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Uber's story is a cautionary tale in what NOT to do when creating corporate culture in a startup, according Super Pumped: The Battle for Uber. It's the book Lisa's fellow work book nerd Catherine Robson chose as best bedtime page turner. Written by award-winning New York Times technology reporter Mike Isaac, the book chronicles the rise and the catastrophic fall of the corporate giant based on hundreds of interviews with current and former Uber employees.
Producer Maria Tickle
By ABC4.6
1616 ratings
Uber's story is a cautionary tale in what NOT to do when creating corporate culture in a startup, according Super Pumped: The Battle for Uber. It's the book Lisa's fellow work book nerd Catherine Robson chose as best bedtime page turner. Written by award-winning New York Times technology reporter Mike Isaac, the book chronicles the rise and the catastrophic fall of the corporate giant based on hundreds of interviews with current and former Uber employees.
Producer Maria Tickle

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