The Brand Called You

By The Brand Called YouBusiness

The Brand Called You episodes

January 27, 2024The Power Of Effective Messaging | Alexis Walsko, Owner & Visionary, Lola Red, an award-winning PR company
In this episode of the Brand Called You, Alexis Walsko, owner of PR firm Lola Red, recounts starting her company at age 22 and growing it into a globally recognized firm over 20 years. Walsko also discusses common PR mistakes, ways to avoid those and how technology is shifting communication strategies. She talks about the current trends in the PR world and the dilemmas companies face when branding themselves. She also talks about the PR crises that firms may face.
About Alexis Walsko
Alexis is the owner and visionary of Lola Red, an award-winning PR company.

In 2015, she also launched Lola Pro, a division representing professional athletes.

She’s recognized as one of the top 500 business people in the Twin Cities.
26 min
January 27, 2024Evolution of Sports Broadcasting Through Innovation | Rahat Kulshreshtha, CEO, Quidich Innovation Labs; Chairman, Drone Federation of India
In this episode of The Brand Called You, Rahat Kulshreshtha, CEO of Quidich Innovation Labs, describes how an accidental journey from filmmaking led him to become a major player in India’s drone industry. He outlines the growth of his startup Quidditch Innovation Labs. Rajat also explains how drones and AR enhance broadcasting by adding immersive new angles. Rajat details the progress made to enable drone technology through public-private collaboration.
About Rahat Kulshreshtha
Rahat Kulshreshtha is a filmmaker turned entrepreneur.

He is the Chief Executive Officer of Quidich Innovation Labs.

He's the chairman of the Drone Federation of India.
26 min
January 25, 2024Navigating the Networking Terrain | Christopher Kong | Founder, Crouching Tiger Network (CTN)
In this episode of 'The Brand Called You' podcast, Christopher Kong, the Founder of Crouching Tiger Network, shares profound insights into the realms of networking, personal branding, and career progression. Delving into the power of intentional connections and demystifying common networking myths, Kong offers invaluable wisdom drawn from his rich experience in data-driven digital transformation and entrepreneurship.

[00:37] - About Christopher Kong
Christopher is the Founder of the Crouching Tiger Network, which helps hidden professionals to unlock the power of networking.

He was earlier with Cadbury, Kraft, Nielsen and Danone.

Christopher was recognised as one of the 40 under 40 most influential Asian Australians.
25 min
January 25, 2024Pioneering Language Access Through Tech & AI | Fardad Zabetian | Co-founder AVAtronics; Founder, KUDO
Meet Farad Zabetian, a visionary entrepreneur whose journey traces back to the Iran-Iraq war, where a teenager's fascination with Security Council meetings sparked a lifelong passion for language and technology. His trajectory from overseeing the UN's renovations to co-founding Avatron and KUDO reflects a relentless pursuit of making language accessible worldwide. In this insightful conversation, Farad shares pivotal moments, AI integration, and the evolution of language interpretation in a tech-driven era.

[00:36] - About Fardad Zabetian
Fardad is the FOunder and CEO of KUDO, a cloud based platform for businesses to collaborate effectively.

He is also the Co-Founder of AVAtronics, which is a R&D and technology company, focused on developing noise cancellation headphones.

Fardad was responsible for the design of the complete makeover of the United Nations’ meeting facilities, including the General Assembly Hall in New York.
55 min
January 24, 2024Entrepreneurship and AI for Social Good | Charles Elwood, Founder, SolisMatica and MyAudioBank
In this episode of The Brand Called You, entrepreneur Charles Elwood describes how constant change led him to explore AI and speech technology. Drawing on his multicultural upbringing, Charles outlines his journey towards using AI to help non-verbal individuals communicate. He provides tips on getting started with Microsoft Azure tools and explains how he engineers prompts. Charles advocates for democratizing access so more people can benefit from AI's incredible potential, especially for social good.
About Charles Elwood
Charles Elwood is the founder of SolisMatica LLC and MyAudioBank.

He serves on boards like the West Michigan Asian American Association, Holland Museum, Mediation Services, and Lakeshore Rotaract Club.

Charles is also recognized as a Microsoft AI MVP(Most Valuable Professional).
55 min
January 24, 2024Normalizing Discussions About Sex | Charmaine Borg, Assist. Professor, University of Groningen; Certified PsychoSexologist
In this episode of the Brand Called You, Charmaine Borg, a professor at the University of Groningen and a certified PsychoSexologist, draws on her research and clinical experience to discuss the importance of sexology and breaking taboos around sex and sexual pleasure. She explores the health and relationship benefits of positive sexual experiences, the need to understand issues like female sexual pain, and the use of psychology to prevent sexual violence.
About Charmaine Borg
Charmaine Borg is a professor at the University of Groningen and a certified PsychoSexologist.

She is an Executive Board Member of the European Federation of Sexology (EFS).

Charmaine is also a Management Board Member & WG1 Leader of the European Sexual Medicine Network.
37 min
January 23, 2024Unveiling the Blueprint for Community Empowerment | Traci Warnberg-Lemm | Strategist & Founder, Social Motion
Embark on a journey of social innovation and grassroots empowerment with Traci Warnberg-Lemm, the visionary strategist and founder of Social Motion. In a riveting conversation, Traci delves into the intricacies of fostering community-based solutions, navigating policy entrepreneurship, and redefining leadership in the realm of social impact. Join us as she unveils the unique strategies challenging conventional approaches and envisioning a transformative future for societal change.

[00:37] - About Traci Warnberg-Lemm
Traci is a Strategist and a Founder of Social Motion.

It is a training, coaching and consulting company that energises civic, policy and community based solutions and supports leaders that drive them.

Social Motion specialises in engaging organisations and communities around collective problem solving that move toward traditional responses into deeper levels of engagement, social Innovation and policy entrepreneurship.
22 min
January 23, 2024From Economic Consulting to Global Frontiers: Insights on Market Entry | Pratik Dattani | Managing Director, EPG, A Boutique Economic Consulting Firm
In this episode of “The Brand Called You”, Pratik Dattani, Managing Director of EPG, delves into the intricacies of international market entries, economic trends, and the contextual complexity of sustainability. From sharing anecdotes of his journey to offering invaluable advice, this episode offers a wealth of knowledge for aspiring entrepreneurs and corporate leaders alike.

[00:33] - About Pratik Dattani
Pratik is the Managing Director of EPG. which is a boutique economic consulting firm.

He is a former UK Director of the Federation of Indian Chambers of Commerce and Industry.

Pratik is a board member of a think tank, “Bridge India.”

He is also on the Global Council of STiR Education.
24 min
January 22, 2024Leading with Emotional Intelligence | Paolo Gallo, Coach, Keynote Speaker, Author - 'The Seven Games of Leadership'
In this episode, Paolo Gallo, Coach, Keynote Speaker, and Author taps his extensive leadership experience and new book to discuss his journey to effective leadership. He explores the significance of emotional intelligence for connecting with people in difficult times. Gallo talks about governance and ethics as the foundation for organizational trust. He reflects on early life lessons that shaped his human-centred leadership. Ultimately, Gallo focuses less on the external traits and more on the internal evolution required in the development of impactful leaders.
00:33- About Paolo Gallo
Paolo is the Human Resources Director at the World Economic Forum.

He's an adjunct professor at SDA Bocconi and is a coach, a keynote speaker and an author.

His latest book is titled The Seven Games of Leadership.
28 min
January 22, 2024Inside the Boardroom | R Gopalakrishnan, Author, 'Inside the Boardroom - How Behaviour Trumps Rationality'
In this episode, R Gopalakrishnan, corporate advisor and author, discusses insights from his book "Inside the Boardroom" on governance and human behaviour. He explores the balance of creativity and discipline needed in companies, using analogies. Gopal emphasizes the bias traps directors face. He shares perspectives on governance in startups, the steering role of governance so companies don't "crash", and the behavioural factors that shape strategic decisions.
00:33- About R Gopalakrishnan
Mr. Gopalakrishnan is the author of a book titled 'Inside the Boardroom - How Behaviour Trumps Rationality'.

He's the chief executive officer of Mindworks.

He's the former vice-chairman of Hindustan Unilever Limited, the Director of Tata Sons, the Chairman of Castor Oil, India, and the Director of the Press Trust of India.
27 min

About The Brand Called You

From the publisher's feed

Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place.