of all time and reveal their untold origin stories — plus the bold risk-takers who brought them to life. From the Happy Meal to Levi’s 501 jeans, come for the products you’re obsessed with, stay for the business insights that’ll make you the most interesting person at your next brunch.Audible subscribers can listen to all episodes of The Best Idea Yet ad-free right now. Join Audible today by downloading the Audible app.

Business

The untold stories behind the products you’re obsessed with and the bold risk-takers who made them go viral. How did Birkenstocks go from a German cobbler’s passion project 250 years ago to a starring role in the Barbie movie? Who created that bottle of Sriracha permanently living in your fridge? Did you know the Air Jordans were initially banned by the NBA, or that Super Mario became the best-selling video game character ever thanks to a strategy called “The Infinite Game?” On Wondery’s new weekly podcast The Best Idea Yet, Nick Martell and Jack Crivici-Kramer (hosts of the award-winning daily pop-business podcast, The Best One Yet [TBOY]) have identified the most viral products of all time and reveal their untold origin stories — plus the bold risk-takers who brought them to life. From the Happy Meal to Levi’s 501 jeans, come for the products you’re obsessed with, stay for the business insights that’ll make you the most interesting person at your next brunch. Audible subscribers can listen to all episodes of The Best Idea Yet ad-free right now. Join Audible today by downloading the Audible app.

Share 🎬 That’s a Wrap on Season 1 | 51

Sign up to save your podcasts

🎬 That’s a Wrap on Season 1 | 51

🎬 That’s a Wrap on Season 1 | 51

More shows like The Best Idea Yet

Stuff You Should Know

Freakonomics Radio

Planet Money

This Is Actually Happening

How I Built This with Guy Raz

Terms

I Hate My Boss

Ridiculous History

The Indicator from Planet Money

American History Tellers

Business Wars

The Best One Yet

American Scandal

Legal Wars

The Dan Abrams Podcast

Sports Wars

The Shrink Next Door

The Daily Smile

Everything Everywhere Daily: History, Science, Geography & More

Business Movers

Secret Sauce

British Scandal

Uncommon Ground with Van Jones

History Daily

Scamfluencers

Diss and Tell

The Economics of Everyday Things

Exposed: Cover-Up at Columbia University

Severed Affair: The Gruesome Murder of Shad Thyrion

Black Swan Murder

Lawless Planet