The Content Queen Podcast

By Mariah MacInnesBusiness Marketing

The Content Queen Podcast episodes

October 25, 202197: Creating simple content with James Nguyen
What if creating simple content could be seen as art?
If you could weave your own artistic flair into your Instagram feed?
Have you ever thought about content being an art form? Or how you can create simple content from a beautifully crafted graphic or a string of words that create poetry? James Nguyen is on the podcast today to chat all about simple content, how to stand out, zig when people zag and how to find the art in the way you create content!
You are going to really want to listen to this one, it is an eye opener. You will leave feeling extremely inspired to get creating!
If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @inflexionstudio.

KEY EPISODE TAKEAWAYS 👇
Why content is an art form

Why you should consider poetry in your content

How to create more simple content

How to make your content stand out

SHOW RESOURCES 👇
JOIN the email list - https://sales.contentqueenmariah.com/mailing-list
FOLLOW James on Instagram - instagram.com/inflexionstudio
CHECK out the Inflexion Studios business - inflexionstudios.com
ANOTHER podcast on TikTok - https://www.contentqueenmariah.com/podcast/78
FREE content template for your strategy and goals - https://sales.contentqueenmariah.com/content-template
CHECK out the blog for this episode (uploaded every Thursday) - www.contentqueenmariah.com/blog
Join the FREE FACEBOOK COMMUNITY - https://www.facebook.com/groups/contentqueensandkings
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
Connect with me (the host) - https://www.instagram.com/mariah_contentqueen/

ABOUT THE GUEST
James is the CEO of inflexion Studios, a company where creativity is at its core. He is a contributing writer for Forbes on startups and disruptive technologies and has been a commentator about disruptive tech on CNBC, Sky News, and ABC. He is also a spoken word artist who is writing and reciting rhymes to ignite new paradigms.

If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
38 min
October 18, 202196: Stop the perfectionism in your content creation
Perfectionism can be the driver stoping you from consistent content.
Of course, don't get me wrong. It is good to have pride in your work. To want to create content or deliver to your audience in a way that is high quality and of value. That is not what I am saying. BUT, when does the need for your content to be "perfect" stop you from showing up and creating?
Perfectionism is something that isn't easy to overcome and I am in no way an expert in the psychology around perfectionism. However, as a creator, perfectionism isn't something that has held me back. Working with recovering perfectionists, I am here to share with you the tips and tricks I have learnt!
If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah!

KEY EPISODE TAKEAWAYS 👇
The stories of perfectionism

What type of perfectionism can hold you back

Why you need to stop perfectionism

How to stop perfectionism

SHOW RESOURCES 👇
ARTICLE on perfectionism - https://www.essentialshift.co/post/the-5-steps-to-avoid-overwhelm-in-business
JOIN the waitlist for the membership - https://sales.contentqueenmariah.com/Waitlist
EPISODE 94 on measurement - https://www.contentqueenmariah.com/blog/what-metrics-should-you-be-looking-at
FREE content template for your strategy and goals - https://sales.contentqueenmariah.com/content-template
JOIN the email list - https://sales.contentqueenmariah.com/mailing-list
CHECK out the blog for this episode (uploaded every Thursday) - www.contentqueenmariah.com/blog
Join the FREE FACEBOOK COMMUNITY - https://www.facebook.com/groups/contentqueensandkings
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
Connect with me (the host) - https://www.instagram.com/mariah_contentqueen/

If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
26 min
October 11, 202195: How to sell on Instagram through your content, without feeling 'salesy' with Claudia Woodham
Hands up if you hate selling?
Don't worry, you are not alone. BUT we are here to help you change your mindset about selling on social media, especially Instagram. Claudia is here to help you feel better about selling on Instagram and to give you the tips, tools and strategies to sell authentically. Remember, it doesn't have to be sleazy!
In this episode you will also get an amazing Instagram launch plan that you can take and use when launching in your own business! Get ready to start making $$ from your content!
If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @claudiawoodham_.

KEY EPISODE TAKEAWAYS 👇
How to sell on Instagram

Why you should sell using Instagram

How to structure an Instagram launch plan

What you need to know about selling on Instagram

SHOW RESOURCES 👇
JOIN the email list - https://sales.contentqueenmariah.com/mailing-list
PODCAST on strategy - https://www.contentqueenmariah.com/podcast/62
FREE content template for your strategy and goals - https://sales.contentqueenmariah.com/content-template
CHECK out the blog for this episode (uploaded every Thursday) - www.contentqueenmariah.com/blog
Join the FREE FACEBOOK COMMUNITY - https://www.facebook.com/groups/contentqueensandkings
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
Connect with me (the host) - https://www.instagram.com/mariah_contentqueen/

ABOUT THE GUEST
Claudia is a business coach, online educator and full time digital nomad who's passionate about helping online service providers and Coaches create a life of freedom, fulfilment and fun with the power of an aligned online business.
Claudia's resources:
Instagram: @claudiawoodham_
Youtube: https://www.youtube.com/channel/UCAWQKK2xb-ESopewCZDLANA
Website: claudiawoodham.co.uk

If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
38 min
October 04, 202194: Are you looking at the wrong Instagram metrics?
Are you letting likes and comments get the better of you?
Believe me, been there. Done that. Of course, if likes and comments is the purpose of you creating content, then great! But as a business owner, I know that isn't the metrics I want. For me, I want a network. I want website clicks. I want people on my podcast, people using my services.
So when you go to look at the vanity of your content, I want you to ask yourself "what is the purpose of this piece of content?" Then you can look at whether that purpose was served.
The data tells you a story. It tells you a lot about your audience. I want you to start looking at it. I want you to stop holding yourself to likes and dive deeper than the surface to really know if your content is "working". Listen to the episode to find out more!
If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah!

KEY EPISODE TAKEAWAYS 👇
Why measurement is important

The types of metrics on Instagram

What metrics to look for

How to tell a story with the data

SHOW RESOURCES 👇
JOIN the email list - https://sales.contentqueenmariah.com/mailing-list
REVIEW your content - https://www.contentqueenmariah.com/blog/its-time-for-your-mid-year-review
KNOW if your content is working - https://www.contentqueenmariah.com/blog/how-to-find-out-if-your-content-creation-is-working
FREE content template for your strategy and goals - https://sales.contentqueenmariah.com/content-template
CHECK out the blog for this episode (uploaded every Thursday) - www.contentqueenmariah.com/blog
Join the FREE FACEBOOK COMMUNITY - https://www.facebook.com/groups/contentqueensandkings
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
Connect with me (the host) - https://www.instagram.com/mariah_contentqueen/

If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
28 min
September 27, 202193: Have you done the market research with Margie Agin
When was the last time you did market research?
Or sat down and reflected whether your branding messages align to your action?
Don't worry if the answer is "no clue" or "never". That is why we are here! This week I am joined by Margie Agin who is an amazing marketer and author (read more about her below) to chat marketing and specifically market research and brand messaging!
My challenge for you, set some time to evaluate Q3 and plan Q4. Think about the market research AND think about that branding, is it consistent?
If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.

KEY EPISODE TAKEAWAYS 👇
The balance of brand marketing and grassroots marketing

How to align your brand message

Why market research is so important

How to create your own market research

SHOW RESOURCES 👇
JOIN the email list - https://sales.contentqueenmariah.com/mailing-list
FOLLOW Margie on LinkedIn - https://www.linkedin.com/in/marjorieagin/
CHECK out her website - www.centerboard-marketing.com
BUY her book - https://www.amazon.com//dp/B07NTYMSW3/
ANOTHER podcast on core values - https://www.contentqueenmariah.com/podcast/49
FREE content template for your strategy and goals - https://sales.contentqueenmariah.com/content-template
CHECK out the blog for this episode (uploaded every Thursday) - www.contentqueenmariah.com/blog
Join the FREE FACEBOOK COMMUNITY - https://www.facebook.com/groups/contentqueensandkings
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
Connect with me (the host) - https://www.instagram.com/mariah_contentqueen/

ABOUT THE GUEST
Margie is the founder and chief strategist of Centerboard Marketing, a marketing agency based in the Washington, DC area, and author of Brand Breakthrough: How to Go Beyond a Catchy Tagline to Build an Authentic, Influential and Sustainable Brand Personality.
Margie has helped companies in the cybersecurity, communications, EdTech, and software industries distill complex topics into content and campaigns that drive action. She has built and led teams through times of rapid change, launched and relaunched brands, and created sustainable marketing programs that prioritize the customer experience.
Margie completed her undergraduate work at Tufts University and earned a Master’s degree from American University.

If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
44 min
September 20, 202192: How to use storytelling to market your brand with the CQ Crew - Mariah, Mitch and Shannon
Once upon a time there were three content marketers...
They came together online one day and recorded a podcast. This podcast was going to help other people in the online space create more content using storytelling. They had a laugh, shared tips, tricks and facts while creating epic value for all the listeners around the world.
After people listened to this amazing podcast, they left 5 star reviews and gave great praise to the Content Queens and King. Everyone lived happily ever after.
The End....
If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah!

KEY EPISODE TAKEAWAYS 👇
Why storytelling is so important for business growth

How to craft a good story

How we tell stories for others

Why you need to create space for others to also share their story

SHOW RESOURCES 👇
JOIN the email list - https://sales.contentqueenmariah.com/mailing-list
ANOTHER podcast on storytelling - https://www.contentqueenmariah.com/podcast/76
Mitch's story for Mariah - https://www.upflowy.com/blog/net-positive-growth-mariah-macinnes
FREE content template for your strategy and goals - https://sales.contentqueenmariah.com/content-template
CHECK out the blog for this episode (uploaded every Thursday) - www.contentqueenmariah.com/blog
Join the FREE FACEBOOK COMMUNITY - https://www.facebook.com/groups/contentqueensandkings
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
Connect with me (the host) - https://www.instagram.com/mariah_contentqueen/

If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
54 min
September 13, 202191: All you need to know about Facebook Ads with Jessica Tutton
Facebook Ads - can we have a quick chat about it?
I have only really dived into the world of Facebook Ads when I worked in corporate and when I had a blog (I use to pay like $15 to boost my blog posts). But I know the game has changed A LOT since that time. As you know, these podcasts are a great way for all of us to learn (including me), so I got the amazing Jessica Tutton on the show to chat all about Facebook Ads and how they can help your business.
Now, I learnt a lot from Jess and I know you will to! But one thing I want you to remember is, a marketing strategy should combine a number of elements to make it successful. Of course when we start in business we focus on the cheapest (content marketing), but to scale and grow we need to invest money into marketing to get more results!
Have you tried Facebook Ads before? What was your experience?
If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @jessica_tutton!

KEY EPISODE TAKEAWAYS 👇
How to get started with Facebook Ads

Why you should start diving into Facebook Ads

How content marketing plays an important role in Facebook Ads

All the tips and tricks about Facebook Ads

SHOW RESOURCES 👇
FOLLOW Jess on INSTAGRAM - https://www.instagram.com/jessica_tutton/
CHECK out her website - www.jessicatutton.com.au
EPISODE related - Google Ads: https://www.contentqueenmariah.com/podcast/84 AND Exponential Growth: https://www.contentqueenmariah.com/podcast/71
FREE content template for your strategy and goals - https://sales.contentqueenmariah.com/content-template
CHECK out the blog for this episode (uploaded every Thursday) - www.contentqueenmariah.com/blog
Join the FREE FACEBOOK COMMUNITY - https://www.facebook.com/groups/contentqueensandkings
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
Connect with me (the host) - https://www.instagram.com/mariah_contentqueen/

ABOUT THE GUEST
Jessica Tutton is a Facebook Ads Specialist & Sales Funnel Strategist who helps course creators launch and scale to 6 figures and beyond. As a Mum of 3 boys, Jess is action orientated and a strong advocate for women who are wanting to pursue their passion, make a bigger impact & create more time and money freedom.

If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
41 min
September 06, 202190: Creating your own content + 30 day Instagram Reels Challenge Results
30 days and 30 Instagram Reels... what does it teach us?
A LOT! A lot more than we thought. BUT, this is what we are here to do. Share the lessons and knowledge to help guide you on your marketing and content creating journey as a business owner.
Inside this episode you will find the results from the 30 day Instagram Reel Challenge as well as guidance on how you can create content with more ease and flow!
If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah!

KEY EPISODE TAKEAWAYS 👇
The lessons from the Instagram Reels challenge

How Instagram Reels can work for your business

How to create content in your business

SHOW RESOURCES 👇
JOIN The Content Queen Membership!! - https://sales.contentqueenmariah.com/the-content-queen-membership
LEARN more about the Instagram Reels Challenge from the IG LIVE - https://www.instagram.com/tv/CTN1VYsJ2HE/?utm_source=ig_web_copy_link
OR the Facebook Group Masterclass - https://www.facebook.com/555820751/videos/358287162449080/
FREE content template for your strategy and goals - https://sales.contentqueenmariah.com/content-template
CHECK out the blog for this episode (uploaded every Thursday) - www.contentqueenmariah.com/blog
Join the FREE FACEBOOK COMMUNITY - https://www.facebook.com/groups/contentqueensandkings
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
Connect with me (the host) - https://www.instagram.com/mariah_contentqueen/

If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
33 min
August 30, 202189: Content We Love with Co-Host Shannon Paten
"You have to create content"!!
I know you are probably sick of hearing this without guidance, right? Yeah, good advice - but WHAT type of content? That is why we have jumped on the podcast this week, to give you the content we LOVE at the moment. What we see is working and also what we love consuming.
As content creators, we see a lot. So why not use this to guide and help you to create content that is more authentic to you, rather than just blindly posting and not knowing what the hell to do.
Shannon (content creator at Content Queen) and Mariah (Founder), share knowledge, opinion and insights on the content that we are seeing all over our feeds right now! We think you are going to love it while gaining inspiration along the way!
If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah!

KEY EPISODE TAKEAWAYS 👇
The content we see is WORKING right now

The content we love to see

How you can start implementing this type of content

How these types of content work

SHOW RESOURCES 👇
JOIN The Content Queen Membership!! - https://sales.contentqueenmariah.com/the-content-queen-membership
FREE content template for your strategy and goals - https://sales.contentqueenmariah.com/content-template
CHECK out the blog for this episode (uploaded every Thursday) - www.contentqueenmariah.com/blog
Join the FREE FACEBOOK COMMUNITY - https://www.facebook.com/groups/contentqueensandkings
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
Connect with me (the host) - https://www.instagram.com/mariah_contentqueen/

If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
42 min
August 23, 202188: Marketing budgets for your business with Sukhy Bansal
Hands up if you have a budget for your business?
Don't feel bad. I can feel you starting to overheat. It is NOTHING to be afraid of and as the amazing podcast guest explains (Sukhy Bansal), it is here to give you CLARITY! We all want a little more clarity in our lives right?
When I started working full-time in corporate, I had a budget because I was getting paid monthly. It was something I was always tweaking and changing and it helped me a lot. When I started my business, that was a WHOLE different story. Then my friend introduced me to the budget she used for herself and the current employer she worked for, where she managed budgets. It was a game changer.
This budget allowed me to quit my full-time job as a side hustler! How you ask? Because I knew how much money I needed to go all in. Changed my life and as Sukhy explained, gives that clarity we all need.
Don't run away from the power of a budget, listen to this podcast episode and embrace it
From budgets to business vision (and everything in between), Sukhy takes us on an amazing journey to such amazing masculine and feminine energy of money and how to build a business with FLOW (her amazing framework). Dive in, I promise it isn't scary!
If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @your_soul_biz!

KEY EPISODE TAKEAWAYS 👇
What a budget for your business looks like

Why you need a budget

How a budget can help you

The 4 core pillars that can help you and your business

SHOW RESOURCES 👇
JOIN the waitlist to our upcoming membership - https://sales.contentqueenmariah.com/Waitlist
FOLLOW Sukhy on INSTAGRAM - http://instagram.com/your_soul_biz/
CHECK out her website - www.yoursoulbiz.co
FREE content template for your strategy and goals - https://sales.contentqueenmariah.com/content-template
CHECK out the blog for this episode (uploaded every Thursday) - www.contentqueenmariah.com/blog
Join the FREE FACEBOOK COMMUNITY - https://www.facebook.com/groups/contentqueensandkings
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
Connect with me (the host) - https://www.instagram.com/mariah_contentqueen/

ABOUT THE GUEST
Sukhy is a wife and mother of three young children (8, 6 and 2). She was born in UK and spent most of my childhood living in various countries across Africa.
She is a qualified Chartered Accountant and has worked in various areas of finance and project management. Sukhy is passionate about educating business owners to better understand numbers and ways they can grow a business holistically and authentically.

If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
45 min