Mark Williams, speaker, author and podcaster, often known as Mr LinkedIn,  joins our host, Rob Lawrence for this insightful, practical discussion about the business networking platform, LinkedIn.  

 Mark explains the crucial difference between marketing and networking and shares many of his top tips for successfully understanding and engaging this platform to help you build important relationships, become more known, attract more clients and ultimately grow your coaching business. 

 “It’s a powerful tool because everyone you want to do business with is on it.” 

 For the episode resources and guest bio, please visit:  

https://www.associationforcoaching.com/page/Make_Time_For_Marketing_series_Mark_Williams 

Amanda FitzGerald, PR and Visibility Strategist, joins our host, Rob Lawrence, for this enlivening and practical conversation about how PR can enhance your marketing strategy.

Learn where and how to approach journalists, the type of emails to write, as well as the magic hashtag that will open doors for your business. With transparency and generosity, Amanda shares a wealth of expertise and advice to help you get started - all you need is seven minutes a day!

"Think about the impact one message can have.”

For the episode resources and guest bio, please visit: 

https://www.associationforcoaching.com/page/Make_Time_For_Marketing_series_Amanda_Fitzgerald

Sai Blackbyrn, founder of the Coach Foundation and multi-time bestselling author, joins our host Rob Lawrence, for another in-depth marketing conversation. In today’s episode Sai shares how it is pain, not desire, that drives action and how your empathy as a coach is your greatest marketing tool.

Learn a coach’s greatest fear when it comes to marketing, why your philosophical beliefs matter and how that impacts your marketing tactics. A succinct, powerful discussion not to be missed!

“Ultimately, marketing is empathy – knowing that someone else knows what I’m going through.”

For the episode resources and guest bio, please visit: 

https://www.associationforcoaching.com/page/Make_Time_For_Marketing_series_Sai_Blackbyrn

Smaranda Dochia, Rob Lawrence, Miranda Woodhouse, and Darren Robson join Maxine Bell to celebrate our 100th podcast episode! Together we are the complete podcast team involved in the vision and creation of our great quality weekly episodes.

Join us, to hear more about the values, ethos, and processes we use to create each episode. Enjoy listening to the passion behind the purposeful playfulness, the challenges, and the surprising depths and impact our podcast channel has had. Be inspired to be brave and join us as a host for a podcast series on a topic you love, from a professional team that supports and mentors you through the whole process.

“We wanted to create a space for voices from our wonderful, eclectic community.” 

For the episode resources and guest bio, please visit: 

https://associationforcoaching.site-ym.com/page/AC-at-20_podcast_series_Meet_the_Podcast_Team_Panel _Chat

Pamela Slim, business coach, entrepreneur and award-winning author, joins our host, Rob Lawrence to bring a fresh and human perspective to marketing your coaching business. She encourages coaches to do the foundational work based on self-reflection, authenticity, and integrity, rather than tactics.

Pamela encourages coaches to experiment, test, try and refine their ideas. Learn how to ethically ‘widen your net’ and create an ecosystem that assists the marketing and growth of your business.

“You do not have to be who you are not in order to market effectively.”

For the episode resources and guest bio, please visit: 

https://www.associationforcoaching.com/page/Make_Time_For_Marketing_series_Pamela_Slim

Dr Christine Li,  the 'Procrastination Coach' and psychologist, joins our host Rob Lawrence, to share her insights on dealing with procrastination that might be slowing down your marketing efforts. She will inspire you to connect with your current audience and future clients in a way that aligns with your way of being and working.

Learn about her 4F model for boosting productivity in any area and some of the most reliable ways to address fear and resistance. This lively, engaging and insightful conversation will put you at ease and help you spring into action when it comes to marketing your coaching business.

“When you're stuck, that's where to begin, not where to end.”

For the episode resources and guest bio, please visit: 

https://www.associationforcoaching.com/page/Make_Time_For_Marketing_series_Dr_Christine Li

Jeremy Lazarus, Master Coach and NLP Master Trainer, joins our host, Rob Lawrence, to discuss how having a sales mindset helps you focus on serving your clients and translates into creating a marketing strategy for your coaching business.

In this podcast, learn how to create powerful habits, including better time management and prioritization, as well as the importance of shifting your limiting beliefs to consider your purpose. Jeremy shares how focusing on the power of your coaching skills to help clients change their lives, rather than your insecurities or self-doubt, is the key to success.

"If what you offer is going to serve someone, it's rude not to sell to them."

For the episode resources and guest bio, please visit: 

https://www.associationforcoaching.com/page/Make_Time_For_Marketing_series_Jeremy_Lazarus

Donald Stojack, Entrepreneur and Business Strategist, joins our host Rob Lawrence for this insightful and inspiring conversation about developing the right attitude about your marketing, focusing on strategic planning and engaging your ideal clients in a way that gets them moving towards you.

Donald shares that growing your business requires good marketing mindsets, insights, foresight and actions. Learn what you need to do, find out what you can do and then develop a strategy around what you will do.  

“Find what people are really looking for and attach that to your offer - that's the gold".

For the episode resources and guest bio, please visit: 

https://www.associationforcoaching.com/page/Make_Time_For_Marketing_series_Donald_Stojack

Kim Arnold, Business and Marketing Consultant, joins host Rob Lawrence in a wonderfully practical conversation for coaching on the myths and truths about marketing your coaching business.

Kim provides many handy tips and advice on what not to do and what to do to market your coaching business. She directly challenges the idea that marketing is 'hard' while demonstrating how essential it is to take your marketing seriously and absorb the truth that you are now a business owner. Coaches will learn much from this insightful, honest and pragmatic conversation. 

“You're a business owner, not just a coach". 

For the episode resources and guest bio, please visit: 

https://www.associationforcoaching.com/page/Make_Time_For_Marketing_podcast_series_Kim_Arnold

Geoffrey Matthews, HR Strategist and Coach joins host Sylvain Newton, for our first ever AC DACH region (Germany, Austria and Switzerland) podcast to discuss what employee engagement is, how it differs from motivation and the role coaches play.

The 'Great Resignation' underlines how people are looking for more than just money when choosing a job, want purpose and meaning and how workplace culture is becoming more important. Given these changes in how people view their work, this podcast explores what it means for people to be 'engaged,' how leaders can foster an engaging workplace and what coaches can do to help foster better workplaces for the future.

“It’s that kind of strong emotional connection both with the job and the organisation which I think characterises engagement.”

For the episode resources and guest bio, please visit: 

https://www.associationforcoaching.com/page/DACH_podcast_series_Geoffrey_Matthews