The BB&J Podcast

The BB&J Podcast

By John LindtBusinessMarketing
Download on the App Store

The BB&J Podcast episodes

  • #412: Google Analytics Ruled Illegal in Austria

    In what is expected to be a landmark case, Austria’s data protection authority decided that a local website’s use of Google Analytics breached the bloc's GDPR. This is the first of several EU cases on the matter and marks an uncertain future for the future of the service. This week, host John Lindt talking GDPR and data compliance.


    Today, We Discuss:
    1:36 - 2:02 Austria's DPA Ruling
    5:44 - 6:15 GDPR Compliance

    Listen and subscribe
    Leave a question or comment to the podcast here: https://bbdigitallab.com/podcast/
    Check us out on Facebook: https://www.facebook.com/bbdigitallab/
    Check us out on Instagram: https://www.instagram.com/bbdigitallab/
    #marketing #bbdigitallab #digitalmarketing #branding #socialmedia #contentmarketing #onlinemarketing #entrepreneurship

    8 min
  • #411: Albuquerque Cyberattacks and Email Safety

    Last week, superintendent Scott Elder of Albuquerque Public Schools announced earlier this week a cyberattack would lead to the cancellation of classes for around 75,000 students. This kind of attack has been an issue for academic institutions, businesses, and government agencies alike for several years now. This week, I talk about this incident and email safety.


    Today, We Discuss...
    0:34 - 1:04 Albuquerque School Cyberattack
    2:41 - 3:08 Email Safety

    Listen and subscribe
    Leave a question or comment to the podcast here: https://bbdigitallab.com/podcast/
    Check us out on Facebook: https://www.facebook.com/bbdigitallab/
    Check us out on Instagram: https://www.instagram.com/bbdigitallab/
    #marketing #bbdigitallab #digitalmarketing #branding #socialmedia #contentmarketing #onlinemarketing #entrepreneurship #johnlindt

    7 min
  • #410: Theranos and the Dangers of Tech

    With the recent verdict in the Theranos case, many are asking if this is the beginning of a shift in public perception of speculative technology. The hyper-acceleration of modern advances leads to an ever-growing gap in the general understanding of the world around us. So, how can you protect yourself from the 'Theranos pitfall' and what does this mean for the future of Silicon Valley?


    Today, We'll Discuss:
    0:00 - 0:22 The Theranos Case
    6:41 - 7:05 Caution in adoption

    Listen and subscribe
    Leave a question or comment to the podcast here: https://bbdigitallab.com/podcast/
    Check us out on Facebook: https://www.facebook.com/bbdigitallab/
    Check us out on Instagram: https://www.instagram.com/bbdigitallab/
    #marketing #bbdigitallab #digitalmarketing #branding #socialmedia #contentmarketing #onlinemarketing #entrepreneurship

    9 min
  • #409: The BlackBerry is Gone For Good!

    It's official: legacy services and support for BlackBerry devices have been discontinued. What does that mean for BlackBerry users, and the evolution of tech services? This week on The BB&J Podcast, we're diving into current events from the tech world and transitioning into our normal episode from there. Let us know how you like the change!


    Today, We'll Discuss:
    0:21 - 0:39 An end to BlackBerry phones
    6:27 - 6:48 Keeping current with software

    Listen and subscribe
    Leave a question or comment to the podcast here: https://bbdigitallab.com/podcast/
    Check us out on Facebook: https://www.facebook.com/bbdigitallab/
    Check us out on Instagram: https://www.instagram.com/bbdigitallab/
    #marketing #bbdigitallab #digitalmarketing #branding #socialmedia #contentmarketing #onlinemarketing #entrepreneurship

    10 min
  • #408: Marketing Trends to Look Out For in 2022

    To kick off 2022, we're taking a look at some of the major trends to look out for. The digital space has seen major upheaval in the last two years, and this year is going to be a big one for digital content. For the first BB&J Podcast of the year, we're giving our expert input on 2021 trends, and where we expect them to go in 2022.


    Today, We'll Discuss:
    1:18 - 1:37 Shortform video
    3:58 - 4:26 Expansion of audio
    12:20 - 12:45 The future of crypto

    Listen and subscribe
    Leave a question or comment to the podcast here: https://bbdigitallab.com/podcast/
    Check us out on Facebook: https://www.facebook.com/bbdigitallab/
    Check us out on Instagram: https://www.instagram.com/bbdigitallab/
    #marketing #bbdigitallab #digitalmarketing #branding #socialmedia #contentmarketing #onlinemarketing #entrepreneurship

    9 min
  • #407: The Evolution of Digital Marketing

    To wrap up our series on marketing terms - for now - we're going to start at something BB Digital Lab does quite a bit of - Digital Marketing. This approach to marketing incorporates the approaches mentioned before into the digital space; this, in combination with traditional marketing, encompasses the entirety of marketing.


    Today, We'll Discuss:
    1:18 - 1:37 The origins of digital marketing
    2:10 - 2:39 Approaches to digital marketing

    Listen and subscribe
    Leave a question or comment to the podcast here: https://bbdigitallab.com/podcast/
    Check us out on Facebook: https://www.facebook.com/bbdigitallab/
    Check us out on Instagram: https://www.instagram.com/bbdigitallab/
    #marketing #bbdigitallab #digitalmarketing #branding #socialmedia #contentmarketing #onlinemarketing #entrepreneurship

    8 min
  • #406: What is Video Marketing?

    Continuing our series on common marketing terms and principles, this week on The BB&J Podcast we are talking about Video Marketing. Video Marketing can be considered a subset of content marketing. It uses video as the content source.

    Video marketing is a component of an integrated marketing communications plan designed to increase audience engagement through social activity around a given video.

    Today, We'll Discuss:
    1:10 - 1:39 What is video marketing?
    2:19 - 2:40 The power of video

    Listen and subscribe
    Leave a question or comment to the podcast here: https://bbdigitallab.com/podcast/
    Check us out on Facebook: https://www.facebook.com/bbdigitallab/
    Check us out on Instagram: https://www.instagram.com/bbdigitallab/
    #marketing #bbdigitallab #digitalmarketing #branding #socialmedia #contentmarketing #onlinemarketing #entrepreneurship

    7 min
  • #405: What is Content Marketing?

    Over the past weeks, we've been talking about different approaches to marketing and their applications. This week on the BB&J Podcast, we're discussing content-focused marketing. ALSO - make sure to comment any marketing terms or concepts you'd like defined!

    Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online.

    Today, We'll Discuss:
    2:06 - 2:19 Different marketing approaches
    2:29 - 2:43 What is content marketing?

    Listen and subscribe
    Leave a question or comment to the podcast here: https://bbdigitallab.com/podcast/
    Check us out on Facebook: https://www.facebook.com/bbdigitallab/
    Check us out on Instagram: https://www.instagram.com/bbdigitallab/
    #marketing #bbdigitallab #digitalmarketing #branding #socialmedia #contentmarketing #onlinemarketing #entrepreneurship

    9 min
  • #404: What is Account-Based Marketing?

    Over the past weeks, we've been talking about different approaches to marketing and their applications. This week on the BB&J Podcast, we're discussing account-based marketing. ALSO - make sure to comment any marketing terms or concepts you'd like defined!


    Today, We'll Discuss:
    1:18 - 1:37 What is account-based marketing?
    2:10 - 2:39 Examples of ABM
    6:32 - 7:00 Getting started

    Listen and subscribe
    Leave a question or comment to the podcast here: https://bbdigitallab.com/podcast/
    Check us out on Facebook: https://www.facebook.com/bbdigitallab/
    Check us out on Instagram: https://www.instagram.com/bbdigitallab/
    #marketing #bbdigitallab #digitalmarketing #branding #socialmedia #contentmarketing #onlinemarketing #entrepreneurship

    8 min
  • #403: What is Outbound Marketing?

    Continuing our series on common marketing terms and principles, this week on The BB&J Podcast we are talking about Outbound Marketing. Inbound and outbound marketing are two common approaches to and understandings of marketing. Tune in this week to learn what approach makes the most sense for you and your business.


    Today, We'll Discuss:
    0:39 - 1:01 What is outbound marketing?
    3:42 - 3:59 How to implement
    5:29 - 5:52 Inbound vs outbound

    Listen and subscribe
    Leave a question or comment to the podcast here: https://bbdigitallab.com/podcast/
    Check us out on Facebook: https://www.facebook.com/bbdigitallab/
    Check us out on Instagram: https://www.instagram.com/bbdigitallab/
    #marketing #bbdigitallab #digitalmarketing #branding #socialmedia #contentmarketing #onlinemarketing #entrepreneurship

    9 min

About The BB&J Podcast

From the publisher's feed

Podcast host and lead programmer for BB Digital Lab John Lindt talks about digital marketing, covering websites, social media, and how it all goes together.