You know you need Reels in your Instagram content plan, but you're low on time. So what are the types of Reels that an eCommerce brand founder really needs? This week I am joined by the Instagram Reels Queen - Alisha Marfatia.  We have a really fun and informative chat about: <ul> <li>Her own business and how she manages 'time off' social media </li> <li>Changes to Instagram in 2022</li> <li>Mistakes you might be making with your Reels</li> <li>The 4 types of Reels every product business needs to have in their plan </li> <li>How to measure if your Reels are working </li> <li>How many reels to post per week </li> </ul> And lots more! <hr> This episode is brought to you by <a href="https://lisabyrne.com.au/ecomm-grow-strong-waitlist/">eComm Grow Strong</a> - my signature 12 week group coaching program for online store owners. Doors open again in February 2023! In 12 weeks you will have transformed your marketing, mindset and results plus walk away with a fully customised 12-month plan for more engagement, traffic, sales and profit!  Get on the waitlist here and save $200 off the course price! 👇🏼 <a href="https://lisabyrne.com.au/ecomm-grow-strong-waitlist/">https://lisabyrne.com.au/ecomm-grow-strong-waitlist/</a>   See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.

You know you need Reels in your Instagram content plan, but you're low on time. So what are the types of Reels that an eCommerce brand founder really needs? This week I am joined by the Instagram Reels Queen - Alisha Marfatia. We have a really fun and informative chat about: Her own business and how she manages 'time off' social media Changes to Instagram in 2022 Mistakes you might be making with your Reels The 4 types of Reels every product business needs to have in their plan How to measure if your Reels are working How many reels to post per week And lots more! This episode is brought to you by eComm Grow Strong - my signature 12 week group coaching program for online store owners. Doors open again in February 2023! In 12 weeks you will have transformed your marketing, mindset and results plus walk away with a fully customised 12-month plan for more engagement, traffic, sales and profit! Get on the waitlist here and save $200 off the course price! 👇🏼 https://lisabyrne.com.au/ecomm-grow-strong-waitlist/ See omnystudio.com/listener for privacy information.

You know you need Reels in your Instagram content plan, but you're low on time. So what are the types of Reels that an eCommerce brand founder really needs? This week I am joined by the Instagram Reels Queen - Alisha Marfatia.&nbsp; We have a really fun and informative chat about: <ul> <li>Her own business and how she manages 'time off' social media&nbsp;</li> <li>Changes to Instagram in 2022</li> <li>Mistakes you might be making with your Reels</li> <li>The 4 types of Reels every product business needs to have in their plan&nbsp;</li> <li>How to measure if your Reels are working&nbsp;</li> <li>How many reels to post per week&nbsp;</li> </ul> And lots more! This episode is brought to you by&nbsp;<a href="https://lisabyrne.com.au/ecomm-grow-strong-waitlist/" rel="noopener noreferrer">eComm Grow Strong</a>&nbsp;- my signature 12 week group coaching program for online store owners. Doors open again in February 2023! In 12 weeks you will have transformed your marketing, mindset and results plus walk away with a fully customised 12-month plan for more engagement, traffic, sales and profit!&nbsp; Get on the waitlist here and save $200 off the course price! 👇🏼 <a href="https://lisabyrne.com.au/ecomm-grow-strong-waitlist/" rel="noopener noreferrer">https://lisabyrne.com.au/ecomm-grow-strong-waitlist/</a>&nbsp; &nbsp;See <a href="https://omnystudio.com/listener" rel="noopener noreferrer">omnystudio.com/listener</a> for privacy information.

The 4 Types Of Reels You Really Need with Alisha Marfatia

eCommerce Marketing Society is the podcast for women who want to grow their online store with smart, simple, and sustainable strategies.
If you&rsquo;re an ecommerce brand founder or online store owner dreaming of consistent $5K, $10K, or even $100K months but you&rsquo;re stuck in overwhelm, ad hoc marketing, and sales that feel unpredictable, you&rsquo;ve finally found your village.
Each week, host&nbsp;Lisa Byrne, eCommerce Marketing Mentor, strategist, and coach, shares practical lessons, step-by-step strategies, and inspiring conversations with successful female founders and industry experts.&nbsp;Expect real talk on:
<ul data-start="1061" data-end="1437">
<li data-start="1061" data-end="1149">
Marketing that works &rarr; Instagram, Meta Ads, email marketing, content &amp; campaigns
</li>
<li data-start="1150" data-end="1234">
Mindset &amp; leadership &rarr; stepping into your CEO role with clarity &amp; confidence
</li>
<li data-start="1235" data-end="1353">
Scaling systems &rarr; sales flows, promotional calendars, and marketing engines that save time and increase profit
</li>
<li data-start="1354" data-end="1437">
Money &amp; growth &rarr; turning your store into a sustainable, profitable business
</li>
</ul>
With more than 22 years in marketing, Lisa has helped hundreds of women scale their ecommerce brands &mdash; from side-hustle startups to 6- and 7-figure businesses. She&rsquo;s also a mum of 2, an online shopping addict, and a massive champion for women in business.
Ready to take the next step? 👉 Making under $2K months? Start with my free training: <a href="https://www.lisabyrne.co/workshop">The 4 Steps to $5k Months Organically.</a> 👉 Dreaming of $10K months? Check out <a href="https://www.lisabyrne.co/triplethreat">eComm Triple Threat</a> 👉 Aiming for $100K months? Book a free <a href="https://airtable.com/appSrJZVhsxrQpnf7/shrcBvmzKkl4Kot24">Clarity Call </a>&nbsp;with Lisa.
Follow Lisa on Instagram &rarr; <a href="https://www.instagram.com/lisabyrnemarketing/" data-start="1989" data-end="2057">@lisabyrnemarketing</a>

Business

Entrepreneurship

Marketing

eCommerce Marketing Society is the podcast for women who want to grow their online store with smart, simple, and sustainable strategies. If you’re an ecommerce brand founder or online store owner dreaming of consistent $5K, $10K, or even $100K months but you’re stuck in overwhelm, ad hoc marketing, and sales that feel unpredictable, you’ve finally found your village. Each week, host Lisa Byrne, eCommerce Marketing Mentor, strategist, and coach, shares practical lessons, step-by-step strategies, and inspiring conversations with successful female founders and industry experts. Expect real talk on: Marketing that works → Instagram, Meta Ads, email marketing, content & campaigns Mindset & leadership → stepping into your CEO role with clarity & confidence Scaling systems → sales flows, promotional calendars, and marketing engines that save time and increase profit Money & growth → turning your store into a sustainable, profitable business With more than 22 years in marketing, Lisa has helped hundreds of women scale their ecommerce brands — from side-hustle startups to 6- and 7-figure businesses. She’s also a mum of 2, an online shopping addict, and a massive champion for women in business. Ready to take the next step?👉 Making under $2K months? Start with my free training: The 4 Steps to $5k Months Organically.👉 Dreaming of $10K months? Check out eComm Triple Threat👉 Aiming for $100K months? Book a free Clarity Call  with Lisa. Follow Lisa on Instagram → @lisabyrnemarketing

eCommerce Marketing Society is the podcast for women who want to grow their online store with smart, simple, and sustainable strategies.
If you’re an ecommerce brand founder or online store owner dreaming of consistent $5K, $10K, or even $100K months but you’re stuck in overwhelm, ad hoc marketing, and sales that feel unpredictable, you’ve finally found your village.
Each week, host&nbsp;Lisa Byrne, eCommerce Marketing Mentor, strategist, and coach, shares practical lessons, step-by-step strategies, and inspiring conversations with successful female founders and industry experts.&nbsp;Expect real talk on:
<ul>
<li>
Marketing that works → Instagram, Meta Ads, email marketing, content &amp; campaigns
</li>
<li>
Mindset &amp; leadership → stepping into your CEO role with clarity &amp; confidence
</li>
<li>
Scaling systems → sales flows, promotional calendars, and marketing engines that save time and increase profit
</li>
<li>
Money &amp; growth → turning your store into a sustainable, profitable business
</li>
</ul>
With more than 22 years in marketing, Lisa has helped hundreds of women scale their ecommerce brands — from side-hustle startups to 6- and 7-figure businesses. She’s also a mum of 2, an online shopping addict, and a massive champion for women in business.
Ready to take the next step? 👉 Making under $2K months? Start with my free training: <a href="https://www.lisabyrne.co/workshop" rel="noopener noreferrer">The 4 Steps to $5k Months Organically.</a> 👉 Dreaming of $10K months? Check out <a href="https://www.lisabyrne.co/triplethreat" rel="noopener noreferrer">eComm Triple Threat</a> 👉 Aiming for $100K months? Book a free <a href="https://airtable.com/appSrJZVhsxrQpnf7/shrcBvmzKkl4Kot24" rel="noopener noreferrer">Clarity Call </a>&nbsp;with Lisa.
Follow Lisa on Instagram → <a href="https://www.instagram.com/lisabyrnemarketing/" rel="noopener noreferrer">@lisabyrnemarketing</a>

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