The Bulletproof Marketer

Aesthetics! In demand but not often understood, having a good designer work on your website or assets is essential for your company's success. What do you do when an inciting tweet takes you to a janky website? You click away ASAP.

In this episode, host Christopher Tompkins sits down with Natalie Sharma, a digital design consultant, and the founder and creative director of Pixetal, to talk about how design and success go hand in hand. How much does a fully designed website cost? Do you own what a designer makes for you? These questions and more are answered in this episode!

Christopher has turned The Go! Agency into one of the top 10 marketing agencies in Florida, and his podcast, Bulletproof Marketer, has earned praise as one of the top 10 digital marketing podcasts airing today. He’s written two books, The Go! Method and Is Social Media Right For Your Business, and is a frequent contributor to Forbes, Entrepreneur Magazine, Tampa Bay Business Journal, Fast Company, Yahoo Finance, The Wise Marketer, The Grit, Money Magazine, and other illustrious trades.

Connect with The Bulletproof Marketer:

Twitter - https://twitter.com/BPMarketer 

Podcast - https://Apple.co/2KnGM8Z

Instagram - https://www.instagram.com/thegoagency/ 

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Connect with Christopher Tompkins:

Twitter - www.Twitter.com/chrisgoagency 

LinkedIn - www.Linkedin.com/in/chrisgomedia/

On today’s episode, April and Chris are discussing some recent trends in digital advertising, including how advertisers are reacting to a cookie-free future and adapting to the major shift toward streaming services. They also analyze Netflix’s recent dip in subscription numbers and discuss their hot takes on the false advertising accusations against Burger King. To close out the show, your favorite hosts make the call on whether these headline-making brand campaigns were cash moves or trash strategies: Skullcandy’s 2022 social push, shoppable recipe campaigns, Miller Lite’s flavored beer drops, and Willa’s influencer-friendly, Coachella-bound plane

BREAKING NEWS

Cookieless Future: bit.ly/38mRFUc

Netflix Ads: bit.ly/37Efg2o

Burger King: cbsn.ws/3l81uYU

Streaming Shift: bit.ly/3l3Obsr

CASH OR TRASH

Skullcandy: bit.ly/3NbS6zs

E-Grogers: bit.ly/38qhKBN

Miller Lite Drops: bit.ly/38u0A6i

Willa: bit.ly/3yAyK3e

April is the president of Trust Relations: https://www.trustrelations.agency/

Christopher is the CEO at The Go! Agency: https://gosalesandmarketing.com/

We're back this week with a brand new episode of the Bulletproof Marketer podcast where our host, Christopher Tompkins, is joined by Judy Lin of Digital Marketing Doctor Agency to talk about metrics, measuring success, which website platform is the best, and more!

Christopher has turned The Go! Agency into one of the top 10 marketing agencies in Florida, and his podcast, Bulletproof Marketer, has earned praise as one of the top 10 digital marketing podcasts airing today. He’s written two books, The Go! Method and Is Social Media Right For Your Business, and is a frequent contributor to Forbes, Entrepreneur Magazine, Tampa Bay Business Journal, Fast Company, Yahoo Finance, The Wise Marketer, The Grit, Money Magazine, and other illustrious trades.

Connect with The Bulletproof Marketer:

Twitter - https://twitter.com/BPMarketer 

Podcast - https://Apple.co/2KnGM8Z

Instagram - https://www.instagram.com/thegoagency/ 

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Connect with Christopher Tompkins:

Twitter - www.Twitter.com/chrisgoagency 

LinkedIn - www.Linkedin.com/in/chrisgomedia/

For this weeks episode of the Bulletproof Marketer podcast, we welcome Brenda Christensen, who joins us to talk about all things public relations! 

Christopher has turned The Go! Agency into one of the top 10 marketing agencies in Florida, and his podcast, Bulletproof Marketer, has earned praise as one of the top 10 digital marketing podcasts airing today. He’s written two books, The Go! Method and Is Social Media Right For Your Business, and is a frequent contributor to Forbes, Entrepreneur Magazine, Tampa Bay Business Journal, Fast Company, Yahoo Finance, The Wise Marketer, The Grit, Money Magazine, and other illustrious trades.

Connect with The Bulletproof Marketer:

Twitter - https://twitter.com/BPMarketer 

Podcast - https://Apple.co/2KnGM8Z

Instagram - https://www.instagram.com/thegoagency/ 

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Connect with Christopher Tompkins:

Twitter - www.Twitter.com/chrisgoagency 

LinkedIn - www.Linkedin.com/in/chrisgomedia/

This week on Hype Busters, April and Chris are laser-focused on the latest trends and campaigns to hit social media this month. They’re chatting about Facebook’s faulty ad reporting, Doja Cat’s Taco Bell jingle on Tik Tok and Elon Musk’s idea to create a new social platform. They’re also covering some recent food branding flops, including Pizza Hut’s official “Struggle Bus,” the new Tostitos audio logo, Coke’s new pixel-flavored drink, and a final call on whether Frito Lay’s “Potadomes” at Coachella are a cash move or a trash stunt. And of course, April and Chris also weigh in on Will Smith’s recent scandal at the Oscars

BREAKING NEWS

Elon Musk: cnb.cx/3krXAdk

Facebook Ads: bit.ly/3vPm9Go

POINT & COUNTERPOINT

Doja Cat & Taco Bell: bit.ly/3kofbCH

CASH OR TRASH

Lays At Coachella: bit.ly/3MHn4z8

Pizza Hut Struggle Bus: bit.ly/3LwCiai

Tostidos Audio Logo: bit.ly/3KvkFWO

Pixel-Flavored Coke: bit.ly/3vRLE9Y

April is the president of Trust Relations: https://www.trustrelations.agency/

Christopher is the CEO at The Go! Agency: https://gosalesandmarketing.com/

This week, we’re back with a brand new episode of the Bulletproof Marketer podcast. Our host, Christopher Tompkins, sits down with guest Jeff Bell to discuss all thing public relations and the importance of implementing it into your business.

Christopher has turned The Go! Agency into one of the top 10 marketing agencies in Florida, and his podcast, Bulletproof Marketer, has earned praise as one of the top 10 digital marketing podcasts airing today. He’s written two books, The Go! Method and Is Social Media Right For Your Business, and is a frequent contributor to Forbes, Entrepreneur Magazine, Tampa Bay Business Journal, Fast Company, Yahoo Finance, The Wise Marketer, The Grit, Money Magazine, and other illustrious trades.

 

Connect with The Bulletproof Marketer:

Twitter - https://twitter.com/BPMarketer 

Podcast - https://Apple.co/2KnGM8Z

Instagram - https://www.instagram.com/thegoagency/ 

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Connect with Christopher Tompkins:

Twitter - www.Twitter.com/chrisgoagency 

LinkedIn - www.Linkedin.com/in/chrisgomedia/

Welcome back for another episode of Hype Busters! Join us for the show this week as April and Chris tackle some major developments in the communications industry. They’re discussing USA Today’s misreported ad placements, the UK’s regulation of gender stereotypes in ad campaigns, and the rise of AI-driven branding tools. Our hosts also chat about the pros and cons of Netflix’s crackdown on password sharing, and make the call on whether Dollar Shave Club’s “chin-fluencer” campaign and Duolingo’s new tattoo translator are cash moves or trash ideas for the brands. 

BREAKING NEWS

Gender Roles In Ads: bit.ly/3veoYjQ

USA Today: on.wsj.com/36dGgFg

POINT & COUNTERPOINT

Picsart: bit.ly/37oOECi

Netflix Security: bit.ly/3M6L0M6 

CASH OR TRASH 

Dollar Shave Club: bit.ly/3rmVUph

Duolingo Tattoos: bit.ly/3vqcNAK

April is the president of Trust Relations: https://www.trustrelations.agency/

Christopher is the CEO at The Go! Agency: https://gosalesandmarketing.com/

Our hosts welcome Daniel Alfon, the author of "Build a LinkedIn Profile for Business Success," to discuss best practices for leveraging LinkedIn for business marketing and personal branding. April and Chris also discuss the renaissance in TV advertising as streaming platforms continue to rise in popularity, and cast their industry predictions about the future of creator content. Next, they chat about the ramifications of Ronn Torossian’s decision to step down amid the scandal at 5W PR. For “Point & Counterpoint,” they’re breaking down the pros and cons of TikTok’s new ten-minute feature. Then we get Chris and April’s hot takes on Folgers’ millennial-focused rebrand, the new Fruity Pebbles crossover with Lebron and Nike, and Dollar Shave Club’s new product campaign. 

Connect With Daniel: www.danielalfon.com/ 

BREAKING NEWS

KBCUniversal: bit.ly/38bidax

Ronn Torossian: bit.ly/3uJN6KT

Creator Marketing: bit.ly/3uMwX7B

POINT & COUNTERPOINT

Ten-Minute TikTok: bit.ly/3Dr7rbZ

CASH OR TRASH 

Folgers: bit.ly/3qSdfWS

Fruity Pebbles: bit.ly/3DpRwKZ

Dollar Shave Club: bit.ly/3DvvIha

April is the president of Trust Relations: https://www.trustrelations.agency/

Christopher is the CEO at The Go! Agency: https://gosalesandmarketing.com/

This week we’re back with a brand new episode of the Bulletproof Marketer. Our host, Christopher Tompkins, as always, dives into all the latest trends and news happening in the industry then touches on stockholm syndrome as a marketer. Later, Christopher gives different strategies for implementing a TikTok strategy, and closes out the episode with why it’s important to always be learning.  

Connect With Bulletproof Marketer

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Instagram 

Apple Podcast

Connect With Christopher Tompkins

Twitter

LinkedIn

Trust Relations: https://trustrelations.agency/

Truly Clear: https://trulyclear.com/

MOTORPLANit: https://www.motorplanit.com/

SquarePet Nutrition: https://www.mysquarepet.com/

Cousins Maine Lobster: https://www.cousinsmainelobster.com/

This week, Chris and April are delivering the ad report you need, with a recap of this month’s most talked-about TV advertisements and digital marketing moves. They’re setting the scene with a chat about the significance of Amazon and Google’s ad revenue for digital marketers, and ranking Gold Bond’s “sweaty balls” euphemisms against Shake Shack’s dating site stunt and Michelob Ultra’s low-calorie ad play for a jam-packed “Cash of Trash?” segment. They also discuss the pros and cons of including morality clauses in your client contracts, the sticking power of short-form video on social, and of course the impact of the recent Joe Rogan Spotify scandal.

BREAKING NEWS

Wordle: bit.ly/34QkQ0l

Truth Social: bit.ly/3CR9zJx

Brand Targeting: bit.ly/34Ql5IN

POINT & COUNTERPOINT

Influencers: bit.ly/3CRCAF9

CASH OR TRASH

Kendall Tequila: bit.ly/3u7Wh7K

Miller: bit.ly/37GfqGj

April is the president of Trust Relations: https://www.trustrelations.agency/

Christopher is the CEO at The Go! Agency: https://gosalesandmarketing.com/