Nick Stagge is the CEO of VidArmy, a video production company that makes professional grade content accessible to companies of all sizes. VidArmy’s mission is to make branded videos affordable and easy, and it produces videos for as low as $499.

Before joining VidArmy, Nick worked at GoPro, Skullcandy, and Zumiez. He is also the host of The Ordinary Podcast, as well as a Partner of Forbes Ignite and a Contributor to Utah Business.

Without a doubt, the use of an engaging brand video goes a long way when marketing a product or service. In recent years, more companies and individuals have embraced the use of promotional videos—not just in mainstream channels like TV advertisements, but also through social media and e-commerce websites.

However, the cost of producing quality videos is often beyond the reach of many small and mid-sized companies. That’s because most video production agencies charge a small fortune to produce a single video, and these costs increase substantially when multiple videos are required. To solve this problem, Nick Stagge and his team at VidArmy have created a solution that makes it easier to produce quality videos at an affordable price.

In this week's episode of the Buy Box Experts podcast, host Eric Stopper interviews Nick Stagge, the CEO of VidArmy, about his company's video production process and innovative business model. Nick talks about VidArmy's low pricing compared to other companies, the importance of finding the “why” behind your business, and how to effectively handle mental health issues in the workplace. Stay tuned.

Shari Wynne Ressler is an accomplished entrepreneur & attorney dedicated to helping people and their companies achieve success. Over the last 20+ years, she has developed a family of companies including RWR Legal, a law firm that serves innovators and emerging companies. In early 2020, RWR Legal partnered with Michael Best, a large national legal and consulting enterprise with over 170 years of experience.

Shari also founded SKU, the first and leading Consumer Product Goods (CPG) Accelerator operating in Austin, NYC, Dallas, and Minneapolis. She is currently focused on Venture Best, a nationwide ecosystem to connect innovators, high-growth companies, and investors to what they need for success.

Entrepreneurship is both an art and a science. In order to master it, business owners must seek out feedback from customers, suppliers, and investors, as well as guidance from their fellow entrepreneurs.

Because of this, finding the right partners and building an effective network is a crucial part of founding your business. That’s why Shari Wynne Ressler and her team at Venture Best have been working on creating an innovative ecosystem that helps entrepreneurs on their journey to high growth and success.

In this episode of the Buy Box Experts podcast, host Eric Stopper is joined by Shari Wynne Ressler, an accomplished entrepreneur and attorney, to talk about her company's ecosystem for entrepreneurship. She explains the driving goals behind Venture Best, her criteria for evaluating companies to work with, and how she helps entrepreneurs grow their business to new heights. Stay tuned.

Jack Bijou is the Sales Manager at Riverbend Consulting, a consulting company that specializes in Amazon account and ASIN reinstatements. Riverbend Consulting is a partner of Buy Box Experts.

Prior to joining Riverbend Consulting, Jack was the Head of Sales at PRIMEXCHANGE and the Associate Buyer at Orva. He studied Business Administration and Management at City University of New York-Brooklyn College.

Competition on the Amazon marketplace is fierce. While advertisements help brands drive traffic to their listings and boost sales, more needs to be done to beat competitors and achieve top rankings. According to Jack Bijou of Riverbend Consulting, one of the best ways to do this is through Amazon's editorial recommendations.

As Jack explains, the Onsite Associates Program allows publishers to write articles recommending products to buyers. These editorial recommendations are published on search results pages for a category or product, making them an effective marketing strategy for Amazon sellers looking to stand out.

On this episode of the Buy Box Experts podcast, host Eric Stopper is joined by Jack Bijou, the Sales Manager at Riverbend Consulting, to talk about how editorial recommendations work on the Amazon marketplace. Jack explains what his company looks for when choosing Amazon sellers to work with, how publishers get compensated for their recommendations, and the major benefits of achieving one of the top three recommendations for your product or category. Stay tuned.

Rushford Lee is the Partner and Owner of REDKOR Brands, a company that specializes in building brand campaigns that help founders realize their goals and achieve financial freedom. Over the last 24 years, Rushford and his team have launched over 500 regional and national brands.

With REDKOR Brands, Rushford uses a unique formula that combines scientific research with intelligent design to produce a brand that engages a customer’s emotions. His approach is data-driven and guaranteed to scale results.

An effective branding strategy is critical to a company’s success. That’s because branding differentiates a company from its competitors and speaks to a specific customer base. So, what do you need to do to create a brand that takes your business to the next level? 

According to Rushford Lee, there are several data-driven elements to keep in mind when building an effective brand, including colors, shapes, and logos. While these are necessary for communicating what your brand stands for, they are also essential for provoking emotion in your audience. As Rushford says, creating emotional connections with your customers is the best way to provide value, boost sales, and improve customer loyalty.

In this episode of Buy Box Experts, Eric Stopper interviews Rushford Lee, the Partner and Owner of REDKOR Brands, about how to use customer data and analytics to create an unforgettable brand. They discuss how to create emotional connections with your customers, Rushford's customized research process, and the importance of colors and shapes in branding. Stay tuned.

Royce Hackett is the Vice President of Ecommerce at BetterBody Foods, where he manages the omni-channel strategy for the brand's rapidly growing online business. Royce is also in charge of designing, launching, and analyzing survey research for the company.

Prior to joining BetterBody Foods, Royce was the Project Manager for the survey software company Qualtrics in the US and Australia. He has experience diving into the details of complicated issues with data to improve current processes. Royce is proficient in designing, building, launching, and reporting on consumer-based surveys.

There are a number of components that entrepreneurs must look into before launching a food brand on Amazon. From the type of ingredients to use, to the manufacturing and production of the products, to the marketing and advertising of the listings, each element is extremely important to a business’ success.

Luckily, once you have taken your products to the market, you can start to receive critical feedback about these components from existing and potential customers. According to e-commerce expert Royce Hackett, consumer-based surveys are one of the best ways for a brand to learn more about its customers, increase its market share, and stand out from the competition. So, how can you start collecting consumer data that helps you boost your brand to success?

In this episode of Buy Box Experts, host James Thomson interviews Royce Hackett, the Vice President of Ecommerce at BetterBody Foods, about the importance of customer surveys when growing a food business online. Royce shares his strategies for building the e-commerce side of your business, scaling on Amazon, leveraging product reviews, and more. Stay tuned.

Brandon Young is an eight-figure Amazon seller and the Owner of Global Import US, Inc. He is also the Founder of Seller Systems, where he offers private label selling courses that teach entrepreneurs how to succeed on Amazon.

After starting his career at Morgan Stanley, Brandon quickly realized that his passion lied in entrepreneurship and strategic business management. Now, he is a leader in Amazon product marketing and an award-winning private label expert. Brandon holds a bachelor's degree in Finance from Nova Southeastern University and an MBA in Entrepreneurship from Kaplan University.

Although the Amazon marketplace has grown tremendously over the last couple of years and many sellers have reaped the rewards, not everyone has been so successful. So, what has caused some entrepreneurs to fail while others succeed?

There are many factors that may hinder an Amazon seller’s success. According to Amazon private label expert Brandon Young, these can range from a lack of effort and consistency to a missing drive and desire to succeed. Additionally, many sellers don't know the best strategies for evaluating product categories, creating listings, and launching their products. Luckily, Brandon has some tips for skyrocketing the sales and success of your Amazon brand.

Brandon Young, the Founder of Seller Systems, joins Eric Stopper in this episode of Buy Box Experts to share his insights into how to build a strong and successful Amazon brand. Brandon talks about how he built his eight-figure Amazon business, the top coaching strategies for entrepreneurs, and what private label sellers can do to increase their revenue. Stay tuned.

Onn Manelson is the Co-founder and CEO of RevenueWize, a simplified PPC advertising software solution that predicts the optimal price and advertising combination to maximize product sales. RevenueWize is the number one Amazon PPC tool for reducing your Advertising Cost of Sale (ACoS).

As a seasoned executive with 20 years of international business experience, Onn has a long history of helping SaaS-based and enterprise retail companies hone their technical acumen while also closing deals.

With more SaaS companies coming out with advertising software geared toward helping Amazon sellers boost their businesses, it can be confusing to pick the tool that will work best for you. While every tool in the market provides some benefit over the others, the best way to find the right one for your business is to first test it out.

When trying out a new software, it is advisable for sellers to consider their product categories, their expectations, and their stage of growth. By aligning your current level of sales with your individual business goals, you can find the solution that helps you maximize your marketing and boost your brand.

Onn Manelson, the Co-founder and CEO of RevenueWize, joins Eric Stopper in this episode of Buy Box Experts to talk about how sellers can improve their Amazon advertising strategies using automated software solutions. Onn shares insider details about his company's advertising tool and talks about the steps sellers need to take before utilizing an advertising software. Stay tuned.

Stephen Speer is the Founder and CEO of eCommerce Lending. His company has funded over $275 million in online business acquisition loans, making it the number one source for e-commerce business acquisition financing. eCommerce Lending is also the exclusive recommended lender for nearly all the top online business brokerage firms in the country.

Stephen has been featured on multiple interview platforms, including Show Me the Nuggets with Joe Troyer and Truth About Exits with Coran Woodmass, among others. He currently lives in Florida with his wife of 25 years and their four children.

When looking to buy an online business, one of the best decisions a buyer can make is to hire a firm that understands the current market landscape. This lending team should know the ins and outs of selling on different platforms and be able to evaluate the overall health of the business.

The experts behind eCommerce Lending know very well what it takes to acquire an online business. With years of experience under their belts, they catch what most traditional lenders miss when evaluating such businesses—and, because of this expertise, they also offer invaluable advisory services to the buyer. So, what do you need to know before buying or selling an e-commerce business?

Stephen Speer, the Founder and CEO of eCommerce Lending, joins host Joe Hansen in this episode of the Buy Box Experts podcast to talk about how to evaluate an online business before an acquisition. Stephen shares his best practices for SBA financing, the benefits of getting pre-qualified before an acquisition, and why buyers should hire a due diligence firm to dig deep into the businesses they intend to buy. Stay tuned.

Michael Erickson Facchin is the Founder and CEO of Ad Badger, a bid optimization SaaS company based in Austin, Texas. Ad Badger’s mission is to make its tool so smart that bid optimization only takes sellers 20 minutes a month.

In order to share their expertise with the Ad Badger community, Michael and his team run a valuable YouTube channel where they discuss the intricacies and nuances of Amazon PPC. They also launched the first-ever Amazon advertising podcast, The PPC Den.

The Amazon channel can be quite intimidating for new brands. It can take time for sellers to learn the ropes and become experts in promoting their products on the marketplace. So, how can you start taking your Amazon advertising to the next level sooner rather than later?

The team at Ad Badger believes that with the right support, brands can reduce their Amazon advertising workflows to just 20 minutes a week, thereby saving their resources and spending more time making smarter marketing decisions. With the use of its powerful PPC software tool, Ad Badger helps Amazon sellers optimize their product listings, boost their marketing strategies, and grow their businesses to new heights.

Michael Erickson Facchin, the Founder and CEO of Ad Badger, joins Eric Stopper in this episode of Buy Box Experts to discuss the ins and outs of Amazon PPC. Michael talks about his company’s bid optimization tool, how it helps Amazon sellers reduce their workflow, and how it compares to similar tools in the market. He also shares his best practices for optimizing your Amazon campaign structure. Stay tuned.

Derrin Hill is the Founder and CEO of RevRoad, a firm that provides venture services to accelerate entrepreneurs on the road to success. The team at RevRoad have a unique approach to helping business grow and succeed, and they offer a huge catalog of products for brands that work with them, who are affectionately referred to as “roadies.”

Derrin is an entrepreneur, a loving father and husband, and a dedicated volunteer. He specializes in building empowered individuals and teams, systems for growth, motivated communities, and strong companies.

For most entrepreneurs, starting a business is very capital intensive. The cost of producing a new physical product or software and taking it to the market can be extremely prohibitive for these innovators. Luckily, there are a number of venture capital firms and incubators to give them a boost.

However, having a great idea for a product or software is not enough to land a deal with these companies. You must also have a dynamic team and strategy in place to propel you toward success. In order to evaluate a potential client, venture services firm RevRoad uses a model that they refer to as the five Hs: Head, Hands, Heart, Humor, and Humility. So, do you have what it takes to get started on the road to success?

Derrin Hill, the Founder and CEO of RevRoad, joins Eric Stopper in this episode of Buy Box Experts to talk about what the most innovative venture companies look for when evaluating entrepreneurs to work with. Derrin shares his firm's five Hs evaluation model, how his team helps brands grow, and the types of companies he’s most excited about right now. Stay tuned.