The Authority Show

In today's episode I am thrilled to be talking to one of my brilliant clients, coach Lauren Malone. Lauren and I started working together in January 2020 on a book that was on a deadline... It HAD to be p ublished by October. (Spoiler: it was). So listen in to find out why, what the book was about, how it fitted into a new part of her coaching business and how she managed to write and publishing a book whilst also growing a business and looking after a tiny baby.

Here are the highlights from this episode:

{3:13} Introduction to Lauren

{10:44} The process of writing and the importance of having guidance

{15:47} How a book can help your business

{19:02} How to beat impostor syndrome when writing your book

{25:17} Working with a hybrid publisher

{30:55} The launch process

{37:47} Turning readers into clients

Here are all the places you can connect with Lauren:

www.lemontreecd.co.uk

www.expectingentrepreneurs.com

www.facebook.com/lemontreecd

https://www.facebook.com/groups/Lemonade.LaurenMalone/ https://www.facebook.com/groups/ExpectingEntrepreneurs/

and you can get a copy of her book here

Are you ready to get started on YOUR book? Wish there was one place that walked you through everything you need to know? Well, my friend, you're in luck because what you need is The AUTHORity Blueprint! My proven self-guided program for coaches, consultants and course-creators that teaches you everything you need to know to write, publish and sell a book that turns readers into clients. The AUTHORity Blueprint guides you every step of the way. No guesswork. No overwhelm. No time wasted. Click here to read more about it.

In today's episode we are going to be talking about the five and a half biggest mistakes that people are making with their books. The book is there for a long term goal to help grow your business, to help make more impact and to help increase your income.

Discovering which are the biggest mistakes that people are making, you can build a more clear strategy on how not to do that with your book.

Here are the highlights from this episode:

{3:43} First mistake: not finding the time to write your book

{4:02} Second mistake: waiting too long

{6:35} Third mistake: not properly planning the outline and chapters

{10:06} Fourth mistake: considering the publication day as your finish line

{15:47} Fifth mistake: writing the book for where you are now and not where you want to go

Are you ready to get started on YOUR book? Wish there was one place that walked you through everything you need to know? Well, my friend, you're in luck because what you need is The AUTHORity Blueprint! My proven self-guided program for coaches, consultants and course-creators that teaches you everything you need to know to write, publish and sell a book that turns readers into clients. The AUTHORity Blueprint guides you every step of the way. No guesswork. No overwhelm. No time wasted. Click here to read more about it.

In this episode we will talk about the three different ways that you can get your book out to market.

We'll go through pros and cons of traditional publishing on one hand, Amazon self publishing at the opposite side and the hybrid publishing in the middle.

Here are the highlights from this episode:

{2:51} The traditional publishing deal

{10:47} The Amazon self publishing platform

{13:45} Hybrid publishing

Are you ready to get started on YOUR book? Wish there was one place that walked you through everything you need to know? Well, my friend, you're in luck because what you need is The AUTHORity Blueprint! My proven self-guided program for coaches, consultants and course-creators that teaches you everything you need to know to write, publish and sell a book that turns readers into clients. The AUTHORity Blueprint guides you every step of the way. No guesswork. No overwhelm. No time wasted. Click here to read more about it.

In this episode we will interview Eleanor Tweddell, founder of Another Door.

We will go through her story and discover the journey that led her to Another Door.

Eleanor's company was founded with the mission to help people through redundancy and make it the best thing that happened to them. She helps people to re-imagine their future.

Here are the highlights from this episode:

{3:00} Introduction to Eleanor

{4:56} The idea to start a blog

{11:06} A blog becomes a book

{23:12} Another Door is born

{27:49} The process of being published

{35:03} The power of books

Are you ready to get started on YOUR book? Wish there was one place that walked you through everything you need to know? Well, my friend, you're in luck because what you need is The AUTHORity Blueprint! My proven self-guided program for coaches, consultants and course-creators that teaches you everything you need to know to write, publish and sell a book that turns readers into clients. The AUTHORity Blueprint guides you every step of the way. No guesswork. No overwhelm. No time wasted. Click here to read more about it.

In today's episode we will talk about how to make money from your book, apart from selling copies.

There's a phrase that says: you make more money by giving away your books than you do by selling it.

There are several ways to make revenue from your book and we will dig into them to help you realise where you want your book to take you.

Here are the highlights from this episode:

{3:50} Why selling books is hard

{4:31} Getting paid to speak

{7:06} A product to turn readers into clients

{8:53} Your book as part of the sales funnel

Are you ready to get started on YOUR book? Wish there was one place that walked you through everything you need to know? Well, my friend, you're in luck because what you need is The AUTHORity Blueprint! My proven self-guided program for coaches, consultants and course-creators that teaches you everything you need to know to write, publish and sell a book that turns readers into clients. The AUTHORity Blueprint guides you every step of the way. No guesswork. No overwhelm. No time wasted. Click here to read more about it.

In this episode we are going to be talking about:

How I can guarantee that my book is going to be a bestseller?

We'll be focusing on the topic of impact that we introduced in episode 2. Because by saying you want your book to be a bestseller, what you really mean is that you want to make a bigger impact and create change in somebody's life ...

Here are the highlights from this episode:

{2:42} How to be an Amazon bestseller

{4:51} What being a bestseller in the traditional publishing industry means

{6:50} The importance of reviews

{10:15} Overcome limiting beliefs and get results

{13:57} Turn readers into clients Are you ready to get started on YOUR book? Wish there was one place that walked you through everything you need to know? Well, my friend, you're in luck because what you need is The AUTHORity Blueprint! My proven self-guided program for coaches, consultants and course-creators that teaches you everything you need to know to write, publish and sell a book that turns readers into clients. The AUTHORity Blueprint guides you every step of the way. No guesswork. No overwhelm. No time wasted. Click here to read more about it.

In today's episode we will talk about the reasons why you should write a book for your business.

We are going to look at three areas of your business, that the book is going to massively benefit.

Here are the highlights from this episode:

{1:36} Why you should write a book

{3:09} First area: Impact

{3:59} Second area: Influence

{4:47} Third area: Income

Are you ready to finally put all that into action? Then head on over here and grab your FREE mini training that's going to walk you through 3 steps of my framework and get you started on the damn book!

Today's episode is all about how to get started on your book.

We're going to be talking about why it's worth doing in the first place, how to get it done as well as how to practically start writing your book.

Here are the highlights from this episode:

{2:54} Why Jessica started this podcast

{3:58} The author's story

{9:39} Using your story to teach

{12:27} Impostor syndrome

{15:11} Important questions to ask yourself

Are you ready to get started on YOUR book? Wish there was one place that walked you through everything you need to know? Well, my friend, you're in luck because what you need is The AUTHORity Blueprint! My proven self-guided program for coaches, consultants and course-creators that teaches you everything you need to know to write, publish and sell a book that turns readers into clients. The AUTHORity Blueprint guides you every step of the way. No guesswork. No overwhelm. No time wasted. Click here to read more about it.

My name is Jessica Killingley. I am a literary agent and a consultant, and I work as a book mentor and a coach.

This is a podcast for anyone who has a business, who also wants to write a book because writing a book is going to be the most powerful way that you can position yourself as an expert in your niche.

Here are the highlights from this episode:

{1:12} Introduction to the Host

{3:46} What we will cover in the podcast

{5:32} Why you should listen to this podcast