The Brand Called You

Join Sahar Zaman on The Brand Called You, an award-winning journalist and author. Dive into the legacy of Talat Mahmood, a legendary playback singer, ghazal pioneer, and music activist, through Sahar's deeply personal and rigorously researched biography. From groundbreaking world tours to activism for artists' rights, this episode celebrates a story of passion, innovation, and timeless music.

00:36- About Sahar Zaman

In this episode of The Brand Called You, Cindy Skalicky, founder of On Point Communications, discussed her unexpected journey from rhetorical theory studies to founding her communications firm. She highlighted the importance of executive communication skills, often neglected in corporate training, and identified three key areas: confidence, non-verbal communication, and storytelling. Cindy emphasized the power of storytelling, noting it is 22 times more effective than data. She also explained Aristotle's persuasive theory, balancing ethos, pathos, and logos. Cindy's forthcoming book, "Red Light, Green Light," focuses on mastering messaging in innovation and business, aiming to help leaders transition their audience from skepticism to action.

00:35- About Cindy Skalicky

In this episode of The Brand Called You, Filippo Ongaro, a medical doctor and entrepreneur, discusses his journey from a bodybuilding enthusiast to a flight surgeon for the European Space Agency, where he studied muscle and bone loss in astronauts. This led to his interest in anti-aging and health promotion, leading him to found Inner Force and Me Too Ongaro. He emphasizes the importance of a balanced diet, regular exercise, and stress management for longevity. Ongaro also highlights the role of neuro coaching in helping people adopt healthy habits and criticizes superficial health solutions like plastic surgery. He defines success as impactful change and aims to inspire others to improve their health and happiness one life at a time.

00:33- About Filippo Ongaro

In this episode of The Brand Called You, Enrico Maset, a business performance advisor and global partner at Strategy Tools, discusses his journey and expertise in strategic foresight, innovation, and ESG. He emphasizes the importance of trend scanning and developing scenarios to guide long-term planning. Maset highlights challenges like time management and prioritization for leaders. He cited Microsoft and Amazon as examples of companies successfully integrating foresight and innovation. He also discusses aligning innovation with ESG goals for sustainable growth and the importance of a culture that fosters collaboration and an activated workforce. Maset stresses the need for continuous learning and decision-making accountability for future leaders.

00:36- About Enrico Maset

In this episode of The Brand Called You, Ajay Dang, President and Head of Marketing at UltraTech Cement, discusses his career journey and branding strategies. Dang emphasizes the importance of understanding consumer emotions and needs, highlighting that 80% of an average Indian household's assets are in homebuilding. He discusses the shift from viewing cement as a commodity to a brand, noting UltraTech's 16% annual growth rate compared to FMCG's 3% GDP growth. Dang also stresses the significance of personalized, timely advice and leveraging data to enhance consumer experiences. He concludes that infrastructure development in India is crucial for economic and social impact.

00:34- About Ajay Dang

In this episode of The Brand Called You, Omkar Nakade, co-founder of MEDNET Labs, discusses his journey inspired by his mother's cancer treatment, leading to the founding of MEDNET Labs in 2008. Initially focusing on clinical data management, MEDNET expanded to cover billing and procurement. Nakade emphasizes the importance of user-friendly interfaces, particularly for non-tech-savvy healthcare professionals, and highlights MEDNET's adherence to international standards like HIPAA. He also discusses integrating emerging technologies like AI, ML, and IoT into their systems. Nakade stresses the need for robust data privacy and security, noting India's progress with Ayushman Bharat and NHA guidelines.

00:38- About Omkar Nakade

In this enlightening episode of The Brand Called You, Tamym Abdessemed, Dean of Excelia Business School in France shares the future of business education, the role of digital transformation, sustainability, and the importance of international cooperation. Tamym shares his vision for Excelia and his passion for shaping future leaders with a global perspective. Tune in to explore the challenges and opportunities that lie ahead for aspiring business professionals.

00:39- About Prof Tamym Abdessemed

In this episode of The Brand Called You, N.K. Chaudhary, CMD, and Founder of Jaipur Rugs, shared insights into building a globally recognized yet locally rooted brand in India. He emphasized the conscious inclusion of employee upliftment in his decision-making and business strategies. Chaudhary also discussed the "circle of positivity" that connects artisans with customers, creating a unique bond through the brand's products. He elaborated on the challenges of building a sustainable and responsible brand while scaling it globally. Additionally, he shared his philosophy, centered on two core principles: totality and inclusion.

00:33- About N K Chaudhary

In this episode of The Brand Called You, Pranav Patel explains how Chanakya's timeless wisdom, from the art of peace to ethical governance, offers profound lessons for today's global leaders. Learn how principles from the ancient strategist guide modern policies on leadership, trade, and conflict resolution.

01:03- About Pranav Patel

Discover how Jeff Holman, founder of Intellectual Strategies, is transforming the startup ecosystem with a groundbreaking fractional legal model. Learn how his team provides tailored legal expertise to innovative entrepreneurs, ensuring compliance, protecting intellectual property, and driving growth in a fast-paced world.

00:36- About Jeff Holman