The CUSP Show

Don White, CEO of Satisfi Labs, joins Joe and Tom for a conversation on artificial intelligence in Sports

Don is the CEO and Co-Founder of Satisfi Lab, the leader in artificial intellegince in Sports. In this episode, Don talks about his career journey, from Bloomberg to a startup and shares his opinion on the future of AI in the industry!

You can follow Satisfy Labs on Twitter @Satisfi

The Facts

 

The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com

Jeff Rosenblum, dvertising agency founder, documentary filmmaker and Amazon best seller, joins Joe and Tom to talk about branding. 

Jeff is the Founding Partner of Questus, a digital marketing agency that has worked with some of the world’s most influential brands including American Express, Bloomberg, Capital One, Discovery Channel, Disney, Driscoll’s, General Mills, Ford, ESPN, Suzuki Motorcycles, The NFL, Universal Orlando, Verizon and more.

Jeff was also the co-writer and director of a groundbreaking documentary about the future of the advertising industry, The Naked Brand. It revealed the surprising story about the industry’s ability to create breakthrough brands by empowering consumers. 

Jeff talks gives tips on how to create a brand identity, how to market your company and tells the story behind his best selling book!

You can follow Jeff on Twitter @JRQuestus

The Facts

 

The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com

Joe and Tom are joined by Neal Pilson, founder and president of Pilson Communications for a conversation on everything sportsbiz. Neal served two terms as president of CBS Sports (1981–1983 and 1986–1995) and is known for negotiating huge television broadcast contracts for all of CBS's major sports franchises including, MLB, NASCAR, NFL and more!

Neal  tells some amazing stories of his early days in sports business, gives advice for graduates and gives his opionion on the current state of sports television! 

The Facts

 

The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com

Joe and Tom are joined by industry legend Dr. Harvey Schiller for a conversation on everything sportsbiz. Dr. Harvey has been a vice president of Turner Sports, chief executive of YankeeNets, vice chair of the America's Cup 2013 Advisory Board[1] and president of the IBF In August 2014 he was appointed to the newly created post of commercial commissioner of the America's Cup In 20 December 2013 the USA Team Handball Board of Directors announced the election of Harvey Schiller as its new president and chairman

Dr. Harvey shares some incredible stories, talks about the changes in the sportsbiz and shares his opinion on the future of the industry. This episode is a must-listen!

You can follow Dr. Harvey on Twitter @HWSCHILLER

The Facts

 

The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com

Joe and Tom are joined by Jeff Eisenband for a conversation on sports journalism. Jeff is the senior editor at ThePostGame where he writes, edits, produces video/podcasts. He graduated from the Northwestern Medill School of Journalism in 2015. he has interviewed, Stephen Curry, Shaquille O'Neal, Jerry Rice, Bryce Harper, Andre Agassi, Dustin Johnson, among others.

Jeff talks about how he got into sports journalism, the current state of social media in journalism and much much more. If you are intrested in sports journalism, this is an episode to check out!

You can follow Jeff on Twitter @JeffEisenband and ThePostGame @ThePostGame

The Facts

 

The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com

Tom, Joe and producer Maurice discuss some of the key sportsbiz news of 2017 and talk about what they consider to be the trends to look out for in 2018! Topics include: esports, sports gambling, AR and much much more!

Be sure to follow Maurice @MREisenmann

The Facts

 

The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com

Ginny Gilder joins Joe and Tom to talk about owning a professional sports franchise. Ginny has started several entrepreneurial ventures, both businesses and non-profits, whose founding dreams range from the practical to the transformational. Today she is the co-owner of the Seattle Storm, a professional WNBA franchise, is CEO of the Gilder family investment office (which she founded in 2004) and president of one of her family’s philanthropic entities, the Starfish Group, whose mission is to champion the underdog, individuals who face steeper odds in creating a sustainable life for themselves.

Ginny talks about the struggles and opportunities that come with owning a sports team, how the Seattle Storm uses their platform for good and much more! Be sure to follow the Storm @seattlestorm

The Facts

 

The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com

Pamela Wheerler joins Joe and Tom to talk about leadership and her experiences leading the WNBA. Pamela is the first woman ever to lead a professional sports union in the United States and, as director of operations for the Women’s National Basketball Players Association, she has negotiated the first four collective-bargaining agreements for WNBA players.

Pamela talks about her experiences at the WNBA from the CBA discussions to her work with the athlethes. She also shares general leadership lessons and talks about her new role as a professor at Columbia University's Sports Management program.

The Facts

 

The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com

Jay Kapoor, an investor at MSG ventures joins Joe and Tom for a conversation on sports investing. Jay is a VC Investor at MSG Ventures, Madison Square Garden’s corporate venture group, where he focuses on sourcing and investing in innovative companies and visionary founders driving the future of live entertainment. He has worked closely with many digital media and consumer technology companies over his career, including at the National Football League, MESA/Houlihan Lokey, and most recently with Techstars’ NYC accelerator, where he helped over 25 early-stage teams in various product development, operating, and advisory capacities.

In this episode, Jay talks about the current state of venture capital in sports, athletes as investors, trends to look out for and much more. Jay also talk about how MSG utilizes their existing assets to help their investments grow. Be sure to follow Jay on Twitter @JayKapoorNYC

The Facts

 

The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com

Steve Delay, Author of The Ultimate Toolkit to Sell the Last Seat in the House and Owner of Macon Bacon joins Joe and Tom for a conversation about selling. Steve has More than 20 years of experience in team and college sports, focusing on ticket sales consulting, ticket sales training, sponsorship sales consulting and sponsorship sales training. His experience also includes naming rights deals, sponsor services, concessions relationships and new logo development. Clients include Major League Baseball (World Baseball Classic), the ECHL, numerous NBA, NHL, and minor league teams

In this episode, Steve talks about his unique approach to sales, and how he and his team at Macon Bacon are able to outsell their competition. Steve also shares some fascinating advice for people trying to break into sales. Be sure to check out his website at https://www.theultimatetoolkit.com/

The Facts

 

The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com