The Business of Branding

By Nikki Arensman

Your brand isn’t just a logo—it’s a movement. Welcome to The Business of Branding, the podcast that helps you build a brand that stands out, speaks up, and scales with purpose.

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FAQs about The Business of Branding:

How many episodes does The Business of Branding have?

The podcast currently has 80 episodes available.

The Business of Branding episodes:

April 12, 2021 33. Reaching My Own Upper Limit & Working Through It
What do you do when you feel yourself starting to self-sabotage a GOOD situation??!

In this episode you're going to hear about our home renovation project that has finally begun and even know this is something I have been envisioning for the last couple of years - when the walls were getting knocked down, I felt such a range of emotions. This was the first time I was having a full awareness that I was experiencing an Upper Limit, as referenced in the book, The Big Leap.

But we're moving through it, moving the energy and holding the intention that this is going to be an adventure!

Check out my new on-demand Masterclass - How To Build An Audience That Is Ready To Buy >> learn.nikkiarensman.com

Lets Connect:
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Lets Connect:
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...more
28min
April 08, 2021 32. Avoid Shiny Object Syndrome And Stay Focused On Your Goals
In this episode, I share real life examples of how I stay focused, set goals, and avoid that shiny object syndrome by sharing a teaching from my signature program, Impactful Brand Academy.
I share how I’ve learned how to decipher which shiny objects are there to assist me in committing even harder to my vision and which distractions are actually worthy of my energy. It's not always easy but it's always worth it.

Lets Connect:
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Lets Connect:
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...more
30min
January 18, 2021 31. 2 Of My Best Pieces Of Advice for Early Stage Service Providers
Happy New Year! This is my first episode back this year and I recorded it from my car in front of a coffee shop this morning — hey, when you get the inspiration you gotta take action.

I was prompted from a conversation I had yesterday with some ladies about what to focus on when you're early on in your business, working to get your first few clients or break into coaching / consulting / mentoring. These are the things I focused on early on that were catalyst to getting the clarity I need and generating consistent income!

Meet me over on Instagram and tell me what you think!

Lets Connect:
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Lets Connect:
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...more
19min
December 03, 2020 30. Why I Didn't Do A Black Friday Promotion & What I Did Instead
This year I decided that I wasn't going to do a promotion for my business for Black Friday — in this episode I am sharing my thoughts behind that decision and instead, what happened. So much to be gained by listening to what you truly are desiring.

Mantra this week — WHEN I DO LESS, I MAKE MORE.

Meet me over on Instagram and tell me what you think!

Lets Connect:
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Lets Connect:
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Facebook
Website

...more
18min
November 30, 2020 29. What Up-Leveling in My Business Has Looked Like Lately
WHOA! The last couple of weeks have been TRYING and bringing up all the 'stuff' for me. In the past, this always would have felt like confusion, frustration and asking myself — WHAT AM I DOING??! But, not this time. I have a new awareness around what up-leveling looks and feels like and am using it to my advantage.

Listen in for all the details on that!

Lets Connect:
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Lets Connect:
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Facebook
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...more
18min
October 27, 2020 28. Should You Have A Facebook Group or Not?
I get asked this question ALL the time, should I have a free or paid Facebook group or not? Should I have one that goes along with my paid course or program? Im breaking down my experience in running Facebook groups (both paid and free!), why I've closed some and which type of groups I have that I love!
The cart for Impactful Brand Academy closes TONIGHT — don't miss out!
CLICK HERE TO LEARN MORE & JOIN

Lets Connect:
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Lets Connect:
Instagram
Facebook
Website

...more
17min
October 22, 2020 27. Behind The Scenes Of My First $10,000 Month
Ill walk you step-by-step through how I created my first $10,000 month. I'm sharing what I offered, how I launched it and what it was priced at — it is a specific strategy I like to use and something you can follow along with in your own business!
The cart is NOW OPEN for Impactful Brand Academy:
CLICK HERE TO LEARN MORE & JOIN

Lets Connect:
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Lets Connect:
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...more
15min
October 20, 2020 26. Group Program vs. 1:1 Services - What Comes First?
Which of these should you be doing first? I get asked this all the time and I DO actually have an opinion on this and I DO think it matters that you choose wisely when you're just getting started in your business. Ill run through different ways to work with your clients and what I think is the best way to kick-off your business on the right foot!
Don't Forget to Mark Your Calendar & Sign Up for the upcoming *FREE* Masterclass:

Behind The Scenes of My First $10,000 Month
(when I didn't have an email list, a giant following or credibility)
CLICK HERE TO SAVE YOUR SPOT

Lets Connect:
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Lets Connect:
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Facebook
Website

...more
18min
October 13, 2020 25. Brand vs. Brand Identity vs. Branding
Breaking down the difference between brand, brand identity and branding (yes, each of these terms have their own meaning!). It is definitely important to atleast know the difference between the two that you can make sure you're putting your energy and time into the right place. And so you know what you're talking about!
Mark Your Calendar & Sign Up for the upcoming *FREE* Masterclass:

Behind The Scenes of My First $10,000 Month
(when I didn't have an email list, a giant following or credibility)
CLICK HERE TO SAVE YOUR SPOT

Lets Connect:
Instagram
Facebook
Website
Lets Connect:
Instagram
Facebook
Website

...more
12min
October 06, 2020 24. The 4 Things To Consider When Creating A New Offer or Service
It is typically never a good idea to create an offer out of pure inspiration without validating that it is filling a gap, solving a real problem that exists and most important, that you audience wants/needs it. Take these 4 things into consideration the next time you are creating a new offer or refreshing an existing one!
Mark Your Calendar & Sign Up for the upcoming *FREE* Masterclass:

Behind The Scenes of My First $10,000 Month
(when I didn't have an email list, a giant following or credibility)
CLICK HERE TO SAVE YOUR SPOT

Lets Connect:
Instagram
Facebook
Website

Lets Connect:
Instagram
Facebook
Website

...more
17min

FAQs about The Business of Branding:

How many episodes does The Business of Branding have?

The podcast currently has 80 episodes available.