The Art & Skill of Coaching: Get any client any result using trauma-informed coaching strategies

Most coaches assume that awareness leads to change, but in reality, awareness alone rarely creates lasting behavior change.

In this episode, we break down why clients can deeply understand their patterns, childhood wounds, and emotional triggers and still remain stuck in the same cycles for months or even years.

You'll learn why traditional mindset coaching often stays at the surface level, and what actually creates sustainable transformation in coaching sessions.

I introduce my four-step behavior change framework, the AVRR Method (Awareness, Disruption, Replacement, Repetition), a trauma-informed coaching strategy designed to help coaches move clients from insight into embodied, lasting change.

This episode covers:

• Why awareness is not enough for behavior change

• The neuroscience behind why patterns repeat

• How environmental cues drive client behavior

• Why disruption is the missing step in most coaching models

• How to replace old patterns with sustainable new behaviors

• The role of repetition in creating identity-level change

• A real coaching case study showing transformation in action

If you are a coach, therapist, or practitioner who feels like your clients "get it" but aren't changing, this episode will show you exactly why and what to do differently.

Apply to The Art and Skill of Coaching: https://calendly.com/jessicademarchis

1-1 Trauma-Informed Coaching: www.chatwithjess.com

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www.jessicademarchis.com

IG @jess_demarchis_coaching

Does selling your coaching services make you feel anxious, pushy, or like you're bothering people?

Do you take rejection personally, avoid promoting your business, or struggle with visibility because it feels emotionally overwhelming?

In this episode of The Art & Skill of Coaching, I'm joined by trauma-informed sales coach Kaitlin to explore how your nervous system, past experiences, and subconscious beliefs may be shaping the way you approach sales, money, and business growth.

We dive into why so many coaches and service providers experience fear around selling, how unresolved rejection and worthiness wounds show up during the sales process, and what it actually looks like to build a business that feels both profitable and emotionally sustainable.

In this episode, you'll learn:

• What trauma-informed sales actually means and how it differs from traditional sales approaches

• Why coaches often fear visibility, rejection, and being judged online

• The subconscious beliefs that keep entrepreneurs undercharging or avoiding sales conversations

• How childhood experiences and attachment patterns can influence your business

• Why business is one of the greatest personal development journeys you'll ever experience

• How to stop making a "no" mean something about your value or future success

• When you need better sales strategy versus deeper emotional healing

• How to create a values-driven sales process that feels authentic, ethical, and aligned

Whether you're a life coach, therapist, consultant, or service provider, this conversation will help you rethink sales through a trauma-informed lens so you can confidently grow your business without compromising your integrity.

Free Resource: Download my free guide, 50 Trauma-Informed Coaching Questions, to deepen your coaching conversations and create safe, meaningful client transformation. Here is the link: https://jessicademarchis.myflodesk.com/50questions

1-1 Trauma-Informed Coaching: www.chatwithjess.com

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IG @jess_demarchis_coaching

Kaitlin Anthony's IG @thebeamlife

In this personal mid-year reflection episode, Jess shares the 3 biggest lessons she's learned in 2026 about capacity, leadership, decision-making, business growth, nervous system regulation, and sustainable success.

This episode is a behind-the-scenes look at what it actually takes to grow a business, expand your life, and lead at a higher level without waiting to feel fully ready first.

Jess opens up about:

• Navigating IVF while simultaneously scaling her business

• The mindset shift that helped her stop choosing between business success and personal fulfillment

• Why capacity is a choice and expands after decision, not before it

• How indecision was slowing down her business growth more than strategy ever was

• The concept of "failing faster" and making decisions with less hesitation

• Why CEOs and coaches bottleneck their growth by waiting too long to move

• The connection between nervous system regulation, leadership, and sustainable success

• Her ongoing struggle with rest, slowing down, and creating more space for recovery

Jess also shares practical shifts she's making in real time, including restructuring her schedule, protecting more personal time, getting off social media more intentionally, and learning how to emotionally experience the freedom she has worked so hard to create.

If you are an entrepreneur, coach, leader, or high achiever who feels stretched between ambition, growth, healing, relationships, and personal goals, this episode will help you. This conversation is honest, strategic, reflective, and deeply grounded in the realities of building a bigger life and business without abandoning yourself in the process.

1-1 Trauma-Informed Coaching: www.chatwithjess.com

Apply to The Art & Skill of Coaching: www.chatwithjess.com

FREE Guide- 50 Trauma Informed Coaching Questions: https://jessicademarchis.myflodesk.com/50questions

Stay in Touch:

www.jessicademarchis.com

IG @jess_demarchis_coaching

You do not become a confident coach by consuming more podcasts, reading more books, or collecting more certifications.

You become confident by knowing how to create real client transformation.

In this episode, Jess sits down with an ASC graduate who had been in the coaching industry for 15 years, had invested in multiple trainings and certifications, and knew her niche deeply but still didn't feel fully confident in her coaching or able to consistently get clients the results she wanted.

Together, they unpack:

• Why so many coaches know a lot but still don't know how to coach

• The difference between information and coaching competency

• Why podcasts, books, and surface-level certifications are not enough to build real coaching skill

• The importance of having a proven coaching framework, process, and interventions

• Why most coaches actually have a competency problem, not a confidence problem

• How improving client results increases coach confidence, referrals, retention, pricing, and business growth

• Why getting clients results is one of the best marketing strategies in the coaching industry

They also discuss how after joining The Art & Skill of Coaching (ASC), she was able to:

• Increase her prices

• Reduce her level of client support

• Improve client results

• Feel significantly more confident in sessions

• Book more clients than ever, even during maternity leave

If you want to become a more skilled, effective, trauma-informed coach who can confidently create results, this conversation will completely change the way you think about coaching certifications.

And enrollment for The Art & Skill of Coaching (ASC) is officially open. This is not just another certification. It's advanced, trauma-informed coaching training that teaches you how to actually coach and get your clients results.

Apply to The Art & Skill of Coaching: www.chatwithjess.com

Jess's IG @sagestrengthnutrition

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IG @jess_demarchis_coaching

Trauma informed coaching is not a speciality, it's a responsibility.

In this episode, Jess sits down with an ASC graduate who now integrates trauma-informed coaching into all of her coaching to discuss what actually changes when you understand trauma, nervous systems, emotional safety, and human behavior at a deeper level.

They unpack:

• Why trauma-informed coaching is not the same as therapy

• How trauma shows up in high-functioning, successful clients

• What most coaches completely miss about client resistance, inconsistency, procrastination, perfectionism, people pleasing, and self-sabotage

• Why strategy alone often doesn't create sustainable transformation for trauma survivors

• How becoming trauma informed improves client results, coach confidence, and ethical coaching practices

• Why the coaching industry needs higher standards and better training

Trauma-informed coaching isn't about becoming a therapist. It's about becoming a more skilled, effective, ethical, and transformational coach.

If you want to create deeper client breakthroughs, increase client results, and confidently coach what's underneath the behavior instead of just managing symptoms, this conversation is for you.

Also, enrollment for The Art & Skill of Coaching (ASC), Jess's trauma-informed coach certification and training program, is officially open. Apply now to become the coach your clients actually need.

Apply to The Art & Skill of Coaching- Enrollment open NOW: www.chatwithjess.com

(Episode 164) Ethical Dilemmas- How to manage conflicting values with your client: https://podcasts.apple.com/us/podcast/the-art-skill-of-coaching-get-any-client-any/id1612960277?i=1000701684540

1-1 Trauma-Informed Coaching with Jess: www.chatwithjess.com

Find Amy on Facebook @Amy Colombo

Little Me Journal: ​​https://amycolombo.com/little-me-journal?utm_source=ig&utm_medium=social&utm_content=link_in_bio&fbclid=PAdGRleASVmeNleHRuA2FlbQIxMQBzcnRjBmFwcF9pZA8xMjQwMjQ1NzQyODc0MTQAAadzs4MrnfpKMZ99EM-kjiLWQVWxO2YWb06UatnLWdtMHWehYXCFscEb61rzyQ_aem_Hm81X2ZBI_Fw2B0zEzgiig

Stay in Touch:

www.jessicademarchis.com

IG @jess_demarchis_coaching

What if the key to growing your coaching practice wasn't better marketing, a bigger audience, or a new offer… but was simply getting better results for the clients you already have?

This episode makes the business case for impact over volume, and walks through exactly how better client results creates retention, referrals, and more revenue.

Plus: the real objection keeping coaches from prioritizing results, and why it's costing them everything.

Register for the "Confidently get any client with any problem any result- Double your client results with trauma informed coaching" webinar: https://jessicademarchis.myflodesk.com/confidentlygetanyclientwebinar

Learn more about The Art & Skill of Coaching certification:

https://www.jessicademarchis.com/the-art-skill-of-coaching

1-1 Trauma-Informed Coaching: www.chatwithjess.com

Stay in Touch:

www.jessicademarchis.com

IG @jess_demarchis_coaching

What if you had a coaching framework so solid that it didn't matter what your client walked in with: grief, burnout, relationship struggles, career transitions, trauma & you knew exactly how to help them?

This episode breaks down the principles of the trauma-informed coaching methodology that works on the person, not just the problem. Including a real client case study that shows what's possible when the framework is applied consistently.

Register for the "Confidently get any client with any problem any result- Double your client results with trauma informed coaching" webinar: https://jessicademarchis.myflodesk.com/confidentlygetanyclientwebinar

Learn more about The Art & Skill of Coaching certification:

https://www.jessicademarchis.com/the-art-skill-of-coaching

1-1 Trauma-Informed Coaching: www.chatwithjess.com

Stay in Touch:

www.jessicademarchis.com

IG @jess_demarchis_coaching

There's a difference between making a client feel good in a session and actually coaching them to a result. In this episode, we're talking about why so many coaches have stopped promising results, and why that's actually doing your clients a disservice. If you want to be a coach who creates transformation, not just temporary relief, this is the episode you need to hear.

Register for the "Confidently get any client with any problem any result- Double your client results with trauma informed coaching" webinar: https://jessicademarchis.myflodesk.com/confidentlygetanyclientwebinar

Learn more about The Art & Skill of Coaching certification:

https://www.jessicademarchis.com/the-art-skill-of-coaching

1-1 Trauma-Informed Coaching: www.chatwithjess.com

Stay in Touch:

www.jessicademarchis.com

IG @jess_demarchis_coaching

Waiting until you've worked through every wound before you coach? This episode challenges the belief that personal experience is a prerequisite for coaching effectiveness. We're talking about why trying to coach from personal experience alone keeps you stuck and what actually makes coaching work across any client, any background, any problem. If you've been told you need to live it to coach it, you need to hear this.

Register for the "Confidently get any client with any problem any result- Double your client results with trauma informed coaching" webinar: https://jessicademarchis.myflodesk.com/confidentlygetanyclientwebinar

Learn more about The Art & Skill of Coaching certification:

https://www.jessicademarchis.com/the-art-skill-of-coaching

1-1 Trauma-Informed Coaching: www.chatwithjess.com

Episode 181: Why Intuition isn't coaching- How to spot and stop projection in sessions: https://podcasts.apple.com/us/podcast/the-art-skill-of-coaching-get-any-client-any/id1612960277?i=1000719596313

Stay in Touch:

www.jessicademarchis.com

IG @jess_demarchis_coaching

If you've read the books, listened to the podcasts, and stacked up the certifications, but still freeze when a client brings you a problem you haven't personally lived through, then this episode is for you.

We're talking about why consuming more information is making you more confused, not more competent, and what actually builds the kind of confidence that shows up consistently in your coaching sessions.

Register for the "Confidently get any client with any problem any result- Double your client results with trauma informed coaching" webinar: https://jessicademarchis.myflodesk.com/confidentlygetanyclientwebinar

Learn more about The Art & Skill of Coaching- Trauma informed coach certification: https://www.jessicademarchis.com/the-art-skill-of-coaching

1-1 Trauma-Informed Coaching: www.chatwithjess.com

Stay in Touch:

www.jessicademarchis.com

IG @jess_demarchis_coaching