The Brand Called You

The Brand Called You

By The Brand Called YouBusiness
Download on the App Store

The Brand Called You episodes

  • Unlocking Innovation Through Cultural Intelligence | Csaba Toth | Founder, ICQ Global; Author, 'Uncommon Sense in Unusual Times'

    In today’s rapidly evolving business landscape, unlocking innovation requires more than just creative ideas—it demands a deep understanding of cultural dynamics. Csaba Toth, founder of ICQ Global and author of Uncommon Sense in Unusual Times, explores how cultural intelligence (ICQ) can be the key to fostering innovation. By integrating psychological safety, cognitive diversity, and a nuanced approach to cultural differences, organisations can enhance their ability to innovate and thrive. Toth's insights reveal how embracing diverse perspectives and effectively managing cultural interactions can transform team dynamics and drive breakthrough success. 

    [00:33] - About Csaba Toth 

    • Csaba is the Founder of ICQ Global.

    • He is a bestselling author of the book, “Uncommon Sense in Unusual Times.”

    • He is an entrepreneur, a coach, a member of the Forbes Coaches Council, and a member of the Harvard Business Review Advisory Council.

    • 22 min
    • Unlocking the Secrets of Neuromarketing | Bart F Norré, Associate Professor, School of Management Fribourg


      In this episode of "The Brand Called You", Bart F Norré, an accomplished academic and pioneer in the field of neuromarketing shares his insights on how businesses can leverage neuromarketing to better understand and connect with their customers. Tune in to hear his perspective on the limitations of traditional marketing approaches and the power of tapping into the non-conscious decision-making processes of consumers.

      00:39- About Bart F Norré

      • Bart is an Associate Professor at the School of Management Fribourg and a visiting professor at Rishihood University, specializing in neuromarketing.

      • Bart is the co-founder of Stenorohm GmbH a Swiss startup developing neuroapps in the field of healthcare, HR, and marketing.

      • He was a Board member and director of RTT Holdings Auckland New Zealand, a startup developing data management solutions for the e-gaming industry.

      • 30 min
      • Harnessing Technology for a Sustainable Future | Pranjal Sharma, Author, ‘The Next New - Navigating the Fifth Industrial Revolution’

        In this episode of "The Brand Called You", Pranjal Sharma, journalist, author, and economic analyst from New Delhi, Indiaelborates on his latest book, The Next New: Navigating the Fifth Industrial Revolution. He explores how technology, sustainability, and social impact are reshaping business models and industries. Pranjal addresses smart manufacturing, cybersecurity, and innovations in sectors like aerospace, agriculture, and energy. He highlights the challenges and opportunities of rapid technological change, emphasizing the need for adaptation in the workforce.

        00:38- About Pranjal Sharma

        • He is a renowned economic analyst and advisor, offering insights and guidance on economic trends and policies.

        • He has authored several influential books, including his latest work, "The Next New: Navigating the Fifth Industrial Revolution," which explores the impact of emerging technologies on global economies.

        • Pranjal leads public discourse at global and national platforms including the World Economic Forum, St Gallen Symposium, Horasis Global Meeting, and AIMA.

        • 32 min
        • From Martial Arts Injury to E-commerce Success | Ian MacIntyre, Life & Business Coach; Serial Entrepreneur

          In this episode of "The Brand Called You," Ian MacIntyre, a life and business coach and serial entrepreneur from Portland, Oregon shares his inspiring journey from martial arts to business coaching, the impact of a significant injury on his career path, and his successful ventures in e-commerce, including his latest project, Oxygen Seller. He also discusses common patterns in failing businesses, integrating life coaching principles with business strategies, and key techniques for restructuring teams. Tune in to learn how Ian's unique approach helps businesses and individuals achieve their full potential.

          00:35- About Ian MacIntyre

          • Ian is a life and business coach, and he's a serial entrepreneur. 

          • He has started e-commerce businesses in the areas of drop shipping for eBay, Amazon FBA, and wholesale. 

          • His latest venture is Oxygen Seller, an Amazon private label course designed to share his expertise in the strategies and pitfalls of the ever-evolving Amazon Marketplace.

          • 23 min
          • Engineering Legend Dr. Asad M Madni Shares Insights on Innovation and Education | Dr. Asad M Madni, Past President, COO & CTO, BEI Technologies

            Dr. Asad M Madni, renowned engineer and National Inventors Hall of Fame inductee shares his latest endeavors in guiding engineering education, promoting peace through engineering, and advancing emerging technologies. He discusses the importance of inspiring youth in STEM fields, the potential of AI and quantum computing, and the need for creativity and innovation in solving global challenges. Dr. Madni's insights offer valuable perspectives on the future of engineering and its role in shaping society.

            00:09- About Dr. Asad M Madni

            • Dr. Asad Madni was President, COO/CTO of BEI Technologies (1992-06). 

            • He led the development & commercialization of intelligent sensors, systems & instrumentation including, the Control System for Hubble Space Telescope’s Star Selector.

            • He previously worked with Systron Donner for 18 years, eventually as Chairman, President & CEO.

            • 59 min
            • From the Boardroom to Elder Care: Insights on Effective Leadership and Ageing Care | Nancy A May | Co-Founder, CareManity, Author & Podcast Host


              Nancy A May, an accomplished leader with extensive experience in board governance, has transitioned from corporate leadership to the elder care industry. Drawing from her background, she provides valuable insights into effective leadership and the complexities of ageing care. Her work highlights the need for strong governance in elder care, akin to running a complex enterprise, where the well-being of elderly individuals must be carefully managed. Through her dual expertise, May advocates for compassionate, well-structured approaches to leadership and caregiving.

              [00:37] - About Nancy A May

              • Nancy is the co-founder of CareManity.

              • She is an author and a podcast host, which is “Eldercare Success.” 

              • She is also a top-rated governance expert who's gone from the boardroom to the emergency room.

              • 26 min
              • Building HR Capability and Talent Development | Joel-Ann Cook-Walcott | Managing Director, Principal Consultant, Persolve Limited

                Building HR capability and talent development are crucial elements in creating a robust and dynamic workforce. Joel-Ann Cook-Walcott, Managing Director and Principal Consultant of Persolve Limited has dedicated her career to these vital areas. Her approach focuses on enhancing the skills of HR practitioners through mentorship and targeted training programs, ensuring they are equipped to handle the complexities of modern HR challenges. By centering her consulting services around the development and organisational transformation, Joel-Ann fosters environments where talent can thrive and organisations can achieve sustainable growth.

                [00:43] - About Joel-Ann Cook-Walcott 

                • Joel-Ann is the Managing Director and Principal Consultant of Persolve Limited. 

                • She has over 30 years of HR generalist experience with specialist expertise in organisation development and performance. 

                • She is certified by ATD (Association for Talent Development) in Instructional Design, Creating Leadership Development Programs, and Performance Consulting as well as Executive Certification in Organisation Design.

                • 28 min
                • Championing Sustainability in Cocoa and Coffee | Antonie Fountain, MD, the VOICE Network - Sustainability of Cocoa and Coffee

                  In the latest episode of "The Brand Called You," Antonie Fountain, Managing Director of the VOICE Network shares his incredible journey from aspiring rockstar to a leading advocate for sustainability in the cocoa and coffee industries. He discusses the vital role of regulation, the challenges of poverty, and the importance of civil society in holding power accountable. Tune in to learn about the complexities of global trade, the impact of technology on agriculture, and the future of ethical consumerism.

                  00:31- About Antonie Fountain

                  • Antonie is the managing director of the Voice Network, which is focused on the sustainability of cocoa and coffee. 

                  • He's been decorated and recognized several times, especially in the areas of sustainable cocoa.

                  • 29 min
                  • Journey from Teenage Entrepreneur to Global Keynote Speaker | Nic Haralambous, Entrepreneur, Global Keynote Speaker and Bestselling Author

                    In this episode of "The Brand Called You," Nic Haralambous, a distinguished entrepreneur, global keynote speaker, and bestselling author shares his journey from starting his first business at 16 to building and scaling multiple tech-focused companies. He delves into common mistakes new tech entrepreneurs make, critical components of a successful startup, and the importance of having the right co-founders. Nic also discusses effective scaling strategies, the evolving landscape of fundraising, and the significance of company culture. Tune in for valuable insights and lessons from a seasoned entrepreneur.

                    00:35- About Nic Haralambous

                    • Nic is an entrepreneur, a global keynote speaker, and best selling author. 

                    • He has focused on building and scaling, tech-focused businesses. 

                    • He's the author of three books.

                    • 25 min
                    • Driving India's Energy Revolution | Vineet Mittal, Chairperson, Avaada Group

                      In this episode of "The Brand Called You," Vineet Mittal, Chairperson of the Avaada Group shares his remarkable journey from launching internet services in India to founding Welspun Energy and monetizing it to Tata Power. Now, as the head of Avaada Group, he is spearheading the green energy revolution in India. Vineet discusses the challenges and opportunities in the renewable energy sector, the innovative sand-to-silicon strategy, and the critical role of decarbonizing India's energy grid. His insights provide a compelling vision for a sustainable and prosperous future.

                      00:35- About Vineet Mittal

                      • Vineet is the chairperson of the Avaada group. 

                      • He founded Welspun Energy and successfully monetized the company to Tata Power in 2016. 

                      • His notable recognitions amongst so many others include the prestigious Solar Man of the Year Award.

                      • He's a fellow member of the YPO.

                      • 28 min

                      About The Brand Called You

                      From the publisher's feed

                      Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place.

                      More shows like The Brand Called You

                      The Knowledge Project by Shane Parrish

                      The Knowledge Project

                      2,711 Listeners

                      Coaching for Leaders by Dave Stachowiak

                      Coaching for Leaders

                      1,460 Listeners

                      The Digital Marketing Podcast by Daniel Rowles and Ciaran Rogers

                      The Digital Marketing Podcast

                      113 Listeners

                      Marketing School - Digital Marketing and Online Marketing Tips by Eric Siu and Neil Patel

                      Marketing School - Digital Marketing and Online Marketing Tips

                      1,256 Listeners

                      Super Data Science: ML & AI Podcast with Jon Krohn by Jon Krohn

                      Super Data Science: ML & AI Podcast with Jon Krohn

                      303 Listeners

                      Founders by David Senra

                      Founders

                      2,194 Listeners

                      Practical AI by Daniel Whitenack and Chris Benson

                      Practical AI

                      212 Listeners

                      Inside the Strategy Room by McKinsey & Company

                      Inside the Strategy Room

                      173 Listeners

                      The Jim Rutt Show by The Jim Rutt Show

                      The Jim Rutt Show

                      259 Listeners

                      Last Week in AI by Skynet Today

                      Last Week in AI

                      313 Listeners

                      Finshots Daily by Finshots

                      Finshots Daily

                      40 Listeners

                      The Morning Brief by The Economic Times

                      The Morning Brief

                      15 Listeners

                      HBR On Strategy by Harvard Business Review

                      HBR On Strategy

                      79 Listeners

                      20 Minute Books by 20 Minute Books

                      20 Minute Books

                      121 Listeners

                      Daybreak by The Ken

                      Daybreak

                      10 Listeners