The Copernican Shift

It's the question I hear most often from our customers: How do we get started with modern channels? And it's not really a question about which modern channels to start with (short answer: all of them). It's more about how to corral the various silos in an organization and bring them together as an integrated team.

These three steps can help you accelerate your digital transformation and tame your marketing Frankenstack.

What does a 16th century mathematician have to do with modern marketing and customer experience? More than you might think. In today's episode we look at Nicolaus Copernicus, and how shifting perspective can lead to new insights.

Learn more at: www.copernicanshift.com

Part 3 of our Listen, Learn, Love trilogy. Listening to your customers is great. And learning from those insights is even better. But in order to show your customers you really love them, you need to take action on what you've learned. It's a fundamental shift in how companies engage with their customers, but it's a shift that will pay huge dividends.

Part 2 of our Listen, Learn, Love trilogy. There are now over 4 billion people using social media. And those billions of people represent a goldmine of unbiased, unfiltered data you can learn from… if you have a powerful enough AI to help. Today we talk about the potential of AI-enabled Listening, and how it can help your brand.

For a deeper dive into AI, visit: info.sprinklr.com/aiWebinar

Part 1 of our Listen, Learn, Love trilogy — a new way to think about how to really work with customers.

Today we start with listening. Something we've always done (surveys, focus groups), but can now supercharge with modern channels: social media, chat, review sites, forums, and blogs. It's a better way to truly understand your customers and prospects.