The boring sh!t in business Podcast with Amy Bajada

"Where's my money going?"

If you've ever found yourself typing those words into Google (or ChatGPT), you're certainly not alone.

In fact, it's one of the most common questions business owners search for.

The problem is... Google can give you thousands of possible answers, but it can't tell you what's actually happening in your business.

In this episode, we're exploring why so many business owners are searching for quick fixes, why those answers often leave us feeling even more overwhelmed, and why understanding your numbers is about so much more than simply finding another expense to cut.

We'll talk about:

After almost 30 years working alongside small business owners, I've learnt that the biggest breakthroughs don't come from finding more information—they come from asking better questions and understanding what your numbers are really trying to tell you.

If you've ever looked at your bank account and wondered where all your hard work has gone, this episode is for you.

If you'd like to understand your business finances without spending months trying to piece everything together yourself, my Small Business Cashflow Course was created for exactly that.

I've taken nearly 30 years of experience and distilled it into five practical, easy-to-follow modules designed specifically for small business owners—no accounting degree required.

Because the real shortcut isn't finding more information...

It's learning what actually matters.

Thanks for listening! If this episode resonated with you, I'd love it if you subscribed, left a review, or shared it with another business owner who might need to hear this conversation.

Would you buy your own business?

It's a strange question... until you really stop and think about it.

This episode, I'm inviting you to do something a little different.

Forget your to-do list.

Forget your inbox.

Forget the fact that you're the owner for just a little while.

Instead, imagine you've just walked into your business for the very first time... with one goal.

Would you invest your own money in it?

Before you panic... this isn't an episode about selling your business.

It's about seeing it.

Because when you've been inside your business for years, it's easy to stop noticing the things that have quietly become "normal."

The customer you've outgrown.

The problem you've been avoiding.

The process that's harder than it needs to be.

The opportunities hiding in plain sight.

In this episode, I'll become the buyer, and together we'll walk through your business with a completely different perspective.

Not to criticise it.

Not to judge it.

But to become curious about it.

Because sometimes the biggest breakthrough doesn't come from working harder.

It comes from asking better questions.

🎧 In this episode, we'll explore:

If this episode leaves you looking at your business a little differently, then we've achieved exactly what we set out to do.

So grab a coffee, pull up a chair...

And let's buy your business.

💬 I'd love to hear from you.

After listening, ask yourself one question:

Would you buy your own business today... and if not, what's the very first thing you'd change?

Come and share your biggest insight with me on social media or send me a message. I'd genuinely love to hear what this exercise uncovered for you.

Because remember...

You don't need to sell your business to start thinking like someone who just bought it.

Book a discovery call 👇🏼

www.amybajada.com.au/discoverycall 

Join my Small Business Cashflow Course

What happens when a business owner stops believing that more sales will solve everything and starts understanding what is really driving the business?

In this episode, I sit down with Karen Ahl, founder of Web-sta, a marketing agency celebrating almost 20 years in business. Karen was actually the very first person to purchase my Cashflow Course, and after first appearing on the podcast back in 2022, she's back to share what has changed, what she has learned, and what continues to drive her success.

This conversation goes far beyond websites and marketing.

We dive into the financial realities of running a business, the pricing mistakes many business owners make, the lessons that come from growth, and the importance of understanding what is really happening behind the numbers.

Together we explore:

• Why "if I just make more money" is one of the most dangerous beliefs in business

This is an honest conversation about business ownership, growth, resilience and making better decisions with both confidence and data.

Whether you're just starting out or you've been in business for years, there are plenty of lessons in this episode that will challenge the way you think about money, pricing, growth and what success really looks like.

Connect with Karen and Web_Sta:

[email protected]

As always, if this episode resonates with you, I'd love for you to share it with another business owner who needs to hear it.

It's the start of a new financial year here in Australia, and everywhere you look, business owners are setting new goals, making new plans, and promising themselves that this year will be different.

But what if we're asking the wrong question?

Instead of focusing on what's next, perhaps we should first understand what the last 12 months were trying to teach us.

In this episode, we'll explore why your business is constantly leaving clues about what's working, what's not, and where your biggest opportunities for growth may be hiding.

From capacity and pricing to cashflow and profitability, you'll discover how to stop guessing, start listening, and use the information your business has already collected to make better decisions moving forward.

Because the new financial year isn't a reset button.

It's a report card.

And the businesses that grow aren't always the ones that work the hardest.

They're often the ones that learn the fastest.

In this episode you'll discover:

If you've ever felt like you're working hard but not getting the results you want, this episode will help you uncover the clues your business has been leaving behind all year.

Because better decisions start with better information.

Connect with me: www.amybajada.com.au

Have you ever asked ChatGPT a business question and thought:

"Wow... that's actually a really good answer."

You're not alone.

More and more business owners are turning to AI for guidance on everything from pricing and cashflow to hiring, growth, and profitability. And while AI can be an incredibly powerful tool, there's one thing it can't do:

Understand your business the way you do.

In this episode, I'm exploring the growing trend of business owners relying on AI for financial advice and why the biggest risk isn't that AI gets things wrong... it's that the answers often sound incredibly convincing.

You'll discover:

This isn't an anti-AI conversation.

It's a practical discussion about context, accountability, and making better business decisions in a world where answers are available faster than ever before.

Because AI can help you think.

But it can't take responsibility for your decisions.

And when it comes to your money, that distinction matters.

Take a listen ...

Have you ever implemented business advice that should have worked... but didn't?

Maybe you've raised your prices and still felt under pressure.

Maybe you've increased sales but your cashflow hasn't improved.

Maybe you've hired staff hoping to create more freedom, only to find yourself more stressed than before.

The reality is that most business owners are trying to solve individual problems when every financial decision in a business is connected.

Pricing affects capacity.

Capacity affects profitability.

Profitability affects cashflow.

Cashflow affects growth.

And growth impacts everything else.

In this episode, we'll explore why focusing on a single number or strategy often leads to frustration, and why understanding the relationships between your numbers is what creates better business decisions.

If you've ever wondered why the advice you've received hasn't quite delivered the results you expected, this episode will help you understand what's missing.

In this episode we discuss:

✔ Why quick financial fixes often fail

Because financial success isn't built by mastering one number.

It's built by understanding how all the pieces fit together.

Connect with me: www.amybajada.com.au

EOFY is almost here, and whilst there’s plenty of advice floating around about tax deductions, spending money before 30 June, and getting your paperwork in order, some of the biggest mistakes business owners make happen during this period.

In this episode, I share four EOFY mistakes I'll never make again and explain why these seemingly harmless decisions can create unnecessary pressure in the new financial year.

Whether you're focused on reducing tax, reviewing your numbers, or planning for the year ahead, this episode will help you think beyond 30 June and make decisions that support the long-term financial strength of your business.

In this episode, we'll discuss:

✔ Why spending money purely to save tax can hurt your cashflow

✔ The difference between profit and cashflow (and why both matter)

✔ Why waiting until June to review your numbers creates unnecessary stress

✔ How EOFY can become a powerful planning tool rather than simply a compliance deadline

✔ The role that financial control plays in better business decision-making

If EOFY has you thinking about your numbers, your cashflow, or your plans for the new financial year, this episode will give you practical insights to help you move forward with greater confidence and control.

Resources:

• Small Business Cashflow Course

• One-on-One Financial Coaching

Connect with Amy:

www.amybajada.com.au

If you enjoyed this episode, please subscribe, leave a review, and share it with another business owner who could benefit from the conversation.

EOFY has a way of making business owners feel like they need to do something.

Buy the vehicle.

After all, you'll get a tax deduction... right?

But here's the question: Is the decision genuinely helping your business, or is it simply helping you pay less tax?

In this episode, I challenge some of the most common EOFY thinking and explore why decisions that look smart on paper can sometimes create cashflow pressure long after June 30 has passed.

You'll learn:

• Why spending money to save tax isn't always a win

If you're considering any significant purchases before June 30, this episode will help you pause, think differently, and make decisions that support both your business and your cashflow.

Because a tax deduction won't pay your wages, rent, or suppliers.

Cashflow still matters.

Want more practical financial guidance for your business?

Visit www.amybajada.com.au to explore coaching, resources, workshops and the Small Business Cashflow Course.

EOFY shouldn’t feel like a financial horror movie.

And yet for so many business owners, June arrives with panic, stress, avoidance, and sleepless nights.

In this episode, I unpack the emotional side of EOFY and why it often feels so overwhelming for business owners — not because EOFY creates problems, but because it exposes the ones that have been building quietly throughout the year.

This isn’t another “here’s your EOFY checklist” episode.

This is a real conversation about:

If EOFY has ever left you feeling exhausted, anxious, reactive, or questioning where the money actually went… this episode is for you.

Because EOFY is rarely just about tax.

It’s about visibility.

This is the boring sh!t you need to know in business.

To learn more about how we can work together and the practical financial education and coaching available for business owners, visit www.amybajada.com.au

Not all debt is dangerous.

And not all debt is smart just because the business can access it.

In this episode, we break down the very real difference between debt that strategically helps a business grow… versus debt that quietly keeps a struggling business alive while bigger problems build underneath.

This is an honest conversation about:

Because sometimes debt creates leverage.

And sometimes debt simply delays the inevitable.

If you’ve ever felt like:

“We should be doing better than this financially…”

or:

“Why does cash still feel tight even though revenue is growing?”

This episode is one you need to hear.

Because debt itself isn’t always the issue.

But unclear financial visibility absolutely can be. Take a listen

EPISODE MENTIONS

Small Business Cashflow Course