What if the addition of two simple words could transform generic resume descriptions into compelling selling points? A critical yet often overlooked aspect of resumes is that they are not just a list of past achievements, but powerful sales documents. Even sales professionals who are adept at selling products may struggle to sell themselves on paper. In this insightful episode of The Career Confidante, host Marie Zimenoff is joined by Claire Davis, founder of Traction Resume and an expert in personal branding and resume writing for medical sales professionals. With a unique perspective shaped by her experiences as a recruiter and her personal journey through five layoffs, Claire brings a wealth of knowledge to the table. Listeners will get insights from the valuable lessons Claire learned reviewing 16,000+ resumes and experiencing multiple layoffs. They’ll learn what innate strengths you can leverage to get an edge in their job search and on their resumes. Claire’s approach focuses on helping individuals tell their career stories in a way that positions them as unique and indispensable, avoiding the trap of becoming just another commodity in the job market. Don't miss this episode because no matter what job you’re seeking, positioning yourself is key to your job search and advancement. Tune in to learn how to craft a resume that truly sells your skills and sets you up for success in the competitive job market.

When professionals around the globe want to make a mark in their professional and personal life, personal branding offers a powerful process to make it happen. In this episode of Career Confidante, host Marie Zimenoff welcomes corporate maverick turned quirky brand architect, Lily Naadu Mensah. Listen in for strategies to unleash your unique brand, emphasizing how a strong personal brand can be as memorable and influential as a captivating fragrance, attracting opportunities and setting you apart in any room. Learn how to stand out from your peers by shining in areas that truly matter. We'll explore the nuances of mastering social media to enhance your professional image online, ensuring your digital presence is as compelling as your real-life persona. Listen in to gain the skills to be a confident networker, helping you connect authentically and build valuable relationships that can open doors to new opportunities. Discover the art of visual storytelling and learn how to craft a polished, personal image that genuinely reflects who you are and what you stand for. Whether you're a budding entrepreneur, a seasoned professional, or someone just starting out, this show offers invaluable tips and inspiration to help you turn heads and leave a lasting impression. Join us and embark on a journey to redefine your personal brand, where your uniqueness is not just accepted but celebrated. Ready to make your mark? Let's get started!

Listen in for tips on future-proofing ypur career and building your resilience.

In this episode of Career Confidante radio, host Marie Zimenoff leads a thought-provoking interview with career development experts Antoinette Oglethorpe and Gary Anello. The discussion centers around the rapidly changing landscape of work and the need for individuals to future-proof their careers by focusing on skills-based planning. Gain valuable insights on aligning personal goals with industry needs, researching in-demand skills, and developing a professional development plan. Antoinette and Gary emphasize the importance of resilience, authentic relationships, and navigating uncertain times. The episode highlights practical tools and techniques for career development, including continuous learning, networking, and leveraging strengths to improve weaknesses. Join us as we explore the dynamic world of career development and gain valuable advice for thriving in today's ever-evolving work environment.

Close to two-thirds (64%) of 18- to 24-year-olds trust career advice on social media. While social media provides a new way to deliver information that's particularly appealing to young workers, following advice on social media can be risky because people often conflate popularity with trustworthiness. How can career services providers, teachers, parents, and others provide engaging and trustworthy information?

In this episode of The Career Confidante, host Marie Zimenoff welcomes Jake Richings, the founder of Authentic Engagement, a company dedicated to revolutionizing how we engage young people in careers. This episode is a deep dive into the challenges and strategies of connecting with Gen Z, a generation often misunderstood and stereotyped for their online presence.

Jake will shed light on why traditional methods of career engagement are failing with young people and how to create a meaningful change in behavior that leads to GenZ initiating career conversations, developing future-proof skills, and showing interest in diverse industries. Marie and Jake explore why young people seem disengaged from traditional career paths and workplaces and how industries can attract the next generation and make their careers appealing.

This episode is a must-listen for educators, employers, parents, and anyone interested in understanding and engaging with Gen Z on a deeper level. Join us to learn how we can inspire and prepare the next generation for the evolving world of work. Tune in for an enlightening discussion filled with insights and innovative strategies.

Close to two-thirds (64%) of 18- to 24-year-olds trust career advice on social media. While social media provides a new way to deliver information that's particularly appealing to young workers, following advice on social media can be risky because people often conflate popularity with trustworthiness. How can career services providers, teachers, parents, and others provide engaging and trustworthy information? In this episode of The Career Confidante, host Marie Zimenoff welcomes Jake Richings, the founder of Authentic Engagement, a company dedicated to revolutionizing how we engage young people in careers. This episode is a deep dive into the challenges and strategies of connecting with Gen Z, a generation often misunderstood and stereotyped for their online presence. Jake will shed light on why traditional methods of career engagement are failing with young people and how to create a meaningful change in behavior that leads to GenZ initiating career conversations, developing future-proof skills, and showing interest in diverse industries. Marie and Jake explore why young people seem disengaged from traditional career paths and workplaces and how industries can attract the next generation and make their careers appealing. This episode is a must-listen for educators, employers, parents, and anyone interested in understanding and engaging with Gen Z on a deeper level. Join us to learn how we can inspire and prepare the next generation for the evolving world of work. Tune in for an enlightening discussion filled with insights and innovative strategies.

How can automation transform the way you do business? Unlock secrets to efficiency and growth like never before! In this episode of Career Confidante Radio, join host Marie Zimenoff as we delve into the world of business automation. We'll navigate the crucial steps you need to take before introducing automation to your business, ensuring a seamless transition. Discover how AI tools can revolutionize your approach, driving innovation and efficiency. Marie will shed light on how AI-generated content can consistently attract and convert your ideal clients with the right focus and background, transforming your marketing strategies. Additionally, we'll explore the valuable opportunities that AI creates by freeing up your time, allowing you to focus on consistent business growth and personal development. Tune in to unlock the full potential of AI in your business and stay ahead in today's fast-paced market. Don't miss out on these groundbreaking insights! If you want step-by-step instruction, prompts to best connect AI content to your audience, and more, join us for the Smart Marketer's Playbook on December 13: https://careertl.com/marketingplaybook

Coaches, resume writers, and personal branding strategists spend most of their time helping others. However, we can only do that if we also know how to sustain and grow our practice. Luckily, what makes a business successful isn’t a mystery … in fact much of it mirrors the advice we give job seekers! In this episode of the Career Confidante, host Marie Zimenoff goes step by step through growth-hacking your business and marketing your career services on LinkedIn and beyond. She shares the number one myth most entrepreneurs let stop them from being successful and how to flip the switch to stop pushing your services and start attracting customers. You’ll also learn how to market a specific product or service without paid advertising. If you are looking for ideas to refresh your social media marketing strategy, listen in! Want more tips to grow your business? Check out the Career Thought Leaders YouTube channel and the business development playlist for more resources: https://careertl.com/youtube-bizdev