The Capable Collective

The Capable Collective

By Ellie McBrideBusinessEntrepreneurship
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The Capable Collective episodes

  • S4E7: Photography for Websites: The Secrets to Stunning Visuals with Karen Flower

    As a renowned brand photography expert, Karen knows the art of creating a deep connection with your target audience through visually captivating branding.

    Whether you're running a service-based or product-based business, having a curated collection of impactful images that align with your vision and values is essential for effortless business growth. Discover the power of confidently showcasing your brand, attracting your ideal community, and unlocking your full potential with Karen's expert insights.

    I can’t wait for you to watch this powerful conversation about what makes impactful website photos!

    57 min
  • S4E6: Digital Advertising Unwrapped: How It Can Help Your Website with Peter Doak

    Peter and Ellie delve into the powerful fast track of paid digital advertising and how it can drive website success. Learn how to leverage digital ads for maximum impact on your website's performance.

    My special guest is Peter Doak of PDG Advertising, a dynamic agency that has achieved remarkable growth since its inception in June 2017. With an impressive roster of 20 global clients, they specialize in delivering and managing exceptional digital ads across platforms like Google Ads, Meta, Tiktok, and running outstanding Email Marketing Campaigns. But that's not all – they wrap it all up with an incredible analytics package because they truly care about results.

    1 hr 3 min
  • S4E5: Marketing & Websites: How to Drive Traffic to Your Site with Chikumo Fiseko

    Join us as I chat with the amazing Chikumo Fiseko, a multi-talented entrepreneur, marketing consultant, food stylist, blogger, and content creator.

    With over 11 years of experience in the industry, Chikumo specializes in food and content that captivates and engages audiences.

    During this livestream, Chikumo shares her expertise on driving traffic to your website through effective marketing strategies. Learn from her wealth of knowledge as she unveils tips and tricks to enhance your online presence and attract more visitors to your site.

    Tune in, take notes, and get ready to elevate your website's visibility like never before!

    1 hr 9 min
  • S4E4: Blogging: The Ultimate Game-Changer for Website Growth with Jillian Henning

    Guest expert Jillian Henning and I dove into the world of blogging and website content creation, discussing how it can supercharge your website's growth.

    Learn valuable methods and insider tips that will make your content creation easier and more effective. Whether you're a seasoned blogger or just starting out, this livestream is packed with actionable insights to help your website and blog be more impactful.

    56 min
  • S4E2: The Power of Brand Design: Its Key Role of Brand Design in Website Success with Cara Bendon

    In this video, I get to talk with the incredible Cara Bendon, a branding specialist with over 14 years of experience.

    With a track record of helping over 60 brands create a lasting impression, Cara is passionate about empowering ambitious sustainable brands to make a significant impact.
    In this livestream, she shared invaluable insights and techniques that entrepreneurs and small businesses can use to establish themselves, drawing from her extensive expertise in the field.

    54 min
  • S4E1: Choosing the Right Website Platform with Zoe McCallum

    Join Ellie McBride, the Squarespace pro from Calibrated Concepts, and Zoe McCallum, the WordPress guru behind ZCM Digital, as they spill the beans on website platforms.

    We'll talk about the good, the bad, and the ugly of different options out there. Whether you're team Squarespace or team WordPress (or somewhere else entirely), this livestream is gonna help you find the perfect fit for your business.
    Don't miss out on our epic conversation! Grab some popcorn and tune in to learn all about picking the right website platform.

    47 min
  • S3E10: For the Love of Templates

    In this episode I talk about why I use templates for every aspect of my business and how you can use them to add ease to your workflow.

    I also give you the low-down on my brand new Squarespace website templates which are available to purchase now from my Template Shop.


    This podcast is written and presented by Ellie McBride from Calibrated Concepts. It was produced by Emily Crosby Media.

    19 min
  • S3E9: Exploring your identity with Adanna Onuekwusi

    In this episode I talk to Adanna Onuekwusi about how exploring your identity can transform your content. We talk about writing techniques that can help you to find your voice, and learn to bring your identity to the work you do.


    Adanna Onuekwusi is the founder of Invicta Writers. An educator, writer and creative mentor, she is  committed to teaching women how to harness the power of writing as an essential self-care practice that supports deeper connections and more fulfilling lives. Adanna feels passionately about women supporting, empowering and celebrating one another to confidently embrace their multi-layered identities, and balance being powerful leaders and self-aware, compassionate humans.

    You can find out more about Adanna on her website www.invictawriters.com or follow her on Instagram @invictawriters
    Or receive her Nourish Notes straight to you inbox: https://mailchi.mp/5c5317780fd6/signupfornewsletter

    This podcast is presented by Ellie McBride from Calibrated Concepts. It was produced by Emily Crosby Media.

    41 min
  • S3E8: Ethical Sales Pages with Dani Paige

    In this episode I talk to Dani Paige, a launch copywriter who specialises in upgrading sales copy.

    Dani is passionate about creating persnality packed, ethical sales material for your business. She tells me how you can use different sections of your sales page to greater effect, and why we should all be keeping a list of our personal 'isms'!

    You can find out more about Dani on her website www.danipaige.com and follow her on Instagram @danipaige.online

    Get her free offer at offers.danipaige.com/personality-poppers

    This podcast is presented by Ellie McBride from Calibrated Concepts. It was produced by Emily Crosby Media.

    36 min

About The Capable Collective

From the publisher's feed

Is your website acting like your best employee or is it just another thing adding to your mental load?