The Aaron LeBauer Show

On the fence about starting your own business? Today, Michelle Bauer shares how she went from fitness trainee to owning 3 fitness studios. Before she was the owner of Nex Level Fitness, Michelle was a mom who wanted to be healthy. What made her take the jump and start her own studio? Listen to find out why she began the journey and how you can do the same, and you don’t need a business degree! This episode will help you realize that your business dreams aren’t that far away.

“The outside isn’t who you are… the inside is what needed a whole lot of work.”

-Michelle Bauer

What do you want to hear from the CashPT Lunch Hour?

Tell us here!

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

In This Episode:

- Turn fitness into a fun social activity by learning how Michelle developed her ‘functional fitness’ methods

- Michelle shares why you can start, grow and manage your business successfully, even without a business degree or business background!

- The 1 requirement for a second-in-command and how company culture impacts your employees

- The fitness industry as a medical first-step: What doctors can’t do that fitness coaches, chiropractors, and physical therapists stand for

- Thinking about opening a second location? Michelle gives 2 tips for making your second location profitable and successful

- Everyone has their limits, but if you help people break down this one barrier, then you’ll 10x their strength AND their life skills

- Transform your mindset by asking yourself one question that will give you direction for the rest of your life

- You set your own ceiling, so use Michelle’s strategy for chasing dreams to get your business to the next level

Episode Resources:

- Nex Level Fitness: http://www.nexlevelfitness.com/

- Michelle's Facebook: https://facebook.com/michellebauer

- Michelle's Instagram: https://www.instagram.com/michelle_bauer6/

Connect with Aaron:

- Facebook - https://www.facebook.com/AaronLeBauer/

- Instagram - https://www.instagram.com/aaronlebauer/

- Twitter - https://twitter.com/AaronLeBauer

What’s the most common objection to cash-based physical therapy? Expense. In this second edition of dealing with patient objections, learn how to tear down the expense objection. Aaron and the team discuss the one question that replaces "expensive" with "valuable"! Listen now to hear how confidence and payment plans create an irresistible service.

“Usually, when people know that this is going to work for them, insurance isn’t even in their consideration.”

-Aaron Lebauer

What do you want to hear from the CashPT Lunch Hour?

Tell us here!

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

In This Episode:

- Time doesn’t heal things correctly: Why clients treat themselves with time rather than your expertise and guidance

- Your services are more valuable than the cup of coffee clients buy every day, so learn what questions you need to ask them to make them see that!

- The 3 simple steps to breaking down the objection of expense: Why you can’t just ignore expense, but you need to know how to talk about it well

- If your clients want to use insurance at your cash-based business, then here is what you need to communicate to them

- How to use payment plans to minimize the funding hurdle for your clients and get them committed to investment

- Objections force you to build your confidence. Find out where you should base your confidence and how you should advertise that confidence during a sale

- One question that changes the entire playing field of the sale without scaring off the customer

Episode Resources:

-  Insurance Conversation Script - https://www.lebauerconsulting.com/do-you-take-my-insurance/

Connect with Aaron:

- Facebook - https://www.facebook.com/AaronLeBauer/

- Instagram - https://www.instagram.com/aaronlebauer/

- Twitter - https://twitter.com/AaronLeBauer

- LinkedIn - https://www.linkedin.com/in/aaronlebauer/

- Website - https://aaronlebauer.com/

Have you seen an increase in objections from potential clients? Find some help in this special episode! Get a behind-the-scenes look into how Aaron and his team deal with patients who don’t buy into their services. Hear the one question that needs answering to close any sale. If your client would enjoy your service but can’t see past the price tag, then you need to change their perspective. Listen to get strategies from Aaron, Tyler, and Amber that will help you get to the heart of any person’s need for physical therapy.

“If people come in and they say “No”, it’s because we haven’t answered the right question.”

-Aaron Lebauer

What do you want to hear from the CashPT Lunch Hour?

Tell us here!

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

In This Episode:

- Struggling to close sales? How to begin analyzing your system and finding the problems that are causing the failure

- In evaluating potential clients, Tyler describes who is definitely not coming back and how he can tell

- Don’t let parents shy away from letting their child’s physical needs get overpowered by their fear of finances: Convincing parents and how to promote the needs of the child

- The question that solves all questions: How to get to the heart of why someone actually WANTS good physical therapy

- Cater to your customers’ needs by using this method to predict the path of any sales conversation

-  Injuries limit people, so find out how you can help people break through their limits and live their best life with their families

- You're failing to close sales because you’re letting your customer do this one thing to you in the middle of your evaluation

- What your REAL job is that encompasses more than just physical therapy and how to do it well

Episode Resource:

- Insurance Conversation Script - https://www.lebauerconsulting.com/do-you-take-my-insurance/

Connect with Aaron:

- Facebook - https://www.facebook.com/AaronLeBauer/

- Instagram - https://www.instagram.com/aaronlebauer/

- Twitter - https://twitter.com/AaronLeBauer

- LinkedIn - 

Your small client base is just what you need to create epic growth for your business! Alexis Sams is here to tell you how to use simple tools for incredible growth in your small business. As a dancer and physical therapist, Alexis transitioned out of the insurance-based clinics to start her own cash-based project. Now, she owns ANS Fitness and Physical Therapy (AZ Dance Medicine Specialists) and is developing an online education platform for dancers and physical therapists. If you’re considering switching to a cash-based clinic, Alexis will tell you why you need to make the switch now. Listen to find out how to capitalize on your customer’s connections to create growth.

“99% of my growth right now is still word of mouth.”

-Alexis Sams

What do you want to hear from the CashPT Lunch Hour?

Tell us here!

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

In This Episode:

- Dance teacher become Physical Therapist, Alexis reveals why her love of teaching and the body led her to the profession of physical therapy

- The 1 thing that made every teaching and physical therapy job unsatisfying for Alexis and what she did about it to create her own way

- The #1 reason insurance didn’t allow Alexis to treat her clients the way she knew she needed to treat them

- How to know if you are ready to break off from the insurance-based clinic and start your own cash-based business

- Know your niche and address your client base: How to cater to the parents of your potential youth customers

- Alexis’s #1 source of client growth and what she does in marketing to cultivate that growth

- Creating a successful digital platform can be easy! What strategy Alexis used to capitalize on a need she perceived in the dance and physical therapy communities

38:01 - If you’re struggling today, hear why Alexis believes this time of doubt or confusion is actually going to lead to future success

Connect with Alexis:

- AZ Dance Medicine: http://www.azdancemed.com

- AZ Dance Medicine: www.facebook.com/azdancemed

- AZ Dance Medicine: www.instagram.com/azdancemed

Connect with Aaron:

- Facebook - https://www.facebook.com/AaronLeBauer/

- Instagram - https://www.instagram.com/aaronlebauer/

- Twitter - 

Your impossible dreams are possible! Going a little out of the norm, Aaron wants to read you a story today. Sit back and enjoy as Aaron reads the amazing children’s book Charley the Bulldog’s Daring Dream by Andy Frisella. Hear how you can change the world through your dreams and your clinic. If someone has told you that your dreams are impossible, then let Charley teach you what to do with those dreams.

“It’s harder to make your dreams come true if you keep them to yourself.”

-Aaron LeBauer

What do you want to hear from the CashPT Lunch Hour?

Tell us here!

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

In This Episode:

- The backstory of a children’s book and why this is relevant to you!

- Dreams cause you to break the mold: How Charley uses enthusiasm to make dreams happen

- What passion and devotion can create when applied to dreams according to Charley

- How to react when people doubt your dreams

- The 2 things you need to start right now to make your dreams happen

- Fear controls other people, but Aaron wants you to do this with other peoples’ fear

- Aaron’s dream: The biggest way Aaron hopes to change the world through PT

Episode Resources:

- Charley the Bulldog’s Daring Dream by Andy Frisella: https://www.amazon.com/Charley-Bulldogs-Daring-Dreams-Frisella/dp/1634891058

Connect with Aaron:

- Facebook - https://www.facebook.com/AaronLeBauer/

- Instagram - https://www.instagram.com/aaronlebauer/

- Twitter - https://twitter.com/AaronLeBauer

- LinkedIn - https://www.linkedin.com/in/aaronlebauer/

- Website - https://aaronlebauer.com/

In this episode, hear why gaining more clients is actually the opposite of success! Dr. Josh Satterlee is today’s featured Chiropractic guest. As a Chiropractor, business coach, and owner of Clinic/Gym Hybrid Solutions, Josh wants to help people get healthy and have more time for themselves.

Hear why unifying the professions of the health care system will help doctors and patients improve their health fast. Also, learn how you can double your profits while working the same amount of time. That means the same amount of clients! Make more money AND spend more time with your family by using Josh’s tips in this episode!

“You can legislate your way into anything, but it doesn’t mean you’re actually good at it.”

-Josh Satterlee

What do you want to hear from the CashPT Lunch Hour?

Tell us here!

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

In This Episode:

- Have patients that you’re struggling to help? Why you might lack the essential knowledge to complete your patient’s treatment

- How a unified language in health care will improve treatment for patients, doctors, and everyone involved

- The key to racking up committed clients is not found in numbers. Get your ideal clients through this one principle

- Build motivation and unlock the universe for your patients by implementing these 2 principles into your approach

- Chiropractors don’t get the respect they deserve, but there is one place that they are appreciated. What Josh is doing to help raise awareness of the benefits of Chiropractors

- If you’re motivated by freedom, you’ll want to scratch the model of business you’ve been stuck in your whole career. Double your profit without doubling your fulfillment.

- Are you still trying to gain success by gaining more clients? Josh tells you why you’re doing business wrong

- When you look at your priority list, you should be able to have these 3 priorities at the top of the list. Hear how you can fix your priority list if you realize it’s missing things

Episode Resources:

- Josh’s Website: https://clinicgymhybrid.com

Connect with Aaron:

- Facebook - https://www.facebook.com/AaronLeBauer/

- Instagram - https://www.instagram.com/aaronlebauer/

- Twitter -...

Online marketing and Facebook Ads can seem complicated and expensive. But you have tools right in front of you to grow your client list and amplify your value. Aaron invites Jacob Campos, his Online Marketing and Facebook Ads expert, to share 5 ways for you to enlarge your current marketing base. Hear how you can double your current customers without targeting the wrong audience. Jake explains why Facebook’s business helps your business. Listen to find out how!

“You actually get better results at optimizing if you just spend $50 in one day.”

-Jacob Campos

What do you want to hear from the CashPT Lunch Hour?

Tell us here!

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

In This Episode:

- Separating yourself through your price: The 1 thing people will pay $5000 for in the physical therapy and personal fitness industry

- 2 Questions you can ask your customers to make them realize why they need your services

- The personal story behind Jake’s desire to assist people in their health and fitness journey. How Facebook Ads can boost your ability to help people

- Are you satisfied with the knowledge you have? Maybe you shouldn’t be. Hear why Jake continually moves forward in how he can improve himself to offer greater value to his customers

- The Pros and Cons of Facebook Ads--Facebook wants your money, so how do you take advantage of that and re-optimize your ads to target your ideal audience?

- What you need to do before you offer your product to your customers: The power of testimonials

- The #1 way for you to capture the attention of a target audience and sharpen your content for their viewing

- Instead of trying to get new customers, just clone your current ones! What you can do to double your client list without finding a new “type” of customer

Episode Resources:

- The Dan Sullivan Question  - https://www.amazon.com/Dan-Sullivan-Question/dp/1897239173

- Free Facebook Ads Course: funnels4pts.com

- Schedule a Meeting with Jake: jacobcampos.com/calendar

Connect with Aaron:

- Facebook - https://www.facebook.com/AaronLeBauer/

- Instagram - https://www.instagram.com/aaronlebauer/

- Twitter - https://twitter.com/AaronLeBauer

Are you trying to use online marketing to boost your customer traffic? You may be missing out on the most powerful tool out there! Today’s episode features YouTube and Video Marketing expert Liz Germain. There are secrets that you need to know to grow your YouTube channel and Liz is here to share them. Listen to hear how you can get more customer exposure through Liz’s YouTube marketing strategies.

“People are thinking really really small when it comes to YouTube, but the power of this platform is insane.”

-Liz Germain

What do you want to hear from the CashPT Lunch Hour?

Tell us here!

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

In This Episode:

- There is one event that changed Liz’s perspective on life and fitness: How Liz became an international online fitness professional

- The Secret to Entrepreneurship: How you should define successful entrepreneurship and what you can do to take the first steps towards influencing millions of people

- Fighting Internet Hate: When you need to block people and when you need to use challenges to improve your knowledge

- Over 80% of all consumer internet traffic is video traffic. Find out what strategies you can use to create videos that answer the questions they are trying to get answered

- Why YouTube and Pinterest serve as excellent sources for finding new customers and offering services people are looking for

- The top 3 ways to get your video to rank on YouTube: How you can find the right niche of keywords to get traffic on your channel

- A guide to creating a new YouTube channel and using landing pages to collect views and promote your page

- You’re missing an important part of your channel’s traffic! How video comments bring in customers

- Start using YouTube to its fullest potential! What you don’t know about this powerful platform.

Episode Resources:

- Website: http://lizgermain.com

Connect with Aaron:

- Facebook - https://www.facebook.com/AaronLeBauer/

- Instagram - https://www.instagram.com/aaronlebauer/

- Twitter - https://twitter.com/AaronLeBauer

- LinkedIn -...

Any healthcare professional needs to be a good entrepreneur. Dentists, physical therapists, chiropractors, or whatever profession you are, you need to know how to run your business. Today’s show features Mark Costes, a dentist, dental coach, private practice coach, and so much more. Mark is the founder of both Dental Success Institute and Horizon Schools of Dental Assisting. He is also the author of the internationally recognized book Pillars of Dental Success. Not only that, but he is also the host of The Dentalpreneur Podcast. Listen now to hear how to be a successful entrepreneur. Start applying these principles and you’ll not only see success, but you’ll see satisfaction.

“Effort is more important than talent.”

-Mark Costes

What do you want to hear from the CashPT Lunch Hour?

Tell us here!

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

In This Episode:

- How a broken jaw led Mark to go into dentistry and how he transferred to starting and owning over a dozen private dental practices

- Why effort is more important than talent and how Mark used his own weaknesses to fuel and refine his strengths

- The perfectionist mindset: What you may be masking if you are a perfectionist and why you need to get the CEO work done before you get the clinician work done

- If you have multiple practices, you need to implement THIS principle to streamline your systems and maximize cash flow

- Dentists have more private practices than physical therapists do. Find out why that is, and how cash-based physical therapists can learn from the dental industry

- The biggest challenge dentists face when it comes to costs and prices. Hear the 2 main reasons customers reject care from dentists that also apply to physical therapy

- Your success is built on more than just your services. What Mark noticed would help his practices achieve success and how he started coaching people on this

- The 1 thing that helped Mark’s coaching career and how The Dentalpreneur Podcast became so successful

Episode Resources:

- Mark's Website: https://www.truedentalsuccess.com/

- Mark's Free Book: https://www.truedentalsuccess.com/contact/

Connect with Aaron:

- Facebook - https://www.facebook.com/AaronLeBauer/

- Instagram - 

The first steps toward establishing your digital presence? Learn and grow. You’ll hear that and more about digital marketing in this episode with Dr. Will Boyd. Will is the co-owner of Healthy Funnel, host of the Knowbodies Podcast, and a Digital Marketing Consultant. Refine your business and online presence to provide easier access to your services. No matter how comfortable you are with technology, hear from Will on how you can use your website to create a better business.

“You can learn anything when you put time in. You just have to commit to learn.”

-Will Boyd

What do you want to hear from the CashPT Lunch Hour?

Tell us here!

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

In This Episode:

-  Don’t bore your patients! Why you need to tell stories to help your patients reach their goals

- Why it’s not impossible to learn and grow in your knowledge of and familiarity with technology

- Have you ever wanted a clone? How you can use technology to do more with your time no matter what your experience is

- The #1 way to expand your client list and increase your sales. Hint: It has nothing to do with logic

- Why Will questioned the insurance-based system from the beginning and how he made the switch to cash-based

- Find a need? Find a way to meet it. How digital marketing became Will’s field of expertise

- Take advantage of the catalog: 3 steps to getting people to actually buy into your product or services

- The 2 secrets to successfully starting and maintaining a business partnership

- How Will plans to lower the average student debt by $50,000 and the simple step you need to get better at business

Episode Resources:

- Website: https://www.willboydpt.com/

Connect with Aaron:

- Facebook - https://www.facebook.com/AaronLeBauer/

- Instagram - https://www.instagram.com/aaronlebauer/

- Twitter - https://twitter.com/AaronLeBauer

- LinkedIn - https://www.linkedin.com/in/aaronlebauer/