The Brand Called You

Satori Shakoor, a celebrated storyteller and social entrepreneur, has redefined the power of storytelling through her platform, The Secret Society of Twisted Storytellers. Her journey from music to theater, and from social entrepreneurship to award-winning storytelling, demonstrates how narrative can heal and inspire change. With an unyielding belief in the transformative power of stories, Satori’s mission is to create spaces where stories help people find hope, understanding, and connection.

00:41- About Satori Shakoor

• Satori is a storyteller, a social entrepreneur, and a Kresge Literary Arts Fellow.

• She is the executive producer of the award winning The Secret Society of Twisted Storytellers.

In this powerful episode of The Brand Called You, Stephen Sakach—founder of The Zero Company and aiCMO—shares how building love into scalable systems is transforming marketing. Discover how empathy, authenticity, and AI can coexist to create meaningful customer connections and purpose-driven growth.

00:35- About Stephen Sakach

• Steven is the co-founder of aiCMO.

• He's the founder and Chief Executive Officer of the Zero Company, and he's the host and producer of the Bliss Business Podcast.

In this podcast, Teresa Maria Alarcos Tamayo talks about her journey from a curious young girl to an influential leader, sharing insights into her career, family life, and passion for empowering women in business. Her journey emphasizes the importance of curiosity, emotional intelligence, and inclusive leadership.

00:10- About Teresa Maria Alarcos Tamayo

• Teresa Maria Alarcos Tamayo is the founder of W Startup Community.

• Teresa is passionate about creating long-lasting and sustainable corporate value in tech companies.

Scott Weber, former UN peacebuilding leader, shares his transformative journey from the UN to the world of investment, demonstrating how leaders can shape a better world by focusing on people, trust, and inclusive economic development. His work with Peaceinvest highlights the importance of merging social impact with profitable investments, building bridges for lasting peace and stability in conflict-prone regions.

00:09- About Scott Weber

• Scott is the President and CEO of Peaceinvest, a global investment company headquartered in Geneva.

• He is driven to transform the world of finance into a powerful instrument for positive change. 

Wes’s journey from a paper route at 12 years old to becoming a leader in biotech and healthcare is a testament to his extraordinary work ethic, sharp analytical skills, and dedication to making impactful changes. His story highlights how early challenges can fuel transformative success, blending engineering, marketing, and data to drive innovation in healthcare.

00:09- About Wes Wheeler

• Mr. Wheeler is the Chief Executive Officer and board member of LabConnect, Inc.

• He has served on the board of directors of Evotec since June 2024. 

• He previously served as president of UPS Healthcare from 2020 to 2023 and chief executive officer of its subsidiary Marken LLP from 2011 to 2019, chief executive officer, president and director of Patheon (now a Thermo Fisher Scientific company) from 2007 to 2010.

In a rare and vulnerable conversation, tech veteran Mark Fister shares the three powerful inflection points that shaped his extraordinary journey—from being discovered by John McAfee to realizing the power of humility, to making it his mission to solve systemic unemployment among autistic individuals. A story of insight, growth, and purpose.

00:09- About Mark Fister

• Mark Fister is the Co-Founder and CTO of Haystack.

In this episode of The Brand Called You, Jaime Schwarz, branding expert and founder of Brand Therapy discusses his transition from agency life to building his own ventures, the importance of authentic branding, and the future of Web3 technologies in business. Schwarz shares insights on branding, product-market fit, and the role of NFTs in a digital-first world.

00:35- About Jaime Schwarz

• Jaime is the founder and creator of Brand Therapy.

• He has served as a fractional Chief Marketing Brand Officer, brand creative and strategy officers for many startups

In this episode of The Brand Called You, Global top-ranked executive coach Brenda Bence shares her journey from managing billion-dollar brands to coaching top leaders across six continents. She dives into imposter syndrome at the C-suite, global leadership challenges, and powerful habits that drive real impact. A must-watch for leaders navigating complexity in today’s fast-paced world.

00:37- About Brenda Bence

• Brenda is ranked number three executive coach globally.

• She's a billion dollar C-suite coach.

• She's also an author of several award winning corporate and leadership branding books.

In this inspiring episode of The Brand Called You, Sharmila Das—Chairwoman of Purple Audacity Research & Innovation on her 40-year journey in market research discusses how curiosity and empathy shaped her entrepreneurial path, why qualitative research remains vital, and how research drives real-world social impact, from polio eradication to women’s reproductive rights.

00:42- About Sharmila Das

• Sharmila is the Chairwoman and founder director of Purple Audacity Research & Innovation in India. 

• She was recognized amongst the top 75 Insights Legend in 2023 across the world by ESOMAR- Insights250  and she has published several papers. 

In this inspiring episode of The Brand Called You, acclaimed poet, author, and screenwriter Rochelle Potkar opens up about her storytelling roots, the power of observation, the intimacy of poetry, and how every idea knows what it wants to become. From the quiet streets of Kalyan to the pulse of Mumbai, Rochelle shares insights on creativity, resilience, and the magic of listening deeply to stories waiting to be told.

00:32- About Rochelle Potkar

• Rochelle is the poet. 

• She's an author and a screenwriter.