Today on the podcast, we discuss how and why you should be repurposing your law firm content! There is often a misconception around content creation that you need to be using fresh new ideas for each post - not the case! Listen to today’s podcast to find out what you can and can’t do to repurpose your content to ensure your publishing is streamlined and simplified.

Creating content can seem overwhelming, when you are so many other things to do to run your law firm. So much so that, content creation for your law firm gets put on the back burner. But if you are not creating content for your firm, it is harder for potential clients and team members to find you. Your firm will become invisible while your competitors are elevating through posting valuable content. 

Content creation can be exhausting but not if you use the repurposing strategy. Recycling content is an excellent opportunity to reach different audiences to develop momentum in your business. Reusing your content isn’t any less important than producing new content; it is just as effective with far less stress! 

For example, if you have a blog post to boost your website traction, separate that blog post into sections for different social media captions or produce a podcast episode!

To find other methods to saturate your content across different platforms, listen to the podcast! 

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